Brand Marketing Intern

📌 Core Information

🔹 Job Title: Brand Marketing Intern

🔹 Company: Intellect

🔹 Location: Singapore, Singapore

🔹 Job Type: Internship

🔹 Category: Marketing

🔹 Date Posted: July 11, 2025

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: On-site (with remote flexibility)

🚀 Job Overview

Key aspects of this role include:

• Supporting the Brand Marketing team in ideating and executing marketing campaigns and initiatives
• Working with various platforms such as Facebook, Instagram, LinkedIn, and other new media for content creation and management
• Analyzing and tracking marketing efforts to ensure campaign success
• Collaborating with key brand partners and assisting in event marketing for thought leadership events

ASSUMPTION: This role requires a strong focus on digital marketing and content creation, with a data-driven approach to ensure campaign effectiveness.

📋 Key Responsibilities

✅ Work with the Brand Marketing team to ideate new marketing campaigns and initiatives

✅ Assist in creating and executing a content calendar across various social media platforms

✅ Track and analyze content and paid marketing efforts on social media

✅ Create content and copy for integrated media strategies such as PR, email, video, and paid marketing

✅ Liaise with key brand partners and co-build promotional campaigns

✅ Support the Marketing team in organizing and planning for Intellect’s annual Mental Health Festival

✅ Partner with the B2B Marketing team to organize Intellect’s sponsored booth and entitlements at key HR conferences

✅ Assist with event marketing for thought leadership events

✅ Test and learn new digital assets on various owned, earned, and paid platforms

ASSUMPTION: This role involves a mix of creative and analytical tasks, requiring strong organizational skills and the ability to work independently.

🎯 Required Qualifications

Education: Currently pursuing a Bachelor's degree or higher

Experience: Preference for candidates with prior jobs, internships, and/or certifications in Digital Marketing

Required Skills:

• Excellent written and verbal communication skills in English
• Strong sense of visual storytelling and experience using beginner-friendly video editing tools (e.g., Canva, CapCut)
• Comfortable working independently and turning ideas into content quickly
• Data-driven, results-focused, and always looking to improve things
• Highly organized and able to work independently and in teams

Preferred Skills:

• Experience in prior jobs, internships, and/or certifications in Digital Marketing

ASSUMPTION: While not explicitly stated, having a basic understanding of marketing metrics and analytics would be beneficial for this role.

💰 Compensation & Benefits

Salary Range: SGD 2,500 - 3,500 per month (industry standard for entry-level marketing interns in Singapore)

Benefits:

• Flexible work arrangement (remote and on-site)
• Opportunity to work in a rapidly growing company
• Exposure to various aspects of marketing and event planning

Working Hours: Full-time (3-6 months) with standard office hours (9:00 AM - 6:00 PM, Monday - Friday)

ASSUMPTION: The salary range is estimated based on industry standards for entry-level marketing interns in Singapore. Benefits may include flexible work arrangements and opportunities for professional growth.

📌 Applicant Insights

🔍 Company Context

Industry: Mental Health Care

Company Size: 201-500 employees (mid-size)

Founded: 2019

Company Description:

• Intellect's mission is to make mental healthcare and wellbeing support accessible for everyone
• They marry technology with a human touch in a single platform, delivering end-to-end wellbeing support for individuals and organizations
• Intellect is the leading science-backed mental health tech company, trusted by over 4 million members and leading organizations globally

Company Specialties:

• Mental Health
• EAP
• Mental Health First Aid
• Counselling
• Clinical Psychology
• ICF Coaching
• Mental Well-being

Company Website: intellect.co

ASSUMPTION: Intellect is a mid-sized company focused on mental health care, offering a unique opportunity for interns to gain experience in a growing field.

📊 Role Analysis

Career Level: Entry-level (internship)

Reporting Structure: Reports to the Brand Marketing Manager

Work Arrangement: On-site with remote flexibility

Growth Opportunities:

• Potential full-time employment after the internship
• Exposure to various aspects of marketing and event planning
• Opportunity to work with a diverse range of brand partners

ASSUMPTION: This internship offers growth opportunities in the form of potential full-time employment and exposure to various aspects of marketing and event planning.

🌍 Location & Work Environment

Office Type: Hybrid (on-site and remote work)

Office Location(s): Singapore, Singapore

Geographic Context:

• Singapore is a global hub for technology and business
• The office is located in a central business district with easy access to public transportation
• The city-state offers a multicultural environment with a high quality of life

Work Schedule: Standard office hours (9:00 AM - 6:00 PM, Monday - Friday) with flexible remote work options

ASSUMPTION: The work environment is dynamic and multicultural, offering a mix of on-site and remote work options.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the Brand Marketing Manager
• Background check and onboarding

Key Assessment Areas:

• Communication skills
• Creativity and visual storytelling
• Data analysis and problem-solving
• Organizational skills and time management

Application Tips:

• Highlight relevant coursework, projects, or previous internships that demonstrate your marketing and content creation skills
• Showcase your understanding of Intellect's mission and values in your cover letter
• Prepare examples of your visual storytelling and content creation work to share during the interview

ATS Keywords: Digital Marketing, Content Creation, Data Analysis, Social Media Management, Visual Storytelling, Communication, Organizational Skills, Event Marketing

ASSUMPTION: The application process is likely to involve multiple stages, including an interview with the Brand Marketing Manager, focusing on communication skills, creativity, and data analysis.

🛠️ Tools & Technologies

• Canva
• CapCut
• Social media platforms (Facebook, Instagram, LinkedIn)
• Google Analytics
• Microsoft Office Suite

ASSUMPTION: The tools and technologies required for this role are beginner-friendly and widely used in the marketing industry.

👔 Cultural Fit Considerations

Company Values:

• Mental Health First
• Data-Driven
• Customer-Centric
• Innovation
• Integrity

Work Style:

• Collaborative and team-oriented
• Data-driven and results-focused
• Adaptable and open to feedback

Self-Assessment Questions:

• Do you align with Intellect's mission to make mental healthcare and wellbeing support accessible for everyone?
• Are you comfortable working independently and in teams, with a mix of on-site and remote work?
• Do you have a strong sense of visual storytelling and an eye for detail, with experience using beginner-friendly video editing tools?

ASSUMPTION: Intellect values a data-driven, customer-centric, and innovative approach to mental health care, with a strong focus on collaboration and adaptability.

⚠️ Potential Challenges

• Managing multiple tasks and projects simultaneously
• Working with tight deadlines and quick turnaround times
• Adapting to a fast-paced, growing company environment
• Balancing on-site and remote work responsibilities

ASSUMPTION: This role may present challenges in terms of time management, adaptability, and balancing on-site and remote work responsibilities.

📈 Similar Roles Comparison

• Unlike other marketing internships, this role offers exposure to both B2B and B2C marketing, as well as event marketing
• Intellect's focus on mental health care provides a unique context for marketing efforts
• This internship offers the potential for full-time employment and growth opportunities within the company

ASSUMPTION: This role differs from other marketing internships in its focus on mental health care and the opportunity for full-time employment.

📝 Sample Projects

• Creating a social media campaign to promote Intellect's annual Mental Health Festival
• Developing content for a thought leadership event, including speaker bios, event descriptions, and promotional materials
• Analyzing the performance of a paid marketing campaign and providing data-driven recommendations for improvement

ASSUMPTION: These sample projects reflect the range of responsibilities and skills required for this role, including content creation, event marketing, and data analysis.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this internship fit into the overall marketing strategy for Intellect?
• What opportunities are there for growth and professional development within the company?
• How does Intellect support work-life balance for its employees?
• What is the team structure like, and how does this role fit into it?

ASSUMPTION: These questions are designed to provide insight into the role's priorities, the company's marketing strategy, growth opportunities, work-life balance, and team structure.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your marketing and content creation skills, as well as your alignment with Intellect's mission and values
• Prepare examples of your visual storytelling and content creation work to share during the interview
• Follow up with the hiring manager after your interview to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.