Brand Head (Kidswear) Mr Price

📌 Core Information

🔹 Job Title: Brand Head (Kidswear) Mr Price

🔹 Company: Mr Price Group

🔹 Location: South Africa

🔹 Job Type: Full-time

🔹 Category: Retail, Marketing

🔹 Date Posted: June 27, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Strategic leadership of marketing efforts for the Kidswear brand
• Development and implementation of marketing strategies across digital and traditional platforms
• Enhancing brand visibility and engagement through creative campaigns
• Collaboration with cross-functional teams to drive brand success

ASSUMPTION: This role requires a strategic thinker with a strong background in fashion and brand management, as well as proven marketing experience in a retail environment.

📋 Key Responsibilities

✅ Lead the marketing efforts for the Kidswear brand across various platforms

✅ Develop and implement strategies to enhance brand visibility and engagement

✅ Collaborate with cross-functional teams to drive brand success

✅ Monitor and analyze brand performance metrics to inform strategy

✅ Stay updated with fashion trends and consumer behavior to inform marketing strategies

ASSUMPTION: This role requires a proactive approach to staying informed about industry trends and consumer behavior to drive effective marketing strategies.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: Proven track record in marketing within a retail environment, with a focus on fashion and brand management

Required Skills:

• Strategic thinking and planning
• Fashion and brand management expertise
• Digital and traditional marketing experience
• Creative problem-solving skills
• Strong analytical skills
• Excellent communication and leadership skills

Preferred Skills:

• Experience with marketing automation tools
• Fluency in additional languages

ASSUMPTION: While not explicitly stated, proficiency in English is likely required for this role due to the company's primary operating language.

💰 Compensation & Benefits

Salary Range: Based on industry standards for a Brand Head role in South Africa with 5-10 years of experience, the estimated salary range is ZAR 600,000 - ZAR 900,000 per annum.

Benefits:

• Competitive benefits package
• Opportunities for career growth within the Mr Price Group
• Dynamic and fast-paced work environment

Working Hours: Full-time position, with standard office hours Monday to Friday

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's specific experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Mr Price Group is a leading fashion value retailer in South Africa, operating in the competitive retail sector.

Company Size: With over 10,000 employees, Mr Price Group offers a large and diverse work environment.

Founded: Established in 1985, Mr Price Group has a rich history and extensive experience in the retail industry.

Company Description:

• Omni-channel retailer offering apparel, homeware, and sportswear
• Focus on fashion value retail, providing affordable and trendy products
• Strong commitment to customer experience and employee development

Company Specialties:

• Fashion value retail
• Apparel, homeware, and sportswear
• Omni-channel retailing
• Merchandise buying and planning
• Information technology and supply chain management

Company Website: mrpricegroup.com

ASSUMPTION: Mr Price Group's extensive experience and large employee base suggest a well-established company culture and robust internal processes.

📊 Role Analysis

Career Level: This role is at the management level, reporting directly to the Marketing Director.

Reporting Structure: The Brand Head (Kidswear) will report to the Marketing Director and oversee a team of marketing professionals.

Work Arrangement: This is an on-site role, with the primary work location being one of Mr Price Group's offices in South Africa.

Growth Opportunities:

• Potential to grow within the marketing department or explore other areas of the business
• Opportunities to work on high-impact projects and campaigns
• Chance to develop leadership and management skills

ASSUMPTION: Given Mr Price Group's size and diversity, there may be opportunities for career progression within the company.

🌍 Location & Work Environment

Office Type: Mr Price Group's offices are modern and dynamic, reflecting the company's fast-paced and innovative culture.

Office Location(s): Mr Price Group has offices in Durban, with the specific location for this role not specified.

Geographic Context:

• Durban is the largest city in the KwaZulu-Natal province of South Africa
• Known for its subtropical climate and beaches
• Offers a mix of urban and coastal living

Work Schedule: Standard office hours, Monday to Friday, with flexibility for project demands

ASSUMPTION: While not explicitly stated, the work environment is likely to be fast-paced and collaborative, reflecting the company's retail industry and growth-focused culture.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or video interview with the hiring manager
• Final interview with the Marketing Director

Key Assessment Areas:

• Strategic thinking and planning
• Fashion and brand management expertise
• Marketing skills and experience
• Leadership and communication abilities

Application Tips:

• Tailor your resume to highlight relevant marketing experience and fashion industry knowledge
• Prepare examples of successful marketing campaigns or projects you've led
• Demonstrate your understanding of the South African retail market and Mr Price Group's brand

ATS Keywords: Marketing, Brand Management, Fashion, Retail, Strategic Planning, Campaign Development, Team Leadership, Cross-functional Collaboration

ASSUMPTION: The application process may involve assessments or case studies to evaluate the candidate's strategic thinking and marketing skills.

🛠️ Tools & Technologies

• Marketing automation tools (e.g., Adobe Marketing Cloud, Hootsuite, etc.)
• Microsoft Office Suite (Word, Excel, PowerPoint)
• Project management tools (e.g., Asana, Trello, etc.)

ASSUMPTION: The specific tools and technologies used may vary depending on the marketing team's preferences and the company's broader technology stack.

👔 Cultural Fit Considerations

Company Values:

• Passion for fashion
• Customer focus
• Integrity and respect
• Innovation and continuous improvement
• Collaboration and teamwork

Work Style:

• Fast-paced and dynamic
• Collaborative and team-oriented
• Focused on results and continuous improvement

Self-Assessment Questions:

• Do you thrive in a fast-paced, collaborative environment?
• Are you passionate about fashion and staying up-to-date with industry trends?
• Do you have a proven track record of driving brand success through strategic marketing campaigns?

ASSUMPTION: Mr Price Group's culture is likely to be energetic, collaborative, and focused on driving results through innovation and continuous improvement.

⚠️ Potential Challenges

• Keeping up with the fast-paced nature of the retail industry and fashion trends
• Managing a team and driving results in a competitive market
• Balancing the demands of digital and traditional marketing channels
• Adapting to the unique cultural dynamics of working in South Africa

ASSUMPTION: These challenges are common in retail marketing roles and can be mitigated through strong leadership, strategic planning, and a deep understanding of the fashion industry and consumer behavior.

📈 Similar Roles Comparison

• This role is similar to a Brand Manager or Marketing Manager position, but with a specific focus on the Kidswear brand
• In the South African retail market, competition for top talent is high, and companies often look for candidates with proven experience and a strong track record
• Career progression may involve moving into a broader marketing leadership role or exploring other areas of the business, such as merchandising or supply chain management

ASSUMPTION: While this role is focused on the Kidswear brand, the skills and experience required are transferable to other marketing roles within the company and the broader retail industry.

📝 Sample Projects

• Developing and executing a marketing campaign to launch a new Kidswear collection
• Analyzing brand performance metrics to inform marketing strategy and improve campaign effectiveness
• Collaborating with cross-functional teams to create engaging content and promotions for social media and other marketing channels

ASSUMPTION: These sample projects are designed to give applicants an idea of the types of tasks and responsibilities they may encounter in this role.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 90 days?
• How does the marketing team collaborate with other departments, such as merchandising and supply chain?
• What are the most significant challenges facing the Kidswear brand, and how can this role address them?
• How does Mr Price Group support the professional development and growth of its marketing team members?
• What is the company's approach to work-life balance, and how does that manifest in this role?

ASSUMPTION: These questions are designed to help applicants better understand the role, the company culture, and the opportunities for growth and development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight your marketing experience, fashion industry knowledge, and leadership skills
• Prepare examples of successful marketing campaigns or projects you've led
• Follow up with a polite email one week after submission to confirm receipt of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.