📌 Core Information
🔹 Job Title: Brand Partnerships Manager
🔹 Company: IPSY
🔹 Location: New York, United States (Hybrid)
🔹 Job Type: Full-Time
🔹 Category: Brand Partnerships & Business Development
🔹 Date Posted: May 30, 2025
🔹 Experience Level: 5+ years
🔹 Remote Status: On-site (Hybrid)
🚀 Job Overview
Key aspects of this role include:
- Proactively generating leads and pitching IPSY's value proposition
- Building and managing relationships with key brands to achieve their objectives
- Identifying new brands and trending products for future campaign inclusion
- Negotiating best-in-market cost, contract terms, and product offerings
- Acting as a brand ambassador internally to define the vision, goals, and positioning of the brand in their IPSY campaign
ASSUMPTION: This role requires a strong understanding of the beauty industry and established relationships with brands. It involves a high level of autonomy and collaboration, with a focus on driving results and meeting financial targets.
📋 Key Responsibilities
✅ Proactively generate leads, pitch IPSY’s value proposition, and participate in business planning
✅ Build and manage relationships with key brands by helping them achieve their objectives and develop a long-term business development strategy for consistent campaigns
✅ Identify new brands and trending products, including acquiring exclusive products and presenting internally for future campaign inclusion
✅ Work with the strategy team to identify targets for, pitch and close on IPSY’s premium marketing services
✅ Negotiate best-in-market cost, contract terms, and product offering to support overall growth strategy
✅ Continuously educate brands on IPSY's new product offerings
✅ Act as the brand ambassador internally to help define the vision, goals, and positioning of the brand in their IPSY campaign
✅ Identify common callouts from brands during the curation process to assist in the development of future initiatives
✅ Participate in industry and company events along with marketing production, as needed
ASSUMPTION: This role requires a high level of organization, strong communication skills, and the ability to handle competing priorities and accounts.
🎯 Required Qualifications
Education: Bachelor’s degree
Experience: Minimum 5+ years of sales, account management, buyer, or merchandising experience in the beauty industry
Required Skills:
- Proven analytical and business-minded approach to meet financial targets
- Ability to negotiate with vendors and brands for best possible cost
- Highly organized and results driven with the ability to handle competing priorities and accounts
- Impeccable communication skills, both verbal and written, with external contacts, team members, and leadership
- Comfortable with pitching to external and internal clients and meeting monthly goals
- Autonomous work style yet has a strong sense of collaboration, urgency, creativity, and results driven
- Passion for beauty
- Leadership experience (direct and/or indirect)
Preferred Skills:
- Subscription experience
- Salesforce, Excel, and/or Tableau experience
- Beauty industry marketing background
- Beauty industry merchandising/buying background
- Brand relationships in the industry
ASSUMPTION: Candidates with experience in subscription-based models, marketing, or merchandising within the beauty industry are strongly encouraged to apply.
💰 Compensation & Benefits
Salary Range: $97,000 - $126,000 USD per year
Benefits:
- Competitive salary and equity grants
- Annual bonus program (paid out quarterly)
- Medical, dental, and vision insurance
- 401(k) plan with company match
- Paid Time Off
- Work from home flexibility
- Free BoxyCharm subscription
- Learning and development programs
Working Hours: Full-time, with a hybrid work arrangement (on-site and remote)
ASSUMPTION: The salary range provided is based on industry standards for similar roles in the beauty industry. Final compensation is determined by experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: Consumer Services, specifically focusing on beauty and subscription-based services
Company Size: 201-500 employees, providing a mid-sized company environment with opportunities for growth and collaboration
Founded: 2011, with a history of innovation and growth in the beauty industry
Company Description:
- IPSY is the beauty industry’s most powerful platform, uniting brands, creators, and hyper-engaged consumers with unprecedented access to each other through the ultimate beauty membership
- Home to sample-size subscription Glam Bag, full-size subscription BoxyCharm, celeb-curated collection Icon Box, and personal care brand Refreshments
- Curates beauty for millions of members, providing personalized experiences and empowering self-discovery, self-expression, and confidence
Company Specialties:
- Beauty
- Makeup
- Community
- Cosmetics
- Engineering
- Ecommerce
- Machine Learning
- Web Development
- Data Analytics
- Product
- Marketing
- Social Media
- Influencers
Company Website: http://www.ipsy.com
ASSUMPTION: IPSY's focus on beauty, community, and innovation creates a dynamic work environment that values creativity, collaboration, and results-driven individuals.
📊 Role Analysis
Career Level: Mid-level to senior, with opportunities for growth and leadership
Reporting Structure: Reports directly to the Director of Brand Partnerships
Work Arrangement: Hybrid, with a combination of on-site and remote work
Growth Opportunities:
- Potential to expand brand partnerships and drive business growth
- Opportunities to work with high-profile brands and influencers
- Possibility to advance to a leadership or management role within the brand partnerships team
ASSUMPTION: This role offers a unique opportunity to work at the intersection of business development, brand management, and the beauty industry, with ample room for growth and impact.
🌍 Location & Work Environment
Office Type: Hybrid, with a combination of on-site and remote work
Office Location(s): New York, United States
Geographic Context:
- New York City offers a vibrant and diverse cultural scene, with numerous opportunities for networking and professional development
- The city's central location makes it an ideal hub for brand partnerships and collaborations
- New York is home to numerous beauty industry events and trade shows, providing ample opportunities for professional growth
Work Schedule: Full-time, with a hybrid work arrangement (on-site and remote)
ASSUMPTION: The hybrid work arrangement allows for flexibility and a better work-life balance, while still fostering collaboration and teamwork.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-depth interview with the brand partnerships team
- Final interview with the director of brand partnerships
Key Assessment Areas:
- Industry knowledge and brand relationships
- Negotiation skills and business acumen
- Communication and presentation skills
- Cultural fit and alignment with IPSY's values
Application Tips:
- Highlight relevant industry experience and brand relationships in your resume
- Tailor your cover letter to demonstrate your passion for beauty and understanding of IPSY's mission
- Prepare examples of successful brand partnerships or negotiations to discuss during the interview
- Research IPSY's brands and products to show your enthusiasm and knowledge of the company
ATS Keywords: Brand Partnerships, Business Development, Beauty Industry, Sales, Account Management, Negotiation, Brand Relationships, Marketing, Subscription Services, IPSY, Glam Bag, BoxyCharm, Icon Box, Refreshments
ASSUMPTION: The interview process is designed to assess the candidate's industry knowledge, negotiation skills, and cultural fit, with a focus on finding the best fit for both the candidate and the company.
🛠️ Tools & Technologies
- Salesforce
- Excel
- Tableau
- Google Workspace (Gmail, Google Docs, Google Sheets)
ASSUMPTION: Familiarity with Salesforce, Excel, and/or Tableau is preferred but not required. Training will be provided as needed.
👔 Cultural Fit Considerations
Company Values:
- Beauty for all
- Community-driven
- Innovation and creativity
- Empowerment and self-expression
- Collaboration and teamwork
Work Style:
- Results-driven and autonomous
- Collaborative and team-oriented
- Adaptable and flexible
- Passionate about beauty and self-expression
- Strong communication and presentation skills
Self-Assessment Questions:
- How do you align with IPSY's value of 'beauty for all' and how have you demonstrated this in your previous roles?
- Describe a time when you had to adapt to a new work environment or tool. How did you approach this change, and what was the outcome?
- How do you balance autonomy and collaboration in your work style? Provide an example from a previous role.
ASSUMPTION: IPSY values candidates who are passionate about beauty, self-expression, and community, and who can thrive in a dynamic, collaborative work environment.
⚠️ Potential Challenges
- Managing multiple brand relationships and priorities simultaneously
- Navigating a fast-paced and ever-changing beauty industry
- Balancing on-site and remote work effectively
- Meeting monthly sales goals and financial targets
ASSUMPTION: These challenges can be overcome with strong organizational skills, effective communication, and a results-driven approach.
📈 Similar Roles Comparison
- Unlike traditional brand partnerships roles, this position focuses on subscription-based beauty services and requires a strong understanding of the beauty industry and its trends
- IPSY's unique business model and focus on community provide a distinct opportunity to drive brand partnerships and business growth
- Career progression in this role may involve expanding brand partnerships, managing a team, or taking on a leadership role within the brand partnerships department
ASSUMPTION: This role offers a unique blend of business development, brand management, and industry-specific expertise, with ample opportunities for growth and impact.
📝 Sample Projects
- Developing and executing a strategic plan to acquire exclusive products for IPSY's subscription boxes
- Negotiating a long-term partnership with a major beauty brand to feature their products in IPSY's subscription boxes and on the IPSY website
- Identifying and pitching new marketing services opportunities to brands, based on IPSY's unique platform and data insights
ASSUMPTION: These sample projects demonstrate the range of responsibilities and opportunities available in this role, from strategic planning and negotiation to creative problem-solving and business development.
❓ Key Questions to Ask During Interview
- How does this role fit into the overall brand partnerships strategy for IPSY?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does IPSY support the growth and development of its brand partnerships team members?
- What are the most rewarding aspects of working in brand partnerships at IPSY, according to current team members?
- How does IPSY balance the need for innovation and creativity with the need for consistent, high-quality products and services?
ASSUMPTION: These questions are designed to provide insight into the role's priorities, growth opportunities, and the company's culture, ensuring a strong fit for both the candidate and the organization.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant industry experience, brand relationships, and negotiation successes
- Write a cover letter that demonstrates your passion for beauty, understanding of IPSY's mission, and alignment with the company's values
- Prepare examples of successful brand partnerships or negotiations to discuss during the interview
- Follow up with the hiring manager one week after submitting your application, expressing your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
