C

Brand Executive (6 months contract)

Campari Group
Full-time
On-site
New Delhi, Delhi, India
🎨 Brand & Creative Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Brand Executive (6 months contract)

πŸ”Ή Company: Campari Group

πŸ”Ή Location: New Delhi, Delhi, India

πŸ”Ή Job Type: Contract

πŸ”Ή Category: Marketing & Branding

πŸ”Ή Date Posted: July 30, 2025

πŸ”Ή Experience Level: Mid-Senior level

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Contributing to local brand strategies and positioning
  • Managing vendor relationships and brand material development
  • Executing on-ground brand events independently
  • Tracking marketing budgets and activity KPIs
  • Leading social media management for key brands

ASSUMPTION: This role requires a strong understanding of brand management, project management, and on-ground event execution. It also demands excellent communication and collaboration skills to work effectively with various stakeholders.

πŸ“‹ Key Responsibilities

βœ… Contributes to the development of local strategies consistently with global brand guidelines

βœ… Contributes to the development of local brand positioning, associated marketing themes, and media channels

βœ… Tracks the overall brand budgets and monitor them regularly

βœ… Lead the vendor management across POSM development, delivery, other brand related material and collaterals

βœ… Independently execute all on ground brand events

βœ… Manage all the partner agencies, creative, digital, media, BTL etc.

βœ… Maintains strong relationship with media / creative agencies and encourages creative output

βœ… Tracking the Marketing budgets - vendor registrations, invoicing from third parties basis SOPs and guideline, ensure timely payments and maintaining spend records

βœ… Tracking activity KPIs (pre, during and post) for each promotion as per specific brand standards

βœ… Lead the social media management for all the white spirits and aperritivo brands

ASSUMPTION: The role requires a high level of multitasking and the ability to manage multiple projects simultaneously. It also demands strong analytical skills to track and monitor brand budgets and KPIs.

🎯 Required Qualifications

Education: Degree qualified, major in Business Administration or Marketing

Experience: 1-4 years of marketing experience in a brand-driven multinational

Required Skills:

  • Robust technical skills across main marketing specialties (brand management, social media, on ground execution)
  • Good strategic thinking combined with a strong ROI and analytical mindset
  • Outstanding execution skills, coupled with the ability to meet deadlines
  • Ability to work independently with limited oversight
  • Ability to work effectively and collaboratively in a team environment

Preferred Skills:

  • FMCG background; beverage industry and on-premise knowledge
  • Proficency in Microsoft Office Suite

ASSUMPTION: The ideal candidate will have experience in key accounts management, trade marketing, and digital media. They should also be proficient in Microsoft Office Suite and have a strong passion for the wines and spirits industry.

πŸ’° Compensation & Benefits

Salary Range: INR 600,000 - 800,000 per annum (pro-rated for 6 months contract)

Benefits:

  • Competitive benefits package
  • Opportunities for professional growth and development
  • Dynamic and inclusive work environment

Working Hours: Full-time (40 hours/week)

ASSUMPTION: The salary range provided is an estimate based on industry standards for a mid-level marketing role in India. The actual compensation may vary based on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Beverage Manufacturing

Company Size: 1,001-5,000 employees

Founded: 1860

Company Description:

  • Campari Group is a major player in the global spirits industry
  • Portfolio includes over 50 premium and super premium brands
  • Global distribution reach with leading positions in Europe and the Americas
  • Headquartered in Milan, Italy, with 25 production sites worldwide and approximately 5,000 employees

    Company Specialties:

    • Brand development and management
    • Global distribution and trade marketing
    • Digital and social media marketing

    Company Website: www.camparigroup.com

    ASSUMPTION: Campari Group offers a dynamic and inclusive work environment with opportunities for professional growth and development. Its global presence and extensive brand portfolio provide ample opportunities for career advancement.

    πŸ“Š Role Analysis

    Career Level: Mid-Senior level

    Reporting Structure: Reports to the category head for White spirits & Apritivos, India, who in turn reports to the Marketing Director, India

    Work Arrangement: On-site, full-time (40 hours/week)

    Growth Opportunities:

    • Potential career progression within the marketing department
    • Opportunities to work on multiple brands and categories
    • Possibility to gain international experience with a global company

    ASSUMPTION: The role offers strong growth potential for the right candidate, with opportunities to develop skills and advance within the company.

    🌍 Location & Work Environment

    Office Type: Corporate office

    Office Location(s): New Delhi, India

    Geographic Context:

    • New Delhi is the capital and one of the largest cities in India
    • It offers a mix of traditional and modern culture, with a wide range of dining, entertainment, and shopping options
    • New Delhi has a humid subtropical climate, with hot summers and cool winters

    Work Schedule: Monday to Friday, 9:00 AM to 6:00 PM (with a 1-hour lunch break)

    ASSUMPTION: New Delhi offers a vibrant and dynamic work environment, with a diverse range of cultural experiences and amenities. The city's climate may vary depending on the season, with hot summers and cool winters.

    πŸ’Ό Interview & Application Insights

    Typical Process:

    • Online application submission
    • Phone or video screening
    • On-site or virtual interview with the hiring manager
    • Final round interview with the marketing director

    Key Assessment Areas:

    • Brand management and strategy development
    • Project management and execution skills
    • Budget tracking and KPI analysis
    • Cultural fit and adaptability

    Application Tips:

    • Tailor your resume and cover letter to highlight relevant skills and experiences
    • Prepare examples of successful brand campaigns or events you've managed
    • Research Campari Group's brand portfolio and be ready to discuss specific brands
    • Practice common interview questions and prepare questions to ask the interviewer

    ATS Keywords: Brand Management, Marketing Strategy, Project Management, Event Execution, Budget Tracking, KPI Analysis, Aperitifs, White Spirits, Social Media Management

    ASSUMPTION: The interview process will focus on assessing the candidate's brand management, project management, and analytical skills. Cultural fit and adaptability will also be crucial for success in this role.

    πŸ› οΈ Tools & Technologies

    • Microsoft Office Suite
    • Social media platforms (Facebook, Instagram, Twitter, LinkedIn)
    • Project management tools (Asana, Trello, Jira)
    • Budget tracking and KPI analysis tools (Google Sheets, Excel)

    ASSUMPTION: The role requires proficiency in Microsoft Office Suite and familiarity with social media platforms. Project management tools and budget tracking software will also be essential for success in this position.

    πŸ‘” Cultural Fit Considerations

    Company Values:

    • Passion for our brands
    • Integrity and respect
    • Collaboration and teamwork
    • Innovation and continuous improvement

    Work Style:

    • Dynamic and fast-paced
    • Collaborative and team-oriented
    • Data-driven and analytical
    • Adaptable and flexible

    Self-Assessment Questions:

    • How do you stay up-to-date with industry trends and consumer behavior?
    • Can you provide an example of a successful brand campaign you've managed, and what made it successful?
    • How do you prioritize and manage multiple projects simultaneously?
    • How do you handle working with various stakeholders, including vendors and agencies?

    ASSUMPTION: Campari Group values candidates who are passionate about their brands, demonstrate strong integrity, and can work effectively in a collaborative and dynamic environment.

    ⚠️ Potential Challenges

    • Managing multiple projects and vendors simultaneously
    • Working with tight deadlines and limited resources
    • Adapting to changes in brand strategy or market conditions
    • Navigating a large and complex organization

    ASSUMPTION: The role may present challenges in managing multiple projects and vendors, working with tight deadlines, and adapting to changes in brand strategy or market conditions. However, these challenges can also provide opportunities for professional growth and development.

    πŸ“ˆ Similar Roles Comparison

    • Brand Manager - FMCG company (India)
      • Similar responsibilities in brand management and strategy development
      • Potentially fewer projects and vendors to manage
      • Less focus on event execution and social media management
    • Senior Brand Manager - Beverage company (Global)
      • More experience required
      • Greater global exposure and international travel
      • Similar brand management responsibilities, with a broader scope
    • Brand Executive - Consumer Goods company (India)
      • Similar role title, but potentially different responsibilities
      • Potentially more focus on trade marketing and sales
      • Less emphasis on event execution and social media management

    ASSUMPTION: The role of Brand Executive at Campari Group offers a unique blend of brand management, project management, and event execution responsibilities. It provides an excellent opportunity for a mid-career professional to gain diverse experience in the beverage industry.

    πŸ“ Sample Projects

    • Developing and executing a successful brand launch event for a new spirit
    • Managing a social media campaign for an aperitif brand, increasing engagement by 50%
    • Collaborating with vendors to create and distribute eye-catching POS materials for a key brand

    ASSUMPTION: These sample projects demonstrate the range of responsibilities and the level of impact expected from the Brand Executive role at Campari Group.

    ❓ Key Questions to Ask During Interview

    • What are the key priorities for this role in the first 90 days?
    • How does this role fit into the overall marketing strategy for the India market?
    • What opportunities are there for professional growth and development within the company?
    • How does the company support work-life balance for its employees?
    • What are the biggest challenges facing the brand portfolio in the Indian market, and how can this role help address them?

    ASSUMPTION: Asking thoughtful and relevant questions during the interview demonstrates your interest in the role and the company. It also provides valuable insights into the work environment and expectations.

    πŸ“Œ Next Steps for Applicants

    To apply for this position:

    • Submit your application through this link
    • Tailor your resume and cover letter to highlight relevant skills and experiences
    • Prepare examples of successful brand campaigns or events you've managed
    • Research Campari Group's brand portfolio and be ready to discuss specific brands
    • Practice common interview questions and prepare questions to ask the interviewer
    • Follow up with the hiring manager one week after the interview to express your continued interest in the role

    ⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.