M

Brand Marketing Manager

Metagenics
Full-time
Remote
Worldwide
🎨 Brand & Creative Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Brand Marketing Manager

πŸ”Ή Company: Metagenics

πŸ”Ή Location: United States (Remote)

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: June 24, 2025

πŸ”Ή Experience Level: Mid-Senior level (3-5 years)

πŸ”Ή Remote Status: Remote OK

πŸš€ Job Overview

Key aspects of this role include:

  • Driving sales and profitability through marketing activities
  • Creating compelling communications across various mediums
  • Supporting new product launches and project management
  • Conducting market research and tracking competition
  • Managing price and promotions, and cross-functional team collaboration

ASSUMPTION: This role requires a strategic and creative mindset, with a strong focus on data-driven decision making and cross-functional collaboration.

πŸ“‹ Key Responsibilities

βœ… Drive sales and profitability through marketing activities

βœ… Create compelling communications across various mediums

βœ… Support new product launches and project management

βœ… Conduct market research and track competition

βœ… Manage price and promotions, and track performance

βœ… Collaborate with cross-functional teams to offer marketing guidance

ASSUMPTION: This role may require occasional travel for meetings and events, although this is not specified in the original description.

🎯 Required Qualifications

Education: Bachelor’s degree from an accredited institution, preferably with emphasis on business, marketing, or branding

Experience: Minimum of 3-5 years of relevant experience, preferably involving health care products or other industry experience

Required Skills:

  • Project management
  • Good presentation skills (oral and written communication)
  • Organization skills
  • Proficiency in Excel, PowerPoint (preferred)
  • Basic understanding of product development process
  • Understanding of positioning and pricing

Preferred Skills:

  • Experience with graphic design, copy writing, advertising, PR, communication, planning, and literature production
  • Experience marketing to healthcare providers or experience in sales

ASSUMPTION: Candidates with experience in the health care industry or marketing to healthcare providers may have an advantage in this role.

πŸ’° Compensation & Benefits

Salary Range: $112,000/yr. to $125,000/yr. (PST time zone or New Jersey preferred)

Benefits:

  • Medical, dental, vision
  • Annual employer HSA (Health Savings Account) funding for eligible employees who elect an HSA medical plan
  • STD, LTD, Basic Life AD&D coverage
  • 401k + employer matching
  • Vacation and Sick Time
  • 2 Volunteer Days Off Per Year
  • Emergency evacuation time off
  • 11 paid company holidays
  • 1 Floating holiday to celebrate your birthday or important religious/holiday to you
  • Quarterly product allowance to use towards your favorite Metagenics products!
  • Product discount
  • Peer to peer recognition programs & more!

Working Hours: Full-time (40 hours/week)

ASSUMPTION: The salary range provided takes into account the wide range of factors that are considered in making compensation decisions, including skill sets, experience and training, licensure and certifications, and other business and organizational needs.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Metagenics operates in the health and wellness industry, focusing on nutritional products and solutions for healthcare professionals.

Company Size: Metagenics is a mid-sized company, with a diverse and expansive team, providing opportunities for growth and collaboration.

Founded: Metagenics was founded with a mission to help people live happier, healthier lives by realizing their genetic potential. The company's DNA is rooted in its core values of integrity, authenticity, respect, diversity & inclusion, and healthy & happiness.

Company Description:

  • Metagenics believes in helping people live happier, healthier lives by realizing their genetic potential.
  • The company provides effective nutritional products and solutions for healthcare professionals.
  • Metagenics prioritizes a people-first approach, incorporating healthy, sustainable care into every dimension of its culture.

Company Specialties:

  • Nutritional products and solutions
  • Healthcare professional services
  • Health and wellness education

Company Website: www.metagenics.com

ASSUMPTION: Metagenics' focus on health and wellness extends to its employees, offering a comprehensive benefits package and a culture that prioritizes internal growth and fosters empathy.

πŸ“Š Role Analysis

Career Level: This role is at the mid-senior level, requiring a balance of strategic thinking and hands-on execution.

Reporting Structure: The Brand Marketing Manager will report directly to the Category Management team and collaborate with various cross-functional teams, including PD, R&D, and Creative.

Work Arrangement: This role is remote-friendly, with a preference for candidates in the PST time zone or New Jersey.

Growth Opportunities:

  • Expanding marketing expertise within the health care industry
  • Developing leadership skills through cross-functional team collaboration
  • Potential for career progression within the marketing department or broader organization

ASSUMPTION: This role offers opportunities for professional growth and development, as well as the chance to make a significant impact on the company's success.

🌍 Location & Work Environment

Office Type: Remote-friendly, with a preference for candidates in the PST time zone or New Jersey

Office Location(s): United States (Remote)

Geographic Context:

  • The United States offers a diverse range of cultural, recreational, and professional opportunities.
  • The PST time zone and New Jersey locations provide access to major metropolitan areas and vibrant business communities.
  • Remote work offers flexibility and the ability to work from various locations within the United States.

Work Schedule: Full-time (40 hours/week), with flexibility for occasional travel for meetings and events

ASSUMPTION: The remote-friendly nature of this role allows for a flexible work-life balance, while occasional travel may be required for meetings and events.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the hiring manager
  • In-depth interview with the category management team
  • Final interview with senior leadership

Key Assessment Areas:

  • Marketing expertise and strategic thinking
  • Cross-functional team collaboration skills
  • Data-driven decision-making and analytical skills
  • Communication and presentation skills

Application Tips:

  • Highlight relevant marketing experience, particularly in the health care industry
  • Demonstrate strong analytical and data-driven decision-making skills
  • Showcase excellent communication and presentation skills
  • Tailor your resume and cover letter to emphasize your fit for this role and Metagenics' company culture

ATS Keywords: Brand Marketing, Market Research, Product Development, Sales Support, Project Management, Communication, Analytical Skills, Presentation Skills, Graphic Design, Copy Writing, Advertising, Planning, Literature Production, Team Collaboration, Compliance Knowledge, Motivational Skills

ASSUMPTION: Applicants should tailor their resumes and cover letters to highlight relevant skills and experiences, and be prepared to discuss their marketing strategies and approaches during the interview process.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Excel, PowerPoint)
  • Marketing automation and CRM platforms (e.g., HubSpot, Salesforce)
  • Graphic design tools (e.g., Adobe Creative Suite, Canva)
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: Candidates should be proficient in using Microsoft Office Suite and other relevant marketing, graphic design, and project management tools.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Integrity
  • Authenticity
  • Respect
  • Diversity & Inclusion
  • Healthy & Happiness

Work Style:

  • Collaborative and team-oriented
  • Data-driven and strategic
  • Adaptable and responsive to change

Self-Assessment Questions:

  • How do you embody Metagenics' core values in your professional and personal life?
  • Can you provide an example of a time when you successfully collaborated with a cross-functional team to achieve a common goal?
  • How do you stay organized and manage multiple projects and priorities?

ASSUMPTION: Applicants should be able to demonstrate a strong fit with Metagenics' company culture and values, as well as a collaborative and adaptable work style.

⚠️ Potential Challenges

  • Managing multiple projects and priorities simultaneously
  • Balancing strategic thinking with hands-on execution
  • Occasional travel for meetings and events
  • Keeping up with industry trends and competitors

ASSUMPTION: Applicants should be prepared to discuss how they would address these potential challenges and how their skills and experiences would enable them to succeed in this role.

πŸ“ˆ Similar Roles Comparison

  • This role differs from related positions in its focus on the health care industry and marketing to healthcare professionals.
  • Industry-specific context and regulations may impact marketing strategies and tactics.
  • Career path comparison may include progression from Brand Marketing Manager to Senior Brand Marketing Manager, Marketing Director, or other related roles within the marketing department or broader organization.

ASSUMPTION: Applicants should research similar roles within the health care industry and be prepared to discuss how their experiences and skills would translate to this specific role at Metagenics.

πŸ“ Sample Projects

  • Developing a comprehensive marketing plan for a new product launch
  • Conducting market research and analyzing data to inform marketing strategies
  • Managing a marketing campaign from start to finish, including project planning, execution, and evaluation

ASSUMPTION: Applicants should be prepared to discuss their experiences with similar projects and how they would approach these tasks in this role.

❓ Key Questions to Ask During Interview

  • Can you describe the company's marketing strategy and how this role fits into it?
  • How does Metagenics support the professional growth and development of its employees?
  • Can you provide an example of a successful marketing campaign at Metagenics and discuss the team's approach?
  • How does Metagenics approach cross-functional team collaboration and communication?
  • What are the key performance indicators (KPIs) for this role, and how will my success be measured?

ASSUMPTION: Applicants should prepare thoughtful questions that demonstrate their interest in the role and company, as well as their understanding of the marketing landscape and industry trends.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the Metagenics careers page
  • Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
  • Prepare for interviews by researching Metagenics' company culture, values, and marketing strategies
  • Follow up with the hiring manager after your interview to express your interest in the role and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.