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Brand Specialist

Audemars Piguet
Full-time
On-site
Dubai, Dubai, United Arab Emirates
🎨 Brand & Creative Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Brand Specialist

πŸ”Ή Company: Audemars Piguet

πŸ”Ή Location: Dubai, United Arab Emirates

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Retail Luxury Goods and Jewelry

πŸ”Ή Date Posted: 2025-08-08

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Maintaining high levels of brand and product knowledge
  • Developing and implementing creative Brand & Media strategies
  • Planning and executing Brand-related events and projects
  • Managing Brand budgets and stock levels
  • Collaborating with various stakeholders to ensure successful Brand implementations

ASSUMPTION: This role requires a strong understanding of the luxury watch industry and a passion for luxury retail. The ideal candidate will have a creative mindset and excellent interpersonal and organizational skills.

πŸ“‹ Key Responsibilities

βœ… Maintain exceptional brand and product knowledge, including AP's brand fundamentals, history, watch collections, and sales pitches

βœ… Stay up-to-date on industry trends and best practices, monitoring and evaluating competitors

βœ… Actively participate in the development and implementation of creative Brand & Media strategies to support brand growth and increase sales

βœ… Assist in the development of the Brand calendar and communicate local and global updates regularly

βœ… Support the Brand team in planning and executing Brand-related events and projects, ensuring successful execution

βœ… Assist in the development of the Brand budget and manage expenses, invoices, purchase orders, and payments

βœ… Work closely with Logistics and Retail Operations teams to manage Brand-related orders, shipments, and stock levels

βœ… Support CRM in their respective activations and organize Client, Press, and PR agency trips

βœ… Gather data for Brand-related reports and maintain archiving systems

βœ… Coordinate with agencies on deliverables for Brand campaigns and events

βœ… Ensure full compliance with AP company policies and internal procedures

ASSUMPTION: This role requires strong multi-tasking skills, the ability to work under pressure, and a great sense of initiative and independence.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing

Experience: Minimum of 3 years of experience in a similar role, preferably in luxury retail

Required Skills:

  • Fluency in English, Arabic a plus
  • Exceptional multi-tasking skills
  • Ability to work under pressure
  • Great sense of initiative and independence
  • Excellent interpersonal and organizational skills
  • Strong creative mindset
  • Great team management and development skills

Preferred Skills:

  • Previous experience in brand building, strategic planning, and brand management

ASSUMPTION: Candidates with previous experience in luxury retail and brand management will have a significant advantage in this role.

πŸ’° Compensation & Benefits

Salary Range: AUD 15,000 - 25,000 per month (based on experience level and industry standards)

Benefits:

  • Competitive and comprehensive compensation package
  • Equal opportunity and affirmative action employer

Working Hours: Full-time, 40 hours per week

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Brand Specialist role in Dubai. Actual compensation may vary based on experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Audemars Piguet operates in the luxury watch industry, with a focus on high-end, handcrafted timepieces. The company is known for its innovative designs and exceptional craftsmanship.

Company Size: Audemars Piguet is a mid-sized company with 1,001-5,000 employees globally. This size allows for a more intimate work environment and closer collaboration among teams.

Founded: 1875, in Le Brassus, Switzerland

Company Description:

  • Audemars Piguet is the oldest fine watchmaking manufacturer still in the hands of its founding families (Audemars and Piguet).
  • The company is based in Le Brassus, Switzerland, and has a strong presence in the luxury watch market worldwide.
  • Audemars Piguet is known for its innovative designs, exceptional craftsmanship, and commitment to preserving traditional watchmaking techniques.

Company Specialties:

  • Haute Horlogerie and Luxury products

Company Website: http://www.audemarspiguet.com

ASSUMPTION: Working at Audemars Piguet offers the opportunity to be part of a historic and prestigious brand in the luxury watch industry, with a strong focus on craftsmanship and innovation.

πŸ“Š Role Analysis

Career Level: This role is suitable for mid-career professionals with 2-5 years of experience in brand management or a related field.

Reporting Structure: The Brand Specialist will report directly to the Brand Manager and work closely with various teams, including Retail Operations, Logistics, CRM, and external agencies.

Work Arrangement: This is an on-site role, based in Dubai, United Arab Emirates.

Growth Opportunities:

  • Potential career progression within the Brand team or other departments within Audemars Piguet
  • Opportunities to work on high-profile Brand campaigns and events
  • Possibility to gain experience in a global luxury brand and expand industry knowledge

ASSUMPTION: This role offers growth opportunities for candidates looking to advance their careers in luxury brand management and gain experience working for a prestigious luxury watch brand.

🌍 Location & Work Environment

Office Type: Modern, luxurious office environment in Dubai's business district

Office Location(s): Dubai, United Arab Emirates

Geographic Context:

  • Dubai is a major global hub for luxury retail, with a thriving market for high-end watches and jewelry
  • The United Arab Emirates offers a multicultural environment and a tax-free salary structure
  • Dubai's business-friendly regulations and infrastructure make it an attractive location for luxury brands

Work Schedule: Full-time, 40 hours per week, with the possibility of overtime during peak periods

ASSUMPTION: Working in Dubai offers a dynamic and multicultural work environment, with a strong focus on luxury retail and a tax-free salary structure.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or video interview with the Brand Manager and/or HR representative
  • Final interview with senior management

Key Assessment Areas:

  • Brand and product knowledge
  • Creativity and strategic thinking
  • Interpersonal and communication skills
  • Organizational skills and ability to manage multiple projects

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience in brand management, strategic planning, and luxury retail
  • Demonstrate your passion for luxury watches and the Audemars Piguet brand in your application materials
  • Prepare examples of successful brand campaigns or projects you have worked on in the past

ATS Keywords: Brand Management, Strategic Planning, Marketing, Luxury Retail, Brand Specialist, Brand Calendar, Brand Events, Brand Budget, Stock Management, CRM, Press Relations, Agency Coordination, Luxury Watch Industry

ASSUMPTION: The application process for this role may involve multiple interviews and assessments to ensure the best fit for the Brand team and the candidate.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Project management tools (e.g., Asana, Trello, Microsoft Project)
  • CRM software (e.g., Salesforce, HubSpot)
  • Design software (e.g., Adobe Creative Suite, Sketch) for creating visual content

ASSUMPTION: The Brand Specialist will use a variety of tools and technologies to manage projects, collaborate with teams, and create visual content for Brand campaigns and events.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation and creativity
  • Craftsmanship and attention to detail
  • Passion for luxury watches and the brand

Work Style:

  • Collaborative and team-oriented
  • Results-driven and proactive
  • Adaptable and open to feedback

Self-Assessment Questions:

  • Do you have a strong passion for luxury watches and the Audemars Piguet brand?
  • Are you comfortable working in a fast-paced, dynamic environment with multiple projects and deadlines?
  • Do you have a creative mindset and a strong sense of initiative and independence?

ASSUMPTION: Candidates who share Audemars Piguet's values and work style will be a strong fit for this role and the company culture.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines simultaneously
  • Working under pressure during peak periods or high-profile events
  • Adapting to a fast-paced and ever-changing luxury retail environment
  • Balancing the need for creativity and innovation with the brand's established guidelines and heritage

ASSUMPTION: The Brand Specialist role may present challenges related to managing multiple projects, working under pressure, and balancing creativity with brand guidelines.

πŸ“ˆ Similar Roles Comparison

  • Compared to other Brand Specialist roles, this position offers the opportunity to work for a prestigious luxury watch brand with a strong global presence
  • This role may require more experience in luxury retail and brand management than similar positions in other industries
  • Career progression opportunities may be more limited in this role due to the company's size and structure

ASSUMPTION: This role offers unique opportunities and challenges compared to similar positions in other industries or companies.

πŸ“ Sample Projects

  • Developing and executing a successful Brand campaign for a new watch collection launch
  • Managing the Brand calendar and ensuring smooth execution of all Brand-related events and projects
  • Collaborating with external agencies to create visually appealing and on-brand content for social media and other marketing channels

ASSUMPTION: The Brand Specialist will work on a variety of projects that require creativity, strategic thinking, and strong project management skills.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does this role fit into the overall Brand team structure and the company's long-term goals?
  • What opportunities are there for professional development and growth within the Brand team or other departments?
  • How does Audemars Piguet support work-life balance for its employees?
  • What are the most challenging aspects of this role, and how can I best prepare for them?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and allows you to better understand the company culture and expectations.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience in brand management, strategic planning, and luxury retail
  • Prepare examples of successful brand campaigns or projects you have worked on in the past
  • Follow up with the HR representative one week after submitting your application to confirm receipt and inquire about the next steps in the process

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.