📌 Core Information
🔹 Job Title: Brand & Regional Marketing Intern [Summer 2025 Intake]
🔹 Company: Klook
🔹 Location: Singapore
🔹 Job Type: Full-Time, Intern
🔹 Category: Marketing
🔹 Date Posted: April 4, 2025
🔹 Experience Level: Entry Level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting creative ideation for regional and global campaigns
- Coordinating marketing deliverables across multiple markets
- Managing destination-focused projects and offline branding activations
- Analyzing campaign results to optimize future initiatives
ASSUMPTION: This internship is designed to provide a well-rounded marketing experience, exposing interns to various aspects of branding and marketing in a global context.
📋 Key Responsibilities
✅ Supporting creative ideation for regional and global campaigns—from brainstorming bold concepts to contributing to brand storytelling.
✅ Coordinating marketing deliverables across multiple markets, ensuring smooth timelines and alignment with campaign goals.
✅ Creating reports and case studies that showcase the impact of our campaigns for merchants, partners, and DMOs.
✅ Managing destination-focused projects, including inbound campaigns and offline branding activations.
✅ Analyzing campaign results and helping optimize future initiatives through actionable insights and learnings.
ASSUMPTION: The role requires a balance of creative thinking, project management, and analytical skills to succeed.
🎯 Required Qualifications
Education: Pursuing a bachelor's degree in Marketing, Communications, or a related field.
Experience: Minimum 3 months full-time availability preferred.
Required Skills:
- Creative thinker with a flair for consumer-friendly copywriting
- Strong organization and project management skills
- Excellent interpersonal and communication abilities
Preferred Skills:
- Fluency in multiple languages
- Experience with marketing tools and software
ASSUMPTION: While not explicitly stated, having a basic understanding of marketing principles and tools would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: SGD 2,500 - 3,500 per month (Estimated, based on industry standards for marketing internships in Singapore)
Benefits:
- Gain valuable experience in a fast-paced, global marketing environment
- Work alongside a passionate and diverse team
- Opportunity to contribute to global campaigns and make a real impact
Working Hours: Full-time (40 hours/week), with flexible hours based on project needs
ASSUMPTION: The salary range is estimated based on industry standards for marketing internships in Singapore. Actual compensation may vary based on factors such as intern's education level and relevant experience.
📌 Applicant Insights
🔍 Company Context
Industry: Travel Arrangements. Klook is a leading travel and experiences platform, offering a wide range of activities, tours, and local transportation options.
Company Size: 1,001-5,000 employees. As a mid-sized company, Klook offers a balance between a structured environment and the agility of a startup.
Founded: 2014. Klook was founded by three avid travelers, Ethan Lin, Eric Gnock Fah, and Bernie Xiong, with a mission to bring the world closer together through experiences.
Company Description:
- Klook is Asia's leading travel and experiences platform, offering over half a million activities in over 2,700 destinations worldwide.
- The company is guided by six core values: Customer First, Push Boundaries, Critical Thinking, Build for Scale, Less is More, and Win as One.
- Klook is committed to creating a joyful and inclusive workplace where everyone belongs.
Company Specialties:
- ecommerce
- travel tech
- local experiences
- technology
- experiences
- marketing
- business development
- and software engineering
Company Website: http://www.klook.com
ASSUMPTION: Klook's focus on experiences and travel services makes it an attractive option for marketing interns interested in the travel industry.
📊 Role Analysis
Career Level: Entry Level. This internship is designed for students or recent graduates looking to gain practical experience in marketing.
Reporting Structure: The intern will report directly to the Marketing Manager or a designated supervisor within the marketing team.
Work Arrangement: On-site, with the possibility of remote work for specific tasks or projects, depending on the company's policies and the intern's performance.
Growth Opportunities:
- Potential full-time employment after the internship, based on performance and business needs
- Exposure to various aspects of marketing, allowing interns to explore different career paths within the field
- Opportunity to work on global campaigns and make a real impact on the company's marketing efforts
ASSUMPTION: While not explicitly stated, Klook may offer growth opportunities for exceptional interns, such as full-time employment or career advancement within the marketing department.
🌍 Location & Work Environment
Office Type: Klook's Singapore office is located in a modern, collaborative workspace that fosters creativity and innovation.
Office Location(s): 71 Robinson Road, #06-03, Singapore 068895
Geographic Context:
- Singapore is a multicultural city-state and island country in Southeast Asia, known for its vibrant food scene, historic sites, and modern architecture.
- The office is located in the Central Business District (CBD), offering easy access to public transportation, shopping, and dining options.
- Singapore's tropical climate and diverse cultural landscape provide a unique work environment for international interns.
Work Schedule: Full-time (40 hours/week), with flexible hours based on project needs. The work schedule may vary depending on the intern's availability and the team's requirements.
ASSUMPTION: The work environment at Klook's Singapore office is dynamic and multicultural, reflecting the company's global presence and commitment to diversity and inclusion.
💼 Interview & Application Insights
Typical Process:
- Online application submission through the Klook careers portal
- Phone or video screening to assess communication skills and cultural fit
- In-person or virtual interview with the hiring manager and/or team members to discuss the role, responsibilities, and expectations
- Background check and reference verification (if applicable)
Key Assessment Areas:
- Creativity and problem-solving skills
- Communication and interpersonal skills
- Project management and organizational skills
- Cultural fit and alignment with Klook's core values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this marketing internship
- Demonstrate your understanding of Klook's mission and values in your application materials
- Prepare examples of your creative work, such as marketing campaigns or content you've developed, to showcase during the interview
ATS Keywords: Marketing Intern, Brand Marketing, Regional Marketing, Campaign Management, Creative Ideation, Project Management, Marketing Deliverables, Destination Marketing, Offline Branding Activations, Campaign Analysis
ASSUMPTION: The application process for this internship is competitive, and applicants should tailor their materials to demonstrate their fit for the role and the company's values.
🛠️ Tools & Technologies
- Marketing tools and software (e.g., Google Analytics, Hootsuite, Mailchimp)
- Project management tools (e.g., Asana, Trello)
- Design tools (e.g., Canva, Adobe Creative Suite)
- Microsoft Office Suite (Word, Excel, PowerPoint)
ASSUMPTION: Familiarity with marketing tools and software is not required but may be beneficial for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Customer First
- Push Boundaries
- Critical Thinking
- Build for Scale
- Less is More
- Win as One
Work Style:
- Collaborative and team-oriented
- Fast-paced and dynamic
- Focused on delivering results and driving impact
Self-Assessment Questions:
- Do you align with Klook's core values, particularly 'Customer First' and 'Push Boundaries'?
- Are you comfortable working in a fast-paced, dynamic environment with tight deadlines?
- Do you thrive in a collaborative, team-oriented work culture?
ASSUMPTION: Applicants should assess their fit with Klook's company values and work style to ensure a successful and enjoyable internship experience.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Adapting to a fast-paced, dynamic work environment
- Working with diverse teams across different time zones and cultures
- Developing and refining marketing strategies and campaigns under tight deadlines
ASSUMPTION: While these challenges may present obstacles, they also offer opportunities for growth and learning in a supportive and collaborative work environment.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this internship offers a broader range of responsibilities and opportunities for creative input
- Klook's focus on experiences and travel services sets it apart from other marketing roles in the ecommerce or tech industries
- This internship provides a unique opportunity to gain global marketing experience in a fast-growing, dynamic company
ASSUMPTION: Applicants should consider the unique aspects of this internship and how it compares to other marketing roles in the industry.
📝 Sample Projects
- Developing a regional marketing campaign for a new destination or attraction
- Managing an inbound marketing campaign to drive user engagement and conversions
- Creating a case study or report showcasing the impact of a marketing campaign or initiative
ASSUMPTION: These sample projects are designed to give interns a taste of the diverse responsibilities and challenges they may face in this role.
❓ Key Questions to Ask During Interview
- What are the key priorities for this internship in the first 30, 60, and 90 days?
- How does this internship fit into the broader marketing strategy for the company?
- What opportunities are there for growth and learning within the marketing department and the company as a whole?
- How does Klook support work-life balance for its interns?
- What are the key performance indicators (KPIs) for this role, and how will my progress be measured?
ASSUMPTION: Asking thoughtful questions during the interview demonstrates your interest in the role and your commitment to success in the internship.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Klook careers portal
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this marketing internship
- Prepare examples of your creative work, such as marketing campaigns or content you've developed, to showcase during the interview
- Follow up with the hiring manager or HR representative within one week of submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
