Campaign Manager, Programmatic Sales Operations

📌 Core Information

🔹 Job Title: Campaign Manager, Programmatic Sales Operations

🔹 Company: NBCUniversal

🔹 Location: New York, United States

🔹 Job Type: Full-time

🔹 Category: Advertising & Marketing

🔹 Date Posted: April 8, 2025

🔹 Experience Level: 0-2 years

🔹 Remote Status: Hybrid (3 days in-office)

🚀 Job Overview

Key aspects of this role include:

• Overseeing the lifecycle of programmatic deals
• Leading live troubleshooting calls with clients
• Collaborating with sales and planning teams
• Ensuring media is delivered to published specifications
• Managing indirect demand programmatic business

ASSUMPTION: This role requires a strong understanding of programmatic advertising and ad servers, as well as excellent client relationship skills.

📋 Key Responsibilities

✅ Lead live troubleshooting calls with clients to provide spec resolution

✅ Attend weekly POD meetings to ensure sales, planning, and operations are in lockstep

✅ Setup regularly cadenced reporting to identify trends amongst creative failures within various ad distributors/ DSPs

✅ Ensure media is delivered to published specifications and lead time

✅ Direct interaction with Programmatic Sales Team and Clients to ensure campaign fulfillment

✅ Functional knowledge on trafficking programmatic deals in FreeWheel, OperativeOne and Google Ad Manager

✅ Manage the Indirect Demand programmatic business, working with various external partners

✅ Must be self-motivated and able to work independently as well as part of a team

✅ Ability to multitask and efficiently manage priorities is critical

✅ Must be organized and detail oriented with great attention to accuracy

ASSUMPTION: This role involves a high degree of multitasking and requires strong organizational skills to manage multiple campaigns simultaneously.

🎯 Required Qualifications

Education: Bachelor's degree or equivalent experience

Experience: 1+ years of experience in Sales Operations

Required Skills:

• Familiarity with programmatic advertising
• Fluency in the language of digital media: impressions, CTR, CPMs, eCPMs, etc.
• Proficiency in the Microsoft Office Suite (Outlook, PowerPoint, Excel)
• Keen problem-solving and troubleshooting abilities
• Strong verbal/written communication skills and the ability to prioritize tasks
• Detail-oriented and ability to thrive in a fast-paced environment

Preferred Skills:

• Prior experience trafficking in an ad server (Google Ad Manager, FreeWheel)
• Excellent client relationship & interpersonal skills

ASSUMPTION: While not explicitly stated, having experience with ad servers and excellent client relationship skills would be highly beneficial for this role.

💰 Compensation & Benefits

Salary Range: $70,000 - $85,000 (Based on industry standards for the role, experience level, and location)

Benefits:

• Medical Insurance
• Dental Insurance
• Vision Insurance
• 401(k)
• Paid Leave
• Tuition Reimbursement
• Discounts
• Perks

Working Hours: Full-time, with flexibility for weekend work during live events

ASSUMPTION: The salary range provided is an estimate based on industry standards for the role, experience level, and location. Actual salary may vary based on individual qualifications and company discretion.

📌 Applicant Insights

🔍 Company Context

Industry: Entertainment Providers

Company Size: 10,001+ employees

Founded: NBCUniversal was founded in 2004, following the acquisition of Universal Studios by General Electric.

Company Description:

• Creates world-class content for film, television, and streaming
• Owns and operates leading entertainment and news brands
• Produces and distributes filmed entertainment and programming
• Has world-renowned theme parks and attractions
• Strives for diversity, equity, and inclusion in its culture and content

Company Specialties:

• Entertainment
• News
• Streaming
• Theme Parks
• Consumer Experiences

Company Website: http://www.NBCUniversal.com

ASSUMPTION: NBCUniversal is a large, well-established company with a diverse range of brands and content. This role may offer opportunities to work with various aspects of the business.

📊 Role Analysis

Career Level: Early to Mid-level

Reporting Structure: This role reports to the Programmatic Sales Operations Manager and works closely with the sales and planning teams

Work Arrangement: Hybrid (3 days in-office)

Growth Opportunities:

• Potential to advance within the Advertising Platforms & Operations team
• Opportunities to work on high-profile campaigns and events
• Chance to gain experience in a fast-paced, dynamic environment

ASSUMPTION: This role offers opportunities for growth and development within the company, as well as exposure to various aspects of the business.

🌍 Location & Work Environment

Office Type: Corporate office environment

Office Location(s): 1221 Avenue of The Americas, New York, NY 10020, USA

Geographic Context:

• New York City is a major hub for the entertainment industry
• The office is located in Midtown Manhattan, with easy access to public transportation
• The area offers a wide range of dining, shopping, and cultural attractions

Work Schedule: Full-time, with flexibility for weekend work during live events

ASSUMPTION: The location and work environment may offer opportunities to network with industry professionals and attend industry events.

💼 Interview & Application Insights

Typical Process:

• Phone or video screen
• In-person interview with the hiring manager and team members
• Final interview with the department head or director

Key Assessment Areas:

• Technical knowledge of programmatic advertising and ad servers
• Problem-solving and troubleshooting skills
• Communication and interpersonal skills
• Attention to detail and organizational skills

Application Tips:

• Highlight relevant experience with programmatic advertising and ad servers
• Tailor your resume to emphasize skills and experience relevant to this role
• Prepare for behavioral and situational interview questions that assess your problem-solving and communication skills

ATS Keywords: Programmatic advertising, ad server, trafficking, campaign fulfillment, client relationship, troubleshooting, problem-solving, attention to detail, multitasking, organizational skills

ASSUMPTION: The application process may involve multiple interviews and assessments to ensure the best fit for the role and the company.

🛠️ Tools & Technologies

• FreeWheel
• OperativeOne
• Google Ad Manager
• Microsoft Office Suite

ASSUMPTION: Familiarity with these tools and technologies is essential for this role, as they are used daily to manage programmatic deals and campaigns.

👔 Cultural Fit Considerations

Company Values:

• Inclusion
• Quality
• Collaboration
• Creativity
• Excellence

Work Style:

• Fast-paced and dynamic
• Collaborative and team-oriented
• Detail-oriented and organized
• Adaptable and flexible

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic environment?
• Are you able to manage multiple campaigns simultaneously?
• Do you have strong communication and interpersonal skills?
• Are you detail-oriented and organized?
• Are you adaptable and flexible?

ASSUMPTION: NBCUniversal values diversity, equity, and inclusion, and seeks employees who align with these values and can contribute to a positive, collaborative work environment.

⚠️ Potential Challenges

• Managing multiple campaigns simultaneously may be challenging
• Working with external partners may require strong communication and interpersonal skills
• Troubleshooting and problem-solving may be difficult at times
• Working weekends during live events may be required

ASSUMPTION: This role may present challenges that require strong problem-solving and communication skills, as well as the ability to manage multiple tasks simultaneously.

📈 Similar Roles Comparison

• This role is similar to a Campaign Manager or Ad Operations role in other advertising agencies or media companies
• However, this role is specific to programmatic sales operations within a large entertainment company
• Career progression may involve moving into a more senior role within the Advertising Platforms & Operations team or transitioning into a different department within NBCUniversal

ASSUMPTION: This role offers opportunities for growth and development within the company, as well as exposure to various aspects of the business.

📝 Sample Projects

• Managing a high-profile programmatic campaign for a major brand
• Troubleshooting a complex creative failure across multiple ad distributors/ DSPs
• Collaborating with the sales and planning teams to ensure campaign fulfillment and exceed client expectations

ASSUMPTION: These sample projects illustrate the types of tasks and responsibilities that may be encountered in this role, and the skills and knowledge required to succeed.

❓ Key Questions to Ask During Interview

• What are the most challenging aspects of this role?
• How does this role collaborate with other departments within NBCUniversal?
• What opportunities are there for growth and development within the company?
• How does the company support work-life balance for employees?
• What is the company culture like, and how does this role contribute to it?

ASSUMPTION: Asking these questions can help you better understand the role, the company, and the work environment, and ensure that this opportunity aligns with your career goals and personal values.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight relevant experience with programmatic advertising and ad servers
• Prepare for behavioral and situational interview questions that assess your problem-solving and communication skills
• Follow up with the hiring manager one week after submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.