📌 Core Information
🔹 Job Title: Brand Creative Manager
🔹 Company: ServiceNow
🔹 Location: Chicago, Illinois, United States
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: May 5, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Managing end-to-end content production for persona-based campaigns
- Overseeing budget and scope actualization for content development and external vendors
- Collaborating with creative leadership and stakeholders to ensure successful delivery of creative assets
- Driving efficiency and innovation through the use of AI tools
- Working in a fast-paced, hypergrowth environment
ASSUMPTION: This role requires a high level of project management, stakeholder communication, and adaptability to thrive in a dynamic environment.
📋 Key Responsibilities
✅ Lead the end-to-end content production process for various formats supporting persona programs
✅ Oversee budget and scope actualization for content development and external vendors to ensure accurate requirements and delivery
✅ Partner with Creative Director and PMO to determine proper resourcing within given budgets and scrutinize detailed estimates from production partners
✅ Lead the strategic and creative feedback process on all content, including video, by identifying key inputters and final approvers upfront
✅ Develop, communicate, and implement internal production plans, timelines, and asset trackers for cross-team integrated marketing work streams
✅ Maintain and provide regular status updates to key stakeholders and project management leads on production progress
✅ Oversee the budget and scope actualization for content development and external vendors to ensure accurate requirements, pricing, and delivery
ASSUMPTION: This role involves managing multiple projects and stakeholders simultaneously, requiring strong organizational skills and the ability to juggle competing priorities.
🎯 Required Qualifications
Education: Bachelor’s degree in Marketing, Communications, Advertising, Film Production, or a related field
Experience: Minimum of 8 years in content production with a focus on digital and video; familiarity with agency or in-house creative teams is a plus
Required Skills:
- Experience leveraging or critically thinking about how to integrate AI into work processes, decision-making, or problem-solving
- Proficiency in project and production management tools and collaboration software (e.g., Adobe Creative Suite, Frame.io, Microsoft Teams, SharePoint)
- Experience in B2B or technology sectors preferred
Preferred Skills:
- Attention to detail and a commitment to delivering work of the highest quality
- Passion for innovation, efficiency, and elevating creative processes
ASSUMPTION: While a degree in a related field is preferred, relevant experience and a strong portfolio may be considered equivalent qualifications.
💰 Compensation & Benefits
Salary Range: $100,500 - $175,900 per year (based on location and experience level)
Benefits:
- Health Plans
- Flexible Spending Accounts
- 401(k) Plan with Company Match
- ESPP
- Matching Donations
- Flexible Time Away Plan
- Family Leave Programs
Working Hours: Full-time, typically 40 hours per week, with flexibility based on project needs
ASSUMPTION: The salary range provided is an estimate based on the company's size and industry standards for this role. Actual compensation may vary based on individual qualifications and work location.
📌 Applicant Insights
🔍 Company Context
Industry: ServiceNow is a global market leader in digital workflows, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500®.
Company Size: ServiceNow has 10,001+ employees, providing a large and diverse work environment.
Founded: ServiceNow was founded in 2004 in San Diego, California.
Company Description:
- ServiceNow's intelligent cloud-based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work.
- The company's mission is to make the world work better for everyone by transforming how work gets done.
- ServiceNow offers a dynamic and innovative work environment, with a strong focus on employee growth and development.
Company Specialties:
- Service Management
- Enterprise Cloud
- Custom App Development
- Platform
- ITSM
- Security Operations
- Customer Service Management
- ITOM
- GRC
- HR Service Delivery
- And digitize workflows
Company Website: http://www.servicenow.com
ASSUMPTION: ServiceNow's large size and global presence offer numerous opportunities for career growth and development.
📊 Role Analysis
Career Level: This role is at the senior management level, requiring significant experience and expertise in content production and project management.
Reporting Structure: The Brand Creative Manager will report directly to the Creative Director and work closely with cross-functional teams, including marketing, sales, and product management.
Work Arrangement: This role is remote-friendly, with a flexible work arrangement that allows for a balance between remote work and on-site collaboration.
Growth Opportunities:
- As ServiceNow continues to grow and expand its offerings, there will be opportunities for the Brand Creative Manager to take on additional responsibilities and advance their career within the organization.
- The dynamic nature of the role also presents opportunities to learn and develop new skills, such as AI integration and data-driven decision-making.
- ServiceNow's commitment to employee development and growth provides numerous training and mentorship opportunities.
ASSUMPTION: The Brand Creative Manager's success in this role will be closely tied to their ability to adapt to change, embrace new technologies, and drive innovation in the content production process.
🌍 Location & Work Environment
Office Type: ServiceNow's Chicago office is a modern, collaborative workspace designed to foster creativity and innovation.
Office Location(s): 1201 West 176 North Racine Ave, Suite 500, Chicago, IL 60607
Geographic Context:
- Chicago is a major hub for technology, marketing, and advertising industries, providing ample opportunities for networking and professional growth.
- The city offers a diverse and vibrant culture, with numerous amenities and attractions for residents and visitors alike.
- Chicago's central time zone allows for effective collaboration with both domestic and international teams.
Work Schedule: The Brand Creative Manager will typically work standard business hours, with flexibility based on project needs and deadlines.
ASSUMPTION: While this role is remote-friendly, the Brand Creative Manager may need to be on-site periodically to collaborate with local teams and stakeholders.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with a member of the HR team
- In-depth interview with the hiring manager and/or other team members
- Final interview with the Creative Director or another senior leader
- Background check and reference check (if applicable)
Key Assessment Areas:
- Project management skills and experience
- Creative problem-solving and innovation
- AI integration and data-driven decision-making
- Collaboration and communication skills
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Include specific examples of your experience with AI integration and data-driven decision-making
- Prepare for behavioral interview questions that focus on your problem-solving, collaboration, and communication skills
ATS Keywords: Content production, project management, AI integration, digital and video production, marketing campaigns, stakeholder communication, budget management, creative leadership
ASSUMPTION: ServiceNow's application process may include assessments or case studies to evaluate your problem-solving and creative thinking skills.
🛠️ Tools & Technologies
- Adobe Creative Suite
- Frame.io
- Microsoft Teams
- SharePoint
- AI-powered tools for content production and workflow management
ASSUMPTION: The Brand Creative Manager should be comfortable learning and adapting to new tools and technologies as needed.
👔 Cultural Fit Considerations
Company Values:
- Customer Obsessed
- Innovative
- Trustworthy
- Performance-Driven
- One Global Team
Work Style:
- Collaborative and cross-functional
- Agile and adaptable
- Data-driven and results-oriented
- Innovative and creative
Self-Assessment Questions:
- How have you successfully managed multiple projects and stakeholders in a fast-paced environment?
- Can you provide an example of how you've used AI to improve a content production process or workflow?
- How do you approach collaboration and communication with diverse teams and stakeholders?
ASSUMPTION: ServiceNow values candidates who are passionate about their work, committed to continuous learning, and dedicated to driving innovation and results.
⚠️ Potential Challenges
- Managing multiple projects and stakeholders simultaneously may be challenging for less experienced candidates
- Keeping up with the latest AI tools and technologies may require ongoing learning and adaptation
- Working in a fast-paced, hypergrowth environment may be stressful for candidates who prefer a more stable work environment
- Chicago's competitive job market may present challenges for candidates seeking to enter or advance their careers in the marketing or technology industries
ASSUMPTION: The Brand Creative Manager's success in this role will depend on their ability to adapt to change, embrace new technologies, and thrive in a dynamic work environment.
📈 Similar Roles Comparison
- Compared to other content production roles, this position places a greater emphasis on AI integration and data-driven decision-making
- ServiceNow's large size and global presence offer more opportunities for career growth and development than smaller organizations
- As a senior management role, this position requires more experience and expertise than entry-level or mid-level content production positions
ASSUMPTION: The Brand Creative Manager's success in this role will be closely tied to their ability to adapt to change, embrace new technologies, and drive innovation in the content production process.
📝 Sample Projects
- Developing a comprehensive content plan and delivery strategy for a high-impact, persona-based marketing campaign
- Integrating AI tools into the content production workflow to improve efficiency and accuracy
- Managing the production of video content for multiple channels and platforms, including social media, web, and events
ASSUMPTION: The Brand Creative Manager's success in this role will be closely tied to their ability to adapt to change, embrace new technologies, and drive innovation in the content production process.
❓ Key Questions to Ask During Interview
- How does the Creative Director support the growth and development of the Brand Creative Manager?
- What are the key priorities for the Brand Creative Manager in the first 90 days?
- How does ServiceNow foster a culture of innovation and continuous learning?
- What opportunities are there for the Brand Creative Manager to take on additional responsibilities and advance their career within the organization?
- How does ServiceNow support work-life balance for employees in this role?
ASSUMPTION: The Brand Creative Manager's success in this role will be closely tied to their ability to adapt to change, embrace new technologies, and drive innovation in the content production process.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare for behavioral interview questions that focus on your problem-solving, collaboration, and communication skills
- Follow up with the hiring manager or HR team within one week of submitting your application to express your interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
