📌 Core Information
🔹 Job Title: Brand Designer H/F
🔹 Company: NEXTON
🔹 Location: Paris, Île-de-France, France
🔹 Job Type: Full-time
🔹 Category: Branding & Design
🔹 Date Posted: July 11, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Deploying and evolving visual identities across digital platforms
- Collaborating with various teams to ensure brand consistency
- Producing high-quality graphic assets
- Working in a dynamic environment with a mix of agency and product experience
ASSUMPTION: This role requires a strong understanding of branding and the ability to create rigorous iconographic guidelines. Familiarity with the media and entertainment industry is a plus.
📋 Key Responsibilities
✅ Deploy, maintain, and evolve the visual identities of brands on the digital perimeter (products, networks, CRM, marketing, stores, etc.)
✅ Animate design rituals and accompany teams in the appropriation of visual charters
✅ Produce high-quality graphic assets such as icons, illustrations, visual mechanics, templates, and social media visuals
✅ Maintain logo sets and icon sets of the design system
✅ Write detailed iconographic guidelines (composition, framing, lighting, rhythm, etc.)
✅ Document produced elements to ensure brand consistency across all channels
✅ Collaborate with design product, marketing, artwork, and social media teams
✅ Participate in the installation of collaborative methods and processes around UI design
✅ Design narrative visual supports to carry the creative vision
✅ Contribute to cross-product consistency through the design system
✅ Participate in co-creation UI workshops and accompany editorial teams on iconography subjects
ASSUMPTION: The role involves working with various teams and requires strong communication and collaboration skills.
🎯 Required Qualifications
Education: Relevant degree or equivalent experience in graphic design or a related field
Experience: 6 to 10 years of experience in graphic design and digital art direction, with a mix of agency and product experience
Required Skills:
- Proficiency in Figma and Adobe Suite (Photoshop, Illustrator, After Effects)
- Ability to create impactful interfaces while respecting design system constraints
- Strong branding culture and ability to differentiate trends and styles
- Ability to produce rigorous iconographic guidelines
- Familiarity with co-creation methods, UI workshops, prototyping, testing, and iteration
- Curiosity, creativity, and rigour
Preferred Skills:
- Appetite for motion design and the media/entertainment universe
ASSUMPTION: Candidates with experience in the media and entertainment industry may have an advantage.
💰 Compensation & Benefits
Salary Range: €40,000 - €60,000 per year (Based on industry standards for a mid-level brand designer in Paris)
Benefits:
- Dynamic communities to support your professional and personal growth
- Meet-ups to develop your skills
- Training opportunities to reinvent and progress
- Sporting and festive events to enrich your experience
- Sustainable mobility package to facilitate your daily commute and encourage sustainable mobility
- Latest generation phone to stay connected
Working Hours: Full-time (35-40 hours per week)
ASSUMPTION: The salary range is an estimate based on industry standards for a mid-level brand designer in Paris. The actual salary may vary based on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: NEXTON is a digital transformation company focused on developing websites and mobile apps. They exist to help companies thrive by exceeding client expectations and ensuring business success.
Company Size: NEXTON is a small company with 11-50 employees, which means applicants can expect a close-knit team and the opportunity to make a significant impact.
Founded: NEXTON was founded in 2019, making it a relatively young company with a modern and dynamic work environment.
Company Description:
- NEXTON is a digital transformation company focused on developing websites and mobile apps
- Their mission is to help companies thrive by exceeding client expectations and ensuring business success
- Their team consists of creatives, strategists, and developers who are committed to growing businesses
Company Specialties:
- WordPress
- Shopify
- PHP
- Laravel
- React
- Node
- Angular
- iOS Development
- Android Development
- Digital Marketing
- AWS
- React Native
- Flutter
- Swift
- Java
Company Website: www.nextonit.io
ASSUMPTION: NEXTON's focus on digital transformation and business growth makes it an attractive option for applicants looking to work in a dynamic and innovative environment.
📊 Role Analysis
Career Level: This role is suitable for a mid-career brand designer with 6 to 10 years of experience in graphic design and digital art direction.
Reporting Structure: The Brand Designer will report to the Head of Design Transverse and collaborate with various teams, including experts in branding, design system, accessibility, design OPS, design product, marketing, artwork, and social media.
Work Arrangement: This is an on-site role based in Paris, with the possibility of hybrid or remote work arrangements depending on the company's policies.
Growth Opportunities:
- Working on high-profile projects for major clients such as SNCF, Orange, and BNP Paribas
- Collaborating with a diverse and talented team of experts in various fields
- Developing skills in motion design and the media/entertainment universe
ASSUMPTION: NEXTON's focus on client success and business growth provides ample opportunities for professional development and career advancement.
🌍 Location & Work Environment
Office Type: NEXTON's office is located in Bloomingdale, IL, with a satellite office in Paris, France.
Office Location(s): 450 N. Brand Blvd., Suite 600, Glendale, CA 91203, USA
Geographic Context:
- Paris is the capital and most populous city of France, with a rich cultural heritage and vibrant arts scene
- The Île-de-France region is the most populous and wealthiest region in France, with a strong economy and numerous job opportunities
- NEXTON's office is located in a bustling business district with easy access to public transportation and amenities
Work Schedule: The work schedule is full-time, with the possibility of flexible hours depending on the company's policies.
ASSUMPTION: NEXTON's office location in Paris provides easy access to cultural attractions, entertainment, and networking opportunities.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or video interview with the hiring manager
- Portfolio review and case study presentation
- Final decision and offer
Key Assessment Areas:
- Graphic design skills and proficiency in Figma and Adobe Suite
- Understanding of branding principles and ability to create rigorous iconographic guidelines
- Collaboration and communication skills
- Cultural fit with NEXTON's values and work environment
Application Tips:
- Highlight relevant experience and projects that demonstrate your graphic design skills and understanding of branding principles
- Tailor your resume and portfolio to emphasize your relevant skills and experience for this role
- Prepare a case study that showcases your ability to deploy and evolve visual identities across digital platforms
- Research NEXTON's company culture and values to ensure a good fit and demonstrate your enthusiasm for the role
ATS Keywords: Brand Design, Graphic Design, Digital Art Direction, Figma, Adobe Suite, UI Design, Prototyping, Co-Creation, Branding, Iconography, Creative Vision, Motion Design, Media, Entertainment
ASSUMPTION: NEXTON's hiring process is designed to assess candidates' technical skills, cultural fit, and alignment with the company's values.
🛠️ Tools & Technologies
- Figma
- Adobe Suite (Photoshop, Illustrator, After Effects)
- Other design tools and software as needed
ASSUMPTION: NEXTON uses industry-standard design tools and software, and candidates should be comfortable working with these tools.
👔 Cultural Fit Considerations
Company Values:
- Innovation and creativity
- Collaboration and teamwork
- Client focus and success
- Continuous learning and improvement
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Client-focused and results-driven
- Continuously learning and adapting
Self-Assessment Questions:
- Do you thrive in a dynamic and collaborative work environment?
- Are you passionate about helping clients succeed and exceeding their expectations?
- Do you embrace continuous learning and improvement as a key aspect of your professional development?
ASSUMPTION: NEXTON values candidates who are innovative, collaborative, client-focused, and committed to continuous learning and improvement.
⚠️ Potential Challenges
- Working on tight deadlines and managing multiple projects simultaneously
- Balancing the need for creativity and innovation with the constraints of a design system
- Collaborating effectively with various teams and stakeholders
- Adapting to a fast-panging work environment and changing priorities
ASSUMPTION: NEXTON's dynamic and fast-paced work environment can present challenges, but also offers opportunities for professional growth and development.
📈 Similar Roles Comparison
- Compared to other brand designer roles, this position offers the opportunity to work on high-profile projects for major clients
- NEXTON's focus on digital transformation and business growth provides unique challenges and opportunities for professional development
- This role may require more collaboration and communication skills than other brand designer positions, given the need to work with various teams and stakeholders
ASSUMPTION: NEXTON's unique focus on digital transformation and business growth sets this role apart from other brand designer positions.
📝 Sample Projects
- Revising the visual identity of a major media company's digital platforms
- Creating a comprehensive iconographic guideline for a popular entertainment brand
- Designing narrative visual supports to carry the creative vision for a new product launch
ASSUMPTION: These sample projects demonstrate the range of responsibilities and challenges that a Brand Designer at NEXTON might face.
❓ Key Questions to Ask During Interview
- Can you describe the typical workday for a Brand Designer at NEXTON?
- How does NEXTON support the professional development and growth of its employees?
- What are the biggest challenges facing the company in the next 12 months, and how can this role contribute to addressing them?
- How does NEXTON foster a culture of innovation and creativity?
- What are the most important qualities for a Brand Designer to succeed in this role?
ASSUMPTION: These questions are designed to help candidates better understand the role, the company culture, and the opportunities for professional growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link: https://jobs.smartrecruiters.com/NEXTON/744000070015213-brand-designer-h-f
- Tailor your resume and portfolio to highlight your relevant skills and experience for this role
- Prepare a case study that showcases your ability to deploy and evolve visual identities across digital platforms
- Research NEXTON's company culture and values to ensure a good fit and demonstrate your enthusiasm for the role
- Follow up with NEXTON one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
