Brand Executive

📌 Core Information

🔹 Job Title: Brand Executive

🔹 Company: qeen.ai

🔹 Location: Cairo, Al Qāhirah, Egypt

🔹 Job Type: On-site

🔹 Category: Brand Management

🔹 Date Posted: May 4, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Acting as the brand guardian for qeen.ai, ensuring consistency and excellence across all touchpoints
• Leading and overseeing the in-house creative agency, managing timelines, creative direction, and cross-functional alignment
• Planning, organizing, and executing brand activations, PR initiatives, and events to enhance brand visibility and engagement
• Developing and enforcing brand guidelines, maintaining a cohesive visual and verbal identity across campaigns and channels
• Collaborating with design, content, and product teams to align brand strategy with marketing and business goals
• Building relationships with media, influencers, and event partners to boost brand reputation and reach
• Monitoring brand performance, consumer perception, and competitor activity, delivering regular reports and insights

ASSUMPTION: This role requires a strategic mindset, strong storytelling skills, and the ability to elevate and protect the brand across every touchpoint. It involves working in a fast-paced environment with shifting priorities and tight deadlines.

📋 Key Responsibilities

✅ Act as the brand guardian, ensuring consistency and excellence across all internal and external brand touchpoints

✅ Lead and oversee the in-house creative agency, managing timelines, creative direction, and cross-functional alignment

✅ Plan, organize, and execute brand activations, PR initiatives, and events to enhance brand visibility and engagement

✅ Develop and enforce brand guidelines, maintaining a cohesive visual and verbal identity across campaigns and channels

✅ Collaborate with design, content, and product teams to align brand strategy with marketing and business goals

✅ Build relationships with media, influencers, and event partners to boost brand reputation and reach

✅ Monitor brand performance, consumer perception, and competitor activity, delivering regular reports and insights

ASSUMPTION: The Brand Executive will be expected to work closely with various teams and stakeholders to ensure the brand is consistently represented and strengthened across all touchpoints.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: 2+ years of experience in brand management, PR, or marketing communications

Required Skills:

• Proven track record in event planning and public relations execution
• Strong leadership and project management skills
• Excellent understanding of branding, storytelling, and consumer psychology
• Stellar communication and interpersonal skills, with a flair for presenting and pitching ideas
• Comfortable in fast-paced environments with shifting priorities and tight deadlines

Preferred Skills:

• Experience in the technology or e-commerce industry
• Fluency in Arabic and English

ASSUMPTION: Candidates with experience in the technology or e-commerce industry and fluency in Arabic and English may have an advantage in this role.

💰 Compensation & Benefits

Salary Range: The salary range for this role is typically between 15,000 EGP and 25,000 EGP per month, based on experience and qualifications. This is an estimate and the actual salary may vary.

Benefits:

• Health insurance
• Dental insurance
• Life insurance
• Retirement plan
• Paid time off
• Flexible work hours

Working Hours: Full-time position with standard office hours (9:00 AM - 5:00 PM, Sunday to Thursday). Occasional overtime may be required to meet project deadlines.

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: qeen.ai operates in the technology and e-commerce sectors, focusing on AI-driven solutions for businesses.

Company Size: qeen.ai is a small startup with 11-50 employees, offering a dynamic and agile work environment.

Founded: qeen.ai was founded in 2023 and is headquartered in Dubai, United Arab Emirates, with an office in Cairo, Egypt.

Company Description:

• qeen.ai is a GenAI native platform for e-commerce that helps businesses optimize their sales and marketing efforts
• The company builds domain expert AI agents that are easy to implement, run autonomously, and designed to optimize for sales
• qeen.ai's mission is to make intelligent commerce effortless, with a focus on simplicity, user-friendliness, and AI tailored for e-commerce

Company Specialties:

• AI-driven e-commerce solutions
• Dynamic content and marketing agents
• Brand management and marketing communications

Company Website: https://www.qeen.ai/

ASSUMPTION: qeen.ai is a fast-growing startup with a strong focus on innovation and customer success. The company's small size offers ample opportunities for growth and impact.

📊 Role Analysis

Career Level: The Brand Executive role is a mid-level position, offering opportunities for growth and leadership within the marketing and branding teams.

Reporting Structure: The Brand Executive will report directly to the Chief Marketing Officer (CMO) and work closely with various teams, including design, content, product, and sales.

Work Arrangement: This is an on-site position, with the option for hybrid work arrangements based on team needs and project requirements.

Growth Opportunities:

• Advancement to a senior or management role within the marketing or branding teams
• Expansion into other areas of the business, such as product management or business development
• Opportunities to work on cutting-edge AI projects and contribute to the company's growth and success

ASSUMPTION: The Brand Executive role offers significant growth opportunities, both within the marketing and branding teams and across the broader organization.

🌍 Location & Work Environment

Office Type: qeen.ai's Cairo office is a modern, collaborative workspace designed to foster creativity and innovation.

Office Location(s): The Cairo office is located in Media City, with easy access to public transportation and nearby amenities.

Geographic Context:

• Cairo is the capital and largest city of Egypt, with a population of over 20 million people
• The city is a major cultural, political, and economic hub in the Middle East and North Africa (MENA) region
• Cairo offers a diverse range of cultural attractions, historical sites, and entertainment options

Work Schedule: The work schedule is typically Sunday to Thursday, with standard office hours (9:00 AM - 5:00 PM). Occasional overtime may be required to meet project deadlines.

ASSUMPTION: The Brand Executive will be expected to work in a dynamic, fast-paced environment with a diverse and multicultural team.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR team
• In-depth interview with the hiring manager (CMO)
• Final interview with the CEO or another senior team member
• Background check and offer extension

Key Assessment Areas:

• Brand strategy and vision
• Event planning and execution
• Public relations and media relations
• Leadership and project management skills
• Communication and interpersonal skills

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare examples of your brand management, event planning, and PR work to discuss during the interview
• Research qeen.ai's mission, values, and recent projects to demonstrate your understanding of the company and its goals
• Practice common interview questions and be prepared to discuss your leadership style, problem-solving skills, and ability to work in a fast-paced environment

ATS Keywords: Brand Management, Event Planning, Public Relations, Marketing Communications, Leadership, Project Management, Storytelling, Consumer Psychology, Communication, Interpersonal Skills, Creative Direction, Brand Guidelines, Media Relations, Influencer Engagement, Brand Performance Monitoring, Cross-Functional Collaboration

ASSUMPTION: The application process for this role may involve multiple interviews and assessments to ensure the best fit for both the candidate and the company.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Project management tools (e.g., Asana, Trello, or Jira)
• Design tools (e.g., Adobe Creative Suite, Sketch, or Figma)
• Social media management platforms (e.g., Hootsuite, Buffer, or Sprout Social)
• CRM and marketing automation tools (e.g., HubSpot, Marketo, or Salesforce)

ASSUMPTION: The Brand Executive will be expected to use various tools and technologies to manage projects, create content, and track performance.

👔 Cultural Fit Considerations

Company Values:

• Innovation: qeen.ai values creativity, experimentation, and continuous learning
• Customer-centricity: The company prioritizes understanding and meeting the needs of its clients
• Collaboration: qeen.ai fosters a culture of teamwork, open communication, and mutual support
• Integrity: The company values honesty, transparency, and ethical decision-making

Work Style:

• Agile and adaptable: qeen.ai operates in a fast-paced, dynamic environment, requiring employees to be flexible and responsive to change
• Data-driven: The company uses data and analytics to inform decision-making and measure performance
• Results-oriented: qeen.ai values employees who take initiative, set clear goals, and deliver tangible results

Self-Assessment Questions:

• How do you align with qeen.ai's values of innovation, customer-centricity, collaboration, and integrity?
• How comfortable are you working in a fast-paced, dynamic environment with shifting priorities and tight deadlines?
• How do you approach setting goals, tracking progress, and measuring success in your work?

ASSUMPTION: qeen.ai values candidates who are passionate about their work, committed to continuous learning, and eager to contribute to the company's growth and success.

⚠️ Potential Challenges

• Working in a fast-paced environment with shifting priorities and tight deadlines
• Managing multiple projects and stakeholders simultaneously
• Adapting to a dynamic and evolving business landscape
• Balancing the needs of the brand with the demands of the business
• Building and maintaining strong relationships with internal and external stakeholders

ASSUMPTION: The Brand Executive role presents unique challenges and opportunities for growth and development in a fast-paced and dynamic environment.

📈 Similar Roles Comparison

• The Brand Executive role at qeen.ai is similar to other brand management positions in the technology and e-commerce sectors, but with a focus on AI-driven solutions and a strong emphasis on innovation and customer success
• Compared to other marketing and communications roles, the Brand Executive position requires a unique blend of strategic thinking, creative problem-solving, and project management skills
• Career progression in this role may involve advancing to a senior or management position within the marketing or branding teams, or expanding into other areas of the business, such as product management or business development

ASSUMPTION: The Brand Executive role at qeen.ai offers a unique opportunity to work in a fast-growing startup with a strong focus on innovation and customer success, with ample opportunities for growth and impact.

📝 Sample Projects

• Developing and implementing a comprehensive brand strategy for qeen.ai, including brand positioning, messaging, and visual identity
• Planning and executing a series of high-profile events to showcase qeen.ai's products and services and strengthen the brand's reputation in the market
• Building and maintaining strong relationships with media, influencers, and event partners to boost brand visibility and engagement
• Monitoring brand performance, consumer perception, and competitor activity, and using data and insights to inform brand strategy and decision-making

ASSUMPTION: The Brand Executive will be expected to work on a variety of projects and initiatives to strengthen the qeen.ai brand and drive business growth.

❓ Key Questions to Ask During Interview

• Can you describe the company's long-term vision for the brand and how this role fits into that strategy?
• How does the company support the growth and development of its employees, particularly in the marketing and branding teams?
• What are the biggest challenges facing the brand in the next 12-24 months, and how can this role help address them?
• How does the company measure the success of its brand initiatives, and how will the performance of this role be evaluated?
• What opportunities exist for collaboration and knowledge-sharing between the marketing and branding teams and other departments within the company?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and your commitment to understanding the company's goals and priorities.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare examples of your brand management, event planning, and PR work to discuss during the interview
• Research qeen.ai's mission, values, and recent projects to demonstrate your understanding of the company and its goals
• Follow up with the HR team one week after submitting your application to confirm receipt and inquire about the next steps in the process

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.