π Core Information
πΉ Job Title: Brand Manager - HEINZ REMIX
πΉ Company: The Kraft Heinz Company
πΉ Location: Chicago, Illinois, United States
πΉ Job Type: Full-Time, Hybrid
πΉ Category: Brand Management, Product Innovation
πΉ Date Posted: July 2, 2025
πΉ Experience Level: 5-7 years
πΉ Remote Status: On-site with flexible remote work options
π Job Overview
Key aspects of this role include:
- Leading the Away From Home (AFH) REMIX program, a customizable sauce dispenser enhancing consumer experience and foodservice operations.
- Driving business strategy, innovation pipeline, and commercialization efforts to scale REMIX effectively and profitably.
- Collaborating cross-functionally with Sales, Marketing, Finance, Supply Chain, and Global Disruptive Innovation (GDI) teams to influence and execute strategies.
- Optimizing pricing strategies, developing new business models, and leading go-to-market plans to maximize market adoption.
- Building strong customer adoption and positioning Kraft Heinz as a leader in foodservice innovation.
ASSUMPTION: This role requires a strategic, data-driven mindset, the ability to navigate ambiguity, and strong leadership to influence cross-functional teams.
π Key Responsibilities
β
Own and drive the AFH REMIX business strategy, ensuring alignment with broader Away From Home and KHC growth objectives.
β
Lead the execution of the growth strategy, identifying new opportunities, optimizing business models, and ensuring strong customer adoption.
β
Define and implement strategic go-to-market and commercialization plans, collaborating with Sales, Finance, and Marketing to drive revenue and profitability.
β
Maintain full P&L accountability, ensuring financial targets, investments, and pricing strategies align with company objectives.
β
Partner with Finance and GDI to evaluate, optimize, and approve business models, pricing, and cost structures.
β
Lead product roadmap development in partnership with Global Disruptive Innovation (GDI) to advance REMIX technology, including engineering iterations (V3 and beyond).
β
Drive the execution of innovation projects, ensuring seamless transition from concept to market launch.
β
Lead cross-functional collaboration to test, refine, and scale future iterations of HEINZ REMIX based on market insights and operational feasibility.
β
Serve as the program lead, overseeing MBOs and KPIs for the AFH REMIX team to ensure business objectives are met.
β
Partner with Legal, Finance, and GDI to develop and negotiate contracts, pricing structures, and business models.
β
Partner closely with Sales and Marketing to develop compelling storytelling and positioning strategies to drive adoption and awareness.
β
Lead and mentor the AFH REMIX team, fostering a culture of accountability, innovation, and performance excellence.
β
Provide coaching, career development, and leadership to ensure high-performing execution and team engagement.
β
Build strong relationships across internal stakeholders, executive leadership, and external partners to drive decision-making and business outcomes.
β
Effectively communicate program vision and status updates to executive leadership and key stakeholders.
β
Lead the development of case award submissions, marketing materials, and key sales enablement assets.
ASSUMPTION: This role involves a high degree of cross-functional collaboration and influencing, requiring strong communication and leadership skills.
π― Required Qualifications
Education: Bachelorβs degree in business, marketing, or a related field; MBA with a marketing focus preferred (or equivalent experience).
Experience: 5-7 years of experience in brand management, product innovation, or strategic marketing within the Consumer-Packaged Goods (CPG), Foodservice, or Technology industries.
Required Skills:
- Proven experience leading product development and commercialization from ideation to execution.
- Strong experience with business case development, financial modeling, and P&L management.
- Ability to set strategic direction and mobilize cross-functional teams to achieve business objectives.
- Demonstrated ability to build, lead, and inspire high-performing teams in a fast-paced, matrixed environment.
- Strong project management and executional discipline, with the ability to manage multiple initiatives simultaneously.
- Strong negotiation and contract management skills, working closely with legal and finance teams.
- Ability to influence stakeholders at all levels and present clear, compelling business narratives.
- Highly proficient in financial acumen, data-driven decision-making, and translating insights into actionable strategies.
- Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word, Outlook); experience with Power BI or other analytical tools is a plus.
Preferred Skills:
- Experience working with customizable or digital products in the CPG or Foodservice industries.
- Knowledge of the Away From Home (AFH) or foodservice industry.
ASSUMPTION: Candidates should have a strong background in brand management, product innovation, or strategic marketing, with a proven track record of driving business growth and commercialization.
π° Compensation & Benefits
Salary Range: $118,400.00 - $148,000.00 per year
Benefits:
- Healthcare, including medical, prescription drug, dental, and vision coverage.
- 401k with company match.
- Paid Time Off, including vacation, sick leave, and company holidays.
- Flexible Work Arrangements, including remote work options and flexible scheduling.
- Employee Assistance Program for emotional and mental health support.
Working Hours: Full-time, with a hybrid work arrangement (3 days on-site, 2 days remote).
ASSUMPTION: The salary range provided is based on industry standards for brand management roles with 5-7 years of experience in the CPG or Foodservice industries. Benefits are subject to change and may vary based on employment status and location.
π Applicant Insights
π Company Context
Industry: The Kraft Heinz Company operates in the Food and Beverage Services industry, with a focus on consumer packaged goods (CPG).
Company Size: The Kraft Heinz Company is a large organization with over 10,000 employees globally.
Founded: The company was founded in 2015 through the merger of Kraft Foods and Heinz.
Company Description:
- The Kraft Heinz Company is one of the largest food and beverage companies in the world, with eight $1 billion+ brands and global sales of approximately $25 billion.
- The company produces and markets a wide range of high-quality, great-tasting, and nutritious foods, including condiments and sauces, cheese and dairy, meals, meats, refreshment beverages, coffee, infant and nutrition products, and numerous other grocery products.
- The company is committed to sustainable growth, responsible business practices, and global citizenship.
Company Specialties:
- Food and beverage manufacturing and marketing.
- Brand management and innovation.
- Global supply chain and logistics.
Company Website: careers.kraftheinz.com
ASSUMPTION: The Kraft Heinz Company is a well-established and respected organization in the CPG industry, with a strong commitment to sustainability and global citizenship.
π Role Analysis
Career Level: This role is at the senior individual contributor level, with potential for team leadership and management responsibilities.
Reporting Structure: The Brand Manager for HEINZ REMIX reports directly to the Head of Sales Operations & Equipment.
Work Arrangement: This role has a hybrid work arrangement, with employees working on-site for three days per week and remotely for two days per week.
Growth Opportunities:
- Proven success in this role may lead to increased responsibilities, such as managing a larger team or taking on additional product lines.
- The company offers various training and development opportunities to support career growth and advancement.
- Kraft Heinz is a global company with opportunities for international assignments and relocation.
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to advance within the company and take on increased responsibilities.
π Location & Work Environment
Office Type: The Kraft Heinz Company's headquarters is a modern, collaborative workspace designed to foster creativity and innovation.
Office Location(s): 200 E. Randolph St., Suite 7600, Chicago, IL 60601, US
Geographic Context:
- Chicago is a major metropolitan area with a diverse economy and a strong job market.
- The city offers a wide range of cultural, entertainment, and recreational opportunities.
- Chicago has a humid continental climate, with cold winters and warm summers.
Work Schedule: The hybrid work arrangement allows for flexibility in scheduling, with employees working on-site for three days per week and remotely for two days per week.
ASSUMPTION: The hybrid work arrangement offers a good balance between on-site collaboration and remote flexibility, allowing employees to optimize their work environment and maintain a healthy work-life balance.
πΌ Interview & Application Insights
Typical Process:
- Online application submission.
- Phone or video screen with a member of the HR team.
- Behavioral and situational interview with the hiring manager and/or other team members.
- Final interview with the Head of Sales Operations & Equipment.
- Background check and offer extension.
Key Assessment Areas:
- Problem-solving and analytical skills.
- Strategic thinking and business acumen.
- Leadership and team management skills.
- Communication and presentation skills.
- Cultural fit and alignment with company values.
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role.
- Demonstrate your understanding of the HEINZ REMIX product and the Away From Home (AFH) market.
- Prepare examples of your experience leading product development and commercialization projects.
- Be ready to discuss your approach to strategic planning, cross-functional collaboration, and driving business growth.
ATS Keywords: Brand Management, Product Innovation, Strategic Marketing, P&L Management, Cross-Functional Leadership, Project Management, Negotiation, Financial Modeling, Data-Driven Decision-Making, Team Leadership, Market Insights, Commercialization, Go-To-Market Strategy, Customer Adoption, Innovation, Communication
ASSUMPTION: The interview process for this role will focus on assessing the candidate's strategic thinking, leadership skills, and cultural fit within the organization.
π οΈ Tools & Technologies
- Microsoft Office Suite (Excel, PowerPoint, Word, Outlook)
- Power BI or other analytical tools (preferred)
- Project management tools (e.g., Asana, Jira, Trello)
- Communication and collaboration platforms (e.g., Slack, Microsoft Teams)
ASSUMPTION: The tools and technologies required for this role are standard for the industry and can be learned or mastered with relative ease.
π Cultural Fit Considerations
Company Values:
- Our People: We believe our people are our greatest asset and the key to our success.
- Our Brands: We are proud of our iconic brands and committed to their growth and success.
- Our Performance: We strive for excellence in all that we do and hold ourselves accountable for our results.
- Our Responsibility: We are committed to acting responsibly and sustainably in all aspects of our business.
Work Style:
- The Kraft Heinz Company fosters a collaborative, inclusive, and high-performing work environment.
- The company values diversity, equity, and inclusion and is committed to creating a workplace where all employees feel valued and respected.
- The work style is fast-paced, dynamic, and data-driven, with a focus on delivering results and driving business growth.
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment and enjoy working cross-functionally with diverse teams?
- Are you comfortable leading and influencing others, even when they are not direct reports?
- Do you have a proven track record of driving business growth and commercialization through strategic planning and execution?
- Are you comfortable working with data and using it to inform decision-making and strategy?
ASSUMPTION: The ideal candidate for this role will be a strategic, data-driven thinker with strong leadership and communication skills, who thrives in a fast-paced, collaborative environment.
β οΈ Potential Challenges
- The role requires navigating ambiguity and making decisions with incomplete information, which can be challenging at times.
- The hybrid work arrangement may present challenges in maintaining effective communication and collaboration with remote team members.
- The role involves working with external partners and vendors, which can present unique challenges and complexities.
- The foodservice industry is dynamic and competitive, with constant changes and new opportunities emerging.
ASSUMPTION: The potential challenges in this role can be mitigated with strong communication, collaboration, and adaptability, as well as a deep understanding of the industry and market dynamics.
π Similar Roles Comparison
- This role is unique in its focus on the Away From Home (AFH) market and the customizable HEINZ REMIX product.
- However, the required skills and experience are similar to those required for brand management or product innovation roles in the CPG or Foodservice industries.
- Career progression in this role may lead to opportunities in brand management, marketing, or general management within the company or the broader CPG industry.
ASSUMPTION: While this role is unique in its focus on the HEINZ REMIX product and the AFH market, the required skills and experience are transferable to other roles within the company or the broader CPG industry.
π Sample Projects
- Developing and executing a go-to-market strategy for a new product launch in the AFH market.
- Conducting market research and analysis to identify opportunities for business model optimization and pricing strategy.
- Leading a cross-functional team to develop and implement a new product roadmap, including engineering iterations and technology advancements.
ASSUMPTION: The projects required for this role will be varied and challenging, requiring strong leadership, strategic thinking, and adaptability.
β Key Questions to Ask During Interview
- Can you describe the current state of the HEINZ REMIX product and the Away From Home (AFH) market?
- How does the company support the growth and development of its employees?
- What are the key priorities for this role in the first 90 days?
- How does the company measure success for this role, and what are the key performance indicators (KPIs)?
- What are the biggest challenges facing the HEINZ REMIX product and the AFH market, and how can this role address them?
ASSUMPTION: Asking thoughtful, insightful questions demonstrates your interest in the role and your understanding of the business and market dynamics.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the following link: https://heinz.wd1.myworkdayjobs.com/KraftHeinz_Careers/job/Chicago-IL/Brand-Manager-Heinz-Remix_R-92284
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Prepare examples of your experience leading product development and commercialization projects.
- Be ready to discuss your approach to strategic planning, cross-functional collaboration, and driving business growth.
- Follow up with the hiring manager one week after your final interview to express your continued interest in the role.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.