📌 Core Information
🔹 Job Title: Brand Associate
🔹 Company: OPI
🔹 Location: Bakersfield, CA
🔹 Job Type: Full-Time
🔹 Category: Marketing & Sales
🔹 Date Posted: June 4, 2025
🔹 Experience Level: Entry Level
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Identifying, building, and maintaining key relationships with potential customers and clients
- Presenting and promoting client's products and services to new consumers
- Monitoring program goals and reporting progress
- Prospecting and contacting potential customers, reaching sales targets, and resolving customer inquiries
ASSUMPTION: This role requires a high level of motivation, energy, and self-starter attitude. It involves working in a high-energy environment and managing multiple tasks simultaneously.
📋 Key Responsibilities
✅ Serve as the face and personality of the brand representation, being the first impression for customers and the liaison between clients and customers
✅ Understand and monitor program goals, and report progress to program leadership regularly
✅ Prospect and contact potential customers, reach agreed-upon sales targets by the deadline
✅ Resolve customer inquiries and complaints, ensuring customers are served first and foremost
ASSUMPTION: This role requires strong communication, problem-solving, and customer service skills. It also demands a commitment to good attendance and punctuality.
🎯 Required Qualifications
Education: High school diploma or equivalent
Experience: Prior experience in marketing, customer service, or related fields is not required but is desirable
Required Skills:
- Entrepreneurial-minded with high motivation and desire for growth
- Ability to work in a high-energy environment
- Self-starter with problem-solving skills
- Commitment to good attendance and punctuality
- Ability to manage multiple tasks and projects simultaneously
Preferred Skills:
- Bilingual (a plus for working with a diverse community)
ASSUMPTION: While prior experience is not required, candidates with experience in marketing, customer service, or related fields will have an advantage in this role.
💰 Compensation & Benefits
Salary Range: $30,000 - $40,000 per year (based on industry standards for entry-level marketing and sales roles in Bakersfield, CA)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee discounts on products and services
Working Hours: Full-time, Monday - Friday, 9:00 AM - 5:00 PM (with flexibility for event-based work)
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing and sales roles in Bakersfield, CA. Actual compensation may vary based on experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Appliances, Electrical, and Electronics Manufacturing
Company Size: 51-200 employees (small to mid-sized company, offering opportunities for growth and advancement)
Founded: 1984 (over 40 years of experience in the industry)
Company Description:
- OPI provides leading-edge grain management solutions to the worldwide marketplace
- Empowers over 25,000 farm and commercial customers in over 75 countries to effectively manage their grain in storage and prevent losses
- Focuses on protecting, connecting, and optimizing the quality of stored grain with advanced grain management solutions
Company Specialties:
- Grain management solutions
- Grain storage and preservation
- Global market presence
Company Website: opisystems.com
ASSUMPTION: OPI is a well-established company with a strong global presence, offering opportunities for growth and career development within the industry.
📊 Role Analysis
Career Level: Entry Level (opportunities for growth and advancement within the company)
Reporting Structure: Reports directly to the Brand Manager or similar role
Work Arrangement: On-site, with flexibility for event-based work
Growth Opportunities:
- Advancement to Brand Manager or similar role
- Expansion of responsibilities based on performance and company growth
- Cross-functional learning opportunities within the marketing and sales departments
ASSUMPTION: This entry-level role offers opportunities for growth and advancement within the company, as well as cross-functional learning experiences.
🌍 Location & Work Environment
Office Type: Corporate office environment
Office Location(s): Bakersfield, CA (with additional offices in Calgary, AB, and Overland Park, KS)
Geographic Context:
- Bakersfield is located in Kern County, California, with a population of approximately 380,000
- Known for its agriculture industry, with a diverse economy that includes manufacturing, healthcare, and retail
- Offers a mix of urban and rural living, with easy access to outdoor recreation and cultural attractions
Work Schedule: Full-time, Monday - Friday, 9:00 AM - 5:00 PM (with flexibility for event-based work)
ASSUMPTION: Bakersfield offers a diverse and growing job market, with a mix of urban and rural living, and a strong agricultural industry.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the Hiring Manager
- In-person or virtual interview with the Brand Manager or similar role
- Background check and reference check (if applicable)
- Job offer and onboarding
Key Assessment Areas:
- Communication and interpersonal skills
- Problem-solving and critical thinking
- Customer service and sales skills
- Motivation, energy, and self-starter attitude
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your enthusiasm for the position and the company's mission
- Prepare examples of your problem-solving skills and customer service experiences
- Research the company and its products or services to show your interest and understanding
ATS Keywords: Brand Associate, Marketing, Sales, Customer Service, Entrepreneurial, Motivation, Problem-solving, Bilingual
ASSUMPTION: The application process for this role may include multiple interviews and assessments to evaluate the candidate's skills, motivation, and cultural fit.
🛠️ Tools & Technologies
- Customer Relationship Management (CRM) software
- Sales performance tracking tools
- Marketing automation platforms
- Microsoft Office Suite (Word, Excel, PowerPoint)
ASSUMPTION: The specific tools and technologies used in this role may vary depending on the company's size, industry, and internal processes.
👔 Cultural Fit Considerations
Company Values:
- Customer-centric approach
- Innovation and continuous improvement
- Collaboration and teamwork
- Integrity and accountability
Work Style:
- High-energy and fast-paced environment
- Focus on results and performance
- Strong emphasis on customer service and sales
- Opportunities for growth and advancement
Self-Assessment Questions:
- Do you thrive in a high-energy, fast-paced environment?
- Are you a self-starter with strong problem-solving skills?
- Do you have a customer-centric mindset and a passion for sales?
- Are you motivated by opportunities for growth and advancement?
ASSUMPTION: OPI values a customer-centric approach, innovation, collaboration, integrity, and accountability. Candidates who align with these values and thrive in a high-energy, fast-paced environment will be a strong fit for this role.
⚠️ Potential Challenges
- Working in a high-energy environment may be overwhelming for some candidates
- The role requires managing multiple tasks and projects simultaneously, which can be challenging for some individuals
- The on-site work arrangement may not be suitable for candidates who prefer remote or hybrid work environments
- Bilingual candidates may have an advantage in working with a diverse community, but it is not a requirement for the role
ASSUMPTION: While this role offers many opportunities for growth and advancement, it also presents some challenges that candidates should be aware of before applying.
📈 Similar Roles Comparison
- This role differs from other brand associate positions in that it focuses on presenting and promoting products and services to new consumers, with a strong emphasis on sales and customer service
- OPI's focus on grain management solutions sets it apart from other companies in the appliances, electrical, and electronics manufacturing industry
- Career paths for this role may include advancement to brand manager or similar roles, with opportunities for cross-functional learning experiences within the marketing and sales departments
ASSUMPTION: This role offers unique opportunities for growth and advancement within the company, with a focus on sales and customer service in the grain management solutions industry.
📝 Sample Projects
- Developing and implementing a marketing campaign to promote a new grain management solution to potential customers
- Conducting market research to identify trends and opportunities in the grain management solutions industry
- Collaborating with the sales team to create targeted outreach strategies for potential customers
ASSUMPTION: These sample projects demonstrate the key responsibilities and required skills for the brand associate role at OPI, with a focus on marketing, sales, and customer service.
❓ Key Questions to Ask During Interview
- Can you describe a typical day or week in this role?
- How does this role contribute to the company's mission and goals?
- What opportunities are there for growth and advancement within the company?
- How does the company support work-life balance for its employees?
- What are the most challenging aspects of this role, and how can I prepare for them?
ASSUMPTION: Asking these questions during the interview process will help candidates better understand the role, the company culture, and the opportunities for growth and advancement.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare examples of your problem-solving skills and customer service experiences
- Research the company and its products or services to show your interest and understanding
- Follow up with the hiring manager one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
