📌 Core Information
🔹 Job Title: Brand Director
🔹 Company: Nutshell Branding Agency
🔹 Location: Sheikh Zayed, Giza, Egypt
🔹 Job Type: Full-time
🔹 Category: Branding & Marketing
🔹 Date Posted: July 21, 2025
🔹 Experience Level: 8+ years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Strategic leadership of major client accounts, particularly in real estate, luxury, and innovation-driven industries
- Mentoring and supervising a cross-functional team of strategists, designers, and copywriters
- Ownership of brand strategy, positioning, messaging, and storytelling for clients
- Identifying new growth opportunities and strengthening long-term client partnerships
- Staying ahead of industry trends and evolving strategic frameworks
ASSUMPTION: This role requires a high level of strategic thinking, leadership, and creativity to drive brand transformation for clients.
📋 Key Responsibilities
✅ Own the strategic direction for major client accounts, especially in real estate, luxury, and innovation-driven industries
✅ Lead client relationships, ensuring alignment between business goals and brand strategy
✅ Guide brand positioning, messaging architecture, tone of voice, and storytelling
✅ Supervise and mentor a cross-functional team of strategists, designers, and copywriters
✅ Deliver compelling presentations and brand narratives to senior client stakeholders
✅ Identify new growth opportunities and strengthen long-term partnerships
✅ Stay ahead of industry trends and continuously evolve our strategic frameworks
✅ Ensure all brand outputs reflect audience insight, cultural relevance, and business impact
ASSUMPTION: This role involves a mix of strategic thinking, client management, team leadership, and presentation skills.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 8+ years of experience in brand strategy, creative leadership, or agency management
Required Skills:
- Proven experience leading strategic brand projects from research to rollout
- Strong understanding of audience behavior, business goals, and visual communication
- Outstanding communication and leadership skills
- Background working with branding or creative agencies (real estate experience is a plus)
- Comfortable managing senior-level clients and high-stakes brand presentations
- Fluent in brand systems, naming, messaging, and multi-channel brand building
Preferred Skills:
- Experience working with real estate clients
- Fluency in Arabic
ASSUMPTION: Candidates should have a strong background in brand strategy and agency management, with a proven track record of leading successful branding projects.
💰 Compensation & Benefits
Salary Range: EGP 350,000 - 450,000 per annum (Based on experience and industry standards for Brand Directors in Egypt)
Benefits:
- Health insurance
- Dental insurance
- Life insurance
- Retirement plan
- Performance bonuses
Working Hours: Sunday–Thursday, 10 AM – 6 PM
ASSUMPTION: The salary range is estimated based on industry standards for Brand Directors in Egypt, considering the experience required and the location.
📌 Applicant Insights
🔍 Company Context
Industry: Branding & Marketing
Company Size: Small (11-50 employees)
Founded: 2021
Company Description:
- Nutshell is a branding agency that focuses on strategy, storytelling, and design to build impactful brands
- The company works with clients in various industries, with a focus on real estate, luxury, and innovation-driven sectors
- Nutshell offers a collaborative environment where leadership sets the tone, strategy drives growth, and creativity is valued at every level
Company Specialties:
- Brand strategy
- Creative leadership
- Agency management
Company Website: http://www.sifi.app
ASSUMPTION: Nutshell is a small, specialized branding agency with a focus on strategic brand transformation for clients.
📊 Role Analysis
Career Level: Senior/Management
Reporting Structure: This role reports directly to the agency's leadership and oversees a cross-functional team
Work Arrangement: On-site, full-time
Growth Opportunities:
- Potential to lead and grow the agency's client portfolio
- Opportunity to mentor and develop junior team members
- Possibility to expand the agency's service offerings based on industry trends
ASSUMPTION: This role offers significant growth opportunities for the right candidate, with the potential to shape the agency's future and make a lasting impact on its clients.
🌍 Location & Work Environment
Office Type: On-site, with a collaborative and creative work environment
Office Location(s): Sheikh Zayed, Giza, Egypt
Geographic Context:
- Sheikh Zayed is a modern city with a mix of residential and commercial areas
- The city is well-connected by highways and offers easy access to nearby attractions and amenities
- Giza Governorate is home to several major cities and is known for its historical sites, including the Great Pyramids of Giza
Work Schedule: Sunday–Thursday, 10 AM – 6 PM, with potential flexibility for client meetings or presentations
ASSUMPTION: The work environment at Nutshell is collaborative and creative, with a focus on strategic brand transformation for clients.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Final interview with the agency's leadership team
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Communication and presentation skills
- Leadership and team management abilities
- Industry knowledge and understanding of client needs
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of your past brand strategy projects and their outcomes
- Research Nutshell's clients and industry focus to demonstrate your understanding of their business
ATS Keywords: Brand strategy, creative leadership, agency management, client relationships, brand positioning, messaging architecture, storytelling, team supervision, presentation skills, growth opportunities, industry trends, cultural relevance, audience insight, visual communication, communication skills, leadership skills
ASSUMPTION: The application process for this role is likely to be competitive, with a focus on assessing candidates' strategic thinking, communication skills, and industry knowledge.
🛠️ Tools & Technologies
- Brand strategy and project management tools (e.g., Asana, Trello, Monday.com)
- Design and presentation software (e.g., Adobe Creative Suite, PowerPoint, Keynote)
- Market research and analytics tools (e.g., Google Trends, SEMrush, Brand24)
ASSUMPTION: The specific tools and technologies used may vary depending on the candidate's preferences and the agency's standard practices.
👔 Cultural Fit Considerations
Company Values:
- Collaboration
- Creativity
- Strategic thinking
Work Style:
- Creative and innovative
- Results-driven and focused on client outcomes
- Collaborative and team-oriented
Self-Assessment Questions:
- Do you thrive in a creative and collaborative work environment?
- Are you able to balance strategic thinking with practical execution?
- Do you have strong communication and presentation skills, with the ability to influence senior stakeholders?
ASSUMPTION: Nutshell values candidates who are creative, strategic thinkers with strong communication skills and a collaborative work style.
⚠️ Potential Challenges
- Managing multiple client projects simultaneously, each with its unique requirements and timelines
- Balancing strategic thinking with day-to-day project management tasks
- Adapting to the agency's culture and work environment, which may be different from previous roles
- Developing and maintaining strong relationships with senior-level clients
ASSUMPTION: This role presents both strategic and operational challenges, requiring candidates to balance multiple priorities and adapt to a dynamic work environment.
📈 Similar Roles Comparison
- Brand Manager (in-house): Focuses on a single brand, with less client management and agency oversight responsibilities
- Account Director (agency): Oversees multiple client accounts, with a focus on client relationships and project delivery, rather than strategic brand direction
- Brand Strategist: Focuses on brand strategy development, with less client management and team leadership responsibilities
ASSUMPTION: This role is unique in its focus on strategic brand direction, client management, and team leadership within an agency setting.
📝 Sample Projects
- Developing a comprehensive brand strategy for a luxury real estate developer, including positioning, messaging, and visual identity
- Leading a rebranding project for an innovative tech startup, including market research, brand architecture, and launch strategy
- Conducting a brand audit and competitive analysis for a retail client, followed by the development of a brand refresh strategy
ASSUMPTION: These sample projects illustrate the strategic and creative nature of the Brand Director role, with a focus on driving brand transformation for clients.
❓ Key Questions to Ask During Interview
- How does Nutshell approach brand strategy development, and how might I contribute to evolving this process?
- Can you describe the team I'll be working with, and how my role will fit into the agency's structure?
- How does Nutshell support the professional development and growth of its employees?
- What are the key challenges facing the agency's clients in the real estate, luxury, and innovation-driven industries, and how can this role address them?
- How does Nutshell measure the success of its brand projects, and how will my performance be evaluated in this role?
ASSUMPTION: These questions are designed to help candidates better understand the role, the agency, and the industry context, allowing them to make an informed decision about their application.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of your past brand strategy projects and their outcomes
- Research Nutshell's clients and industry focus to demonstrate your understanding of their business
- Follow up with a polite email to the hiring manager after one week, if you haven't heard back
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
