📌 Core Information
🔹 Job Title: Campaign Manager, Programmatic Sales Operations
🔹 Company: NBCUniversal
🔹 Location: New York, United States
🔹 Job Type: Full-time, Hybrid
🔹 Category: Advertising & Marketing
🔹 Date Posted: April 8, 2025
🔹 Experience Level: 0-2 years
🔹 Remote Status: On-site with hybrid option (3 days/week)
🚀 Job Overview
Key aspects of this role include:
- Overseeing the lifecycle of programmatic deals, ensuring digital assets meet specifications
- Leading live troubleshooting calls with clients to resolve creative failures
- Collaborating with sales, planning, and operations teams to ensure smooth campaign execution
- Analyzing campaign performance and identifying trends to optimize future campaigns
ASSUMPTION: This role requires a strong understanding of programmatic advertising and experience with ad servers like Google Ad Manager or FreeWheel.
📋 Key Responsibilities
✅ Lead live troubleshooting calls with clients to provide spec resolution
✅ Attend weekly POD meetings to ensure sales, planning, and operations are in lockstep
✅ Setup regularly cadenced reporting to identify trends amongst creative failures within various ad distributors/ DSPs
✅ Ensure media is delivered to published specifications and lead time
✅ Direct interaction with Programmatic Sales Team and Clients to ensure campaign fulfillment
✅ Functional knowledge on trafficking programmatic deals in FreeWheel, OperativeOne and Google Ad Manager
✅ Manage the Indirect Demand programmatic business, working with various external partners
✅ Must be self-motivated, able to work independently, and efficiently manage priorities
✅ Must be organized and detail-oriented with great attention to accuracy
ASSUMPTION: This role may require working weekends to support live events.
🎯 Required Qualifications
Education: Bachelor’s degree or equivalent experience
Experience: 1+ years of experience in Sales Operations
Required Skills:
- Familiarity with programmatic advertising
- Fluency in the language of digital media: impressions, CTR, CPMs, eCPMs, etc.
- Proficiency in the Microsoft Office Suite (Outlook, PowerPoint, Excel)
- Keen problem-solving and troubleshooting abilities
- Strong verbal/written communication skills and the ability to prioritize tasks
- Detail-oriented and ability to thrive in a fast-paced environment
Preferred Skills:
- Prior experience trafficking in an ad server (Google Ad Manager, FreeWheel)
ASSUMPTION: While not explicitly stated, it's assumed that candidates must have unrestricted work authorization to work in the United States and be at least 18 years old.
💰 Compensation & Benefits
Salary Range: $70,000 - $85,000 (based on provided information)
Benefits:
- Medical, dental, and vision insurance
- 401(k)
- Paid leave
- Tuition reimbursement
- Discounts and perks
Working Hours: Full-time, typically 40 hours per week
ASSUMPTION: The salary range provided is an estimate based on industry standards for this role and experience level. Actual compensation may vary based on factors such as skills, experience, and internal equity.
📌 Applicant Insights
🔍 Company Context
Industry: Entertainment Providers
Company Size: 10,001+ employees
Founded: NBCUniversal is a subsidiary of Comcast Corporation, which was founded in 1963.
Company Description:
- Creates world-class content for film, television, streaming, and theme parks
- Owns and operates leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, and more
- Strives for diversity, equity, and inclusion to create content that reflects the current and ever-changing face of the world
Company Specialties:
- Entertainment
- News
- Streaming
- Theme Parks
Company Website: NBCUniversal
ASSUMPTION: NBCUniversal is a large, well-established company with a diverse range of brands and content. This role may offer opportunities for growth and exposure to various aspects of the entertainment industry.
📊 Role Analysis
Career Level: Early to mid-career, with opportunities for growth and advancement
Reporting Structure: This role reports to the Programmatic Sales Operations team within Business Operations & Services
Work Arrangement: Hybrid, with a minimum of three days per week in the office
Growth Opportunities:
- Potential to advance within the Programmatic Sales Operations team or explore other roles within NBCUniversal
- Opportunities to work on high-profile campaigns and learn from industry experts
- Possibility to gain experience in various aspects of the advertising industry, such as sales, planning, and operations
ASSUMPTION: This role may provide opportunities for professional development and growth within the company.
🌍 Location & Work Environment
Office Type: Corporate office environment with a hybrid work arrangement
Office Location(s): 1221 Avenue of the Americas, New York, NY 10020, USA
Geographic Context:
- New York City is a major hub for the entertainment and media industry
- The office is located in Midtown Manhattan, offering easy access to public transportation and various amenities
- The city offers a diverse range of cultural, recreational, and dining options
Work Schedule: Full-time, typically Monday through Friday, with potential weekend work to support live events
ASSUMPTION: Working in New York City may offer unique opportunities and challenges, such as a fast-paced work environment and a high cost of living.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-person interview with the hiring manager and/or team members
- Final interview with the department head or director
Key Assessment Areas:
- Technical skills and knowledge of programmatic advertising
- Problem-solving and troubleshooting abilities
- Communication and interpersonal skills
- Attention to detail and organizational skills
Application Tips:
- Highlight relevant experience and skills in your resume, focusing on programmatic advertising and ad server trafficking
- Prepare examples of how you've successfully troubleshot creative failures or optimized campaign performance
- Demonstrate your understanding of the role and NBCUniversal's business during the interview
ATS Keywords: Programmatic advertising, ad server trafficking, campaign management, client relationship, interpersonal skills, problem-solving, troubleshooting, digital media, impressions, CTR, CPMs, eCPMs, Microsoft Office Suite
ASSUMPTION: NBCUniversal uses an Applicant Tracking System (ATS) to manage job applications. Including relevant keywords in your resume can help your application get noticed.
🛠️ Tools & Technologies
- Google Ad Manager
- FreeWheel
- OperativeOne
- Microsoft Office Suite (Outlook, PowerPoint, Excel)
ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Inclusion
- Integrity
- Excellence
Work Style:
- Collaborative
- Fast-paced
- Detail-oriented
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you comfortable working with clients and troubleshooting issues in real-time?
- Do you have a strong attention to detail and a commitment to excellence?
ASSUMPTION: NBCUniversal values a diverse, equitable, and inclusive culture. Candidates who align with these values and can demonstrate a strong work ethic and commitment to excellence are likely to succeed in this role.
⚠️ Potential Challenges
- Managing multiple campaigns and clients simultaneously
- Working under tight deadlines and pressure
- Adapting to changes in the programmatic advertising landscape
- Potential weekend work to support live events
ASSUMPTION: This role may present challenges, but also offers opportunities for growth and learning in a dynamic industry.
📈 Similar Roles Comparison
- Campaign Manager vs. Ad Operations Specialist: Both roles focus on campaign execution, but the Campaign Manager has more strategic responsibilities and works more closely with sales and planning teams
- Industry-specific context: NBCUniversal is a large, well-established entertainment company with a diverse range of brands and content
- Career path comparison: This role may provide opportunities for growth and advancement within NBCUniversal's advertising platforms and operations division
ASSUMPTION: This role is unique to NBCUniversal's advertising platforms and operations division, but shares similarities with other campaign management and ad operations roles in the industry.
📝 Sample Projects
- Managing a high-profile programmatic campaign for a major brand launch
- Optimizing campaign performance by analyzing creative failures and identifying trends
- Collaborating with the sales team to develop and execute a strategic plan for a new client
ASSUMPTION: These sample projects demonstrate the range of responsibilities and opportunities available in this role.
❓ Key Questions to Ask During Interview
- How does this role fit into the overall structure of the Programmatic Sales Operations team?
- What are the most challenging aspects of this role, and how can I best prepare for them?
- How does NBCUniversal support the professional development and growth of its employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does NBCUniversal foster a diverse, equitable, and inclusive culture, and what role does this play in the success of the company?
ASSUMPTION: Asking thoughtful questions during the interview demonstrates your interest in the role and commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant experience and skills, focusing on programmatic advertising and ad server trafficking
- Prepare a cover letter that demonstrates your understanding of the role and NBCUniversal's business
- Prepare examples of how you've successfully troubleshot creative failures or optimized campaign performance
- Follow up with the hiring manager one week after your interview to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
