📌 Core Information
🔹 Job Title: Brand and Customer Manager
🔹 Company: MSD
🔹 Location: Hod Hasharon, Israel (Hybrid)
🔹 Job Type: Full-Time
🔹 Category: Pharmaceuticals
🔹 Date Posted: July 10, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site/Hybrid
🚀 Job Overview
Key aspects of this role include:
- Leading market preparation and product launches, initially focusing on vaccines
- Collaborating with cross-functional teams and global management
- Managing relationships with Key Opinion Leaders (KOLs) and healthcare system stakeholders
- Developing and implementing strategic work plans and marketing strategies
- Adapting to dynamic and agile environments
ASSUMPTION: This role requires a high level of scientific understanding and experience in product management and launches. Strong leadership, strategic vision, and the ability to navigate complex regulatory environments are essential for success in this position.
📋 Key Responsibilities
✅ Preparation and Leadership of Forecasts: Emphasize the importance of preparing and leading forecasts, while collaborating with colleagues from local, regional, and global management.
✅ Develop and Implement Strategic Work Plans: Create and execute strategic work plans for product launches, including in-depth market analysis and identifying market opportunities.
✅ Collaborate with Cross-Functional Teams: Work closely with teams from Access, Medical, and Regulatory departments throughout the year.
✅ Manage Relationships with KOLs and Stakeholders: Build and maintain strong relationships with Key Opinion Leaders (KOLs) and key stakeholders within the healthcare system.
✅ Facilitate Strategic Collaborations: Work with global teams to facilitate strategic collaborations and ensure successful product launches.
✅ Marketing Plan Development: Create marketing strategies and promotional plans to promote products and ensure successful product launches.
✅ Map the Market: Analyze the market across all relevant dimensions, including patient journeys, competition, and marketing messages.
✅ Monitor and Analyze Product Performance: Track and analyze product performance and market trends to make data-driven decisions.
✅ Ensure Compliance: Ensure compliance with regulatory requirements and company policies.
✅ Budget Management: Responsible for creating and managing the budget allocated for products, including tracking and reporting expenditures.
ASSUMPTION: This role requires a proactive, initiative-driven, creative, and positive mindset, with the ability to work under pressure and meet tight deadlines.
🎯 Required Qualifications
Education: Bachelor's degree in a relevant field (e.g., Marketing, Business, or Life Sciences) is required. A Master's degree would be an asset.
Experience: A minimum of 5-10 years of experience in product management and product launches, with a focus on the pharmaceutical industry.
Required Skills:
- Depth of Knowledge and Scientific Understanding: A high level of scientific understanding is required, with the ability to shape the ecosystem and lead significant changes in therapeutic paradigms across various fields
- Strong Strategic Vision and Analytical Skills
- Strong Leadership and Team Management Skills
- High Emotional Intelligence and Interpersonal Skills
- Experience in Driving Strategic Collaborations within the Healthcare System
- Ability to Navigate Complex Regulatory Environments
- Flexibility to Adapt to Changing Market Conditions and Organizational Needs
- Creative, Proactive, and Possess a Strong Business Mindset
- Digital Solution Orientation and Familiarity with Digital Tools and Platforms
- Excellent Communication and Presentation Skills
- Strong Project Management Skills with the Ability to Manage Multiple Tasks Simultaneously
- Ability to Work Under Pressure and Meet Tight Deadlines
- Customer Focused
Preferred Skills:
- Experience in the pharmaceutical industry, specifically with vaccines
- Fluency in Hebrew and English
ASSUMPTION: While not explicitly stated, experience in the pharmaceutical industry and familiarity with the Israeli healthcare system would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: The salary range for this position is estimated to be between 250,000 - 350,000 ILS (Israeli New Shekels) per year, based on industry standards for a role of this level and experience in the Israeli pharmaceutical market.
Benefits:
- Health insurance and retirement plans
- Employee assistance programs
- Tuition assistance and professional development opportunities
- Flexible work arrangements
Working Hours: The standard workweek is 40 hours, with flexible work arrangements available.
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: MSD operates in the pharmaceutical industry, focusing on the discovery, development, and distribution of a broad range of healthcare solutions. The company is a global leader in its field, with a strong presence in the Israeli market.
Company Size: MSD is a large organization with over 10,000 employees worldwide. This size offers opportunities for career growth and exposure to diverse projects and teams.
Founded: MSD was founded in 1891 and has since grown into a global healthcare leader, with a rich history and a strong commitment to innovation and patient care.
Company Description:
- MSD is committed to applying the power of leading-edge science to save and improve lives around the world.
- The company focuses on the discovery, development, and distribution of important medicines and vaccines.
- MSD fosters a diverse and inclusive global workforce and operates responsibly every day to enable a safe, sustainable, and healthy future for all people and communities.
Company Specialties:
- Pharmaceutical manufacturing
- Vaccine development and distribution
- Global healthcare solutions
Company Website: www.msd.com
ASSUMPTION: MSD's global presence and commitment to innovation make it an attractive employer for professionals seeking to make a significant impact in the healthcare industry.
📊 Role Analysis
Career Level: This role is at the mid-level management stage, offering opportunities for growth and development within the organization.
Reporting Structure: The Brand and Customer Manager will report directly to the local management team and collaborate with various cross-functional teams, including Access, Medical, and Regulatory departments.
Work Arrangement: This role is a hybrid position, requiring on-site work in Hod Hasharon, Israel, with some flexibility for remote work.
Growth Opportunities:
- As MSD is a large organization, there may be opportunities for career progression within the company.
- This role offers the chance to work on high-impact projects and collaborate with global teams, providing valuable experience for future career development.
- The dynamic nature of the pharmaceutical industry ensures that there will always be new challenges and learning opportunities.
ASSUMPTION: While the job description does not explicitly mention growth opportunities, the nature of the role and the size of the organization suggest that there may be opportunities for career progression.
🌍 Location & Work Environment
Office Type: MSD's office in Hod Hasharon, Israel, is a modern and collaborative workspace, designed to foster innovation and productivity.
Office Location(s): The primary office location for this role is in Hod Hasharon, Israel.
Geographic Context:
- The central district of Israel, where Hod Hasharon is located, is a vibrant and growing region with a strong focus on technology and healthcare industries.
- The area offers a high quality of life, with easy access to urban amenities and recreational opportunities.
- Hod Hasharon is well-connected by public transportation, making it an attractive location for commuters.
Work Schedule: The standard workweek is 40 hours, with some flexibility for remote work. The work schedule may vary depending on project demands and deadlines.
ASSUMPTION: While the job description does not specify the work schedule, it is reasonable to assume that the standard workweek is 40 hours, with some flexibility for remote work.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interviews with hiring managers and team members
- Final decision and offer
Key Assessment Areas:
- Candidates' understanding of the pharmaceutical industry and the Israeli healthcare market
- Candidates' strategic thinking and problem-solving skills
- Candidates' leadership and team management abilities
- Candidates' communication and presentation skills
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Demonstrate your understanding of the pharmaceutical industry and the Israeli healthcare market in your application materials.
- Prepare for behavioral and situational interview questions that focus on your leadership, strategic thinking, and problem-solving skills.
ATS Keywords: Brand Management, Product Launch, Market Analysis, Strategic Planning, Cross-Functional Teams, Regulatory Compliance, Budget Management, Stakeholder Management, KOL Relationships, Vaccines, Pharmaceutical Industry, Israel
ASSUMPTION: As with any application process, it is essential to tailor your application materials to the specific role and company, highlighting your relevant experience and skills.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello, Microsoft Project)
- Data analysis and visualization tools (e.g., Excel, Power BI, Tableau)
- Marketing automation and CRM tools (e.g., Salesforce, Marketo, HubSpot)
ASSUMPTION: While the job description does not specify the tools and technologies required for this role, it is reasonable to assume that candidates should be proficient in standard office software and marketing automation tools.
👔 Cultural Fit Considerations
Company Values:
- Innovation: MSD is committed to applying the power of leading-edge science to save and improve lives around the world.
- Patient Focus: MSD is dedicated to delivering innovative healthcare solutions that meet the needs of patients and healthcare providers.
- One MSD: MSD fosters a diverse and inclusive global workforce, with a strong commitment to collaboration and teamwork.
Work Style:
- MSD values a dynamic and agile work environment, with a focus on adaptability and flexibility.
- The company encourages a proactive and initiative-driven approach to problem-solving and decision-making.
- MSD fosters a culture of continuous learning and professional development.
Self-Assessment Questions:
- Do you possess a strong strategic vision and the ability to lead significant changes in therapeutic paradigms?
- Are you comfortable working in a dynamic and agile environment, with a focus on adaptability and flexibility?
- Do you possess strong leadership and team management skills, with a high level of emotional intelligence and interpersonal skills?
ASSUMPTION: Candidates should assess their fit with MSD's values and work style, ensuring that their personal values and work preferences align with the company's culture.
⚠️ Potential Challenges
- The dynamic and fast-paced nature of the pharmaceutical industry may present challenges in terms of adaptability and flexibility.
- The complex regulatory environment in the pharmaceutical industry may require candidates to navigate complex processes and requirements.
- The competitive nature of the pharmaceutical market may present challenges in terms of market analysis and strategic planning.
- The hybrid work arrangement may require candidates to balance on-site and remote work effectively.
ASSUMPTION: While these challenges may present obstacles, they also offer opportunities for growth and development for the right candidate.
📈 Similar Roles Comparison
- This role differs from other product management roles in its focus on the preparation and launch of products in the Israeli market, with an initial focus on vaccines.
- The pharmaceutical industry is highly regulated and competitive, requiring candidates to possess strong strategic vision and analytical skills.
- Career progression in this role may involve moving into more senior management positions within the company or exploring opportunities in related fields within the healthcare industry.
ASSUMPTION: While this role shares similarities with other product management roles, its focus on the Israeli market and initial focus on vaccines make it unique within the pharmaceutical industry.
📝 Sample Projects
- Developing a strategic work plan for the launch of a new vaccine in the Israeli market, including market analysis, target audience identification, and promotional content creation.
- Managing the budget for a product launch, including tracking and reporting expenditures, and ensuring compliance with regulatory requirements.
- Facilitating strategic collaborations with global teams to ensure successful product launches and market penetration.
ASSUMPTION: These sample projects are intended to illustrate the types of tasks and responsibilities associated with this role. The actual projects and tasks may vary depending on the specific needs of the organization and the market.
❓ Key Questions to Ask During Interview
- Can you describe the current market landscape for vaccines in Israel and the key trends shaping the industry?
- How does MSD support the professional development and growth of its employees, particularly in this role?
- Can you provide an example of a successful product launch in the Israeli market, and what factors contributed to its success?
- How does MSD foster a culture of innovation and adaptability within the organization?
- What are the key performance indicators (KPIs) used to measure success in this role, and how are they tracked and reported?
ASSUMPTION: These questions are intended to help candidates better understand the role, the company, and the industry, ensuring a strong fit and a successful interview.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role, with a focus on the pharmaceutical industry and the Israeli healthcare market.
- Prepare for behavioral and situational interview questions that focus on your leadership, strategic thinking, and problem-solving skills.
- Follow up with the hiring manager one week after submitting your application to inquire about the status of your application.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
