📌 Core Information
🔹 Job Title: Brand Experience Specialist - Events
🔹 Company: Marvin
🔹 Location: Eagan, Minnesota, United States
🔹 Job Type: On-site
🔹 Category: Marketing
🔹 Date Posted: July 1, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting the development and management of in-person, hybrid, and virtual brand events and activities
- Managing event logistics, including budgets, contracts, communications, and vendor coordination
- Maintaining the brand events calendar and activation kits; assisting with on-site execution
- Collecting and analyzing event performance data to inform future strategies
ASSUMPTION: This role requires strong organizational, communication, and interpersonal skills, with attention to detail. It also involves managing multiple projects and traveling up to 40%.
📋 Key Responsibilities
✅ Supporting the planning and execution of national, regional, and local brand events, including trade shows, product launches, and in-market activations
✅ Managing event logistics, budgets, vendor relationships, and post-event reporting to ensure Marvin’s brand is represented with clarity and purpose
✅ Collaborating across Marketing and Sales teams to maintain brand consistency across all branded touchpoints
ASSUMPTION: This role requires a proactive approach to problem-solving and the ability to work effectively under pressure.
🎯 Required Qualifications
Education: Bachelor’s degree in business, marketing, or related field (preferred)
Experience: 7+ years of marketing experience, including 5 in event and brand activation
Required Skills:
- Proven track record to manage in-person, virtual, and hybrid events across multiple audiences
- Strong organizational, communication, and interpersonal skills with attention to detail
- Comfortable managing multiple projects and traveling up to 40%
Preferred Skills:
- Experience working with premium brands and understanding their market approach
- Familiarity with event performance metrics and return on investment (ROI) analysis
- Confidence in managing vendor contracts and financial tracking
- Interest in shaping brand experiences that leave a lasting impression
ASSUMPTION: While not explicitly stated, proficiency in Microsoft Office Suite and event management software is likely required for this role.
💰 Compensation & Benefits
Salary Range: $67,000 - $80,000 annually
Benefits:
- Health Insurance
- Paid Holidays
- Paid Parental Leave
- 401(k) Retirement Savings Match
- $300 Annual Wellbeing Account
- Better Living Day
- Annual Profit Sharing
- Giving at Marvin
- Brighter Days Fund
Working Hours: Full-time, typically 40 hours per week
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Marketing Specialist role with similar experience requirements.
📌 Applicant Insights
🔍 Company Context
Industry: Marvin operates in the Wholesale Building Materials industry, focusing on made-to-order windows and doors, manufacturing, and marketing.
Company Size: Marvin has 5,001-10,000 employees, providing a mid-to-large-sized company environment with ample opportunities for collaboration and growth.
Founded: Marvin was founded in 1912 and is headquartered in Warroad, Minnesota, with operations in 19 cities across North America.
Company Description:
- Marvin is a fourth-generation family-owned and -led business, driven to help customers find inspiration and create spaces designed around the way they live.
- The Marvin portfolio of products includes the Signature, Elevate, and Essential lines, Infinity Replacement Windows, and TruStile Doors, providing exceptional solutions for any project.
- Marvin has earned a reputation as an innovator and industry thought leader, with a focus on helping people make space for what matters to them.
Company Specialties:
- Made-to-order windows and doors
- Manufacturing
- Windows
- Doors
- Engineering
- Building materials
- Marketing
Company Website: www.marvin.com
ASSUMPTION: Marvin's focus on innovation and industry leadership suggests a dynamic work environment that values creativity and continuous improvement.
📊 Role Analysis
Career Level: This role is at the mid-career level, requiring significant experience in event and brand activation.
Reporting Structure: The Brand Experience Specialist likely reports to the Marketing Manager or Director of Marketing, collaborating closely with the Sales team.
Work Arrangement: This role is on-site, with travel up to 40% of the time.
Growth Opportunities:
- Progression to a Senior or Manager-level role within the Marketing department
- Expanding event management responsibilities to include additional regions or product lines
- Transitioning to a related role, such as Brand Manager or Marketing Communications Specialist
ASSUMPTION: Marvin's commitment to employee growth and development, as evidenced by their benefits package, suggests opportunities for career advancement within the company.
🌍 Location & Work Environment
Office Type: Marvin's Eagan office is a corporate environment, with a focus on collaboration and innovation.
Office Location(s): 2020 Silverbell Rd, Suite 15, Eagan, Minnesota 55122, US
Geographic Context:
- Eagan is a suburb of Minneapolis-Saint Paul, offering a mix of urban and suburban living with a population of approximately 67,000.
- The Twin Cities metropolitan area is known for its vibrant arts and culture scene, as well as its numerous outdoor recreation opportunities.
- Minnesota experiences cold winters and warm summers, with average temperatures ranging from -10°F to 85°F throughout the year.
Work Schedule: Full-time, typically 40 hours per week, with flexibility for event-related travel and on-site execution.
ASSUMPTION: The Eagan office provides a collaborative work environment, with opportunities for professional growth and development.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screen with the HR department
- In-person or virtual interview with the hiring manager and/or team members
- Final interview with the Marketing Director or another senior leader
Key Assessment Areas:
- Event management experience and skills
- Communication and interpersonal abilities
- Problem-solving and decision-making capabilities
- Cultural fit and alignment with Marvin's values
Application Tips:
- Highlight specific event management experiences and achievements in your resume and cover letter
- Demonstrate your understanding of Marvin's brand and products in your application materials
- Prepare questions about Marvin's company culture, growth opportunities, and event management strategies for the interview
ATS Keywords: Event Management, Brand Activation, Marketing, Project Management, Vendor Management, Budget Management, Data Analysis, ROI Analysis, Attention to Detail, Travel Management, Premium Brands, Market Approach
ASSUMPTION: Marvin's interview process is designed to assess candidates' skills, experience, and cultural fit, with a focus on finding the best fit for both the company and the individual.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Event management software (e.g., Cvent, Eventbrite, Bizzabo)
- Project management tools (e.g., Asana, Trello, Microsoft Project)
- Vendor management platforms (e.g., Coupa, Jaggaer, SAP Ariba)
ASSUMPTION: Proficiency in Microsoft Office Suite and event management software is required for this role, with additional tools and technologies potentially used based on Marvin's specific needs.
👔 Cultural Fit Considerations
Company Values:
- Inspire
- Create
- Innovate
- Collaborate
- Deliver
Work Style:
- Collaborative
- Innovative
- Results-driven
- Adaptable
- Customer-focused
Self-Assessment Questions:
- Do I have a passion for creating meaningful brand experiences that resonate across audiences and channels?
- Am I comfortable managing multiple projects and traveling up to 40% of the time?
- Do I thrive in a collaborative, innovative work environment that values creativity and continuous improvement?
ASSUMPTION: Marvin's company values and work style suggest a dynamic, collaborative, and innovative work environment that values creativity and continuous improvement.
⚠️ Potential Challenges
- Managing multiple events and projects simultaneously, requiring strong organizational skills and attention to detail
- Working with various vendors and stakeholders, necessitating effective communication and interpersonal skills
- Traveling up to 40% of the time, which may impact work-life balance
- Adapting to changes in event plans or logistics, requiring flexibility and adaptability
ASSUMPTION: These challenges are inherent to the event management role and can be mitigated with strong organizational skills, effective communication, and adaptability.
📈 Similar Roles Comparison
- Compared to Event Coordinators, this role has more strategic responsibilities and requires more experience in event and brand activation
- Compared to Marketing Managers, this role focuses specifically on event management and does not have overall responsibility for marketing strategies or campaigns
- Career progression in event management could lead to roles such as Senior Event Manager, Event Director, or even Marketing Director
ASSUMPTION: This role is a specialized event management position, with opportunities for growth and progression within the marketing department or related fields.
📝 Sample Projects
- Planning and executing a national trade show, including vendor coordination, budget management, and on-site execution
- Developing and implementing a regional brand activation campaign, including local event planning, promotional materials, and performance tracking
- Managing a product launch event, including invitation design, logistics, vendor coordination, and post-event reporting
ASSUMPTION: These sample projects demonstrate the range of responsibilities and required skills for the Brand Experience Specialist role at Marvin.
❓ Key Questions to Ask During Interview
- Can you describe the typical event calendar for this role and how it may evolve over time?
- How does this role collaborate with the Sales team to ensure brand consistency across events and activations?
- What opportunities are there for professional growth and development within the Marketing department or related fields?
- How does Marvin support work-life balance for employees, particularly those who travel frequently for events?
- Can you provide an example of a successful event managed by a previous Brand Experience Specialist and the key factors that contributed to its success?
ASSUMPTION: These interview questions are designed to assess the role's responsibilities, work environment, and growth opportunities, as well as Marvin's company culture and support for employees.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Marvin careers portal
- Tailor your resume and cover letter to highlight your event management experience and skills, as well as your understanding of Marvin's brand and products
- Prepare for the interview by researching Marvin's company culture, values, and event management strategies
- Follow up with the hiring manager or HR department one week after submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
