- Designing and implementing marketing and trade plans
- Tracking results and analyzing data for future actions
- Project management, leading initiatives, and engaging cross-functional teams
- Ensuring corporate marketing alignment and consistency
- Leveraging market insights to propose strategic actions for the brand
- Collaborating with various departments to develop a strong knowledge of the beauty market and a robust 360 marketing plan
**ASSUMPTION:** This role requires a proactive, solution-oriented mindset and the ability to work effectively in a dynamic and vibrating work atmosphere.
**📋 Key Responsibilities**
✅ **Brand Management:** Design and implement marketing and trade plans, track results, and analyze data to drive future actions.
✅ **Project Management:** Lead initiatives and launches, planning, and executing point-of-sale activities, and engaging cross-functional teams.
✅ **Corporate Marketing Alignment:** Ensure consistency with corporate marketing guidelines and licenses in all actions.
✅ **Data Analysis:** Analyze sell-out and sell-in data, track goals, and propose corrective actions when needed.
✅ **Market Insights:** Leverage market intelligence to identify trends, make diagnoses, and propose strategic proposals for the brand.
✅ **Demand Planning:** Forecast brand needs in terms of demand planning and ensure a proper sales and operations process together with relevant departments.
✅ **Presentations:** Conduct internal and external brand presentations.
**ASSUMPTION:** This role involves a high level of responsibility and requires strong organizational skills, adaptability, and resilience to changes and difficulties.
**🎯 Required Qualifications**
**Education:** Bachelor's degree in Marketing, Business, or a related field.
**Experience:**
- Minimum 1 year of experience in brand management
- Experience working with NPD-Circana and Nielsen data
- Experience working in a multinational environment
- Accountability experience for a full brand P&L
- Experience with digital business mindset and digital activity set management for brands
**Skills:**
- Strong analytical skills, particularly with market database tools
- Advanced usage of Microsoft Office, mainly Excel and PowerPoint
- Proficiency in English and Spanish languages
- Proactive attitude and solution provider mindset
**🎯 Preferred Qualifications**
- Experience in the luxury market or working for licensed brands
- Experience with market research tools (e.g., SPSS, R, Python)
**💰 Compensation & Benefits**
**Salary Range:** €25,000 - €35,000 per year (industry standard for entry-level marketing roles in Barcelona)
**Benefits:**
- 1-year temporary contract
- Omni-Working: Hybrid flexible working model enabling interns to balance remote and office-based work and promote studies and work-life balance
**Working Hours:** Full-time (40 hours per week)
**📌 Applicant Insights**
**🔍 Company Context**
**Industry:** Personal Care Product Manufacturing
**Company Size:** 10,001+ employees
**Founded:** 1904
**Company Description:** Coty is one of the world's largest beauty companies with an iconic portfolio of brands across fragrance, color cosmetics, skincare, and body care. At Coty, they celebrate the entire human kaleidoscope and cultivate a culture of fearless kindness, striving to be an open, inclusive, and diverse workplace where all employees can be their authentic self.
**Company Specialties:** Fragrances, Color Cosmetics, and Skin & Body Care
**📊 Role Analysis**
**Career Level:** Entry-level (Graduate Program)
**Reporting Structure:** This role reports directly to the Brand Manager, Calvin Klein.
**Work Arrangement:** Hybrid (Omni-Working)
**Growth Opportunities:**
- Potential to grow within the brand management team or explore other opportunities within Coty's diverse portfolio of brands.
- Opportunities to work on high-profile campaigns and collaborate with international teams.
**🌍 Location & Work Environment**
**Office Type:** Hybrid (Omni-Working)
**Office Location:** Barcelona, Catalonia, Spain
**Geographic Context:** Barcelona is a vibrant, multicultural city known for its art, culture, and beautiful beaches. It offers a high quality of life with a mild Mediterranean climate.
**Work Schedule:** Monday to Friday, 9:00 AM to 6:00 PM (with a 1-hour lunch break) and flexibility to work remotely when needed.
**💼 Interview & Application Insights**
**Typical Process:**
1. A telephone/online introductory meeting.
2. A first online/in-person interview.
3. A second interview.
4. Receive a proposal with the terms of employment.
**Key Assessment Areas:**
- Cultural fit and alignment with Coty's values
- Problem-solving skills and adaptability
- Analytical skills and data-driven decision-making
- Communication and presentation skills
- Creativity and strategic thinking
**Application Tips:**
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
- Prepare examples of your previous work, focusing on projects that demonstrate your brand management and analytical skills.
- Research Coty's brand portfolio and be ready to discuss how your skills and experiences align with the company's mission and values.
**ATS Keywords:** Brand Management, Marketing, Trade Plans, Project Management, Data Analysis, Market Insights, Luxury Brands, Licensed Brands, Multinational Environment, P&L Accountability, Digital Business Mindset, Market Research, SPSS, R, Python
**ASSUMPTION:** The interview process may include case studies, presentations, or other assessments to evaluate your problem-solving skills, creativity, and cultural fit.
**🛠️ Tools & Technologies**
- Microsoft Office (Excel, PowerPoint)
- Market database tools (e.g., Nielsen, NPD-Circana)
- Project management tools (e.g., Asana, Trello)
- Digital marketing tools (e.g., Google Analytics, Hootsuite, Buffer)
**👔 Cultural Fit Considerations**
**Company Values:**
- Fearless: Embrace challenges and take calculated risks to drive innovation and growth.
- Forward: Continuously evolve and adapt to the changing beauty landscape.
- You: Put people at the center of everything we do, celebrating individuality, and fostering a culture of belonging.
**Work Style:**
- Dynamic and vibrant work atmosphere
- Collaborative and inclusive team environment
- Fast-paced and results-driven culture
- Strong focus on personal and professional growth
**Self-Assessment Questions:**
1. How do you approach working in a dynamic and vibrating work environment?
2. Can you provide an example of a time when you had to adapt to changes or difficulties in a project?
3. How do you ensure consistency in your work while maintaining a high level of creativity and innovation?
**ASSUMPTION:** Coty values diversity and inclusivity, and they actively promote a culture where employees feel empowered to bring their authentic selves to work.
**⚠️ Potential Challenges**
- Managing multiple projects simultaneously and balancing priorities
- Working in a fast-paced, dynamic environment with tight deadlines
- Adapting to changes in the market and responding to new opportunities or challenges
- Collaborating effectively with cross-functional teams and stakeholders
**📈 Similar Roles Comparison**
- **Calvin Klein Marketing Trainee (Graduate Program) vs. L'Oréal Marketing Trainee:**
- Both roles involve brand management, project management, and data analysis.
- L'Oréal may offer more structured training programs and a larger portfolio of brands to work with.
- Coty's role may provide more exposure to the luxury market and licensed brands.
- **Calvin Klein Marketing Trainee (Graduate Program) vs. Unilever Marketing Trainee:**
- Both roles involve brand management, market analysis, and project management.
- Unilever's role may offer more experience in fast-moving consumer goods (FMCG) and a broader range of product categories.
- Coty's role may provide more exposure to the beauty industry and luxury brands.
**📝 Sample Projects**
1. Developing a comprehensive marketing plan for a new Calvin Klein fragrance launch, including trade promotions, influencer marketing, and digital campaigns.
2. Conducting a market analysis to identify trends and opportunities in the luxury beauty market and proposing strategic actions to capitalize on them.
3. Managing the launch of a new Calvin Klein skincare product line, coordinating with cross-functional teams to ensure a successful market introduction.
**💡 Key Questions to Ask During Interview**
1. What are the most significant challenges facing the Calvin Klein brand in the current market?
2. How does Coty support the professional development of its graduate program participants?
3. Can you describe a typical project that a Junior Trade and Brand Manager might work on, and what would be expected of them in terms of deliverables and impact?
4. How does Coty foster a culture of innovation and creativity within its marketing teams?
5. What opportunities are there for growth and progression within the brand management team or across Coty's brand portfolio?
**ASSUMPTION:** Asking thoughtful, well-researched questions demonstrates your interest in the role and commitment to understanding the company's culture and priorities.
**📌 Next Steps for Applicants**
To apply for this position:
1. Submit your application through [this link](https://careers.coty.com/job/Barcelona-Calvin-Klein-Marketing-Traine-%28Graduate-Program%29-B-08005/1196467101/).
2. Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
3. Prepare examples of your previous work, focusing on projects that demonstrate your brand management and analytical skills.
4. Research Coty's brand portfolio and be ready to discuss how your skills and experiences align with the company's mission and values.
5. Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
