📌 Core Information
🔹 Job Title: Brand Executive - NYC
🔹 Company: Beauty Barrage
🔹 Location: New York, NY
🔹 Job Type: Full-time
🔹 Category: Retail, Sales
🔹 Date Posted: July 29, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Strategic sales management for assigned territory
- Building and maintaining strong relationships with store leadership and DMs
- Planning and executing in-store events and product launches
- Monitoring and optimizing in-store performance
- Coaching and developing a team of Brand Specialists
ASSUMPTION: This role requires a high level of autonomy and strategic thinking, with a focus on driving sales and brand awareness in a competitive retail environment.
📋 Key Responsibilities
✅ Build and implement sales strategies for assigned territory to achieve sales goals
✅ Establish and develop strong relationships at store level with Brand Ambassadors, Store Leadership, and territory DMs
✅ Prepare weekly and monthly business recaps of territory to highlight business drivers and opportunities in the market
✅ Plan, communicate, and execute all in-store events and product launches
✅ Monitor rank and competitive performance per store and adjust strategy to achieve performance goals
✅ Establish strategy and drive execution across territory
✅ Educate and train store staff on brand knowledge and product demonstration
✅ Accountable to Brand Specialist performance in their region
✅ Coach and develop Brand Specialist performance through in-store visits and communication
✅ Build solid and productive working relationships with corporate teams to align on strategies
ASSUMPTION: This role involves a significant amount of travel within the assigned territory, as well as occasional lifting and moving of heavy objects.
🎯 Required Qualifications
Education: Bachelor's degree in Business, Marketing, or a related field (or equivalent experience)
Experience: Minimum of 5+ years experience in a similar role is required
Required Skills:
- Proven track record of achieving sales targets in a retail environment
- Strong written and communication skills
- Strong interpersonal skills and ability to influence externally and internally
- Ability to motivate others and work as part of a team
- Excellent computer skills – Microsoft Office (Excel, Outlook, Word)
- Passionate about the beauty industry and knowledgeable of in-store retail environment
- Ability to occasionally lift and/or move up to 40 pounds
Preferred Skills:
- Experience with in-store retail sales management
- Fluency in Spanish or other languages
ASSUMPTION: Candidates with experience in the beauty industry or a related field will have a strong advantage in this role.
💰 Compensation & Benefits
Salary Range: $70,000 - $75,000 per year
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee discounts on Beauty Barrage products
Working Hours: Full-time, with some weekend and evening work required
ASSUMPTION: Salary range is based on industry standards for similar roles and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Beauty Barrage operates in the competitive retail and beauty industry, working with some of the hottest brands in beauty today
Company Size: Beauty Barrage is a mid-sized company with 51-200 employees, providing a supportive and collaborative work environment
Founded: 2014, with a mission to provide in-store support for beauty brands in retailers across North America
Company Description:
- Beauty Barrage is a full-service strategic sales management team with Brand Ambassadors servicing doors across North America
- The company works with some of the hottest brands in beauty today and provides in-store support in retailers like Sephora, ULTA, Bluemercury, and more
- Beauty Barrage has over 200+ beauty professionals servicing over 3,000 doors in the U.S. and Canada and was named to the Inc. 5000 list of fastest-growing companies
Company Specialties:
- Strategic sales management
- In-store retail support
- Brand ambassador programs
- Event planning and execution
- Merchandising and inventory management
Company Website: http://www.beautybarrage.com
ASSUMPTION: Beauty Barrage's focus on in-store retail support and brand ambassador programs sets it apart from other beauty and retail companies.
📊 Role Analysis
Career Level: Mid-level, with opportunities for growth and advancement within the company
Reporting Structure: The Brand Executive will report to the Sr. Director of Field Sales and may oversee a team of Brand Specialists
Work Arrangement: On-site, with some remote work possible for certain tasks
Growth Opportunities:
- Potential to advance to a management or leadership role within the company
- Opportunities to work with a diverse range of beauty brands and retailers
- Chance to develop and refine sales and management skills
ASSUMPTION: This role offers significant opportunities for growth and development within the company, as well as the chance to work with a wide range of beauty brands and retailers.
🌍 Location & Work Environment
Office Type: Beauty Barrage's headquarters is located in Newport Beach, California, but this role is based in New York, NY
Office Location(s): 4340 Von Karman Ave, Newport Beach, CA 92660, US
Geographic Context:
- New York, NY is a major retail hub for the beauty industry, with numerous retailers and brands based in the city
- The city offers a diverse and vibrant culture, with numerous attractions and amenities
- New York, NY has a competitive job market, with many opportunities for career growth and development
Work Schedule: Full-time, with some weekend and evening work required
ASSUMPTION: The Brand Executive role requires a significant amount of travel within the assigned territory, as well as occasional lifting and moving of heavy objects.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screen with the HR department
- In-person or virtual interview with the Sr. Director of Field Sales
- Final interview with the CEO or another member of the executive team
Key Assessment Areas:
- Sales and management skills
- Communication and interpersonal skills
- Industry knowledge and passion for the beauty industry
- Problem-solving and strategic thinking
Application Tips:
- Tailor your resume and cover letter to highlight your relevant sales and management experience, as well as your passion for the beauty industry
- Prepare for behavioral interview questions that focus on your problem-solving and strategic thinking skills
- Research Beauty Barrage and the beauty industry to demonstrate your knowledge and enthusiasm for the role
ATS Keywords: Sales strategies, relationship building, business recaps, event planning, performance monitoring, training, coaching, teamwork, communication, interpersonal skills, motivation, computer skills, flexibility, beauty knowledge, travel, physical ability
ASSUMPTION: Beauty Barrage uses an Applicant Tracking System (ATS) to screen and rank job applications, so including relevant keywords in your resume and cover letter can increase your chances of being selected for an interview.
🛠️ Tools & Technologies
- Microsoft Office (Excel, Outlook, Word)
- Salesforce or other CRM software
- Google Workspace (Gmail, Google Drive, Google Docs)
- Retail-specific software and tools (e.g., RetailNext, First Insight)
ASSUMPTION: The Brand Executive will be expected to use a variety of tools and technologies to manage their territory and achieve sales goals.
👔 Cultural Fit Considerations
Company Values:
- Obsessed with success
- We skip to work
- Evolve or die
- We got the tattoo
- Embrace the chaos
- We've got your back
- Do the right thing
Work Style:
- Results-oriented and innovative problem solvers
- Take initiative and have a passion for the beauty industry
- Collaborative and supportive work environment
Self-Assessment Questions:
- Do you have a proven track record of achieving sales targets in a retail environment?
- Are you passionate about the beauty industry and knowledgeable of in-store retail environments?
- Do you have strong written and communication skills, as well as strong interpersonal skills and the ability to influence others?
- Are you able to motivate others and work as part of a team?
- Do you have excellent computer skills and the ability to occasionally lift and/or move up to 40 pounds?
ASSUMPTION: Beauty Barrage values employees who are passionate about the beauty industry, results-oriented, and collaborative, with a strong work ethic and a commitment to excellence.
⚠️ Potential Challenges
- The competitive and fast-paced nature of the retail and beauty industry
- The need to travel frequently within the assigned territory
- The requirement to occasionally lift and move heavy objects
- The need to work some weekends and evenings to achieve sales goals
ASSUMPTION: The Brand Executive role requires a high level of autonomy, strategic thinking, and the ability to thrive in a competitive and fast-paced environment.
📈 Similar Roles Comparison
- Brand Executive vs. Brand Manager: The Brand Executive role focuses more on sales and territory management, while the Brand Manager role is more focused on brand strategy and marketing
- Brand Executive vs. Retail Sales Manager: The Brand Executive role is more focused on strategic sales management and brand representation, while the Retail Sales Manager role is more focused on day-to-day store operations and management
- Career path: Brand Executive → Senior Brand Executive → Director of Field Sales → Vice President of Sales
ASSUMPTION: The Brand Executive role offers significant opportunities for growth and advancement within the company, with a clear career path to more senior roles in sales and management.
📝 Sample Projects
- Developing and implementing a sales strategy for a new territory
- Planning and executing a successful in-store event or product launch
- Coaching and developing a team of Brand Specialists to achieve sales goals
ASSUMPTION: The Brand Executive role offers a wide range of opportunities to develop and refine sales and management skills, as well as the chance to work with a diverse range of beauty brands and retailers.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the overall sales strategy for the company?
- What opportunities are there for growth and advancement within the company?
- How does Beauty Barrage support work-life balance for its employees?
- What is the company's approach to diversity, equity, and inclusion?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process can help demonstrate your interest in the role and your commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant sales and management experience, as well as your passion for the beauty industry
- Prepare for behavioral interview questions that focus on your problem-solving and strategic thinking skills
- Research Beauty Barrage and the beauty industry to demonstrate your knowledge and enthusiasm for the role
- Follow up with the hiring manager one week after your interview to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
