Brand Marketing Manager

📌 Core Information

🔹 Job Title: Brand Marketing Manager

🔹 Company: Suno

🔹 Location: Boston, MA

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: May 9, 2025

🔹 Experience Level: 10+ years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Leading integrated marketing campaigns to build awareness and engagement with Suno
• Collaborating with cross-functional teams to develop strategies and execute innovative marketing initiatives
• Managing and mentoring a team of marketers to deliver high-quality work
• Conducting research and mining insights to understand the Suno community and brand

ASSUMPTION: This role requires a strategic mindset with a balance of creative and analytical skills. The ideal candidate will have a deep understanding and love of music, as well as proven experience in consumer marketing.

📋 Key Responsibilities

✅ Manage the process from start to finish for crafting strategy, development, and execution of integrated marketing plans, including organic and paid campaigns

✅ Conduct research and mine insights to deeply understand the Suno community, our various audiences, and our brand

✅ Develop core positioning and messaging, considering value proposition, target audience, competitive landscape, and other factors

✅ Lead, motivate, and develop an outcome-driven team, serving as a mentor to our growing marketing group, while exhibiting the standard for high quality work

✅ Establish a culture that is conducive to attracting, retaining, and motivating a diverse group of top-quality marketers at all levels

✅ Lead by influence and collaborate with internal and external creative teams to bring campaigns, programs, and assets to life

✅ Manage and work with cross-functional teams (including PR, design, external agencies, product, growth, and other marketers) to deliver world-class, innovative marketing for a range of initiatives

✅ Partner to develop media plans that deliver our message effectively and contribute meaningfully to business growth

✅ Monitor, analyze, and measure the effectiveness of marketing initiatives and make real-time optimization and forward-looking recommendations

✅ Synthesize learnings into actionable insights to shape plans and report findings and best practices to cross-functional teams

✅ Oversee measurement dashboard for marketing initiatives (e.g., reach/awareness, user behavior, efficiency, and sentiment metrics) in conjunction with insights, growth, and data science partners

ASSUMPTION: This role requires a strong understanding of marketing best practices across various channels, as well as the ability to adapt and thrive in a dynamic, lean work environment.

🎯 Required Qualifications

Education: Bachelor's degree in marketing, strategy, business, communications, or equivalent experience

Experience: 10+ years of consumer marketing experience, with prior direct responsibility for developing and coordinating insights-led, impactful paid and organic 360 marketing campaigns, delivering results that achieve business objectives

Required Skills:

• Advanced decision-making skills with proven ability to lead, influence, align, and inspire teams, including those who are not direct reports

• Proven success developing and launching insights-driven, global marketing campaigns around cultural moments

• Highly data-driven, possessing strong ability to use insights to frame recommendations and results into concise and actionable reports

• Think strategically and also drive forward tactical execution

• Exemplary project management skills, with strong ability to juggle multiple priorities and excel in a lean and demanding work environment

• Excellent communication skills with the ability to adapt and work effectively with a team

Preferred Skills:

• Experience in the music or AI industries

• Fluency in multiple languages

ASSUMPTION: While not explicitly stated, proficiency in marketing software and tools is likely expected for this role.

💰 Compensation & Benefits

Salary Range: $140,000 - $180,000 per year (based on industry standards for a Brand Marketing Manager with 10+ years of experience in the Boston area)

Benefits:

• Healthcare for you and your dependents, with vision and dental

• 401k with match

• Generous commuter benefit

• Flexible PTO

Working Hours: Full-time, typically Monday-Friday, 9:00 AM - 5:00 PM (with flexibility for project demands)

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Technology, Information, and Internet

Company Size: 11-50 employees (Small to mid-size company, offering a close-knit work environment with opportunities for growth and impact)

Founded: 2022 (Relatively new company, with a focus on innovation and rapid growth)

Company Description:

• Suno is building a future where anyone can make music, breaking barriers between users and the songs they dream of making, with no instrument needed, just imagination.

• The company combines music and AI expertise, with alumni from Spotify, TikTok, Meta, and Kensho.

• Suno's culture celebrates music and experimenting with sound, from lunchroom conversations to the studio in their office.

Company Specialties:

• Music creation and AI

• Consumer marketing and branding

• Product development and growth

Company Website: Suno

ASSUMPTION: Suno's focus on innovation and creativity may attract candidates who are passionate about music and eager to contribute to a growing, dynamic company.

📊 Role Analysis

Career Level: Mid to senior-level marketing role, with opportunities for growth and leadership within the marketing team

Reporting Structure: This role reports directly to the Head of Marketing or a similar executive position

Work Arrangement: On-site, with a focus on collaboration and in-person teamwork

Growth Opportunities:

• As Suno grows, there may be opportunities for this role to expand its scope or take on additional responsibilities

• With a small marketing team, there are opportunities for mentorship and skill development

• Suno's focus on innovation may present opportunities for career growth within the company

ASSUMPTION: This role offers a unique opportunity to shape the marketing strategy and brand identity of a growing, innovative company in the music and AI industries.

🌍 Location & Work Environment

Office Type: On-site, with a focus on collaboration and in-person teamwork

Office Location(s): Cambridge, MA (with potential for remote work or hybrid arrangements)

Geographic Context:

• Boston, MA, is a major tech hub with a vibrant music and arts scene

• The area offers a high cost of living, with competitive salaries and benefits packages

• Cambridge, MA, is home to many startups and tech companies, providing ample networking opportunities

Work Schedule: Full-time, typically Monday-Friday, 9:00 AM - 5:00 PM (with flexibility for project demands)

ASSUMPTION: The on-site work arrangement may be subject to change, depending on the company's growth and evolving needs.

💼 Interview & Application Insights

Typical Process:

• Initial phone or video screen to assess cultural fit and basic qualifications

• In-depth behavioral and skills-based interview with the hiring manager and/or other team members

• Case study or project presentation to demonstrate problem-solving and strategic thinking skills

• Final interview with the Head of Marketing or a similar executive position

Key Assessment Areas:

• Marketing strategy and campaign development

• Data analysis and interpretation

• Project management and team leadership

• Cultural fit and alignment with Suno's values

Application Tips:

• Highlight your relevant marketing experience and achievements in your resume and cover letter

• Demonstrate your understanding of Suno's mission and values in your application materials

• Prepare for behavioral interview questions that focus on your marketing skills and experiences

ATS Keywords: Brand Marketing, Integrated Marketing, Campaign Management, Data Analysis, Project Management, Team Leadership, Mentorship, Communication, Strategic Thinking, Creativity, Audience Research, Positioning, Collaboration, Marketing Strategy

ASSUMPTION: Suno's interview process may include assessments or case studies to evaluate candidates' strategic thinking and problem-solving skills.

🛠️ Tools & Technologies

• Marketing software and tools (e.g., Google Analytics, Hootsuite, Mailchimp)

• Project management software (e.g., Asana, Trello, JIRA)

• Design and creative tools (e.g., Adobe Creative Suite, Canva)

ASSUMPTION: Proficiency in marketing software and tools is likely expected for this role, as well as the ability to learn and adapt to new technologies as needed.

👔 Cultural Fit Considerations

Company Values:

• Music-driven and creative

• Collaborative and team-oriented

• Innovative and experimental

Work Style:

• Dynamic and fast-paced

• Data-driven and strategic

• Adaptable and flexible

Self-Assessment Questions:

• Do you have a deep understanding and love of music?

• Are you comfortable working in a dynamic, lean environment?

• Can you balance strategic thinking with tactical execution?

ASSUMPTION: Suno's company culture is centered around music and creativity, with a focus on collaboration and innovation.

⚠️ Potential Challenges

• Managing multiple priorities and projects simultaneously in a fast-paced environment

• Balancing the need for data-driven decision-making with the desire to experiment and innovate

• Adapting to a growing and evolving company, with changing priorities and responsibilities

• Competing for talent and resources in a competitive tech market

ASSUMPTION: These challenges are common in fast-growing startups and may present opportunities for growth and learning.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position requires a deep understanding and love of music, as well as a strong connection to Suno's mission and values

• Suno's focus on innovation and creativity may offer unique opportunities for growth and impact in the music and AI industries

• This role offers the opportunity to shape the marketing strategy and brand identity of a growing, innovative company, with potential for career growth and leadership within the marketing team

ASSUMPTION: This role is unique in its focus on the music and AI industries, offering a rare opportunity for candidates with relevant experience and expertise.

📝 Sample Projects

• Developing and executing a global marketing campaign around a cultural moment or event

• Conducting audience research and analysis to inform marketing strategy and positioning

• Managing and mentoring a team of marketers to deliver world-class, innovative marketing initiatives

ASSUMPTION: These sample projects are intended to illustrate the types of responsibilities and challenges that may be encountered in this role.

❓ Key Questions to Ask During Interview

• How does this role fit into Suno's overall marketing strategy and growth plans?

• What are the key priorities for this role in the first 30, 60, and 90 days?

• How does Suno support the professional development and growth of its marketing team members?

• What are the most significant challenges facing the marketing team, and how can this role help address them?

• How does Suno's culture and work environment support collaboration and innovation?

ASSUMPTION: These questions are intended to provide insight into the role's responsibilities, priorities, and the company's culture and work environment.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant marketing experience and achievements

• Prepare for behavioral interview questions that focus on your marketing skills and experiences

• Research Suno's mission, values, and company culture to demonstrate your understanding and alignment

• Follow up with the hiring manager or HR representative within one week of submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.