Brand & Business Development Manager (m/w/d)

📌 Core Information

🔹 Job Title: Brand & Business Development Manager (m/w/d)

🔹 Company: LIMITD by Wunderproducts GmbH

🔹 Location: Berlin, Germany

🔹 Job Type: Full-time

🔹 Category: Manufacturing

🔹 Date Posted: June 16, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site/Hybrid (3 office days per week)

🚀 Job Overview

Key aspects of this role include:

• Developing new brands from concept to launch
• Conducting product, market, and competitive analyses
• Managing brand building internally
• Collaborating closely with artists and overseeing market entry
• Working in a fast-paced, innovative startup environment

ASSUMPTION: This role requires a high level of strategic thinking, creativity, and the ability to work independently and collaboratively.

📋 Key Responsibilities

✅ Developing new brands – from idea to launch

✅ Conducting product, market, and competitive analyses, and deriving actionable insights

✅ Developing brand strategies, business cases, and project plans

✅ Supporting price negotiations and market-relevant conversations with the retail industry

✅ Steering the brand-building process internally – from product development to marketing

✅ Working closely with artists and ensuring regular communication

✅ Overseeing market entry and laying the foundation for sustainable growth

ASSUMPTION: This role involves a mix of strategic planning, analytical work, and hands-on execution, requiring strong organizational skills and the ability to manage multiple projects simultaneously.

🎯 Required Qualifications

Education: Bachelor's degree in Business, Marketing, or a related field (or equivalent experience)

Experience: 5-10 years of experience in business development, brand development, or innovation management

Required Skills:

• Strategic thinking and planning
• Market analysis and competitive research
• Project management and execution
• Negotiation skills
• Strong communication and collaboration skills
• Fluency in German and English
• Proficiency in MS Office

Preferred Skills:

• Experience in the consumer goods or retail industry
• Knowledge of influencer marketing or social media trends
• Familiarity with product development processes

ASSUMPTION: While a background in the consumer goods or retail industry is not strictly required, it would be beneficial for understanding the market and stakeholders.

💰 Compensation & Benefits

Salary Range: €60,000 - €80,000 per year (based on experience and industry standards for the role and location)

Benefits:

• Fair compensation package with 28 vacation days
• Monthly lunch subsidy, public transport subsidy, and Urban Sports Club membership
• Flexible working hours with home office options
• Daily refreshments and modern workplace
• Individual development opportunities and start-up atmosphere
• Team events and shared experiences

Working Hours: Full-time (40 hours per week) with flexible working hours and 3 office days per week

ASSUMPTION: The salary range is estimated based on industry standards for the role, experience level, and location. The benefits package is comprehensive and designed to support work-life balance and employee well-being.

📌 Applicant Insights

🔍 Company Context

Industry: LIMITD operates in the manufacturing sector, focusing on consumer goods and influencer marketing

Company Size: Small (11-50 employees) – offers a close-knit team and agile work environment

Founded: 2019 – relatively new and rapidly growing

Company Description:

• Develops brands in collaboration with influencers for the Generation Z market
• Focuses on fast-moving consumer goods with clear USPs, optimized for stationary retail
• Emphasizes innovation, authenticity, and a strong connection to social media communities

Company Specialties:

• Consumer goods
• Social media and influencer marketing
• Product development

Company Website: limitd.com

ASSUMPTION: LIMITD's focus on influencer marketing and Generation Z consumers sets it apart in the manufacturing industry, offering unique opportunities for growth and innovation.

📊 Role Analysis

Career Level: Mid to senior-level role, offering opportunities for growth and leadership within the company

Reporting Structure: This role reports directly to the management team and works collaboratively with various departments, including marketing, product development, and sales

Work Arrangement: Hybrid (3 office days per week) with flexible working hours

Growth Opportunities:

• Expanding the brand portfolio and market reach
• Developing and leading a team of business development professionals
• Contributing to the company's strategic direction and growth

ASSUMPTION: This role offers significant growth potential, as LIMITD continues to expand its brand portfolio and market presence.

🌍 Location & Work Environment

Office Type: Modern, centrally located office in Kreuzberg, Berlin

Office Location(s): Köpenicker Str. 180, Im Köpibau 11, Berlin, Germany

Geographic Context:

• Berlin is a vibrant, multicultural city with a strong startup scene and a thriving arts and culture scene
• The Kreuzberg neighborhood is known for its diverse food scene, nightlife, and alternative culture
• Excellent public transportation options are available, with the office located near several subway and bus stops

Work Schedule: Full-time (40 hours per week) with flexible working hours and 3 office days per week

ASSUMPTION: The office location in Kreuzberg offers a dynamic and inspiring work environment, with easy access to public transportation and numerous amenities.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call with the HR department
• On-site interview with the management team
• Final interview with the CEO

Key Assessment Areas:

• Strategic thinking and problem-solving skills
• Market analysis and competitive research abilities
• Communication and collaboration skills
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills
• Demonstrate your understanding of the consumer goods industry and influencer marketing
• Showcase your strategic thinking and problem-solving skills through specific examples
• Prepare thoughtful questions to ask during the interview, demonstrating your interest in the role and company

ATS Keywords: Business development, brand development, market analysis, product development, influencer marketing, consumer goods, strategic planning, project management

ASSUMPTION: The application process at LIMITD is designed to assess candidates' skills, experience, and cultural fit, with a focus on strategic thinking and problem-solving abilities.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Project management tools (e.g., Asana, Trello, or Microsoft Project)
• Market research and analysis tools (e.g., Google Trends, SEMrush, or SimilarWeb)
• Communication and collaboration tools (e.g., Slack, Microsoft Teams, or Google Workspace)

ASSUMPTION: The specific tools and technologies used may vary depending on the candidate's preferences and the company's existing infrastructure.

👔 Cultural Fit Considerations

Company Values:

• Innovation and authenticity
• Strong connection to social media communities
• Collaboration and agility

Work Style:

• Fast-paced and dynamic
• Hands-on and entrepreneurial
• Collaborative and team-oriented

Self-Assessment Questions:

• How do you stay up-to-date with the latest trends in influencer marketing and consumer goods?
• Can you provide an example of a successful brand launch or business development project you've worked on?
• How do you approach working collaboratively with artists and other stakeholders?

ASSUMPTION: Candidates who thrive in fast-paced, innovative environments and possess strong strategic thinking, communication, and collaboration skills will be well-suited to this role and company culture.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Adapting to a fast-changing market and consumer preferences
• Balancing the demands of internal brand building and external market entry
• Navigating the unique dynamics of working with influencers and artists

ASSUMPTION: These challenges can be overcome through strong organizational skills, adaptability, and a proactive approach to problem-solving.

📈 Similar Roles Comparison

• Unlike traditional business development roles, this position requires a strong understanding of influencer marketing and consumer goods trends
• Compared to other manufacturing companies, LIMITD places a greater emphasis on innovation, authenticity, and social media communities
• Career progression in this role may involve expanding the brand portfolio, leading a team, or contributing to the company's strategic direction

ASSUMPTION: This role offers unique opportunities for growth and innovation within the manufacturing industry, with a focus on influencer marketing and consumer goods.

📝 Sample Projects

• Developing a new brand in collaboration with an influencer, from concept to launch
• Conducting a comprehensive market analysis and competitive research for an existing brand
• Managing the internal brand-building process, including product development and marketing

ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for this role, from strategic planning to hands-on execution.

❓ Key Questions to Ask During Interview

• How does LIMITD support the growth and development of its employees?
• Can you describe the company's approach to working with influencers and artists?
• What are the most significant challenges facing the brand and business development team in the near future?
• How does LIMITD measure the success of its brand launches and business development initiatives?
• What is the company's long-term vision for its brand portfolio and market reach?

ASSUMPTION: These interview questions are designed to provide insight into the company's culture, priorities, and growth opportunities.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills, with a focus on strategic thinking, market analysis, and business development
• Prepare for the interview by researching the consumer goods industry, influencer marketing, and LIMITD's brand portfolio
• Follow up with the HR department after your interview to express your interest in the role and ask any remaining questions

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.