Brand / Environmental Graphic Designer

📌 Core Information

🔹 Job Title: Brand / Environmental Graphic Designer

🔹 Company: Gensler

🔹 Location: Tokyo, Japan

🔹 Job Type: On-site

🔹 Category: Design

🔹 Date Posted: May 15, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Leading design projects to ensure creative excellence and effective management
• Collaborating with various teams to deliver high-quality design solutions that meet client needs
• Managing project assignments and providing leadership for designers
• Conducting conceptual exploration and establishing design directions
• Integrating and planning concepts with brand design, wayfinding, environmental graphics programs, and consumer experience

ASSUMPTION: This role requires a strong background in environmental graphic or brand design, with a focus on wayfinding, signage, and brand creation projects.

📋 Key Responsibilities

✅ Lead design projects, ensuring creative excellence and effective management

✅ Collaborate with various teams to deliver high-quality design solutions that meet client needs

✅ Manage project assignments and provide leadership for designers

✅ Conduct conceptual exploration, including drawing, sketching, research, and thumbnails

✅ Establish directions and design solutions; ensure implementation of directions from concept through production

✅ Able to put forward a point of view not just on their own work but the work of others

✅ May lead project for a client engagement of appropriate size and scope or on the specialized needs of a client project across areas of expertise

✅ Proven ability to handle multiple projects/tasks at once

✅ Integrate and plan the concept with brand design, wayfinding, environmental graphics programs, and consumer experience

ASSUMPTION: The role involves a mix of creative and management tasks, requiring strong leadership and communication skills.

🎯 Required Qualifications

Education: Bachelor’s degree in Graphic Design or equivalent knowledge in brand design

Experience: 5+ years of experience in environmental graphic / brand design projects such as signage and wayfinding, or brand creations

Required Skills:

• Fluency in Adobe Creative Suite software
• Excellent communication and presentation skills
• Knowledge of reading architectural plans, sections, elevations (a plus)
• Experience with Sketchup, Premiere, Keynote (a plus)

Preferred Skills:

• Fluency in Japanese (a plus)

ASSUMPTION: Candidates should have a strong portfolio showcasing their design skills and experience in environmental graphic or brand design projects.

💰 Compensation & Benefits

Salary Range: ¥6,000,000 - ¥8,000,000 per year (Based on industry standards for a mid-level designer in Tokyo)

Benefits:

• Medical, dental, vision, disability, and wellness programs
• Profit sharing and twice annual bonus opportunities
• Tuition reimbursement for certain eligible programs or classes

Working Hours: Full-time (40 hours/week)

ASSUMPTION: The salary range is an estimate based on industry standards for a mid-level designer in Tokyo. Actual compensation may vary based on experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Architecture and Planning

Company Size: 5,001-10,000 employees (Large enterprise)

Founded: 1965 (Over 50 years ago)

Company Description:

• Gensler is a global architecture, design, and planning firm with 57 locations across the Americas, Europe, Greater China, Asia Pacific, and the Middle East
• Founded in 1965, Gensler has built a team of 6,000 professionals who partner with clients in over 100 countries each year
• Their mission is to create a better world through the power of design, promoting equity, resilience, and wellbeing for everyone

Company Specialties:

• Architecture
• Brand Design
• Consulting
• Interior Design
• Planning + Urban Design
• Product Design
• Sustainability Consulting
• Digital Experience Design
• Hospitality
• Workplace Design

Company Website: http://www.gensler.com

ASSUMPTION: Gensler is a well-established, large enterprise with a global presence and a strong focus on sustainability and social impact.

📊 Role Analysis

Career Level: Mid-level (5-10 years of experience)

Reporting Structure: Reports directly to Creative Director and Design Director

Work Arrangement: On-site (Full-time)

Growth Opportunities:

• Potential to lead larger projects or specialized client projects
• Opportunities for professional development and licensure reimbursement
• Chance to work on diverse projects across various industries and regions

ASSUMPTION: This role offers opportunities for career growth and development within a large, global organization.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space

Office Location(s): Tokyo, Japan

Geographic Context:

• Tokyo is a major global city with a high cost of living
• The office is located in a central business district with easy access to public transportation
• The city offers a mix of traditional and modern culture, with numerous attractions, restaurants, and entertainment options

Work Schedule: Full-time (40 hours/week), with potential for flexible hours or overtime as needed

ASSUMPTION: The work environment is modern and collaborative, with a focus on creativity and innovation. The location offers a mix of cultural experiences and urban convenience.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the hiring manager and/or team members
• Portfolio review and presentation

  Key Assessment Areas:

  • Design skills and experience
  • Communication and presentation skills
  • Cultural fit and alignment with Gensler's values
  • Problem-solving and critical thinking skills

  Application Tips:

  • Tailor your resume and portfolio to highlight relevant skills and experiences
  • Prepare a strong portfolio showcasing your design skills and experience
  • Be ready to discuss your design process and thought behind your work
  • Research Gensler's company culture and values to demonstrate your fit

  ATS Keywords: Brand Design, Environmental Graphic Design, Wayfinding, Signage, Adobe Creative Suite, Project Management, Leadership, Collaboration, Global Design, Sustainability

  ASSUMPTION: The application process focuses on assessing design skills, experience, and cultural fit. Applicants should be prepared to discuss their design process and thought behind their work.

  🛠️ Tools & Technologies

  • Adobe Creative Suite
  • Sketchup
  • Premiere
  • Keynote
  • Microsoft Office Suite

  ASSUMPTION: The role requires proficiency in Adobe Creative Suite and familiarity with other design tools and software.

  👔 Cultural Fit Considerations

  Company Values:

  • Design Excellence
  • Client Focus
  • Innovation
  • Collaboration
  • Sustainability
  • Community
  • Empowerment
  • Diversity

  Work Style:

  • Creative and innovative
  • Collaborative and team-oriented
  • Client-focused and results-driven
  • Adaptable and responsive to change
  • Committed to sustainability and social impact

  Self-Assessment Questions:

  • How do your design skills and experience align with the requirements of this role?
  • How do you approach collaboration and teamwork in a creative environment?
  • How do you incorporate sustainability and social impact considerations into your design process?

  ASSUMPTION: Applicants should assess their fit with Gensler's values and work style, considering their design skills, experience, and approach to collaboration and sustainability.

  ⚠️ Potential Challenges

  • Working in a large, global organization may require navigating complex hierarchies and processes
  • Managing multiple projects and tasks may be challenging, requiring strong time management and prioritization skills
  • Working in a fast-paced, dynamic environment may require adaptability and resilience
  • The high cost of living in Tokyo may impact compensation and benefits considerations

  ASSUMPTION: Applicants should be prepared to navigate potential challenges related to working in a large, global organization and the high cost of living in Tokyo.

  📈 Similar Roles Comparison

  • Compared to other mid-level design roles, this position offers a competitive salary range and comprehensive benefits package
  • Gensler's global presence and diverse project portfolio provide unique opportunities for career growth and development
  • Working in a large, global organization may offer more structured career paths and opportunities for advancement

  ASSUMPTION: This role offers competitive compensation and benefits, as well as unique opportunities for career growth and development within a large, global organization.

  📝 Sample Projects

  • Wayfinding and signage system for a large-scale commercial development
  • Brand identity and visual identity system for a global hospitality client
  • Environmental graphic design for a corporate headquarters or campus

  ASSUMPTION: These sample projects illustrate the types of projects a Brand / Environmental Graphic Designer at Gensler might work on, focusing on wayfinding, signage, and brand creation.

  ❓ Key Questions to Ask During Interview

  • What are the most challenging aspects of this role, and how can I best prepare for them?
  • How does this role fit into the overall structure of the design team and the organization?
  • What opportunities are there for growth and development within the company?
  • How does Gensler support work-life balance for its employees?
  • What are the most rewarding aspects of working at Gensler, according to current employees?

  ASSUMPTION: Asking thoughtful, insightful questions demonstrates your interest in the role and commitment to understanding the company culture and work environment.

  📌 Next Steps for Applicants

  To apply for this position:

  • Submit your application through this link
  • Tailor your resume and portfolio to highlight relevant skills and experiences
  • Prepare a strong portfolio showcasing your design skills and experience
  • Be ready to discuss your design process and thought behind your work
  • Research Gensler's company culture and values to demonstrate your fit
  • Follow up with the hiring manager one week after your interview to express your interest in the role

  ⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.