📌 Core Information
🔹 Job Title: Brand Manager - Premium Deodorants
🔹 Company: Unilever
🔹 Location: Taguig City, Taguig, Philippines
🔹 Job Type: Full-Time
🔹 Category: Brand Management, FMCG
🔹 Date Posted: July 14, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Leading brand building strategy for premium deodorants, driving market share growth
- Developing and implementing full social-first plans to create desire, increase appeal, and drive sales
- Managing cross-functional teams to execute brand plans successfully
- Collaborating with agencies and vendors to deliver successful brand campaigns
- Monitoring and achieving brand sales targets across modern trade channels
ASSUMPTION: This role requires a strategic mindset, strong business acumen, and excellent communication skills to succeed in a dynamic and fast-paced environment.
📋 Key Responsibilities
✅ Lead the brand building strategy for premium deodorants, driving market share growth through strong consumer engagement and commercial executions
✅ Develop and implement full social-first plans to create desire for brands, increase their appeal, and drive sales
✅ Manage cross-functional teams to execute brand plans successfully
✅ Understand category dynamics and competitive landscape, identifying opportunities to grow brands
✅ Drive financial performance of brands, setting clear objectives and monitoring progress against them
✅ Put consumers at the heart of all activities by understanding their needs, motivations, and desires
✅ Develop excellent verbal and written communication skills, including presenting to senior management
✅ Plan, manage, and execute projects effectively within budgeted timeframes
✅ Be flexible and open to change, continuously striving to improve ways of working
ASSUMPTION: This role involves a mix of strategic planning, hands-on execution, and stakeholder management, requiring a versatile and adaptable individual.
🎯 Required Qualifications
Education: University degree in Marketing or other relevant field
Experience: Minimum 4 years of experience in FMCG brand building roles, preferably with deodorants
Required Skills:
- Proven track record of delivering successful brand campaigns and growing market share
- Experience managing agencies and third-party vendors
- Excellent communication skills and ability to build relationships quickly with colleagues and partners
- Creative problem solver who can think outside the box
- Fast learner with an appetite for personal development
- Self-motivated with high energy levels and passion for winning
- Comfortable with travel when required for meetings and project-related activity
Preferred Skills:
- Experience working with Nielsen scorecards
- Fluency in Filipino (Tagalog)
ASSUMPTION: Candidates with experience in premium deodorants or related categories may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: PHP 1,200,000 - 1,800,000 per year (based on experience and market standards for Brand Managers in the Philippines)
Benefits:
- Health insurance and wellness programs
- Retirement savings plans
- Employee discounts on Unilever products
- Learning and development opportunities
- Flexible working arrangements
Working Hours: Full-time, typically Monday to Friday, 9:00 AM to 6:00 PM, with flexibility based on project needs
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Unilever operates in the fast-moving consumer goods (FMCG) industry, focusing on home care, personal care, and foods & refreshment categories
Company Size: Unilever is a large multinational corporation with over 10,000 employees in the Philippines alone, offering diverse career opportunities and a well-established work environment
Founded: Unilever was founded in 1929 through the merger of British soapmaker Lever Brothers and Dutch margarine producer Margarine Unie
Company Description:
- Unilever is a purpose-driven company that aims to make sustainable living commonplace
- The company produces world-leading brands such as Lipton, Knorr, Dove, Axe, Hellmann’s, and Omo, alongside trusted local names and innovative-forward thinking brands like Ben & Jerry’s, The Dollar Shave Club, and Dermalogica
- Unilever is committed to reducing its environmental impact and contributing to a fairer and more socially inclusive society
Company Specialties:
- Consumer Goods
- Food
- Home Care
- Personal Care
- Refreshments
- Marketing & Advertising
- Retail
- Purpose
- FMCG
- Digital
- Ice Cream
- Nutrition
- Sustainability
- Beauty & Wellbeing
- Innovation
- Careers
Company Website: http://www.unilever.com
ASSUMPTION: Unilever's large size and global presence offer numerous opportunities for career growth and development within the company.
📊 Role Analysis
Career Level: This role is suitable for experienced professionals seeking to advance their careers in brand management within the FMCG industry
Reporting Structure: The Brand Manager reports directly to the Marketing Director and works closely with cross-functional teams, including sales, marketing, and product development
Work Arrangement: This role is on-site, with flexible working arrangements based on project needs and the company's hybrid work policy
Growth Opportunities:
- Progression to senior brand management roles or category management roles within Unilever
- Expansion into other markets or categories within the Unilever portfolio
- Development of leadership and management skills through mentorship and training programs
ASSUMPTION: Successful candidates in this role will have the opportunity to grow both personally and professionally within Unilever's extensive brand portfolio.
🌍 Location & Work Environment
Office Type: Modern, multi-story office building with collaborative workspaces and amenities
Office Location(s): Bonifacio Stopover Corporate Center, 26th Street corner 3rd Avenue, BGC, Taguig City, Philippines
Geographic Context:
- The office is located in the heart of Bonifacio Global City (BGC), a bustling urban district known for its vibrant business environment, upscale dining, and entertainment options
- BGC is easily accessible via public transportation, with numerous bus and jeepney routes serving the area
- The office is surrounded by various amenities, including shopping centers, restaurants, and parks
Work Schedule: The work schedule is typically Monday to Friday, 9:00 AM to 6:00 PM, with flexibility based on project needs and the company's hybrid work policy
ASSUMPTION: The modern office environment and central location offer employees a convenient and comfortable work setting, with ample opportunities for collaboration and networking.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- First-round interview with the hiring manager or a panel of interviewers
- Second-round interview with senior leadership or other relevant stakeholders
- Final decision and offer
Key Assessment Areas:
- Brand management experience and achievements
- Strategic thinking and problem-solving skills
- Communication and presentation skills
- Cultural fit and alignment with Unilever's values
- Adaptability and resilience in a fast-paced environment
Application Tips:
- Tailor your resume and cover letter to highlight relevant brand management experience and achievements
- Prepare examples of successful brand campaigns you've led or contributed to
- Research Unilever's brand portfolio and be ready to discuss how your experience aligns with their brands
- Demonstrate your understanding of the FMCG industry and Unilever's competitive landscape
ATS Keywords: Brand Management, FMCG, Deodorants, Consumer Engagement, Commercial Executions, Nielsen Scorecards, Sales Targets, Cross-Functional Teams, Agency Management, Stakeholder Engagement, Strategic Thinking, Business Acumen, Consumer Focus, Project Management, Adaptability
ASSUMPTION: The interview process for this role will focus on assessing the candidate's brand management experience, strategic thinking, and cultural fit within Unilever.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Google Workspace (Gmail, Google Drive, Google Docs)
- Social media platforms (Facebook, Instagram, Twitter)
- Market research tools (Nielsen, Kantar, Euromonitor)
- Project management tools (Asana, Trello, Microsoft Project)
ASSUMPTION: Familiarity with these tools is expected, and candidates should be comfortable using them to manage projects and collaborate with cross-functional teams.
👔 Cultural Fit Considerations
Company Values:
- Our purpose is to make sustainable living commonplace
- We believe in doing well by doing good
- We act responsibly and strive to make a positive impact on society and the environment
Work Style:
- Collaborative and inclusive team environment
- Fast-paced and dynamic work culture
- Focus on continuous learning and improvement
Self-Assessment Questions:
- Do you align with Unilever's purpose and values, and are you passionate about making sustainable living commonplace?
- Are you comfortable working in a fast-paced, dynamic environment and adapting to change?
- Do you thrive in a collaborative team setting and enjoy working with cross-functional teams?
ASSUMPTION: Candidates who demonstrate a strong commitment to Unilever's purpose and values, as well as a willingness to adapt and collaborate, will be well-suited to this role and the company's work environment.
⚠️ Potential Challenges
- Managing multiple brands and projects simultaneously, requiring strong organizational skills and prioritization
- Working with diverse cross-functional teams, requiring excellent communication and collaboration skills
- Adapting to a fast-paced, dynamic work environment with shifting priorities
- Meeting sales targets and achieving brand growth in a competitive market
ASSUMPTION: Successful candidates in this role will possess strong organizational skills, excellent communication skills, and the ability to thrive in a fast-paced, dynamic environment.
📈 Similar Roles Comparison
- Unlike other brand management roles, this position focuses specifically on premium deodorants, requiring a deep understanding of the category and its unique dynamics
- Unilever's large brand portfolio and global presence offer numerous opportunities for career growth and development within the company
- This role is suitable for experienced professionals seeking to advance their careers in brand management within the FMCG industry
ASSUMPTION: Candidates should research Unilever's brand portfolio and competitive landscape to understand the unique aspects of this role and how it compares to other brand management positions.
📝 Sample Projects
- Developing and executing a successful social-first campaign to increase brand awareness and engagement for a premium deodorant
- Conducting market research and consumer insights to inform brand strategy and product innovation for a portfolio of deodorant brands
- Managing cross-functional teams to launch a new deodorant product, including product development, marketing, and sales execution
ASSUMPTION: These sample projects illustrate the strategic and hands-on nature of the Brand Manager - Premium Deodorants role, requiring a versatile and adaptable individual.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does this role collaborate with other departments, such as sales and product development?
- What opportunities are there for professional development and growth within Unilever?
- How does Unilever support work-life balance for its employees?
- What are the most challenging aspects of this role, and how can I best prepare for them?
ASSUMPTION: Asking thoughtful questions during the interview demonstrates your interest in the role and provides valuable insights into the work environment and company culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant brand management experience and achievements
- Prepare examples of successful brand campaigns you've led or contributed to
- Research Unilever's brand portfolio and be ready to discuss how your experience aligns with their brands
- Follow up with the hiring manager or HR representative within one week of submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
