📌 Core Information
🔹 Job Title: Brand Marketing Trainee
🔹 Company: STM Industries
🔹 Location: Meriden, Connecticut
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: July 14, 2025
🔹 Experience Level: Entry-Level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Face-to-face sales and marketing presentations to promote products
- Generating innovative marketing and sales campaigns
- Collaborating with a team to oversee territory operations
- Educating customers on product benefits and brand advantages
- Working in a fast-paced, innovative environment with experienced professionals
ASSUMPTION: This role is ideal for recent graduates or individuals new to the marketing field seeking hands-on experience and professional development.
📋 Key Responsibilities
✅ Promote products directly to consumers through face-to-face sales and marketing presentations
✅ Generate and produce innovative marketing and sales campaigns to support brand objectives and boost sales performance
✅ Maintain knowledge of all products and services offered and provide support in product training and campaign participation
✅ Deliver in-depth product knowledge to customers and educate them on the unique advantages of the brand to positively impact sales performance and increase margins
✅ Attend daily meetings with the Brand Marketing Trainee team to ensure everyone is on track and aligned to ensure marketing efforts are met
✅ Work with fellow Brand Marketing Trainees to oversee the day-to-day operations of an assigned territory to ensure optimal coverage and effective distribution
ASSUMPTION: This role requires strong communication skills, adaptability, and the ability to work both independently and collaboratively.
🎯 Required Qualifications
Education: High school diploma or equivalent
Experience: None specified (entry-level position)
Required Skills:
- Strong written and verbal communication skills
- Ability to negotiate and persuade clients effectively
- Availability to work on weekends, holidays, and evenings as required
- Keen interest in brand marketing and consumer buying decisions
- Ability to think creatively and adapt quickly in a fast-paced environment
- Collaborative team player with a resilient attitude and passion for marketing and sales
- Capable of working independently and taking initiative
- Passion for helping others and giving back to the community
- Reliable transportation, able to travel locally as needed
Preferred Skills: None specified
ASSUMPTION: While not explicitly stated, having a bachelor's degree in marketing, business, or a related field may be beneficial but not required for this entry-level position.
💰 Compensation & Benefits
Salary Range: $48,000 - $60,000 per year (based on industry standards for entry-level marketing positions in the Connecticut area)
Benefits:
- Health, dental, and vision insurance (not specified if offered)
- 401(k) plan (not specified if offered)
- Paid time off (not specified)
Working Hours: Full-time, with the expectation of working weekends, holidays, and evenings as required
ASSUMPTION: As a small company with fewer than 50 employees, benefits may be limited or not offered. Applicants should inquire about benefits during the interview process.
📌 Applicant Insights
🔍 Company Context
Industry: Furniture and Home Furnishings Manufacturing
Company Size: 11-50 employees (small to mid-sized company, offering a close-knit work environment)
Founded: 1986 (established company with a history in the industry)
Company Description:
- STM Industries manufactures both production and custom fiberglass products
- Known for long-lasting, good value products, with customers including major corporations and government institutions
- Offers a variety of products, from windproof solid fiberglass top patio umbrellas to custom fiberglass constructions
Company Specialties:
- Windproof Solid Fiberglass Top Patio Umbrellas
- Picnic Table
- Site Furnishings
- Outdoor Furniture
- Fiberglass Construction Parts
- Corbels, Columns, Caps and Beams
- Fire Retardant Fiberglass Laboratory Sinks
Company Website: www.stmindustries.com
ASSUMPTION: STM Industries is a well-established company with a diverse range of products, offering opportunities for growth and learning within the industry.
📊 Role Analysis
Career Level: Entry-level (Brand Marketing Trainee)
Reporting Structure: Reports directly to the Brand Marketing Manager or similar role
Work Arrangement: On-site, with the expectation of working weekends, holidays, and evenings as required
Growth Opportunities:
- Gain hands-on experience in brand engagement and sales techniques
- Work alongside experienced professionals for mentorship and guidance
- Potential for career advancement as the company grows and expands
ASSUMPTION: As an entry-level position, this role offers a strong foundation for a career in marketing and sales, with opportunities for growth and development within the company.
🌍 Location & Work Environment
Office Type: Manufacturing facility with an office component
Office Location(s): Meriden, Connecticut
Geographic Context:
- Meriden is located in central Connecticut, approximately 20 miles south of Hartford and 90 miles northeast of New York City
- The area offers a mix of urban and suburban environments, with a population of around 60,000
- Meriden is home to several manufacturing companies and has a lower cost of living compared to nearby metropolitan areas
Work Schedule: Full-time, with the expectation of working weekends, holidays, and evenings as required
ASSUMPTION: The work environment may be fast-paced and demanding, with a focus on sales and customer engagement. Applicants should be comfortable working in a manufacturing setting and be prepared for flexible scheduling.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-person or virtual interview with the Brand Marketing Manager or a panel of team members
- Background check and reference verification (if applicable)
- Job offer and onboarding
Key Assessment Areas:
- Communication skills and ability to engage customers
- Problem-solving and adaptability in a fast-paced environment
- Understanding of marketing principles and brand engagement
- Enthusiasm for learning and professional development
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this entry-level marketing role
- Demonstrate your understanding of the company and its products in your application materials
- Prepare examples of your marketing or sales-related projects or achievements to discuss during the interview
- Research the company's industry and competitors to show your initiative and interest in the role
ATS Keywords: Brand Marketing, Sales Techniques, Customer Engagement, Marketing Campaigns, Product Knowledge, Face-to-Face Sales, Marketing Trainee, Entry-Level Marketing, Marketing and Sales, Brand Engagement
ASSUMPTION: The application process for this role may be competitive, as it is an entry-level position with a small company. Applicants should emphasize their relevant skills, experiences, and enthusiasm for the role in their application materials.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Customer Relationship Management (CRM) software (not specified)
- Social media platforms (Facebook, Instagram, LinkedIn)
- Marketing automation tools (not specified)
ASSUMPTION: As an entry-level position, the required tools and technologies may be minimal, with a focus on learning and developing marketing skills rather than using specific software or platforms.
👔 Cultural Fit Considerations
Company Values:
- Customer-focused
- Innovative
- Collaborative
- Adaptable
- Community-minded
Work Style:
- Fast-paced and dynamic
- Team-oriented and collaborative
- Focused on sales and customer engagement
- Adaptable and resilient
- Committed to professional development and growth
Self-Assessment Questions:
- Do you thrive in fast-paced, dynamic environments?
- Are you comfortable working in a manufacturing setting and engaging with customers directly?
- Do you have a strong interest in marketing and sales, and a passion for learning and development?
- Are you a collaborative team player with a resilient attitude?
- Do you share STM Industries' commitment to community service and giving back?
ASSUMPTION: STM Industries values employees who are adaptable, collaborative, and committed to professional growth and community service. Applicants should consider their fit with these values and work style preferences when applying for this role.
⚠️ Potential Challenges
- Working weekends, holidays, and evenings as required may impact work-life balance
- The fast-paced work environment may be demanding and stressful at times
- As a small company, there may be limited opportunities for advancement or growth compared to larger organizations
- Applicants should be comfortable working in a manufacturing setting and engaging with customers directly
ASSUMPTION: Applicants should carefully consider the potential challenges of this role and ensure they are comfortable with the work environment and expectations before applying.
📈 Similar Roles Comparison
- Brand Marketing Trainee vs. Marketing Coordinator: The Brand Marketing Trainee role is more focused on direct customer engagement and sales, while the Marketing Coordinator role may involve more administrative and project management tasks
- Brand Marketing Trainee vs. Sales Representative: The Brand Marketing Trainee role combines marketing and sales responsibilities, while the Sales Representative role is more focused on generating revenue and closing sales
- Brand Marketing Trainee vs. Marketing Intern: The Brand Marketing Trainee role is an entry-level position with more responsibilities and expectations than an internship, but may offer more opportunities for growth and development
ASSUMPTION: Applicants should research and compare similar roles in the industry to ensure they are applying for the position that best aligns with their skills, experiences, and career goals.
📝 Sample Projects
- Develop and execute a marketing campaign to promote a new product launch
- Conduct market research to identify trends and customer preferences in the outdoor furniture industry
- Create and deliver a customer presentation highlighting the unique features and benefits of STM Industries' products
ASSUMPTION: As an entry-level position, the sample projects for this role may focus on learning and developing marketing skills, with an emphasis on customer engagement and sales techniques.
❓ Key Questions to Ask During Interview
- What are the most important qualities and skills for success in this role?
- How does this role support the company's overall marketing and sales strategy?
- What opportunities are there for professional development and growth within the company?
- How does the company support work-life balance for employees, particularly with regard to scheduling and time off?
- What are the most challenging aspects of this role, and how can I best prepare for them?
ASSUMPTION: Applicants should ask thoughtful and insightful questions during the interview process to demonstrate their interest in the role and commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this entry-level marketing role
- Prepare examples of your marketing or sales-related projects or achievements to discuss during the interview
- Research the company's industry and competitors to show your initiative and interest in the role
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
