Brand & Communicatie Specialist

📌 Core Information

🔹 Job Title: Brand & Communicatie Specialist

🔹 Company: TAGGRS

🔹 Location: Heerenveen, Fryslân, Netherlands

🔹 Job Type: Full-time

🔹 Category: Marketing & Communications

🔹 Date Posted: 2025-07-01

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site (Hybrid)

🚀 Job Overview

Key aspects of this role include:

• Strengthening TAGGRS' brand identity in Europe
• Coordinating all external communication activities
• Switching seamlessly between strategy and execution
• Working in an international SaaS environment

ASSUMPTION: This role requires a strategic mindset with a strong focus on execution. The ideal candidate will have experience in international SaaS environments and be comfortable using various content management and analytical tools.

📋 Key Responsibilities

✅ Develop and maintain TAGGRS' brand identity in Europe

✅ Coordinate and execute communication activities across various channels

✅ Create and publish content such as press releases, client stories, and business proposals

✅ Plan and initiate communication and promotional campaigns, optimizing based on performance

✅ Coordinate events, trade shows, and public appearances for TAGGRS

✅ Manage TAGGRS' social media channels to maintain a positive brand image

✅ Present and educate internal teams, shareholders, and the public about developments and updates

✅ Measure campaign effectiveness and suggest improvements

ASSUMPTION: This role requires a strong understanding of branding, content creation, campaign management, and event planning. The ideal candidate will be comfortable working independently and collaborating with cross-functional teams.

🎯 Required Qualifications

Education: Bachelor's degree in Communication, Marketing, or a related field

Experience: Proven experience in international SaaS environments

Required Skills:

• Excellent English writing skills (Dutch is a plus)
• Proficient in digital tracking tools (e.g., Google Analytics, HubSpot)
• Experience with content management systems (e.g., WordPress)
• Strong analytical skills
• Creative and results-driven mindset

Preferred Skills:

• Fluency in additional languages
• Experience with email marketing and social media management tools

ASSUMPTION: The ideal candidate will have a strong academic background in communication or marketing, with a proven track record in international SaaS environments. They should be comfortable using various tools and platforms to create and optimize content and campaigns.

💰 Compensation & Benefits

Salary Range: €35,000 - €45,000 per year (Based on experience level and industry standards for the Netherlands)

Benefits:

• Competitive salary
• Hybrid work arrangement (flexible remote and on-site work)
• Full-time employment (40 hours per week)
• Travel allowance (€0.23/km or 100% public transport)
• 24 vacation days
• Clothing package
• Team activities and legendary parties

Working Hours: Full-time (40 hours per week) with flexible remote work options

ASSUMPTION: The salary range is estimated based on industry standards for marketing and communications professionals with 2-5 years of experience in the Netherlands. Benefits are subject to change and may vary based on individual circumstances.

📌 Applicant Insights

🔍 Company Context

Industry: Advertising Services

Company Size: Small (11-50 employees)

Founded: 2021 (Based on LinkedIn profile)

Company Description:

• TAGGRS is an all-in-one SaaS solution for e-commerce SMB markets
• The company automates digital marketing steps using data-driven technology
• TAGGRS is an official marketing partner of Google and Facebook

Company Specialties:

• Advertising
• Digital Marketing
• Adtech
• Performance Marketing
• Facebook Advertising
• Google Advertising
• Campaign Optimization
• Dynamic Product Ads
• Data-driven Marketing
• E-commerce
• Funnel Analysis
• Google Analytics
• Martech

Company Website: taggers.io

ASSUMPTION: TAGGRS is a growing company focused on providing data-driven marketing solutions for e-commerce businesses. The company's small size may offer more opportunities for growth and impact compared to larger organizations.

📊 Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: This role reports directly to the management team

Work Arrangement: Hybrid (Flexible remote and on-site work)

Growth Opportunities:

• As TAGGRS grows, there may be opportunities for the Brand & Communicatie Specialist to take on more responsibilities or move into a management role
• The company's focus on data-driven marketing may provide opportunities for the incumbent to develop new skills and expertise

ASSUMPTION: This role offers opportunities for growth and development within TAGGRS. The company's focus on data-driven marketing may provide unique learning experiences for the right candidate.

🌍 Location & Work Environment

Office Type: Hybrid (Flexible remote and on-site work)

Office Location(s): Heerenveen, Fryslân, Netherlands

Geographic Context:

• Heerenveen is a city in the province of Fryslân, in the northern Netherlands
• The city is known for its sports facilities and events, such as the Thialf ice skating rink
• Heerenveen has a population of approximately 50,000 people and offers a mix of urban and rural living

Work Schedule: Full-time (40 hours per week) with flexible remote work options

ASSUMPTION: Heerenveen offers a mix of urban and rural living, with a strong focus on sports and outdoor activities. The hybrid work arrangement may provide the best of both worlds for the right candidate.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call interview to discuss the role and assess cultural fit
• On-site or virtual interview with the management team to discuss the role in more detail and assess skills and experience
• Final decision and offer

Key Assessment Areas:

• Communication skills and ability to create engaging content
• Strategic thinking and ability to develop and execute campaigns
• Analytical skills and ability to measure and optimize campaign performance
• Cultural fit and alignment with TAGGRS' values and mission

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Be prepared to discuss your approach to branding, content creation, and campaign management
• Demonstrate your understanding of TAGGRS' business and industry

ATS Keywords: Branding, content creation, campaign management, event planning, communication strategy, international SaaS, data-driven marketing

ASSUMPTION: TAGGRS' hiring process is designed to assess candidates' skills, experience, and cultural fit. The company is looking for a strategic and creative thinker who can develop and execute effective communication campaigns.

🛠️ Tools & Technologies

• Content Management Systems (e.g., WordPress)
• Email Marketing Tools (e.g., Mailchimp, HubSpot)
• Social Media Management Tools (e.g., Hootsuite, Buffer)
• Analytical Tools (e.g., Google Analytics)
• Project Management Tools (e.g., Asana, Trello)

ASSUMPTION: The ideal candidate will have experience using various content management, analytical, and project management tools to create and optimize content and campaigns.

👔 Cultural Fit Considerations

Company Values:

• Data-driven decision making
• Continuous learning and improvement
• Collaboration and teamwork
• Customer focus
• Innovation and creativity

Work Style:

• Results-driven and focused on execution
• Strategic and creative thinking
• Strong communication and collaboration skills
• Adaptable and comfortable working in a dynamic, growing environment

Self-Assessment Questions:

• Do you thrive in a dynamic, growing environment?
• Are you comfortable working independently and collaborating with cross-functional teams?
• Do you have a strong understanding of branding, content creation, and campaign management?

ASSUMPTION: TAGGRS values data-driven decision making, continuous learning, and collaboration. The ideal candidate will be results-driven, strategic, and comfortable working in a dynamic, growing environment.

⚠️ Potential Challenges

• The role may require working with tight deadlines and managing multiple projects simultaneously
• The company's small size may present challenges in terms of resources and support
• The role may require travel for events and trade shows
• The company's focus on data-driven marketing may require the incumbent to develop new skills and expertise

ASSUMPTION: The Brand & Communicatie Specialist role may present challenges in terms of workload, resources, and skill development. The ideal candidate will be adaptable, results-driven, and comfortable working in a dynamic, growing environment.

📈 Similar Roles Comparison

• Compared to related roles in larger organizations, this role may offer more opportunities for growth and impact
• The company's focus on data-driven marketing may provide unique learning experiences for the right candidate
• The role may require more strategic and creative thinking compared to more tactical or operational roles

ASSUMPTION: This role offers opportunities for growth and development within TAGGRS. The company's focus on data-driven marketing may provide unique learning experiences for the right candidate.

📝 Sample Projects

• Developing and executing a European branding campaign for TAGGRS
• Creating and publishing content such as press releases, client stories, and business proposals
• Planning and initiating a communication and promotional campaign to launch a new product or service
• Coordinating an event or trade show to showcase TAGGRS' offerings and network with potential clients

ASSUMPTION: These sample projects are designed to give candidates an idea of the types of tasks and responsibilities they may encounter in the Brand & Communicatie Specialist role at TAGGRS.

❓ Key Questions to Ask During Interview

• Can you describe the company's growth plans and how this role fits into those plans?
• How does TAGGRS support the professional development of its employees?
• Can you describe the company's culture and work environment?
• How does TAGGRS approach collaboration and teamwork?
• What are the biggest challenges facing the company, and how can this role help address them?

ASSUMPTION: These interview questions are designed to help candidates better understand the company, the role, and the work environment. They are also an opportunity for candidates to demonstrate their strategic thinking and cultural fit.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the TAGGRS careers page
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare for your interview by researching TAGGRS' business and industry, and developing your approach to branding, content creation, and campaign management
• Follow up with TAGGRS after your interview to express your interest in the role and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.