Brand Manager, Confectionery

📌 Core Information

🔹 Job Title: Brand Manager, Confectionery

🔹 Company: Mondelēz International

🔹 Location: Toronto, Ontario, Canada

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: 2025-07-29

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing brand strategies to drive sustainable growth
• Managing P&L and future business development plans
• Leading cross-functional teams to deliver end-to-end execution excellence
• Analyzing market trends and consumer behavior to identify growth opportunities

ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and the ability to work effectively in a matrix environment.

📋 Key Responsibilities

✅ Implement brand portfolio strategy aligned with brand vision

✅ Develop and execute integrated marketing plans to deliver revenue and profit forecasts

✅ Monitor brand performance and provide recommendations for growth opportunities

✅ Lead cross-functional teams to deliver end-to-end execution excellence

✅ Collaborate with internal and external partners to build brand equity and drive sales

ASSUMPTION: This role requires strong analytical skills, creativity, and the ability to influence teams and stakeholders.

🎯 Required Qualifications

Education: University degree with a focus on Business or Marketing (asset)

Experience: Minimum of 5-7 years of work experience in a marketing or strategy role, preferably in the consumer goods sector

Required Skills:

• Consumer behavior analysis
• Marketing strategy development and execution
• Cross-functional team leadership
• Data-driven decision making
• Strong communication and presentation skills

Preferred Skills:

• Experience in a matrix environment
• Fluency in French or Spanish

ASSUMPTION: Candidates with experience in the confectionery industry or managing brands with diverse economic environments will have an advantage.

💰 Compensation & Benefits

Salary Range: CAD 90,000 - 120,000 per year (based on industry standards for a Marketing Manager with 5-10 years of experience in Toronto)

Benefits:

• Competitive benefits package
• Retirement savings plan
• Employee assistance program
• Learning and development opportunities

Working Hours: Full-time, Monday to Friday, with flexibility for remote work

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Mondelēz International operates in the Food and Beverage Manufacturing industry, with a focus on confectionery, food, and beverage products.

Company Size: Mondelēz International has over 10,000 employees worldwide, with a significant presence in Canada.

Founded: 2012 (as a spin-off from Kraft Foods)

Company Description:

• Mondelēz International is a global leader in snacking, with iconic brands such as Oreo, Cadbury, and Sour Patch Kids
• The company is committed to empowering people to snack right by offering the right snack, for the right moment, made the right way
• Mondelēz International fosters a flexible work environment and encourages diversity and inclusion

Company Specialties:

• Confectionery
• Biscuits
• Gum
• Snacks

Company Website: www.mondelezinternational.com

ASSUMPTION: Mondelēz International's success is driven by its iconic brands, strong marketing strategies, and commitment to sustainability and responsible business practices.

📊 Role Analysis

Career Level: Mid-level management, with opportunities for growth and development

Reporting Structure: The Brand Manager will report directly to the Senior Brand Manager or Marketing Director

Work Arrangement: This role is on-site, with flexibility for remote work as needed

Growth Opportunities:

• Progression to Senior Brand Manager or Marketing Director roles
• Expansion into new markets or product categories
• Development of leadership and strategic planning skills

ASSUMPTION: Successful candidates will have a strong track record of driving brand growth and leading cross-functional teams.

🌍 Location & Work Environment

Office Type: Mondelēz International's head office in Toronto is a modern, collaborative workspace with state-of-the-art facilities

Office Location(s): 100 De Forest Ave, East Hanover, New Jersey 07936, US (headquarters); various locations across Canada

Geographic Context:

• Toronto is a multicultural city with a vibrant food and beverage industry
• The cost of living in Toronto is relatively high compared to other Canadian cities
• Toronto has a diverse economy, with strong growth in the technology and finance sectors

Work Schedule: Full-time, Monday to Friday, with flexibility for remote work

ASSUMPTION: The work environment at Mondelēz International is dynamic, fast-paced, and collaborative, with a strong focus on results and innovation.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call with the HR department
• In-person or virtual interview with the hiring manager and/or team members
• Final interview with senior leadership

Key Assessment Areas:

• Strategic thinking and problem-solving skills
• Leadership and team management skills
• Communication and presentation skills
• Industry knowledge and market trends
• Cultural fit and alignment with company values

Application Tips:

• Highlight your experience with brand management, marketing strategy, and cross-functional team leadership
• Tailor your resume and cover letter to emphasize your relevant skills and experiences
• Prepare for behavioral and situational interview questions that focus on your problem-solving skills and leadership style

ATS Keywords: Brand Management, Marketing Strategy, Consumer Behavior, Cross-Functional Teams, Leadership, Communication, Confectionery, Snacks, Food and Beverage Manufacturing

ASSUMPTION: Mondelēz International's application process is competitive, with a strong focus on finding the best fit for the role and the company culture.

🛠️ Tools & Technologies

• Microsoft Office Suite
• Google Workspace
• CRM software (e.g., Salesforce, SAP CRM)
• Marketing automation tools (e.g., Marketo, HubSpot)
• Data analysis tools (e.g., Excel, Power BI)

ASSUMPTION: The specific tools and technologies used may vary depending on the role and the team's needs.

👔 Cultural Fit Considerations

Company Values:

• Love our consumers and brands
• Grow every day
• Do what's right

Work Style:

• Collaborative and team-oriented
• Fast-paced and results-driven
• Innovative and creative

Self-Assessment Questions:

• How do you demonstrate love for our consumers and brands in your daily work?
• Can you provide an example of a time when you grew significantly in a role or project?
• How do you ensure that you are doing what's right, even in challenging situations?

ASSUMPTION: Successful candidates will demonstrate a strong cultural fit with Mondelēz International's values and work style.

⚠️ Potential Challenges

• Managing a diverse portfolio of brands with varying market conditions
• Balancing short-term execution with long-term strategic planning
• Working in a fast-paced, dynamic environment
• Managing cross-functional teams with varying levels of experience and expertise

ASSUMPTION: Successful candidates will have strong leadership skills, adaptability, and the ability to thrive in a fast-paced environment.

📈 Similar Roles Comparison

• Brand Manager vs. Senior Brand Manager: Brand Manager focuses on tactical execution, while Senior Brand Manager has more strategic responsibilities and team leadership
• Brand Manager vs. Product Manager: Brand Manager focuses on brand strategy and marketing, while Product Manager is responsible for product development and lifecycle management
• Career progression: Brand Manager is typically a mid-level role, with opportunities for progression to Senior Brand Manager, Marketing Director, or other leadership positions

ASSUMPTION: The Brand Manager role at Mondelēz International is unique, with a focus on the confectionery category and a strong commitment to consumer-centric marketing.

📝 Sample Projects

• Developing and executing a marketing campaign for a new product launch in the Cadbury portfolio
• Conducting consumer research to identify growth opportunities for the Sour Patch Kids brand
• Collaborating with cross-functional teams to improve the in-store presence of Oreo products

ASSUMPTION: Successful candidates will have experience with similar projects and a strong track record of driving brand growth.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics for this role?
• How does Mondelēz International support the growth and development of its employees?
• What are the most challenging aspects of this role, and how can I best prepare for them?
• How does Mondelēz International measure the success of its brand managers?
• What are the key priorities for this role in the first 30, 60, and 90 days?

ASSUMPTION: Asking thoughtful, insightful questions demonstrates your interest in the role and your commitment to success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences with brand management, marketing strategy, and cross-functional team leadership
• Prepare for behavioral and situational interview questions that focus on your problem-solving skills and leadership style
• Research Mondelēz International's company culture and values to demonstrate your fit with the organization
• Follow up with the hiring manager one week after your interview to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.