Brand & Business Development Manager (m/w/d)
LIMITD by Wunderproducts GmbH
Full-time
On-site
Berlin, Berlin, Germany
🎨 Brand & Creative Marketing
📌 Core Information
- Job Title: Brand & Business Development Manager (m/w/d)
- Company: LIMITD by Wunderproducts GmbH
- Location: Berlin, Germany
- Job Type: Full-Time
- Category: Brand & Business Development
- Date Posted: 2025-06-16
- Experience Level: 5-10 years
- Remote Status: On-site (Hybrid, 3 days/week in the office)
🚀 Job Overview
Key aspects of this role include:
- Developing new brands from concept to launch
- Conducting market, product, and competitive analyses
- Managing internal brand development from product development to marketing
- Supporting market entry and long-term growth
- Collaborating with influencers and artists
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work cross-functionally with various teams.
📋 Key Responsibilities
- Develop new brands, from initial idea to market launch
- Conduct product, market, and competitive analyses, and derive actionable measures
- Create business cases, project plans, and marketing strategies
- Negotiate prices and represent brands in discussions with the retail sector
- Oversee internal brand development, from product development to marketing
- Collaborate with influencers and artists, ensuring regular communication and updates
- Accompany market entry and lay the foundation for long-term growth
ASSUMPTION: This role involves a high degree of independence and requires strong project management skills.
🎯 Required Qualifications
Education:
- Bachelor's degree in Business, Marketing, or a related field (or equivalent experience)
Experience:
- 5-10 years of experience in business development, brand development, or innovation management
Required Skills:
- Strategic thinking and structured working methods
- Strong market and trend awareness, with a keen understanding of target audiences
- Experience in building new products or brands
- Solution-oriented, hands-on approach
- Excellent German and English language skills
- Proficiency in MS Office
Preferred Skills:
- Experience in the FMCG or retail sector
- Knowledge of the German retail landscape
- Familiarity with influencer marketing
ASSUMPTION: Candidates with experience in fast-paced environments and a proven track record of driving growth will be particularly well-suited to this role.
💰 Compensation & Benefits
Salary Range: €70,000 - €90,000 per year (AI-estimated, based on experience level and market rates for similar roles in Berlin)
Benefits:
- Fair compensation package with 28 vacation days
- Monthly lunch subsidy, public transport subsidy, and Urban Sports Club membership
- Flexible working hours with home office options
- Daily provision of fresh fruits, muesli, drinks, and snacks
- Modern workplace with good public transport connections
- Individual training and development opportunities
- Start-up atmosphere with flat hierarchies, open feedback culture, and a great team
- Team events and shared experiences
Working Hours: Full-time (40 hours/week), with flexible hours and the option to work from home
ASSUMPTION: The salary range is estimated based on market data and may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
- Industry: Consumer goods and influencer marketing
- Company Size: 11-50 employees
- Founded: 2019
- Company Description: LIMITD revolutionizes the German retail sector by developing influencer products. Since 2020, they have been working with creators like CrispyRob, HeyMoritz, and Emir Bayrak to create products for Gen Z. Their brands, ROB’s, HEYYY, and EMYO, bring the power of social media communities to store shelves.
- Company Specialties: Consumer goods, social media, influencer marketing, and product development
📊 Role Analysis
- Career Level: Mid to senior-level management
- Reporting Structure: This role reports directly to the management team and works cross-functionally with various departments, including marketing, sales, and product development.
- Work Arrangement: Hybrid, with 3 days per week in the office
- Growth Opportunities: As a growing startup, LIMITD offers opportunities for professional development and growth within the company.
ASSUMPTION: This role offers a high degree of responsibility and the chance to make a significant impact on the company's growth and success.
🌍 Location & Work Environment
- Office Type: Modern, centrally located office in Kreuzberg, Berlin
- Office Location: Köpenicker Str. 180, Im Köpibau 11, 10997 Berlin, Germany
- Geographic Context: Berlin is a vibrant, multicultural city with a thriving startup scene and a high quality of life.
- Work Schedule: Flexible working hours with the option to work from home
ASSUMPTION: The office location offers easy access to public transportation and various amenities, such as cafes, restaurants, and shops.
💼 Interview & Application Insights
- Typical Process: Online application → Phone or video screening → On-site interview with the management team → Final interview with the CEO
- Key Assessment Areas: Problem-solving skills, strategic thinking, market awareness, and cultural fit
- Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Prepare examples of your past achievements in brand development and market analysis
- Research the company and its products to demonstrate your enthusiasm and understanding of their mission
🛠️ Tools & Technologies
- MS Office (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello)
- Market research and analysis tools (e.g., Mintel, Euromonitor, Statista)
- Social media analytics tools (e.g., Hootsuite, Sprout Social)
👔 Cultural Fit Considerations
- Company Values: Innovation, authenticity, and collaboration
- Work Style: Fast-paced, dynamic, and hands-on, with a strong focus on teamwork and open communication
- Self-Assessment Questions:
- How do you stay up-to-date with market trends and consumer behavior?
- How have you successfully launched a new product or brand in the past?
- How do you approach working with influencers and artists to create authentic content?
⚠️ Potential Challenges
- The fast-paced nature of the startup environment may require adaptability and quick decision-making
- The role involves working with multiple stakeholders, requiring strong communication and project management skills
- The German retail landscape can be competitive, and the role may require frequent travel to meet with clients and partners
📈 Similar Roles Comparison
- Product Manager: Focuses on the development and management of individual products, while this role is focused on brand development and market analysis.
- Marketing Manager: Oversees marketing campaigns and strategies, while this role is more focused on market analysis and brand development.
- Business Development Manager (other industries): May have a broader focus on sales and partnerships, while this role is specifically focused on brand development and market analysis.
📝 Sample Projects
- Conducting a comprehensive market analysis for a new product category
- Developing a business case and project plan for launching a new brand
- Negotiating prices and terms with retail partners
- Managing the internal brand development process from product development to marketing
❓ Key Questions to Ask During Interview
- What are the biggest challenges facing the company in the next 12 months, and how can this role help address them?
- How does the company support the professional development and growth of its employees?
- What is the company's approach to working with influencers and artists, and how can this role contribute to that process?
- How does the company measure the success of its brands and products, and how can this role help improve those metrics?
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through [this link](https://join.com/companies/limitd2/14430658-brand-und-business-development-manager-m-w-d)
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Prepare examples of your past achievements in brand development and market analysis
- Research the company and its products to demonstrate your enthusiasm and understanding of their mission
- Follow up with a thank-you note after your interview
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
- Job Title: Brand & Business Development Manager (m/w/d)
- Company: LIMITD by Wunderproducts GmbH
- Location: Berlin, Germany
- Job Type: Full-Time
- Category: Brand & Business Development
- Date Posted: 2025-06-16
- Experience Level: 5-10 years
- Remote Status: On-site (Hybrid, 3 days/week in the office)
🚀 Job Overview
Key aspects of this role include:
- Developing new brands from concept to launch
- Conducting market, product, and competitive analyses
- Managing internal brand development from product development to marketing
- Supporting market entry and long-term growth
- Collaborating with influencers and artists
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work cross-functionally with various teams.
📋 Key Responsibilities
- Develop new brands, from initial idea to market launch
- Conduct product, market, and competitive analyses, and derive actionable measures
- Create business cases, project plans, and marketing strategies
- Negotiate prices and represent brands in discussions with the retail sector
- Oversee internal brand development, from product development to marketing
- Collaborate with influencers and artists, ensuring regular communication and updates
- Accompany market entry and lay the foundation for long-term growth
ASSUMPTION: This role involves a high degree of independence and requires strong project management skills.
🎯 Required Qualifications
Education:
- Bachelor's degree in Business, Marketing, or a related field (or equivalent experience)
Experience:
- 5-10 years of experience in business development, brand development, or innovation management
Required Skills:
- Strategic thinking and structured working methods
- Strong market and trend awareness, with a keen understanding of target audiences
- Experience in building new products or brands
- Solution-oriented, hands-on approach
- Excellent German and English language skills
- Proficiency in MS Office
Preferred Skills:
- Experience in the FMCG or retail sector
- Knowledge of the German retail landscape
- Familiarity with influencer marketing
ASSUMPTION: Candidates with experience in fast-paced environments and a proven track record of driving growth will be particularly well-suited to this role.
💰 Compensation & Benefits
Salary Range: €70,000 - €90,000 per year (AI-estimated, based on experience level and market rates for similar roles in Berlin)
Benefits:
- Fair compensation package with 28 vacation days
- Monthly lunch subsidy, public transport subsidy, and Urban Sports Club membership
- Flexible working hours with home office options
- Daily provision of fresh fruits, muesli, drinks, and snacks
- Modern workplace with good public transport connections
- Individual training and development opportunities
- Start-up atmosphere with flat hierarchies, open feedback culture, and a great team
- Team events and shared experiences
Working Hours: Full-time (40 hours/week), with flexible hours and the option to work from home
ASSUMPTION: The salary range is estimated based on market data and may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
- Industry: Consumer goods and influencer marketing
- Company Size: 11-50 employees
- Founded: 2019
- Company Description: LIMITD revolutionizes the German retail sector by developing influencer products. Since 2020, they have been working with creators like CrispyRob, HeyMoritz, and Emir Bayrak to create products for Gen Z. Their brands, ROB’s, HEYYY, and EMYO, bring the power of social media communities to store shelves.
- Company Specialties: Consumer goods, social media, influencer marketing, and product development
📊 Role Analysis
- Career Level: Mid to senior-level management
- Reporting Structure: This role reports directly to the management team and works cross-functionally with various departments, including marketing, sales, and product development.
- Work Arrangement: Hybrid, with 3 days per week in the office
- Growth Opportunities: As a growing startup, LIMITD offers opportunities for professional development and growth within the company.
ASSUMPTION: This role offers a high degree of responsibility and the chance to make a significant impact on the company's growth and success.
🌍 Location & Work Environment
- Office Type: Modern, centrally located office in Kreuzberg, Berlin
- Office Location: Köpenicker Str. 180, Im Köpibau 11, 10997 Berlin, Germany
- Geographic Context: Berlin is a vibrant, multicultural city with a thriving startup scene and a high quality of life.
- Work Schedule: Flexible working hours with the option to work from home
ASSUMPTION: The office location offers easy access to public transportation and various amenities, such as cafes, restaurants, and shops.
💼 Interview & Application Insights
- Typical Process: Online application → Phone or video screening → On-site interview with the management team → Final interview with the CEO
- Key Assessment Areas: Problem-solving skills, strategic thinking, market awareness, and cultural fit
- Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Prepare examples of your past achievements in brand development and market analysis
- Research the company and its products to demonstrate your enthusiasm and understanding of their mission
🛠️ Tools & Technologies
- MS Office (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello)
- Market research and analysis tools (e.g., Mintel, Euromonitor, Statista)
- Social media analytics tools (e.g., Hootsuite, Sprout Social)
👔 Cultural Fit Considerations
- Company Values: Innovation, authenticity, and collaboration
- Work Style: Fast-paced, dynamic, and hands-on, with a strong focus on teamwork and open communication
- Self-Assessment Questions:
- How do you stay up-to-date with market trends and consumer behavior?
- How have you successfully launched a new product or brand in the past?
- How do you approach working with influencers and artists to create authentic content?
⚠️ Potential Challenges
- The fast-paced nature of the startup environment may require adaptability and quick decision-making
- The role involves working with multiple stakeholders, requiring strong communication and project management skills
- The German retail landscape can be competitive, and the role may require frequent travel to meet with clients and partners
📈 Similar Roles Comparison
- Product Manager: Focuses on the development and management of individual products, while this role is focused on brand development and market analysis.
- Marketing Manager: Oversees marketing campaigns and strategies, while this role is more focused on market analysis and brand development.
- Business Development Manager (other industries): May have a broader focus on sales and partnerships, while this role is specifically focused on brand development and market analysis.
📝 Sample Projects
- Conducting a comprehensive market analysis for a new product category
- Developing a business case and project plan for launching a new brand
- Negotiating prices and terms with retail partners
- Managing the internal brand development process from product development to marketing
❓ Key Questions to Ask During Interview
- What are the biggest challenges facing the company in the next 12 months, and how can this role help address them?
- How does the company support the professional development and growth of its employees?
- What is the company's approach to working with influencers and artists, and how can this role contribute to that process?
- How does the company measure the success of its brands and products, and how can this role help improve those metrics?
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through [this link](https://join.com/companies/limitd2/14430658-brand-und-business-development-manager-m-w-d)
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Prepare examples of your past achievements in brand development and market analysis
- Research the company and its products to demonstrate your enthusiasm and understanding of their mission
- Follow up with a thank-you note after your interview
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.