📌 Core Information
🔹 Job Title: Brand Marketing Associate
🔹 Company: RSP Events
🔹 Location: Chester, PA
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: July 9, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Driving brand awareness and customer engagement for clients
- Direct customer interaction and promotional campaign support
- Customer service and objection handling
- Transitioning customers to the sales team
- Administrative and project support as needed
ASSUMPTION: This role is entry-level and focuses on developing skills and knowledge in brand marketing and customer engagement.
📋 Key Responsibilities
✅ Interact directly with customers to educate them on home improvement products and services
✅ Support the brand marketing team with planning, implementing, and monitoring promotional campaigns
✅ Address customer inquiries, handle objections, and resolve complaints
✅ Facilitate a seamless transition of customers to the sales team
✅ Handle confidential customer information with professionalism and discretion
✅ Stay informed about home improvement and market trends
✅ Provide additional administrative and project support as needed
ASSUMPTION: This role requires strong communication, problem-solving, and organizational skills, as well as the ability to work well with customers and team members.
🎯 Required Qualifications
Education: Bachelor's degree in marketing, business, or a related field (preferred but not required)
Experience: Experience in marketing, promotional, retail sales, or customer-facing roles (ideal but not required)
Required Skills:
- Empathy and understanding of customer needs
- Strong public speaking or presentation skills
- Excellent organizational and time management skills
- Ability to handle rejection professionally
- Passion for home improvement projects (a plus)
Preferred Skills:
- Experience in a marketing or customer-facing role
ASSUMPTION: While a degree in marketing or a related field is preferred, the company is willing to train the right candidate with the necessary skills and passion for the role.
💰 Compensation & Benefits
Salary Range: $35,000 - $45,000 per year (based on industry standards for entry-level marketing roles in the Philadelphia area)
Benefits:
- Health, dental, and vision insurance
- 401(k) retirement plan
- Paid time off (vacation, sick, and holidays)
- Employee development and training opportunities
Working Hours: Full-time, Monday-Friday, 9:00 AM - 5:00 PM (with some flexibility for event-based work)
ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Events Services
Company Size: 11-50 employees (Small to medium-sized company, offering a close-knit work environment and opportunities for growth)
Founded: Not specified (Established company with a history of growth and success)
Company Description:
- RSP Events is a local business crafting memorable and engaging retail marketing experiences.
- The company represents top home improvement campaigns and has expanded its footprint into new markets.
- RSP Events is committed to developing its Brand Marketing Associates from the ground up, providing tools and training for career growth.
Company Specialties:
- Brand marketing and customer engagement
- Promotional events and campaigns
- Customer service and sales
Company Website: rocksteadypromotionsinc.com
ASSUMPTION: RSP Events is a growing company with a focus on developing its employees and providing excellent customer experiences.
📊 Role Analysis
Career Level: Entry-level (Brand Marketing Associate) with opportunities for growth into a Brand Marketing Manager role
Reporting Structure: The Brand Marketing Associate will report directly to the Brand Marketing Manager and work closely with the sales team
Work Arrangement: On-site, with some flexibility for event-based work
Growth Opportunities:
- Advancement to a Brand Marketing Manager role
- Expanding skills and knowledge in brand marketing and customer engagement
- Gaining experience in a growing and dynamic industry
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to develop skills and advance within the company.
🌍 Location & Work Environment
Office Type: On-site, with a close-knit and collaborative work environment
Office Location(s): Chester, PA
Geographic Context:
- Chester is a city located in Delaware County, Pennsylvania, with a population of approximately 34,000 people.
- The city is situated about 20 miles southwest of Philadelphia, offering easy access to urban amenities while maintaining a suburban feel.
- Chester is home to various industries, including manufacturing, healthcare, and retail, providing a diverse job market.
Work Schedule: Full-time, Monday-Friday, 9:00 AM - 5:00 PM (with some flexibility for event-based work)
ASSUMPTION: The work environment at RSP Events is collaborative and supportive, with opportunities for growth and development.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-person or virtual interview with the brand marketing team
- Final interview with the company owner or a senior team member
Key Assessment Areas:
- Communication and presentation skills
- Problem-solving and customer service abilities
- Adaptability and willingness to learn
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
- Prepare examples of your public speaking or presentation skills to demonstrate during the interview.
- Research RSP Events and the home improvement industry to show your enthusiasm and knowledge.
ATS Keywords: Brand Awareness, Customer Engagement, Promotional Campaigns, Customer Service, Public Speaking, Organizational Skills, Time Management, Problem Solving, Home Improvement Knowledge
ASSUMPTION: The application process at RSP Events is designed to assess candidates' skills, cultural fit, and potential for growth within the company.
🛠️ Tools & Technologies
- Customer Relationship Management (CRM) software
- Marketing automation tools
- Presentation and design software (e.g., PowerPoint, Canva)
ASSUMPTION: The specific tools and technologies used may vary depending on the client and the promotional campaign.
👔 Cultural Fit Considerations
Company Values:
- Customer-centric
- Collaborative
- Adaptable
- Results-driven
Work Style:
- Close-knit and collaborative team environment
- Focus on customer service and engagement
- Opportunities for growth and development
Self-Assessment Questions:
- Do you have strong communication and presentation skills?
- Are you adaptable and willing to learn in a dynamic work environment?
- Do you thrive in a customer-centric and collaborative team setting?
ASSUMPTION: RSP Events values candidates who are passionate about customer engagement, adaptable, and eager to learn and grow within the company.
⚠️ Potential Challenges
- Handling rejection and maintaining a positive attitude
- Balancing multiple tasks and priorities in a fast-paced environment
- Adapting to the unique needs and preferences of diverse customers
- Working flexible hours for event-based campaigns
ASSUMPTION: These challenges can be overcome with strong communication, organizational, and problem-solving skills, as well as a willingness to learn and adapt.
📈 Similar Roles Comparison
- Brand Marketing Associate vs. Marketing Coordinator: The Brand Marketing Associate role focuses more on customer engagement and less on administrative tasks compared to a Marketing Coordinator role.
- Brand Marketing Associate vs. Sales Representative: While both roles involve customer interaction, the Brand Marketing Associate role is more focused on brand awareness and engagement, while the Sales Representative role is centered around closing deals.
- Career Path: Brand Marketing Associate → Brand Marketing Manager → Director of Marketing
ASSUMPTION: The Brand Marketing Associate role offers a clear career path for growth and development within the company.
📝 Sample Projects
- Planning and executing a promotional campaign for a home improvement client
- Developing and delivering a presentation on the benefits of a specific home improvement product
- Conducting market research to identify trends and opportunities for a client's brand
ASSUMPTION: These sample projects are designed to assess candidates' skills in brand marketing, customer engagement, and problem-solving.
❓ Key Questions to Ask During Interview
- What are the most challenging aspects of this role, and how can I best prepare for them?
- How does this role contribute to the overall success of the company and its clients?
- What opportunities are there for growth and development within the company?
- How does the company support work-life balance for its employees?
- What are the most rewarding aspects of working at RSP Events?
ASSUMPTION: Asking thoughtful and insightful questions during the interview demonstrates your interest in the role and the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
- Prepare examples of your public speaking or presentation skills to demonstrate during the interview.
- Research RSP Events and the home improvement industry to show your enthusiasm and knowledge.
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
