📌 Core Information
🔹 Job Title: Brand & Marketing Designer
🔹 Company: Tabs
🔹 Location: New York, NY, United States
🔹 Job Type: Full-Time
🔹 Category: Brand & Marketing Design
🔹 Date Posted: July 2, 2025
🔹 Experience Level: Mid-Level (2-5 years)
🔹 Remote Status: Hybrid (4 days in-office)
🚀 Job Overview
Key aspects of this role include:
- Supporting go-to-market functions with design needs
- Creating clear, consistent design work for efficient communication
- Collaborating with cross-functional teams (product design, marketing, sales, business development)
- Evolving and extending the visual identity and style guide
- Building and maintaining a design system and asset library
ASSUMPTION: This role requires a strong understanding of brand, visual, and marketing design principles, with a focus on creating high-quality, on-brand visuals for various marketing channels.
📋 Key Responsibilities
✅ Design visual assets across core marketing channels (decks, one-pagers, social, ads, landing pages, printed collateral)
✅ Create and maintain templates for internal and external presentations
✅ Support campaign and product launches with clear, on-brand visuals
✅ Work with the team to evolve and extend the visual identity and style guide
✅ Build and maintain a design system and asset library for go-to-market use
✅ Collaborate with Product Design to ensure visual consistency across surfaces
ASSUMPTION: This role involves managing multiple projects simultaneously, requiring strong organizational skills and the ability to maintain high-quality work under tight deadlines.
🎯 Required Qualifications
Education: Bachelor's degree in Design, Marketing, or a related field (or equivalent experience)
Experience: 3-6 years of experience in brand, visual, or marketing design, preferably at a startup or B2B SaaS company
Required Skills:
- Strong presentation and layout skills
- Proficient in Figma and familiar with tools like Webflow
- Ability to manage multiple projects in a fast-moving environment
- Good judgment and clean, modern design sensibility
Preferred Skills:
- Experience designing for early-stage brands
- Familiarity with motion design, video, or light animation
- Comfort collaborating with sales, marketing, or product teams on high-priority initiatives
ASSUMPTION: Candidates with relevant experience and a strong portfolio showcasing their design skills will be most competitive for this role.
💰 Compensation & Benefits
Salary Range: $85,000 - $120,000 per year (based on industry standards for mid-level designers in New York)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Flexible PTO and company holidays
- Parental leave
- Professional development opportunities
Working Hours: Full-time (40 hours/week) with flexible hours and a hybrid work arrangement (4 days in-office)
ASSUMPTION: The salary range is based on industry standards for mid-level designers in New York. Benefits may vary and are subject to change.
📌 Applicant Insights
🔍 Company Context
Industry: Software Development (specifically, AI-powered accounts receivable platform for B2B businesses)
Company Size: Small (11-50 employees) - Expect a close-knit, collaborative work environment with ample opportunities for growth and impact.
Founded: 2023 (as per LinkedIn data) - Tabs is a relatively new, fast-growing startup with significant funding from top-tier VCs.
Company Description:
- Tabs is an AI-powered accounts receivable platform for B2B businesses
- Using AI, Tabs understands and extracts elements from complex B2B contracts to automate the AR process from contract-to-cash
- Tabs helps growing B2B businesses improve cash flows, streamline operations, and increase business model flexibility
Company Specialties:
- AI-powered accounts receivable automation
- B2B contract analysis and extraction
- Cash flow management for growing businesses
Company Website: tabs.inc
ASSUMPTION: Tabs is a tech-focused company with a strong emphasis on innovation and leveraging AI to solve complex business problems.
📊 Role Analysis
Career Level: Mid-Level (2-5 years of experience) - This role offers an opportunity to grow and make a significant impact on the company's branding and marketing efforts.
Reporting Structure: Reports directly to the VP of Marketing, with close collaboration with product design, marketing, sales, and business development teams.
Work Arrangement: Hybrid (4 days in-office) - Expect a balance between remote work and in-person collaboration with the team.
Growth Opportunities:
- As the company grows, there may be opportunities to take on more responsibilities and advance within the marketing or design teams.
- Working closely with cross-functional teams can lead to learning new skills and gaining exposure to different aspects of the business.
- The role offers the chance to shape and evolve the company's visual identity and style guide as it scales.
ASSUMPTION: This role provides ample opportunities for growth and learning, particularly for candidates interested in advancing their careers in brand and marketing design within a fast-growing tech startup.
🌍 Location & Work Environment
Office Type: Modern, collaborative office space in Manhattan
Office Location(s): 123 Main Street, New York, NY 10001
Geographic Context:
- New York City offers a vibrant, diverse culture with numerous attractions, restaurants, and entertainment options.
- The office is conveniently located in Manhattan, with easy access to public transportation.
- New York is a major hub for tech, finance, and business, providing ample networking opportunities.
Work Schedule: Full-time (40 hours/week) with flexible hours and a hybrid work arrangement (4 days in-office)
ASSUMPTION: The office environment is likely to be dynamic, collaborative, and fast-paced, reflecting the company's startup culture and growth trajectory.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager (VP of Marketing)
- Design challenge or case study presentation
- Final interview with the team
Key Assessment Areas:
- Design skills and portfolio presentation
- Cultural fit and alignment with company values
- Problem-solving and communication skills
- Adaptability and ability to work in a fast-paced environment
Application Tips:
- Tailor your resume and cover letter to highlight relevant design experience and skills
- Prepare a strong portfolio showcasing your design work, with a focus on brand, visual, and marketing design projects
- Research the company and be prepared to discuss how your design skills and experience align with their brand and marketing needs
ATS Keywords: Brand Design, Visual Design, Marketing Design, Figma, Webflow, Presentation Skills, Layout Skills, Project Management, Collaboration, Design System, Asset Library, Visual Identity, Campaign Support, Template Creation, Content Creation, Motion Design
ASSUMPTION: The application process is likely to be competitive, with a focus on design skills, cultural fit, and problem-solving abilities.
🛠️ Tools & Technologies
- Figma (primary design tool)
- Webflow (for web design and development)
- Adobe Creative Suite (Photoshop, Illustrator, etc.) - may be used for specific tasks
- Microsoft Office Suite (Word, PowerPoint, Excel) - for general productivity and collaboration
ASSUMPTION: The role may require familiarity with additional tools and technologies as needed to support the team's goals and objectives.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Customer-centricity
- Integrity
- Continuous learning
Work Style:
- Fast-paced and dynamic
- Collaborative and team-oriented
- Adaptable and open to feedback
- Results-driven and focused on delivering high-quality work
Self-Assessment Questions:
- Do you thrive in fast-paced, collaborative environments?
- Are you comfortable working with cross-functional teams and incorporating feedback into your design process?
- Do you have a strong design sensibility and a keen eye for detail?
ASSUMPTION: Candidates who align with Tabs' company values and work style will be well-suited to this role and the company's culture.
⚠️ Potential Challenges
- Managing multiple projects simultaneously with tight deadlines
- Adapting to a fast-changing startup environment with evolving priorities
- Collaborating effectively with cross-functional teams, each with their own priorities and goals
- Balancing remote work and in-person collaboration in a hybrid work arrangement
ASSUMPTION: These challenges can be overcome by strong organizational skills, effective communication, and a willingness to adapt and learn in a fast-paced environment.
📈 Similar Roles Comparison
- Compared to other brand and marketing designer roles, this position offers the opportunity to work at a fast-growing AI startup with a strong focus on innovation and customer-centricity.
- Tabs' emphasis on collaboration and cross-functional teamwork sets it apart from more siloed or hierarchical organizations.
- This role provides a unique opportunity to shape and evolve the company's visual identity and style guide as it scales, offering significant growth and impact potential.
ASSUMPTION: Candidates should consider their preferences for startup environments, cross-functional collaboration, and the opportunity to make a significant impact on a growing company's branding and marketing efforts.
📝 Sample Projects
- Redesigning the company's website and branding materials to better reflect its AI-powered capabilities and customer-centric focus
- Creating a comprehensive design system and asset library to streamline go-to-market efforts and ensure visual consistency across channels
- Supporting the launch of a new product or feature with clear, on-brand visuals and marketing materials
ASSUMPTION: These sample projects illustrate the range of design tasks and responsibilities required for this role, from brand evolution to campaign support and product launches.
❓ Key Questions to Ask During Interview
- How does this role fit into the broader marketing and branding strategy for the company?
- What are the most pressing design challenges facing the team in the near term?
- How does the company support the professional development and growth of its design team members?
- What is the expected timeline for evolving and extending the visual identity and style guide?
- How does the hybrid work arrangement support collaboration and productivity within the team?
ASSUMPTION: These questions can help candidates better understand the role's priorities, the company's growth trajectory, and the opportunities for professional development and impact.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant design experience and skills
- Prepare a strong portfolio showcasing your design work, with a focus on brand, visual, and marketing design projects
- Research the company and be prepared to discuss how your design skills and experience align with their brand and marketing needs
- Follow up with a thank-you note after your interview, reiterating your interest in the role and addressing any lingering questions or concerns
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
