📌 Core Information
🔹 Job Title: Brand Experience Summer Intern
🔹 Company: Authentic Brands Group
🔹 Location: New York, New York
🔹 Job Type: Internship
🔹 Category: Brand Experience & Visual Merchandising
🔹 Date Posted: April 7, 2025
🔹 Experience Level: Student (0-2 years)
🔹 Remote Status: On-site (2 days per week) with hybrid flexibility
🚀 Job Overview
Key aspects of this role include:
- Acquiring hands-on experience in bringing a brand to life through visual merchandising strategies
- Managing props and samples, maintaining showrooms, and assisting in creating visual standards and directives
- Working closely with the Director, Visual & Creative Services, and collaborating with cross-functional teams
- Developing style, project management, procurement, and visual merchandise techniques
- Contributing to a high-paced, collaborative environment while being detail-oriented and passionate about design trends
ASSUMPTION: This internship is designed to provide students with practical experience in the visual merchandising and brand experience field, offering a unique opportunity to work with a global lifestyle and entertainment portfolio.
📋 Key Responsibilities
✅ Visual Merchandising prop and sample management
✅ Showroom maintenance, mannequin styling/merchandising
✅ Visual standard manual and directive creation/graphic design
✅ Developing style, project management, procurement, and visual merchandise techniques
ASSUMPTION: The responsibilities listed are subject to change based on the team's needs and the intern's skills and interests.
🎯 Required Qualifications
Education: Currently enrolled university student in a graphic design, fashion, or marketing program
Experience: None specified, but relevant coursework and projects are expected
Required Skills:
- Experience with InDesign, Adobe Photoshop, and Illustrator (After Effects a plus)
- Basic knowledge of layouts, typography, line composition, color, and other graphic design fundamentals
- Available to work 3 weekdays per week
- Able to work onsite 2 days in our NYC office
- Willingness to get hands dirty and make things happen
- Comfortable in a high-paced, collaborative environment
- Detail-oriented
- Passionate following of latest design trends, technology, and social media
Preferred Skills: None specified
ASSUMPTION: While not explicitly stated, strong communication skills and a proactive attitude are likely to be valued for this role.
💰 Compensation & Benefits
Salary Range: The hourly rate for an undergraduate student intern in New York, NY, is $18. The hourly rate for a graduate student intern in New York, NY, is $22.
Benefits:
- Gain practical experience in the visual merchandising and brand experience field
- Work with a global lifestyle and entertainment portfolio
- Collaborate with cross-functional teams and industry professionals
Working Hours: Full-time (3 weekdays per week) with 2 on-site days in the NYC office
ASSUMPTION: Benefits are focused on providing valuable learning experiences and industry exposure, with compensation being hourly and based on student status.
📌 Applicant Insights
🔍 Company Context
Industry: Retail Apparel and Fashion
Company Size: 201-500 employees
Founded: 2010
Company Description:
- Authentic Brands Group (Authentic) is a unified platform that integrates M&A, licensing, brand strategy, and digital innovation to unlock the power of its global portfolio.
- It connects iconic sports, lifestyle, entertainment, and media brands with best-in-class partners to optimize long-term value in the marketplace.
- Authentic owns more than 50 global brands, generating approximately $32 billion in annual retail sales, with a significant presence in 150 countries.
Company Specialties:
- Brand strategy and development
- Licensing and partnerships
- Digital innovation and marketing
- Global brand management
Company Website: corporate.authentic.com
ASSUMPTION: Authentic Brands Group offers a dynamic and innovative work environment, with a focus on driving growth and success for its global portfolio of brands.
📊 Role Analysis
Career Level: Entry-level (Intern)
Reporting Structure: The intern will report directly to the Director, Visual & Creative Services.
Work Arrangement: Hybrid (2 on-site days per week, with the remaining days working remotely)
Growth Opportunities:
- Potential full-time employment after graduation
- Expanding skills and knowledge in visual merchandising and brand experience
- Networking opportunities with industry professionals
ASSUMPTION: This internship provides a strong foundation for a career in visual merchandising, brand experience, or related fields, with opportunities for growth and development within the company.
🌍 Location & Work Environment
Office Type: Hybrid (onsite and remote work arrangement)
Office Location(s): 1411 Broadway, NY, New York 10018, US
Geographic Context:
- New York City is a major global hub for fashion, retail, and entertainment industries
- The office is located in the heart of Midtown Manhattan, offering easy access to public transportation and various amenities
- The city offers a vibrant and diverse cultural scene, with numerous museums, galleries, and events
Work Schedule: Full-time (3 weekdays per week) with 2 on-site days in the NYC office
ASSUMPTION: The hybrid work arrangement allows for flexibility while ensuring the intern has ample opportunities to collaborate and learn in the office environment.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-person or virtual interview with the team
- Background check and offer
Key Assessment Areas:
- Design skills and portfolio
- Communication and collaboration skills
- Problem-solving and initiative
- Alignment with company values and culture
Application Tips:
- Highlight relevant coursework, projects, and any previous internship or work experience
- Tailor your resume and cover letter to emphasize skills and experiences relevant to the role
- Prepare a portfolio showcasing your design work and creative thinking
- Research the company and its brands to demonstrate your enthusiasm and understanding of their mission
ATS Keywords: Visual Merchandising, Brand Experience, Graphic Design, InDesign, Adobe Photoshop, Illustrator, After Effects, Typography, Color Theory, Project Management, Collaboration, Trend Awareness
ASSUMPTION: The application process is designed to assess the candidate's skills, creativity, and cultural fit, with a focus on their potential to contribute to the team's success.
🛠️ Tools & Technologies
- InDesign
- Adobe Photoshop
- Illustrator
- After Effects (optional)
ASSUMPTION: Familiarity with these design tools is essential for success in this role, as they are used to create visual standards, directives, and other design elements.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Integrity
- Excellence
- Accountability
Work Style:
- Creative and innovative
- Collaborative and team-oriented
- Detail-oriented and organized
- Adaptable and proactive
Self-Assessment Questions:
- How do your design skills and aesthetic align with the company's brands and values?
- How do you approach collaboration and teamwork in a fast-paced environment?
- How do you stay up-to-date with the latest design trends, technology, and social media?
ASSUMPTION: Authentic Brands Group values candidates who are passionate about design, collaborative, and committed to delivering high-quality work that aligns with the company's mission and values.
⚠️ Potential Challenges
- Managing multiple tasks and projects simultaneously in a fast-paced environment
- Adapting to the unique needs and requirements of various brands within the portfolio
- Balancing on-site and remote work responsibilities
- Meeting the expectations of industry professionals and cross-functional teams
ASSUMPTION: These challenges can be overcome through strong communication, time management, and a proactive approach to learning and problem-solving.
📈 Similar Roles Comparison
- This role is unique in its focus on visual merchandising and brand experience for a global lifestyle and entertainment portfolio
- Similar roles may include: Brand Experience Coordinator, Visual Merchandising Assistant, or Graphic Design Intern
- Career paths may include: Visual Merchandising Specialist, Brand Experience Manager, or Graphic Designer
ASSUMPTION: While this role is unique, it shares similarities with other visual merchandising and graphic design positions, offering a strong foundation for a career in these fields.
📝 Sample Projects
- Creating visual standards and directives for a new brand launch
- Designing and styling a showroom for a fashion event
- Managing props and samples for a photoshoot or marketing campaign
ASSUMPTION: These projects are designed to provide the intern with hands-on experience in visual merchandising and brand experience, allowing them to develop and showcase their skills.
❓ Key Questions to Ask During Interview
- How does this internship fit into the company's long-term goals and strategies for its brands?
- What opportunities are there for growth and development within the company?
- How does the team collaborate and support each other in this role?
- What are the most challenging aspects of this role, and how can I best prepare for them?
- How does the company foster innovation and creativity in its brands and marketing efforts?
ASSUMPTION: These questions are designed to help the candidate better understand the role, the team, and the company's mission and values, allowing them to make an informed decision about the opportunity.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences
- Prepare a portfolio showcasing your design work and creative thinking
- Follow up with the hiring manager within one week of submission to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
