π Core Information
πΉ Job Title: Brand Manager
πΉ Company: Johnson & Johnson Innovative Medicine
πΉ Location: Pefki, Attiki, Greece
πΉ Job Type: Full-Time
πΉ Category: Marketing - Product Management
πΉ Date Posted: July 9, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Leading the achievement of major Hematology product business results
- Localizing and implementing product strategy
- Developing and executing launch strategies for new brands/indications
- Collaborating with cross-functional teams and external partners
- Analyzing data and insights to drive strategic decision-making
ASSUMPTION: This role requires a strong strategic thinker with a proven track record in brand management, preferably within the healthcare industry. The ideal candidate will have a deep understanding of the Hematology therapeutic area and be able to navigate complex organizations.
π Key Responsibilities
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Develop and implement marketing plans to achieve business targets
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Analyze market trends and customer insights to inform strategy
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Collaborate with cross-functional teams to develop and execute launch strategies for new brands/indications
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Build and maintain relationships with external partners and stakeholders
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Manage brand spend and resources to ensure optimal utilization of allocated budget
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Lead and influence people without direct authority to achieve shared goals
ASSUMPTION: This role requires a high level of autonomy and the ability to work effectively in a matrix organization. The ideal candidate will be comfortable working in a dynamic and changing environment.
π― Required Qualifications
Education: Advanced degree in life sciences and/or business
Experience: At least 5 years of prior experience in commercial roles in a healthcare environment, with a strong preference for candidates with experience in Hematology
Required Skills:
- Strategic thinking and business planning
- Strong communication and negotiation skills
- Ability to cultivate senior-level relationships and create partnerships
- Understanding of dynamics in complex organizations and ability to influence people
- Strong Lymphomas diseases knowledge
- English proficiency
Preferred Skills:
- Experience in commercial roles within the bio/pharma industry
- Proven track record in brand management
- Familiarity with the Greek healthcare market
ASSUMPTION: Candidates with relevant experience in the bio/pharma industry and a strong understanding of the Hematology therapeutic area will be at a significant advantage.
π° Compensation & Benefits
Salary Range: β¬60,000 - β¬80,000 per year (AI-estimated, based on industry standards for a mid-level marketing role in Greece)
Benefits:
- Competitive health insurance and pension plans
- Generous vacation and leave policies
- Employee discounts on Johnson & Johnson products
- Opportunities for professional development and career growth
Working Hours: Full-time, Monday to Friday, with flexibility for occasional remote work
ASSUMPTION: The salary range provided is an estimate based on industry standards for a mid-level marketing role in Greece. The actual salary may vary depending on the candidate's experience and qualifications.
π Applicant Insights
π Company Context
Industry: Pharmaceutical Manufacturing
Company Size: 10,001+ employees
Founded: 1886 (as Johnson & Johnson, Innovative Medicine is a recent division)
Company Description:
- Johnson & Johnson Innovative Medicine is a division of Johnson & Johnson, focused on developing innovative medicines for complex diseases
- The company aims to lead where medicine is going, driven by patient experiences and scientific innovation
- Innovative Medicine is dedicated to finding cures and developing the potential medicines of tomorrow
Company Specialties:
- Innovative Medicine
- Pharmaceutical Research & Development
- Clinical Trials
- Biotechnology
Company Website: innovativemedicine.jnj.com
ASSUMPTION: Johnson & Johnson Innovative Medicine is a relatively new division of Johnson & Johnson, focused on driving innovation in the pharmaceutical industry.
π Role Analysis
Career Level: Mid-level
Reporting Structure: The Brand Manager will report to the Regional Marketing Director and work closely with cross-functional teams, including Medical Affairs, Market Access, and Sales
Work Arrangement: On-site, with flexibility for occasional remote work
Growth Opportunities:
- Potential progression to Senior Brand Manager or other leadership roles within the organization
- Opportunities to work on multiple brands and indications, gaining broad experience in brand management
- Chance to work on innovative medicines and contribute to the development of potential cures
ASSUMPTION: This role offers significant growth opportunities for the right candidate, with the potential to progress to senior leadership positions within the organization.
π Location & Work Environment
Office Type: Modern, collaborative office space
Office Location(s): Pefki, Attiki, Greece
Geographic Context:
- Pefki is a suburb of Athens, Greece, with a population of approximately 10,000 people
- The area is known for its vibrant business community and proximity to the Greek capital
- Greece is a member of the European Union and the Eurozone, with a Mediterranean climate and rich cultural heritage
Work Schedule: Full-time, Monday to Friday, with flexibility for occasional remote work
ASSUMPTION: The work environment at Johnson & Johnson Innovative Medicine is collaborative and dynamic, with a strong focus on innovation and patient-centered care.
πΌ Interview & Application Insights
Typical Process:
- Initial phone or video screen with the HR department
- First-round interview with the hiring manager and a member of the marketing team
- Second-round interview with additional stakeholders, including the Regional Marketing Director and other cross-functional team members
- Final interview with the Global Marketing Lead for Hematology
Key Assessment Areas:
- Strategic thinking and business acumen
- Communication and presentation skills
- Relationship-building and collaboration skills
- Understanding of the Hematology therapeutic area and the Greek healthcare market
- Problem-solving and decision-making skills
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience in brand management, marketing, and the Hematology therapeutic area
- Prepare for behavioral interview questions that focus on your experience with strategic planning, data analysis, and stakeholder engagement
- Research Johnson & Johnson Innovative Medicine and the Hematology therapeutic area to demonstrate your enthusiasm and understanding of the role
ATS Keywords: Brand Management, Marketing Strategy, Hematology, Therapeutic Area, Data Analysis, Stakeholder Engagement, Launch Strategy, Business Planning, Cross-Functional Teams
ASSUMPTION: The interview process for this role is likely to be comprehensive and rigorous, with a focus on assessing the candidate's strategic thinking, communication skills, and cultural fit.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (e.g., Salesforce, Veeva)
- Market research and data analysis tools (e.g., SPSS, R, Tableau)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the candidate's experience and the needs of the team.
π Cultural Fit Considerations
Company Values:
- Our Credo: We put the needs and well-being of the people we serve first
- Innovation: We strive to lead in every area in which we choose to compete
- Quality: We are dedicated to providing the highest-quality products and services
- Integrity: We are committed to the highest standards of ethical behavior in all our actions
Work Style:
- Collaborative and team-oriented
- Data-driven and analytical
- Adaptable and responsive to change
- Patient-focused and empathetic
Self-Assessment Questions:
- Do you have a proven track record of driving strategic initiatives and achieving business targets in a dynamic and changing environment?
- Are you comfortable working in a matrix organization and collaborating with cross-functional teams to achieve shared goals?
- Do you have a strong understanding of the Hematology therapeutic area and the Greek healthcare market?
ASSUMPTION: Johnson & Johnson Innovative Medicine values candidates who are collaborative, data-driven, and patient-focused, with a strong commitment to ethical behavior and innovation.
β οΈ Potential Challenges
- Navigating a complex and matrixed organization
- Managing multiple stakeholders and competing priorities
- Working in a dynamic and changing environment
- Adapting to new therapeutic areas and indications
ASSUMPTION: The Brand Manager role at Johnson & Johnson Innovative Medicine presents unique challenges, including navigating a complex organization and managing multiple stakeholders. Successful candidates will be adaptable, resilient, and able to thrive in a dynamic environment.
π Similar Roles Comparison
- Compared to other Brand Manager roles, this position offers a unique opportunity to work on innovative medicines and contribute to the development of potential cures
- Unlike many other marketing roles, this position requires a strong understanding of the Hematology therapeutic area and the Greek healthcare market
- Career progression in this role may follow a path from Brand Manager to Senior Brand Manager or other leadership positions within the organization
ASSUMPTION: This Brand Manager role at Johnson & Johnson Innovative Medicine is unique in its focus on innovative medicines and the Hematology therapeutic area. Successful candidates will have a strong understanding of the therapeutic area and be able to navigate a complex and matrixed organization.
π Sample Projects
- Developing and implementing a launch strategy for a new Hematology indication in Greece
- Conducting market research to understand customer needs and preferences in the Greek Hematology market
- Collaborating with cross-functional teams to develop and execute a patient-centered marketing campaign
ASSUMPTION: The specific projects that the Brand Manager will work on will vary depending on the needs of the business and the priorities of the team. However, all projects will be focused on driving business results and improving patient outcomes.
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does this role fit into the broader marketing strategy for the Hematology therapeutic area?
- What are the most significant challenges facing the Hematology business in Greece, and how can this role address them?
- How does Johnson & Johnson Innovative Medicine support the professional development and career growth of its employees?
- What is the company's approach to work-life balance, and how does it support employees in achieving it?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process is an excellent way to demonstrate your interest in the role and your understanding of the business. Focus on questions that will help you better understand the priorities, challenges, and opportunities presented by the role.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience in brand management, marketing, and the Hematology therapeutic area
- Prepare for behavioral interview questions that focus on your experience with strategic planning, data analysis, and stakeholder engagement
- Research Johnson & Johnson Innovative Medicine and the Hematology therapeutic area to demonstrate your enthusiasm and understanding of the role
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the position
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.