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Campaign Manager, Programmatic Sales Operations

NBCUniversal
Full-time
On-site
New York, United States

πŸ“Œ Core Information

πŸ”Ή Job Title: Campaign Manager, Programmatic Sales Operations

πŸ”Ή Company: NBCUniversal

πŸ”Ή Location: New York, United States

πŸ”Ή Job Type: Full-time, Hybrid

πŸ”Ή Category: Advertising & Marketing

πŸ”Ή Date Posted: April 8, 2025

πŸ”Ή Experience Level: 0-2 years

πŸ”Ή Remote Status: On-site (Hybrid)

πŸš€ Job Overview

Key aspects of this role include:

  • Managing the lifecycle of programmatic deals, ensuring digital assets meet specifications
  • Leading live troubleshooting calls with clients to resolve creative failures
  • Collaborating with sales, planning, and operations teams to ensure smooth campaign execution
  • Analyzing trends in creative failures and providing regular reports
  • Gaining knowledge of the programmatic ecosystem to better support internal and external partners

ASSUMPTION: This role requires a strong attention to detail, excellent communication skills, and the ability to thrive in a fast-paced environment. It is ideal for a self-motivated individual with a background in Sales Operations and familiarity with programmatic advertising.

πŸ“‹ Key Responsibilities

βœ… Lead live troubleshooting calls with clients to provide spec resolution

βœ… Attend weekly POD meetings to ensure sales, planning, and operations are in lockstep

βœ… Setup regularly cadenced reporting to identify trends amongst creative failures within various ad distributors/ DSPs

βœ… Ensure media is delivered to published specifications and lead time

βœ… Direct interaction with Programmatic Sales Team and Clients to ensure campaign fulfillment

βœ… Functional knowledge on trafficking programmatic deals in FreeWheel, OperativeOne and Google Ad Manager

βœ… Manage the Sports Programmatic business and support sports live events inclusive of weekends

βœ… Must be self-motivated and able to work independently as well as part of a team

βœ… Ability to multitask and efficiently manage priorities is critical

βœ… Must be organized and detail-oriented with great attention to accuracy

ASSUMPTION: This role requires a strong focus on client service, problem-solving, and attention to detail. The ideal candidate will have experience in Sales Operations and a solid understanding of programmatic advertising.

🎯 Required Qualifications

Education: Bachelor's degree or equivalent experience

Experience: 1+ years of experience in Sales Operations

Required Skills:

  • Familiarity with programmatic advertising
  • Proficiency in Microsoft Office Suite (Outlook, PowerPoint, Excel)
  • Keen problem-solving and troubleshooting abilities
  • Strong verbal/written communication skills and the ability to prioritize tasks
  • Detail-oriented and ability to thrive in a fast-paced environment

Preferred Skills:

  • Prior experience trafficking in an ad server (Google Ad Manager, FreeWheel)
  • Fluency in the language of digital media: impressions, CTR, CPMs, eCPMs, etc.

ASSUMPTION: While a bachelor's degree is preferred, equivalent experience in Sales Operations and programmatic advertising will also be considered.

πŸ’° Compensation & Benefits

Salary Range: $70,000 - $85,000

Benefits:

  • Medical Insurance
  • Dental Insurance
  • Vision Insurance
  • 401(k)
  • Paid Leave
  • Tuition Reimbursement
  • Discounts
  • Perks

Working Hours: Full-time, generally contributing from the office a minimum of three days per week

ASSUMPTION: The salary range provided is based on industry standards for a role of this level in the New York area. Benefits are comprehensive and include health insurance, retirement plans, and various other perks.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Entertainment Providers

Company Size: 10,001+ employees

Founded: NBCUniversal was founded in 2004 as a result of the merger of NBC and Universal Studios. However, both NBC and Universal Studios have their own rich histories dating back to the early 20th century.

Company Description:

  • NBCUniversal creates world-class content, distributing it across various platforms, including film, television, streaming, and theme parks
  • Owns and operates leading entertainment and news brands, such as NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, and Peacock
  • Strives to foster a diverse, equitable, and inclusive culture where employees feel supported, embraced, and heard

Company Specialties:

  • Content creation and distribution
  • Theme parks and consumer experiences
  • News and entertainment broadcasting

Company Website: NBCUniversal.com

ASSUMPTION: NBCUniversal is a large, well-established company with a diverse range of brands and offerings. It is known for its commitment to diversity, equity, and inclusion.

πŸ“Š Role Analysis

Career Level: Entry-level to mid-level, with opportunities for growth and advancement

Reporting Structure: This role reports directly to the Programmatic Sales Operations Manager

Work Arrangement: Hybrid, with a minimum of three days per week in the office

Growth Opportunities:

  • Advancement within the Programmatic Sales Operations team
  • Expansion into other areas of NBCUniversal's advertising platforms and operations
  • Potential for increased responsibility and leadership roles

ASSUMPTION: This role offers opportunities for growth and development within NBCUniversal's advertising platforms and operations. With strong performance, candidates may advance to more senior roles or explore other areas of the business.

🌍 Location & Work Environment

Office Type: Corporate office environment with a hybrid work arrangement

Office Location(s): 1221 Avenue of The Americas, New York, NY 10020

Geographic Context:

  • New York City is a major hub for the entertainment industry
  • The office is located in Midtown Manhattan, near many amenities and transportation options
  • The area has a vibrant culture and diverse population

Work Schedule: Full-time, with a minimum of three days per week in the office. Weekend work may be required to support live sports events

ASSUMPTION: The office environment is professional and collaborative, with a focus on teamwork and open communication. The location in Midtown Manhattan offers easy access to public transportation and numerous amenities.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Phone or video screen with the hiring manager
  • In-person interview with the hiring manager and team members
  • Final interview with the director or vice president of the department

Key Assessment Areas:

  • Technical knowledge of programmatic advertising and ad servers
  • Problem-solving and troubleshooting skills
  • Communication and interpersonal skills
  • Attention to detail and organizational skills

Application Tips:

  • Highlight relevant experience in Sales Operations and programmatic advertising
  • Demonstrate strong communication skills and attention to detail in your resume and cover letter
  • Prepare examples of how you have successfully managed programmatic deals and resolved creative failures

ATS Keywords: Programmatic Sales Operations, Campaign Manager, Sales Operations, Programmatic Advertising, Ad Server, FreeWheel, Google Ad Manager, OperativeOne, Client Service, Troubleshooting, Communication Skills, Attention to Detail

ASSUMPTION: The application process for this role is likely to be competitive, given NBCUniversal's reputation and the role's focus on client service and problem-solving. Applicants should highlight their relevant experience and skills in their application materials.

πŸ› οΈ Tools & Technologies

  • FreeWheel
  • OperativeOne
  • Google Ad Manager
  • Microsoft Office Suite (Outlook, PowerPoint, Excel)

ASSUMPTION: Familiarity with these tools and technologies is required for this role. Applicants should be comfortable using ad servers and Microsoft Office Suite.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Inclusion
  • Integrity
  • Creativity

Work Style:

  • Collaborative
  • Fast-paced
  • Client-focused

Self-Assessment Questions:

  • Do you embrace NBCUniversal's commitment to inclusion and diversity?
  • Are you comfortable working in a fast-paced, collaborative environment?
  • Do you have strong client service and problem-solving skills?

ASSUMPTION: NBCUniversal values a diverse, inclusive, and collaborative work environment. Applicants should be comfortable working in a fast-paced setting and have strong client service and problem-solving skills.

⚠️ Potential Challenges

  • The role may require weekend work to support live sports events
  • The fast-paced environment can be challenging for those who prefer a more structured work setting
  • The role requires a strong attention to detail, which can be demanding at times
  • The role may involve working with multiple stakeholders, including clients, sales, planning, and operations teams

ASSUMPTION: While this role offers many opportunities for growth and development, it also presents some challenges, including the need to work weekends and the fast-paced, detail-oriented nature of the work.

πŸ“ˆ Similar Roles Comparison

  • This role is specific to the Sports Programmatic business and may differ from other programmatic sales operations roles within NBCUniversal
  • Compared to other advertising roles, this position requires a strong focus on client service and problem-solving
  • Career progression may involve moving into other areas of NBCUniversal's advertising platforms and operations or taking on more senior roles within the Programmatic Sales Operations team

ASSUMPTION: While this role is specific to the Sports Programmatic business, it offers opportunities for growth and development within NBCUniversal's advertising platforms and operations. With strong performance, candidates may advance to more senior roles or explore other areas of the business.

πŸ“ Sample Projects

  • Managing a high-profile, live sports event campaign, ensuring all digital assets meet specifications and resolving any creative failures in real-time
  • Analyzing trends in creative failures across various ad distributors/DSPs and presenting findings to the sales and planning teams

  • Collaborating with the sales team to create and implement a comprehensive reporting structure to track campaign performance and identify trends

ASSUMPTION: These sample projects illustrate the key responsibilities and required skills for this role, including client service, problem-solving, and attention to detail.

❓ Key Questions to Ask During Interview

  • Can you describe a typical day or week in this role?
  • How does this role fit into the broader Programmatic Sales Operations team and NBCUniversal's advertising platforms and operations?
  • What are the most challenging aspects of this role, and how can I best prepare for them?
  • How does NBCUniversal support the growth and development of its employees in this role?
  • What are the key priorities for this role in the first 30, 60, and 90 days?

ASSUMPTION: These questions are designed to help applicants better understand the role, the team, and the company, as well as to demonstrate their interest and preparation for the position.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Customize your resume to highlight relevant experience in Sales Operations and programmatic advertising
  • Tailor your cover letter to demonstrate your strong communication skills and attention to detail
  • Prepare examples of how you have successfully managed programmatic deals and resolved creative failures
  • Follow up with the hiring manager one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.