📌 Core Information
🔹 Job Title: Brand Strategy Director (Remote)
🔹 Company: RR Donnelley
🔹 Location: Warrenville, Illinois, United States
🔹 Job Type: Full-time
🔹 Category: Marketing Services
🔹 Date Posted: 2025-07-14
🔹 Experience Level: 10+ years
🔹 Remote Status: Remote Solely
🚀 Job Overview
Key aspects of this role include:
- Driving measurable growth for clients and the business through strategic leadership
- Collaborating with creative, media, and analytics teams to build high-performing brands
- Leading brand strategy development across key accounts to strengthen client relationships
- Contributing to new business efforts by crafting compelling strategic narratives and uncovering audience and category insights
ASSUMPTION: This role requires a high level of strategic thinking, cross-functional collaboration, and client management skills. It is ideal for an experienced marketing professional looking to make a significant impact on both client and business growth.
📋 Key Responsibilities
✅ Lead brand strategy development across client engagements, defining positioning, messaging frameworks, brand architecture, and audience segmentation
✅ Build strategies that connect creative, media, and data, ensuring all work ladders up to a unified brand vision and business goals
✅ Translate insights into compelling brand activation plans and campaign platforms
✅ Contribute to pitches, proposals, POVs, and strategic planning documents
✅ Ensure brand alignment across channels and paid media plans
✅ Partner with analytics teams to extract insights from performance data and refine go-to-market strategies
✅ Write smart, focused creative briefs that bridge client objectives and breakthrough ideas
✅ Guide clients through strategic & tactical planning, including product launches, rebrands, content strategy, and campaign planning
✅ Present clearly and confidently to both internal teams and external clients
ASSUMPTION: This role involves a mix of strategic thinking, client management, and cross-functional collaboration. It requires the ability to translate complex strategies into clear, actionable solutions.
🎯 Required Qualifications
Education: 4 Year / Bachelors Degree in a related discipline required. Higher education in data sciences, economics, analytic MBA, or similar graduate degree preferred.
Experience: 10+ years of marketing strategy experience and large client relationship management
Required Skills:
- Expert in developing compelling PowerPoint presentations that translate complex strategies into clear, actionable solutions
- Demonstrated record of leading important marketing engagements and consulting initiatives for client organizations
- Deep expertise with all aspects of Marketing including strategic planning, data analytics, data management, marketing technology, designed testing, media optimization, etc.
- Experience with cultivating and maintaining client executive relationships
- Familiarity with analytic methodologies and Data Science practices and their role in shaping marketing strategy
- Familiarity with Market Research techniques and strategies
Preferred Skills:
- Experience working remotely in a distributed team environment
- Fluency in additional languages
ASSUMPTION: Given the remote nature of this role, candidates should have strong communication and collaboration skills, as well as the ability to work independently.
💰 Compensation & Benefits
Salary Range: $141,000 to $225,600 / year. The salary range may be adjusted based on the applicable geographic location of the hired employee, and the range may change in the future. At RRD, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions may vary based upon, but not limited to education, skills, experience, proficiency, performance, shift and location.
Benefits:
- Medical, dental, and vision coverage
- Paid time off
- Disability insurance
- 401(k) with company match
- Life insurance
- Parental leave
- Adoption assistance
- Tuition assistance
- Employer/partner discounts
Working Hours: 40 hours per week, with flexibility for remote work
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Brand Strategy Director role. The actual salary may vary based on the factors mentioned above.
📌 Applicant Insights
🔍 Company Context
Industry: Marketing Services. RRD is a leading global provider of marketing, packaging, print, and supply chain solutions that elevate engagement across the complete customer journey.
Company Size: 10,001+ employees. As a large organization, RRD offers a wide range of opportunities for career growth and development.
Founded: The company was founded in 1864 and has since grown into a global leader in its industry.
Company Description:
- RRD offers the industry’s most trusted portfolio of marketing, packaging, print, and supply chain solutions that elevate engagement across the complete customer journey.
- The company offers world-wide business process consulting, with services designed to lower environmental impact.
- With 22,000 clients, including 93% of the Fortune 100, and 32,000 employees across 28 countries, RRD brings the expertise, execution, and scale designed to transform customer touchpoints into meaningful moments of impact.
Company Specialties:
- Marketing Services
- Packaging Solutions
- Print Services
- Supply Chain Solutions
Company Website: http://www.rrd.com
ASSUMPTION: RRD's focus on customer engagement and transformation makes it an attractive employer for marketing professionals looking to make a significant impact.
📊 Role Analysis
Career Level: This role is at the senior management level, requiring a high degree of strategic thinking, client management, and cross-functional collaboration.
Reporting Structure: The Brand Strategy Director will report directly to the Chief Strategy Officer and will work closely with creative, media, and analytics teams.
Work Arrangement: This role is remote solely, allowing for a high degree of flexibility and work-life balance.
Growth Opportunities:
- As a large organization, RRD offers numerous opportunities for career growth and development.
- This role provides the opportunity to work with a wide range of clients and industries, allowing for the development of diverse skills and expertise.
- The company's focus on innovation and continuous improvement provides opportunities to stay at the forefront of the marketing industry.
ASSUMPTION: Given the remote nature of this role, candidates should be comfortable working independently and managing their own time effectively.
🌍 Location & Work Environment
Office Type: Remote solely. This role does not require regular on-site presence.
Office Location(s): Warrenville, Illinois, United States
Geographic Context:
- Warrenville is a suburb of Chicago, offering a mix of urban and suburban living.
- The area is known for its strong job market and high quality of life.
- The company's global presence provides opportunities to work with teams and clients from around the world.
Work Schedule: The work schedule is flexible, with a focus on results and deliverables rather than hours worked.
ASSUMPTION: The remote nature of this role allows for a high degree of flexibility and work-life balance, but also requires strong self-motivation and time management skills.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screen with the hiring manager
- In-depth interview with the hiring manager and other team members
- Final interview with the Chief Strategy Officer
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Client management and communication skills
- Cross-functional collaboration and teamwork
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight your strategic thinking, client management, and cross-functional collaboration skills.
- Prepare examples of your strategic planning and execution experience, as well as your ability to translate complex strategies into clear, actionable solutions.
- Demonstrate your understanding of RRD's business and how your skills and experience align with the company's mission and values.
ATS Keywords: Brand Strategy, Client Relationship Management, Data Analytics, Marketing Technology, Creative Briefs, Audience Segmentation, Campaign Planning, Market Research, Attribution Analysis, Personalization Strategies, Strategic Planning, Consulting, Executive Consultation, Performance Analysis, Innovation, Growth Planning
ASSUMPTION: The interview process for this role will focus on assessing the candidate's strategic thinking, client management, and cross-functional collaboration skills, as well as their cultural fit and alignment with the company's values.
🛠️ Tools & Technologies
- Microsoft Office Suite (PowerPoint, Excel, Word)
- Data visualization tools (e.g., Tableau, Power BI)
- Marketing automation and analytics tools (e.g., Marketo, Google Analytics)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the client and project, but a strong proficiency in Microsoft Office Suite is essential.
👔 Cultural Fit Considerations
Company Values:
- Integrity: We act with honesty and transparency in all our interactions.
- Customer Focus: We put our customers at the center of everything we do.
- Innovation: We continuously seek new and better ways to serve our customers and improve our business.
- Collaboration: We work together to achieve our goals and drive success for our customers and our company.
- Accountability: We take responsibility for our actions and their outcomes, and we hold ourselves and each other to the highest standards.
Work Style:
- Results-driven: We focus on delivering outcomes and achieving results, rather than simply putting in hours.
- Adaptable: We are comfortable working in a dynamic and changing environment.
- Collaborative: We work well with others and value the input and expertise of our colleagues.
Self-Assessment Questions:
- Do you have a proven track record of leading important marketing engagements and consulting initiatives for client organizations?
- Are you comfortable working independently and managing your own time effectively in a remote work environment?
- Do you have strong communication and collaboration skills, and are you able to translate complex strategies into clear, actionable solutions?
ASSUMPTION: RRD values candidates who are results-driven, adaptable, and collaborative, with a strong focus on customer success and continuous improvement.
⚠️ Potential Challenges
- The remote nature of this role may present challenges in terms of communication and collaboration, requiring strong self-motivation and time management skills.
- The fast-paced and dynamic nature of the marketing industry may require the ability to adapt quickly to changing priorities and demands.
- The need to balance the strategic and tactical aspects of the role may require strong organizational skills and the ability to prioritize effectively.
- The requirement to work with a wide range of clients and industries may present challenges in terms of understanding and adapting to different business cultures and dynamics.
ASSUMPTION: The potential challenges of this role can be mitigated by strong communication and collaboration skills, adaptability, and a results-driven work style.
📈 Similar Roles Comparison
- Compared to other Brand Strategy Director roles, this position offers a high degree of strategic leadership and client management responsibility, with the opportunity to drive measurable growth for both clients and the business.
- In the marketing services industry, RRD is known for its comprehensive portfolio of solutions and commitment to customer success, providing a strong platform for growth and development.
- Career-wise, this role provides a clear path for growth and development within the company, with opportunities to take on more senior leadership roles as the business continues to grow and expand.
ASSUMPTION: This role offers a unique opportunity to make a significant impact on both client and business growth, with a high degree of strategic leadership and client management responsibility.
📝 Sample Projects
- Developing a comprehensive brand strategy for a Fortune 500 client, including positioning, messaging frameworks, brand architecture, and audience segmentation
- Leading a cross-functional team to execute a global rebranding campaign for a major consumer goods company, including brand strategy, creative development, media planning, and analytics
- Conducting a market research study to uncover audience and category insights for a new product launch, and using those insights to inform the go-to-market strategy
ASSUMPTION: The specific projects and initiatives for this role will vary depending on the client and the business priorities, but will always involve a high degree of strategic thinking, client management, and cross-functional collaboration.
❓ Key Questions to Ask During Interview
- Can you describe the typical client profile for this role, and how the brand strategy process varies depending on the industry and business context?
- How does RRD support the professional development and growth of its Brand Strategy Directors, and what opportunities are there for advancement within the company?
- Can you provide an example of a successful brand strategy initiative led by a Brand Strategy Director at RRD, and how that strategy drove measurable results for the client and the business?
- How does RRD approach innovation and continuous improvement in its brand strategy process, and what role does the Brand Strategy Director play in driving that innovation?
- Can you describe the work environment and culture at RRD, and how the remote nature of this role impacts the day-to-day experience of the Brand Strategy Director?
ASSUMPTION: The interview process for this role will provide an opportunity to assess the candidate's strategic thinking, client management, and cross-functional collaboration skills, as well as their cultural fit and alignment with the company's values.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your strategic thinking, client management, and cross-functional collaboration skills.
- Prepare examples of your strategic planning and execution experience, as well as your ability to translate complex strategies into clear, actionable solutions.
- Demonstrate your understanding of RRD's business and how your skills and experience align with the company's mission and values.
- Follow up with the hiring manager one week after submitting your application to confirm receipt and reiterate your interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
