Brand designer

📌 Core Information

🔹 Job Title: Brand Designer

🔹 Company: Alan

🔹 Location: Paris, France (Remote OK)

🔹 Job Type: Full-Time

🔹 Category: Design

🔹 Date Posted: 2025-06-20

🔹 Experience Level: 5-10 years

🔹 Remote Status: Remote OK

🚀 Job Overview

Key aspects of this role include:

• Cementing the overall brand identity of Alan
• Creating visually compelling assets to support messaging
• Growing a strong brand design practice within the Design team
• Collaborating with Content and Growth teams to understand business objectives

ASSUMPTION: This role requires a high level of creativity, strategic thinking, and collaboration with various teams to maintain and enhance Alan's brand identity.

📋 Key Responsibilities

✅ Partner with Content and Growth teams to understand business objectives and create visually engaging assets

✅ Master Alan's brand guidelines and art direction to ensure consistency across all touchpoints

✅ Deliver high-quality visual assets for marketing, communication, and application

✅ Contribute to the growth of Brand Design at Alan by ensuring the quality of visual communication supports the brand's success

✅ Act as a strategic advisor by understanding target audiences and market trends

✅ Continuously improve skills in design software and techniques by gathering industry knowledge and collaborating with the team

ASSUMPTION: This role involves a mix of creative and strategic tasks, requiring a strong understanding of branding, design principles, and market trends.

🎯 Required Qualifications

Education: Bachelor's degree in Graphic Design or a related field (or equivalent experience)

Experience: 4+ years of experience in Brand Design, preferably in a product company

Required Skills:

• Fluency in English
• Proficient in Adobe Creative Suite and Figma
• Strong motion design skills (After Effects, Premiere)
• Experience in creating videos for ads and social media
• Deep knowledge of graphic design codes and visual styles
• Experience designing for online platforms (websites, social media, email marketing, display ads)
• Excellent communication skills and ability to articulate creative choices

Preferred Skills:

• Familiarity with concepts like target audience, branding, user experience (UX), and conversion optimization
• Strong 3D skills or willingness to grow 3D design skills
• Diverse design portfolio showcasing branding projects and digital assets

ASSUMPTION: Candidates should have a strong portfolio demonstrating their ability to create visually compelling brand assets and understand market trends.

💰 Compensation & Benefits

Salary Range: €60,000 - €80,000 per year (based on experience level and industry standards for a mid-size company)

Benefits:

• Generous equity packages
• Flexible office arrangements (HQ, co-working hubs, or full-remote with home office equipment sponsorship)
• Top-of-the-range equipment (Macbook Pro, keyboard, laptop stand, monitor, noise-canceling headphones)
• Flexible vacation policy and flexible working hours
• Extremely comprehensive health insurance (100% of the contribution covered by Alan for you and your family)
• Country-specific commuter benefits
• Learning and training opportunities (flexible training policy, free books, conference attendance budget)
• Extended parental leave for all new parents

Working Hours: Full-time (40 hours/week) with flexible working hours

ASSUMPTION: The salary range is estimated based on industry standards for a mid-size company and the candidate's experience level. Benefits are comprehensive and designed to support employees' well-being and work-life balance.

📌 Applicant Insights

🔍 Company Context

Industry: Alan operates in the insurance industry, focusing on health insurance and well-being services

Company Size: Alan has 501-1,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration

Founded: Alan was founded in 2016 and has since become an essential health partner, offering unique services focused on prevention and well-being

Company Description:

• Alan is the health partner that insures, prevents, and supports daily
• Offers a unique service focused on prevention and physical and mental well-being
• Uses technology to simplify access to care and provides innovative services

Company Specialties:

• Santé (Health)
• Assurance Santé (Health Insurance)
• Well-being
• Health and Insurance

Company Website: alan.com

ASSUMPTION: Alan's focus on prevention and well-being sets it apart in the insurance industry, offering applicants a unique opportunity to work in a mission-driven environment.

📊 Role Analysis

Career Level: This role is suitable for experienced Brand Designers looking to grow within a mid-sized company

Reporting Structure: The Brand Designer will report directly to the Design team lead and collaborate with Content and Growth teams

Work Arrangement: Remote OK, with flexible office arrangements available

Growth Opportunities:

• Potential to grow within the Design team as the company expands
• Opportunities to work on diverse projects and collaborate with various teams
• Chance to develop skills in 3D design and motion graphics

ASSUMPTION: This role offers growth opportunities within a dynamic and expanding design team, allowing Brand Designers to develop their skills and advance their careers.

🌍 Location & Work Environment

Office Type: Alan has offices in Paris, Madrid, and Brussels, with remote work options available

Office Location(s): Paris, France (HQ), Madrid, Spain, and Brussels, Belgium

Geographic Context:

• Paris, France: A vibrant and culturally rich city with a thriving tech industry
• Madrid, Spain: A dynamic and innovative city with a growing startup ecosystem
• Brussels, Belgium: A multicultural city with a strong focus on international relations and politics

Work Schedule: Flexible working hours with a focus on results and productivity

ASSUMPTION: Alan's flexible work arrangements and remote options allow employees to balance their personal and professional lives effectively.

💼 Interview & Application Insights

Typical Process:

• Online application review
• Phone or video screening
• Design challenge or case study presentation
• Final interview with the Design team lead and potential team members

Key Assessment Areas:

• Portfolio and design skills
• Understanding of Alan's brand and design guidelines
• Communication and collaboration skills
• Problem-solving and strategic thinking
• Alignment with Alan's mission and values

Application Tips:

• Highlight relevant design projects and achievements in your portfolio
• Tailor your resume to emphasize skills and experiences relevant to this role
• Prepare a cover letter explaining your interest in Alan and this role
• Be ready to discuss your design process and creative choices during the interview

ATS Keywords: Brand Design, Graphic Design, Adobe Creative Suite, Figma, Motion Design, Video Creation, User Experience, Communication, 3D Design, Marketing, Social Media, Email Marketing, Display Ads, Strategic Advisor, Market Trends, Visual Communication

ASSUMPTION: Alan's interview process focuses on assessing candidates' design skills, strategic thinking, and cultural fit within the company.

🛠️ Tools & Technologies

• Adobe Creative Suite (Photoshop, Illustrator, After Effects)
• Figma
• Premiere Pro (optional)
• 3D design software (optional)

ASSUMPTION: Brand Designers at Alan should be proficient in industry-standard design software and tools, with the opportunity to learn and grow in 3D design and motion graphics.

👔 Cultural Fit Considerations

Company Values:

• Mission is the Boss
• Member & Customer-led
• Excellence like Athletes
• Enlightened Despots
• Radically Transparent
• Kind, Methodic Optimists
• Empathetic Challengers
• Bold & Creative Contrarians
• Disciplined Executors
• Fight for Simplicity

Work Style:

• Collaborative and inclusive
• Focused on results and productivity
• Empowered decision-making with accountability
• Transparent and open communication
• Continuous learning and growth

Self-Assessment Questions:

• Do you align with Alan's mission and values?
• Are you comfortable working in a dynamic and growing environment?
• Do you thrive in a collaborative and inclusive work culture?
• Are you able to balance autonomy and accountability?
• Do you embrace continuous learning and growth opportunities?

ASSUMPTION: Alan's company culture emphasizes collaboration, transparency, and continuous learning, providing an ideal environment for Brand Designers to grow and succeed.

⚠️ Potential Challenges

• Managing multiple projects and deadlines in a fast-paced environment
• Balancing creative and strategic responsibilities
• Adapting to a growing and evolving brand identity
• Working remotely and maintaining productivity in a flexible work environment

ASSUMPTION: These challenges require strong time management, adaptability, and self-motivation, allowing successful Brand Designers to thrive in this role.

📈 Similar Roles Comparison

• Brand Designer vs. Graphic Designer: Brand Designer focuses more on strategic and conceptual aspects, while Graphic Designer focuses on visual execution
• Industry-specific context: Alan's focus on health and well-being sets it apart from other insurance companies, offering unique opportunities for Brand Designers
• Career path comparison: Brand Designer can progress to Senior Brand Designer, Art Director, or Design Manager within Alan or other companies

ASSUMPTION: Brand Designer roles vary depending on the industry and company size, with Alan offering a unique opportunity in the health and well-being sector.

📝 Sample Projects

• Creating a comprehensive brand style guide for Alan
• Designing marketing materials for Alan's expansion into new markets
• Developing a 3D mascot and visual universe for Alan's brand
• Creating engaging motion-based and video communication assets for Alan's social media channels

ASSUMPTION: These sample projects demonstrate the diverse and strategic nature of Brand Designer roles at Alan, requiring a strong understanding of branding, design principles, and market trends.

❓ Key Questions to Ask During Interview

• How does the Brand Design team collaborate with other departments, such as Content and Growth?
• What are the current priorities and projects for the Brand Design team?
• How does Alan support the professional growth and development of its Brand Designers?
• What are the key challenges and opportunities facing the Brand Design team in the coming months?
• How does Alan maintain a strong brand identity while expanding into new markets and product offerings?

ASSUMPTION: These interview questions help candidates better understand the role's responsibilities, team dynamics, and growth opportunities within Alan.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and portfolio to highlight relevant skills and experiences for this role
• Prepare a cover letter explaining your interest in Alan and this position
• Be ready to discuss your design process and creative choices during the interview
• Follow up with Alan's HR team one week after submitting your application for an update on your application status

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.