📌 Core Information
🔹 Job Title: Brand Manager, Nestlé Health Science
🔹 Company: Nestlé
🔹 Location: Maroussi, Greece
🔹 Job Type: On-site
🔹 Category: Marketing & Branding
🔹 Date Posted: May 9, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Driving strategic direction and growth of consumer care brands
- Leading cross-functional teams to implement innovative marketing strategies
- Translating global strategies into local relevance
- Monitoring brand performance metrics and competition
ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and the ability to work effectively with various stakeholders.
📋 Key Responsibilities
✅ Translate and enhance global brand strategy into locally relevant strategies
✅ Drive business key metrics through managing efficient consumer understanding and targeted communication strategy
✅ Lead the development, preparation, and finalization of annual brand plans
✅ Develop and implement annual media plans (ATL, PR, BTL, events, digital, and e-commerce) at brand level
✅ Lead the development and execution of strong, functionally aligned brand plans with high integration of medical, digital, and trade marketing teams
✅ Monitor data at brand level, competition, and collaborate with trade marketing and sales teams to propose corrective actions
✅ Manage A&Ps, ensuring accuracy in annual spending and year-end closing
✅ Coordinate in-store plans hand in hand with the sales department (promos, POP, sampling activities)
ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and data-driven decision-making.
🎯 Required Qualifications
Education: University Degree in Economics/Marketing or related field and MBA/MSc in Marketing or related discipline
Experience: Minimum 4 years of working experience in Brand Management
Required Skills:
- Strong project and time management capabilities
- Multitasking mindset and analytical thinking approach
- Good communication and presentation skills
- Team player
- Strong PC knowledge (advanced MS Office), SAP knowledge
Preferred Skills:
- Fluency in Greek and English
ASSUMPTION: Candidates should have a strong background in brand management, with experience in cross-functional team leadership and data-driven decision-making.
💰 Compensation & Benefits
Salary Range: €50,000 - €70,000 per year (Estimated based on market research for similar roles in Greece)
Benefits:
- Competitive salary
- Performance bonus
- Meal vouchers
- Comprehensive pension, health care, and life insurance programs
- Increased parental leaves and baby support plan
- Flexible work policy, including "Bring Your Pet At Work" and pet support plan
- In-house restaurant and mini market
- Participation in health and wellness activities
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range is estimated based on market research for similar roles in Greece. Actual salary may vary based on experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Nestlé operates in the food and beverage industry, with a focus on health and wellness products. The company is a global leader in its sector, with a strong presence in Greece.
Company Size: Nestlé is a large, multinational corporation with over 273,000 employees worldwide. This size offers numerous opportunities for career growth and development.
Founded: Nestlé was founded in 1866 and has since grown into one of the world's largest food and beverage companies.
Company Description:
- Nestlé is committed to unlocking the power of food to enhance quality of life for everyone, today and for generations to come.
- The company serves with passion and a spirit of excellence, offering products and services for all stages of life, every moment of the day.
- Nestlé's culture is based on values rooted in respect: respect for ourselves, respect for others, respect for diversity, and respect for the future.
Company Specialties:
- Coffee and beverages
- Dairy
- Confectionary
- Culinary and frozen food
- Ice cream
- Infant nutrition
- Healthcare nutrition
- Out of home F&B solutions
- Petcare
Company Website: http://www.nestle.com
ASSUMPTION: Nestlé's large size and global presence offer numerous opportunities for career growth and development. The company's focus on health and wellness products makes it an attractive employer for individuals interested in this field.
📊 Role Analysis
Career Level: This role is at the mid-level management career stage, with opportunities for growth and advancement within the company.
Reporting Structure: The Brand Manager reports directly to the Head of Marketing & Business Development.
Work Arrangement: This is an on-site position, with the possibility of hybrid work arrangements depending on the company's policies.
Growth Opportunities:
- Progression to senior brand management or marketing director roles
- Expansion into international markets or different product categories
- Development of leadership and management skills through cross-functional team leadership
ASSUMPTION: This role offers strong growth opportunities within the company, both in terms of career progression and international exposure.
🌍 Location & Work Environment
Office Type: Nestlé's office in Maroussi, Greece, is a modern, collaborative workspace with on-site amenities such as an in-house restaurant and mini market.
Office Location(s): Maroussi, Greece
Geographic Context:
- Maroussi is a suburb of Athens, Greece's capital city, offering a mix of urban and suburban living.
- The area is well-connected by public transportation, with easy access to the city center and other parts of the greater Athens metropolitan area.
- Greece offers a Mediterranean climate, with mild winters and hot, dry summers.
Work Schedule: The work schedule is Monday to Friday, 9:00 AM to 5:00 PM, with flexibility depending on the needs of the role and the company's policies.
ASSUMPTION: The work environment at Nestlé's Maroussi office is collaborative and supportive, with a focus on teamwork and innovation.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Final interview with senior leadership
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Leadership and team management abilities
- Communication and presentation skills
- Data analysis and interpretation skills
Application Tips:
- Highlight relevant brand management experience and achievements
- Tailor your resume and cover letter to emphasize skills and experiences relevant to this role
- Prepare for behavioral and situational interview questions focused on brand management, team leadership, and data-driven decision-making
ATS Keywords: Brand Management, Marketing Strategy, Cross-Functional Team Leadership, Data Analysis, Consumer Insights, Market Dynamics, Brand Positioning
ASSUMPTION: The application process for this role is likely to be competitive, with a focus on assessing candidates' strategic thinking, leadership, and data analysis skills.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- SAP
- Marketing automation and analytics tools (e.g., Google Analytics, Adobe Marketing Cloud)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: This role requires proficiency in Microsoft Office Suite and SAP, as well as familiarity with marketing automation and analytics tools, and project management software.
👔 Cultural Fit Considerations
Company Values:
- Respect for ourselves, others, diversity, and the future
- Passion for what we do and a spirit of excellence
- Collaboration and teamwork
Work Style:
- Data-driven and strategic decision-making
- Collaborative and inclusive team environment
- Focus on innovation and continuous improvement
Self-Assessment Questions:
- Do I have a strong strategic mindset and the ability to translate global strategies into local relevance?
- Am I comfortable leading cross-functional teams and driving results through collaboration?
- Do I have a data-driven approach to decision-making, and am I comfortable working with data to inform marketing strategies?
ASSUMPTION: Nestlé values candidates who are passionate, collaborative, and committed to driving results through data-driven decision-making and strategic thinking.
⚠️ Potential Challenges
- Managing multiple stakeholders and competing priorities
- Working in a fast-paced, dynamic environment with tight deadlines
- Adapting to changes in the market and consumer behavior
- Balancing strategic planning with day-to-day tactical execution
ASSUMPTION: This role presents challenges related to managing multiple stakeholders, working in a fast-paced environment, and balancing strategic planning with tactical execution.
📈 Similar Roles Comparison
- This role differs from other brand management positions in its focus on health and wellness products and the need to work closely with medical, digital, and trade marketing teams.
- In the Greek market, Nestlé Health Science operates in a competitive landscape, with both local and international competitors.
- Career progression in this role may involve moving into senior brand management or marketing director roles, or expanding into international markets or different product categories.
ASSUMPTION: This role is unique in its focus on health and wellness products and the need to work closely with medical, digital, and trade marketing teams. Career progression may involve moving into senior brand management or marketing director roles, or expanding into international markets or different product categories.
📝 Sample Projects
- Developing and implementing a targeted marketing campaign to increase brand awareness and market share for a specific product
- Conducting market research and consumer insights analysis to inform brand positioning and marketing strategy
- Collaborating with cross-functional teams to launch a new product or line extension, including market research, competitive analysis, and go-to-market planning
ASSUMPTION: These sample projects illustrate the strategic, data-driven, and collaborative nature of the brand management role at Nestlé Health Science.
❓ Key Questions to Ask During Interview
- Can you describe the most challenging brand management situation you've faced, and how you overcame it?
- How does the company support the growth and development of its brand management team members?
- What are the key priorities for this role in the first 90 days?
- How does the company approach innovation and continuous improvement in its brand management strategies?
- What is the company's approach to work-life balance, and how does that manifest in this role?
ASSUMPTION: These interview questions are designed to assess the candidate's strategic thinking, leadership, and cultural fit for the role at Nestlé Health Science.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare for behavioral and situational interview questions focused on brand management, team leadership, and data-driven decision-making
- Follow up with the hiring manager one week after submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
