📌 Core Information
🔹 Job Title: Brand Execution Manager
🔹 Company: Advantage Solutions
🔹 Location: Orange, CA & Tustin, CA
🔹 Job Type: Full-Time
🔹 Category: Business Consulting and Services
🔹 Date Posted: June 26, 2025
🔹 Experience Level: 2-4 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Driving new distribution, merchandising, and sampling of products in select accounts
- Building and maintaining relationships with on-premise and off-premise accounts
- Selling new distributions, price features, and displays to drive sales growth
- Executing product sampling events and supporting merchandising efforts
- Aligning with distribution partners and providing market intelligence
ASSUMPTION: This role requires a high level of self-motivation and fieldwork, with a significant portion of time spent in retail locations.
📋 Key Responsibilities
✅ Serve as the market expert for a specific client or clients
✅ Build and maintain relationships with on-premise and off-premise accounts
✅ Drive sales growth by selling new distributions, price features, and displays
✅ Create consumer engagement through product sampling events and merchandising support
✅ Align with distribution partners and provide market intelligence on local activities
✅ Achieve and/or exceed monthly KPIs
ASSUMPTION: This role involves frequent travel and requires strong communication and interpersonal skills to build and maintain effective relationships with clients and partners.
🎯 Required Qualifications
Education: Associate's Degree or equivalent experience
Experience: 2-4 years of experience in building and nurturing brands; private brand management a plus
Required Skills:
- Self starter, entrepreneurial mind-set, proactive approach to problem-solving
- Strong sales acumen, preferably with prior experience in liquor or consumer goods sales
- Relationship-building expertise with excellent communication and interpersonal skills
- Excellent time and organizational management skills
- Proficient in MS Office and general computer skills
Preferred Skills:
- Experience in liquor or consumer goods sales
- Fluency in Spanish or other languages
ASSUMPTION: While not explicitly stated, proficiency in Spanish or other languages may be beneficial for this role due to the diverse customer base in California.
💰 Compensation & Benefits
Salary Range: $70,000 - $75,000 per year
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee discounts on products
Working Hours: Full-time, Monday-Friday, with occasional evenings and weekends as needed
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and experience levels in the California area.
📌 Applicant Insights
🔍 Company Context
Industry: Business Consulting and Services, focusing on sales, marketing, and retail strategies
Company Size: 10,001+ employees, providing ample opportunities for growth and collaboration
Founded: 1987, with over three decades of experience in the industry
Company Description:
- Connects manufacturers to retailers and consumers to products
- Specializes in elevating brand presence, enhancing retail strategies, and creating memorable brand experiences
- Committed to generating demand for consumer brands and retailers
Company Specialties:
- Sales
- Marketing
- Events
- Private brands
- Advertising
- Product Demonstration
- Retail
- Grocery
- Club
- Ecommerce
- CPG
- Omnicommerce
- Sampling
- Business insights and intelligence
- Supply Chain
Company Website: advantagesolutions.net
ASSUMPTION: Advantage Solutions' extensive experience and wide range of specialties make it an attractive employer for professionals looking to grow their careers in various aspects of the business.
📊 Role Analysis
Career Level: Mid-level, with opportunities for growth and advancement within the company
Reporting Structure: This role does not have supervisory responsibilities for direct reports but may delegate work and provide guidance to indirect reports
Work Arrangement: On-site, with frequent travel required to visit retail locations and clients
Growth Opportunities:
- Potential to advance within the company as the business grows and expands
- Opportunities to work with diverse clients and brands, gaining valuable experience
- Chance to develop skills in various aspects of the business, such as sales, marketing, and retail strategy
ASSUMPTION: This role offers ample opportunities for growth and development within the company, as Advantage Solutions continues to expand its services and client base.
🌍 Location & Work Environment
Office Type: Corporate office environment with a focus on collaboration and teamwork
Office Location(s): Orange, CA & Tustin, CA
Geographic Context:
- Orange and Tustin are located in Southern California, with a diverse population and a strong retail industry
- Both cities offer a mix of urban and suburban environments, with easy access to major highways and public transportation
- The area is known for its mild Mediterranean climate, with warm, dry summers and mild, wet winters
Work Schedule: Full-time, with occasional evenings and weekends as needed to attend events and meet client demands
ASSUMPTION: The geographic context of Orange and Tustin provides a diverse and vibrant environment for this role, with ample opportunities to engage with a wide range of clients and consumers.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess qualifications and cultural fit
- In-person or virtual interview with the hiring manager to discuss the role and answer questions
- Final interview with key stakeholders to evaluate fit and make a hiring decision
Key Assessment Areas:
- Sales and communication skills
- Problem-solving and critical thinking
- Relationship-building and interpersonal skills
- Understanding of the retail industry and consumer behavior
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare for behavioral interview questions that focus on your sales, communication, and problem-solving skills
- Research Advantage Solutions and the retail industry to demonstrate your knowledge and enthusiasm for the role
ATS Keywords: Brand Execution, Sales, Retail, Merchandising, Sampling, Distribution, Relationship-Building, Communication, Interpersonal Skills, Problem-Solving, Consumer Behavior
ASSUMPTION: The interview process for this role will focus on assessing the candidate's sales, communication, and problem-solving skills, as well as their cultural fit with the company.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Customer Relationship Management (CRM) software (e.g., Salesforce, Zoho CRM)
- Retail data analytics and reporting tools (e.g., Nielsen, IRI)
- Project management and collaboration tools (e.g., Asana, Trello)
ASSUMPTION: The tools and technologies required for this role are standard for the industry and will be familiar to candidates with relevant experience.
👔 Cultural Fit Considerations
Company Values:
- Put People First
- Serve with Heart
- Lead with Insights
- Execute Relentlessly
- Win Together
Work Style:
- Collaborative and team-oriented
- Results-driven and focused on achieving KPIs
- Adaptable and able to thrive in a fast-paced, dynamic environment
Self-Assessment Questions:
- Do I possess strong sales and communication skills, with a proven track record of success in a similar role?
- Am I comfortable working in a fast-paced, dynamic environment and able to adapt to change?
- Do I share Advantage Solutions' values and commitment to putting people first and serving with heart?
ASSUMPTION: Candidates who align with Advantage Solutions' values and possess strong sales, communication, and problem-solving skills will be well-suited to this role and the company's culture.
⚠️ Potential Challenges
- Frequent travel and time spent in retail locations may require adaptability and resilience
- Achieving and exceeding monthly KPIs can be challenging and may require strong time management and organizational skills
- Building and maintaining relationships with clients and partners may require strong communication and interpersonal skills
- Occasional evenings and weekends may be required to attend events and meet client demands
ASSUMPTION: While this role presents several challenges, it also offers ample opportunities for growth and development within the company.
📈 Similar Roles Comparison
- This role is similar to a Brand Manager or Sales Manager position, with a focus on driving sales and merchandising in retail environments
- Unlike other roles, this position requires frequent fieldwork and a strong focus on building and maintaining client relationships
- Career progression in this role may lead to opportunities in brand management, sales management, or retail strategy
ASSUMPTION: While this role shares similarities with other positions in the industry, its focus on fieldwork and client relationships sets it apart and offers unique opportunities for growth and development.
📝 Sample Projects
- Developing and executing a sampling campaign to drive brand awareness and sales in target retail locations
- Negotiating new distributions and price features with on-premise and off-premise accounts to drive sales growth
- Analyzing market data and trends to identify opportunities for new product launches or promotions
ASSUMPTION: These sample projects provide a glimpse into the day-to-day responsibilities and challenges of the Brand Execution Manager role.
❓ Key Questions to Ask During Interview
- Can you describe the typical workweek for this role and how it may vary depending on the time of year or specific client needs?
- How does this role collaborate with other departments within the company, such as marketing, sales, or retail strategy?
- What opportunities are there for growth and development within the company, and how does this role contribute to those opportunities?
- How does Advantage Solutions support work-life balance for its employees, particularly those in field-based roles like this one?
- Can you provide an example of a successful Brand Execution Manager in this role and the key factors that contributed to their success?
ASSUMPTION: These key questions will help candidates better understand the role, the company, and the opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the provided link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare for behavioral interview questions that focus on your sales, communication, and problem-solving skills
- Research Advantage Solutions and the retail industry to demonstrate your knowledge and enthusiasm for the role
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
