π Core Information
πΉ Job Title: Brand Associate
πΉ Company: OPI
πΉ Location: Shafter, California
πΉ Job Type: Full-time
πΉ Category: Marketing & Sales
πΉ Date Posted: June 3, 2025
πΉ Experience Level: Entry-level (0-2 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Identifying, building, and maintaining key relationships with potential customers and clients
- Presenting and promoting client's products and services to new consumers
- Serving as the face and personality of the brand representation
- Monitoring progress towards meeting program goals and reporting this progress to program leadership
ASSUMPTION: This role requires strong interpersonal skills, as building relationships is a key aspect of the position. It also involves a high level of motivation and desire for growth, as the candidate will be responsible for reaching agreed-upon sales targets.
π Key Responsibilities
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Identifying and prospecting potential customers
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Building and maintaining relationships with clients and customers
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Reaching agreed-upon sales targets by the deadline
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Resolving customer inquiries and complaints
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Monitoring progress towards meeting program goals and reporting this progress to program leadership
ASSUMPTION: The Brand Associate must be comfortable working in a high-energy environment and be able to manage multiple tasks and projects simultaneously.
π― Required Qualifications
Education: High school diploma or equivalent
Experience: Prior experience in marketing, customer service, or other related fields is preferred but not required
Required Skills:
- Entrepreneurial-minded with a high level of motivation and desire for growth
- Ability to work in a high-energy environment
- Self-starter with problem-solving skills
- Commitment to good attendance and punctuality
- Ability to manage multiple tasks and projects simultaneously
Preferred Skills:
ASSUMPTION: While prior experience in a related field is not required, it is desirable. The candidate should be deadline and detail-oriented, as well as able to build rapport with clients.
π° Compensation & Benefits
Salary Range: $25,000 - $35,000 per year (based on industry standards for entry-level marketing and sales roles in the Bakersfield area)
Benefits:
- Health, dental, and vision insurance
- 401(k) retirement plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee discounts on wireless services
Working Hours: Full-time, Monday - Friday, 9:00 AM - 5:00 PM (with flexibility for event-based work)
ASSUMPTION: The salary range is an estimate based on industry standards for entry-level marketing and sales roles in the Bakersfield area. Benefits may vary based on the company's current offerings.
π Applicant Insights
π Company Context
Industry: Wireless Solutions and Brand Representation
Company Size: 51-200 employees (Small to Medium-sized Enterprise)
Founded: 1984 (Over 30 years of experience in the industry)
Company Description:
- OPI is an expanding firm in the Bakersfield area, focused on impacting low-income communities by providing wireless solutions and driving client's brand
- The company's mission is to shift from awareness to taking action for those in need and who are not as fortunate
- OPI serves as a liaison between clients and customers, with a commitment to serving customers first and foremost
Company Specialties:
- Wireless solutions
- Brand representation
- Customer service
Company Website: opisystems.com
ASSUMPTION: OPI is a well-established company with a clear mission and focus on serving low-income communities. Its size allows for a more personal work environment, with opportunities for growth and development.
π Role Analysis
Career Level: Entry-level (0-2 years of experience)
Reporting Structure: The Brand Associate will report directly to the Program Leadership
Work Arrangement: On-site, with flexibility for event-based work
Growth Opportunities:
- Advancement to a senior role within the marketing and sales department
- Expansion into other areas of the business, such as operations or management
- Potential for career growth within the broader wireless solutions industry
ASSUMPTION: As an entry-level position, this role offers opportunities for growth and development within the company and the industry.
π Location & Work Environment
Office Type: Corporate office environment
Office Location(s): Shafter, California
Geographic Context:
- The Bakersfield area is located in Kern County, California, with a population of approximately 380,000 people
- The area is known for its agricultural industry, with a growing focus on wireless solutions and technology
- The cost of living in the Bakersfield area is generally lower than in other major California cities
Work Schedule: Full-time, Monday - Friday, 9:00 AM - 5:00 PM (with flexibility for event-based work)
ASSUMPTION: The Bakersfield area offers a lower cost of living and a growing focus on wireless solutions and technology, making it an attractive location for this role.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-person or virtual interview with the program leadership team
- Background check and reference verification
- Job offer and onboarding
Key Assessment Areas:
- Interpersonal skills and ability to build relationships
- Motivation and desire for growth
- Problem-solving skills and ability to manage multiple tasks
- Alignment with the company's mission and values
Application Tips:
- Highlight any relevant experience in marketing, customer service, or related fields
- Tailor your resume to emphasize skills and experiences that match the required qualifications
- Prepare examples of how you have successfully built relationships with clients or customers in the past
- Demonstrate your understanding of the company's mission and how you can contribute to its success
ATS Keywords: Brand representation, customer service, marketing, sales, relationship building, problem-solving, motivation, growth
ASSUMPTION: The application process for this role is typical for an entry-level marketing and sales position, with a focus on assessing interpersonal skills, motivation, and problem-solving abilities.
π οΈ Tools & Technologies
- Customer Relationship Management (CRM) software
- Salesforce
- Microsoft Office Suite
ASSUMPTION: As a Brand Associate, you will be expected to use CRM software and other tools to manage customer relationships and track sales progress.
π Cultural Fit Considerations
Company Values:
- Customer-focused
- Innovative
- Collaborative
Work Style:
- High-energy and fast-paced
- Team-oriented and collaborative
- Focused on results and continuous improvement
Self-Assessment Questions:
- Do you thrive in a high-energy, fast-paced environment?
- Are you comfortable working in a team and collaborating with others?
- Do you have a strong desire for growth and continuous learning?
ASSUMPTION: OPI values a customer-focused, innovative, and collaborative work environment. Candidates should be comfortable working in a high-energy, fast-paced environment and be able to thrive in a team-oriented setting.
β οΈ Potential Challenges
- Meeting agreed-upon sales targets may be challenging, as the role requires a high level of motivation and desire for growth
- Working in a high-energy environment may be overwhelming for some candidates
- Managing multiple tasks and projects simultaneously may be challenging for some candidates
- The role may require occasional event-based work, which may impact work-life balance
ASSUMPTION: While this role offers opportunities for growth and development, it also presents challenges that candidates should be aware of and prepared to face.
π Similar Roles Comparison
- This role differs from other marketing and sales positions in its focus on building relationships with low-income communities and driving client's brand
- OPI's mission and values set it apart from other companies in the wireless solutions industry
- Career growth opportunities within OPI and the broader wireless solutions industry are comparable to those in other industries
ASSUMPTION: While this role shares similarities with other marketing and sales positions, its focus on serving low-income communities and driving client's brand sets it apart. Career growth opportunities within OPI and the broader wireless solutions industry are comparable to those in other industries.
π Sample Projects
- Developing and implementing a customer relationship management (CRM) system to track sales progress and customer interactions
- Creating and executing marketing campaigns to raise awareness of the company's wireless solutions and drive client's brand
- Building and maintaining relationships with key clients and customers, including regular check-ins and follow-ups
ASSUMPTION: These sample projects are representative of the types of tasks and responsibilities that a Brand Associate may be expected to perform in this role.
β Key Questions to Ask During Interview
- What are the most challenging aspects of this role, and how can I prepare for them?
- How does OPI support the growth and development of its employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does OPI measure the success of its Brand Associates, and what metrics will I be expected to track?
- What opportunities are there for career growth within OPI and the broader wireless solutions industry?
ASSUMPTION: These key questions will help you better understand the role, the company culture, and the opportunities for growth and development.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the apply link
- Tailor your resume to highlight your relevant experience in marketing, customer service, or related fields
- Prepare a cover letter that demonstrates your understanding of the company's mission and how you can contribute to its success
- Prepare examples of how you have successfully built relationships with clients or customers in the past
- Follow up with the hiring manager one week after submitting your application to express your interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.