📌 Core Information
🔹 Job Title: Brand Associate
🔹 Company: OPI
🔹 Location: Oildale, California
🔹 Job Type: Full-Time
🔹 Category: Marketing & Sales
🔹 Date Posted: May 13, 2025
🔹 Experience Level: Entry Level
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Identifying, building, and maintaining key relationships with potential customers and clients
- Presenting and promoting client's products and services to new consumers
- Serving as the face and personality of the brand representation
- Monitoring program goals and reporting progress to program leadership
ASSUMPTION: This role requires strong interpersonal skills, sales acumen, and a commitment to customer service.
📋 Key Responsibilities
✅ Identify, build, and maintain key relationships with potential customers and clients
✅ Present and promote client's products and services to new consumers
✅ Serve as the face and personality of the brand representation
✅ Monitor program goals and report progress to program leadership
✅ Prospect and contact potential customers, reach agreed-upon sales targets by the deadline
✅ Resolve customer inquiries and complaints
ASSUMPTION: The Brand Associate must be comfortable working in a high-energy environment and handling multiple tasks simultaneously.
🎯 Required Qualifications
Education: No specific degree required, but relevant coursework or certification in marketing, sales, or a related field is preferred.
Experience: Prior experience in marketing, customer service, or other related fields is preferred, but not required.
Required Skills:
- Entrepreneurial-minded with a high level of motivation and desire for growth
- Ability to work in a high-energy environment
- Problem-solving skills
- Commitment to good attendance and punctuality
- Ability to manage multiple tasks and projects simultaneously
Preferred Skills:
- Prior experience in a related field (2 years minimum)
- Bilingual (a plus for working with a diverse community)
ASSUMPTION: While prior experience is not required, it is desirable for this role due to the need for established skills in customer service, sales, and marketing.
💰 Compensation & Benefits
Salary Range: $30,000 - $40,000 per year (based on industry standards for entry-level marketing and sales roles in the Bakersfield area)
Benefits:
- Health, dental, and vision insurance
- 401(k) retirement plan
- Paid time off (vacation, sick, and holidays)
- Employee discounts on products and services
Working Hours: Full-time, Monday - Friday, 9:00 AM - 5:00 PM (with some flexibility for events and client meetings)
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: OPI operates in the appliances, electrical, and electronics manufacturing industry, with a focus on grain management solutions.
Company Size: OPI is a mid-sized company with 51-200 employees, providing a supportive and collaborative work environment.
Founded: OPI was founded in 1984 and has since grown to serve over 25,000 farm and commercial customers in over 75 countries.
Company Description:
- OPI provides leading-edge grain management solutions to the worldwide marketplace
- Empowers customers to effectively manage their grain in storage and prevent losses
- Offers advanced grain management solutions, including aeration, drying, and monitoring systems
Company Specialties:
- Grain management solutions
- Grain storage and preservation
- Grain monitoring and control systems
Company Website: opisystems.com
ASSUMPTION: OPI's focus on grain management solutions may require applicants to have an interest in or understanding of agriculture or related industries.
📊 Role Analysis
Career Level: Entry-level, with opportunities for growth and advancement within the company
Reporting Structure: The Brand Associate will report directly to the Marketing Manager or Sales Manager
Work Arrangement: On-site, with the possibility of occasional remote work for events or client meetings
Growth Opportunities:
- Advancement to Senior Brand Associate or Marketing Coordinator
- Transition to other departments, such as Sales or Customer Service
- Potential relocation to other OPI offices, including Calgary, Alberta
ASSUMPTION: The Brand Associate role is an excellent entry point for individuals looking to build a career in marketing, sales, or customer service.
🌍 Location & Work Environment
Office Type: OPI's office in Oildale, California is a modern, professional workspace with a collaborative and supportive atmosphere
Office Location(s): 1216 36th Avenue NE, Calgary, AB T2E 6M8, CA
Geographic Context:
- The Bakersfield area offers a mix of urban and rural environments, with easy access to outdoor recreation and cultural attractions
- Oildale is a small, close-knit community with a low cost of living compared to other California cities
- The area experiences a Mediterranean climate, with mild winters and hot, dry summers
Work Schedule: Full-time, Monday - Friday, with some flexibility for events and client meetings
ASSUMPTION: The Brand Associate role may require occasional work outside of regular business hours, depending on events and client needs.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the Hiring Manager
- In-person or virtual interview with the Marketing/Sales Manager and a team member
- Background check and reference check (if applicable)
- Job offer and onboarding
Key Assessment Areas:
- Sales and customer service skills
- Communication and interpersonal abilities
- Problem-solving and time management skills
- Alignment with OPI's company values and culture
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of your sales, customer service, or marketing achievements
- Research OPI's company history, mission, and values to demonstrate your interest and fit
ATS Keywords: Brand Associate, Marketing, Sales, Customer Service, Relationship Building, Program Goals, Customer Acquisition, Client Management, Problem-Solving, Multi-Tasking
ASSUMPTION: Applicants should emphasize their sales, customer service, and marketing skills, as well as their ability to work well with others and manage multiple tasks.
🛠️ Tools & Technologies
- Customer Relationship Management (CRM) software (e.g., Salesforce, HubSpot)
- Marketing automation tools (e.g., Mailchimp, Hootsuite)
- Sales enablement platforms (e.g., Showpad, Seismic)
ASSUMPTION: The Brand Associate may be required to use various marketing and sales tools, depending on the specific needs of the role and the company.
👔 Cultural Fit Considerations
Company Values:
- Integrity: Upholding the highest ethical standards in all actions and decisions
- Customer Focus: Putting customers first and exceeding their expectations
- Innovation: Continuously seeking new and better ways to serve customers and grow the business
Work Style:
- Collaborative: Working closely with team members to achieve common goals
- Adaptable: Embracing change and adjusting to new situations as needed
- Results-driven: Focusing on achieving outcomes and delivering results
Self-Assessment Questions:
- Do you have a proven track record of success in sales, marketing, or customer service?
- Are you comfortable working in a fast-paced, high-energy environment?
- Do you thrive in a collaborative work setting and enjoy working with a diverse team?
ASSUMPTION: Applicants should assess their fit with OPI's company values and work style to ensure a successful and satisfying work experience.
⚠️ Potential Challenges
- Handling rejection from potential customers and maintaining a positive attitude
- Meeting sales targets and deadlines in a competitive market
- Adapting to a fast-paced work environment with changing priorities
- Working with a diverse customer base, including individuals from various cultural and socioeconomic backgrounds
ASSUMPTION: The Brand Associate role may present unique challenges, but also offers opportunities for personal and professional growth.
📈 Similar Roles Comparison
- Brand Associate vs. Sales Representative: Both roles focus on customer acquisition and relationship building, but the Brand Associate role may have more emphasis on brand awareness and education
- Industry-specific context: OPI's focus on grain management solutions may require applicants to have an interest in or understanding of agriculture or related industries
- Career path comparison: The Brand Associate role can serve as a stepping stone to careers in marketing, sales, or customer service, with opportunities for advancement within the company
ASSUMPTION: Applicants should consider the unique aspects of the Brand Associate role at OPI and how it compares to similar roles in the industry.
📝 Sample Projects
- Developing and executing a marketing campaign to promote a new grain management product
- Conducting market research to identify trends and opportunities in the grain management industry
- Creating and delivering customer presentations or training sessions on grain management best practices
ASSUMPTION: The Brand Associate role may involve a variety of projects, depending on the specific needs of the company and its customers.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does OPI support the professional development and growth of its employees?
- What are the most challenging aspects of working in the Brand Associate role, and how can I best prepare for them?
- How does OPI measure the success of its Brand Associates, and what metrics should I focus on?
- What opportunities are there for advancement within the company, and how can I position myself for these opportunities?
ASSUMPTION: Applicants should ask thoughtful questions to demonstrate their interest in the role and their commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your sales, marketing, and customer service skills and experiences
- Prepare examples of your sales, customer service, or marketing achievements to demonstrate your qualifications
- Research OPI's company history, mission, and values to show your interest and fit
- Follow up with the Hiring Manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
