- Job Title: Brand & Motion Designer – Social Team
- Company: Wix
- Location: Tel Aviv-Yafo, Tel Aviv, Israel
- Job Type: Full-time
- Category: Software Development
- Date Posted: 2025-06-22
- Experience Level: 2-5 years
- Remote Status: On-site
🚀 Job Overview
Wix is seeking a visual designer with a strong instinct for mobile-first content and performance-driven storytelling to join their Social Team. This role involves creating high-impact visual assets for social platforms, turning powerful product features into scroll-stopping, story-driven visuals that resonate with professional web creators.
Key Responsibilities
- Take full creative ownership from initial concept to final asset
- Design visual content for social platforms (Instagram, TikTok, Facebook, etc.)
- Transform product features into engaging visuals that speak directly to professional web creators
- Collaborate with content and strategy leads to shape creative direction
- Ensure content remains on-brand while feeling fresh and native to each platform
ASSUMPTION: This role requires a strong understanding of brand identity and target audience, as well as the ability to adapt content to different social media platforms.
📋 Key Responsibilities (Detailed)
- Visual Content Creation: Design eye-catching visuals for various social media platforms, ensuring they align with Wix's brand guidelines and appeal to professional web creators.
- Storytelling: Develop engaging narratives around Wix's product features, translating complex ideas into easily digestible visual content.
- Collaboration: Work closely with content and strategy leads to ensure creative direction aligns with overall marketing objectives.
- Adaptability: Tailor content to suit each platform's unique requirements and audience preferences.
🎯 Required Qualifications
- Education: Relevant degree or equivalent experience in graphic design, visual communication, or a related field.
- Experience: 2+ years of professional design experience, with a strong understanding of brand identity and target audience.
- Required Skills:
- Multidisciplinary approach with expertise in web design, motion, and visual storytelling across digital formats
- Proficiency in After Effects, Premiere, Photoshop, Illustrator, Figma, and Adobe Creative Cloud
- Excellent communication and collaboration skills
- Strong conceptual thinking and self-motivation
- Preferred Skills:
- Experience with AI tools or 3D design
- Familiarity with social media trends and best practices
ASSUMPTION: Candidates should have a strong portfolio demonstrating their ability to create engaging visual content for social media platforms.
💰 Compensation & Benefits
- Salary Range: Industry standard for a mid-level designer role in Tel Aviv is around ₪15,000 - ₪25,000 per month (₪180,000 - ₪300,000 annually). This estimate is based on market research and may vary depending on the candidate's experience and skills.
- Benefits: Wix offers competitive benefits, including health insurance, retirement plans, and employee stock options. Details may vary by location and employment type.
- Working Hours: Full-time position with standard office hours, Monday to Friday. Some flexibility may be available.
ASSUMPTION: Wix's compensation and benefits packages are competitive within the software development industry and reflect the company's commitment to employee well-being and growth.
📌 Applicant Insights
🔍 Company Context
- Industry: Wix operates in the software development industry, specializing in web creation and design tools.
- Company Size: Wix has 1,001-5,000 employees, providing a large, diverse work environment with ample opportunities for growth and collaboration.
- Founded: Wix was founded in 2006 and has since grown to serve over 243 million users worldwide.
- Company Description: Wix is a leading web creation platform that empowers anyone to succeed online. The company offers a comprehensive suite of tools and features, enabling users to create professional, personalized websites without needing technical skills.
- Company Specialties: Wix specializes in free website builder tools, web design, mobile websites, HTML5 websites, web apps, and more.
📊 Role Analysis
- Career Level: This role is suitable for mid-level designers with 2-5 years of professional experience.
- Reporting Structure: The Brand & Motion Designer will report to the Social Team's content or strategy lead, collaborating with various stakeholders across the organization.
- Work Arrangement: This is an on-site position, requiring regular presence at Wix's Tel Aviv office. However, some flexibility may be available for remote work.
- Growth Opportunities: Wix offers opportunities for professional development, including workshops, training programs, and career advancement within the creative team or other departments.
ASSUMPTION: Wix's fast-paced, innovative work environment provides ample opportunities for designers to grow and make a significant impact on the company's success.
🌍 Location & Work Environment
- Office Type: Wix's Tel Aviv office is a modern, collaborative workspace designed to foster creativity and innovation.
- Office Location: 40 Namal Tel-Aviv st., Tel Aviv, Israel
- Geographic Context: Tel Aviv is Israel's economic and cultural center, offering a vibrant, multicultural environment with a thriving tech industry.
- Work Schedule: Standard office hours, Monday to Friday, with some flexibility for remote work.
ASSUMPTION: Wix's Tel Aviv office provides a dynamic, engaging work environment that encourages collaboration and creativity.
💼 Interview & Application Insights
- Typical Process: Applicants can expect a multi-stage interview process, including phone screens, portfolio reviews, and on-site interviews with the hiring manager and creative team members.
- Key Assessment Areas: Candidates should be prepared to discuss their design process, portfolio, and how their skills align with Wix's brand and values.
- Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
- Prepare a portfolio showcasing your best work, with a focus on social media content and brand storytelling.
- Research Wix's brand and values to demonstrate your understanding of the company and its mission.
🛠️ Tools & Technologies
- Adobe Creative Cloud (After Effects, Premiere, Photoshop, Illustrator)
- Figma
- Social media platforms (Instagram, TikTok, Facebook, etc.)
ASSUMPTION: Familiarity with these tools and platforms is essential for success in this role, as they are integral to the design and content creation process.
👔 Cultural Fit Considerations
- Company Values: Wix values creativity, innovation, collaboration, and customer focus. Candidates should be able to demonstrate how their skills and experiences align with these values.
- Work Style: Wix encourages a fast-paced, dynamic work environment that prioritizes creativity, innovation, and collaboration. Candidates should be comfortable working in a team and adapting to changing priorities.
- Self-Assessment Questions:
- How do my design skills and experiences align with Wix's brand and values?
- Am I comfortable working in a fast-paced, collaborative environment?
- Can I adapt my design approach to suit different social media platforms and audiences?
ASSUMPTION: Candidates who can demonstrate a strong understanding of Wix's brand and values, as well as a willingness to adapt and collaborate, will be well-suited to this role.
⚠️ Potential Challenges
- Role-Specific: Balancing creative freedom with adherence to Wix's brand guidelines may be challenging at times.
- Company/Industry-Specific: The fast-paced nature of the tech industry can sometimes lead to tight deadlines and shifting priorities.
- Work Arrangement-Specific: On-site positions may require occasional overtime or weekend work to meet project deadlines.
- Location-Specific: Tel Aviv's high cost of living may pose financial challenges for some candidates.
ASSUMPTION: Candidates should be prepared to adapt to a fast-paced work environment and manage their time effectively to succeed in this role.
📈 Similar Roles Comparison
- Role Differentiation: Unlike other social media designer roles, this position focuses specifically on bringing Wix Studio's web design features to life across Meta platforms.
- Industry-Specific Context: Wix's unique platform and user base provide a distinct context for this role, requiring a deep understanding of both the company and its target audience.
- Career Path Comparison: This role offers opportunities for growth within Wix's creative team or other departments, with potential career paths including senior designer, art director, or creative manager positions.
ASSUMPTION: Candidates should research Wix's unique platform and user base to understand the specific context and requirements of this role.
📝 Sample Projects
- Role-Specific: Design a series of engaging visuals for Wix's Instagram account, showcasing the platform's web design features and driving user engagement.
- Industry-Specific: Create a set of eye-catching motion graphics for TikTok, highlighting Wix's user-friendly interface and encouraging users to try the platform.
- Responsibility-Specific: Develop a collection of on-brand visuals for Facebook, promoting Wix's latest web design templates and driving traffic to the platform.
ASSUMPTION: Candidates should prepare examples of their work that demonstrate their ability to create engaging visual content for social media platforms, with a focus on brand storytelling and user engagement.
❓ Key Questions to Ask During Interview
- Role-Specific: How does this role fit into Wix's overall marketing strategy, and what are the key priorities for the first 90 days?
- Team-Specific: What is the creative team's dynamic like, and how do designers collaborate with content and strategy leads?
- Company-Specific: How does Wix support the professional development and growth of its designers?
- Work Environment-Specific: What is the typical work schedule and on-site presence required for this role?
- Growth Opportunities-Specific: What are the potential career paths and growth opportunities within Wix's creative team or other departments?
ASSUMPTION: Candidates should prepare thoughtful, insightful questions that demonstrate their interest in the role and eagerness to contribute to Wix's success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through [this link](https://jobs.smartrecruiters.com/Wix2/744000066476215-brand-motion-designer-social-team).
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
- Prepare a portfolio showcasing your best work, with a focus on social media content and brand storytelling.
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the position.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
