π Core Information
πΉ Job Title: Web Content Marketing Specialist
πΉ Company: EY
πΉ Location: Kochi, Kerala, India
πΉ Job Type: On-site
πΉ Category: Brand and Marketing
πΉ Date Posted: 2025-04-21
πΉ Experience Level: 5-10 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Managing and enhancing content for EY's flagship website
- Collaborating with global marketers to improve content and drive engagement
- Ensuring content meets quality criteria and brand compliance
- Working with digital design and production teams
ASSUMPTION: This role requires a balance of creative and technical skills, with a focus on digital publishing and content management.
π Key Responsibilities
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Edit, review, and manage content for EY's flagship website to ensure it meets quality criteria
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Collaborate with global marketers to enhance content and drive site engagement
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Work with digital design and production teams to create outstanding digital experiences
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Manage site updates as needed when tools, marketing strategies, and best practices change
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Develop ideas to enhance and improve the global website and publishing processes
ASSUMPTION: This role involves a mix of independent work and collaboration, with a focus on quality and user experience.
π― Required Qualifications
Education: Bachelor's or master's degree
Experience: Minimum 5 years of work experience in digital content editing
Required Skills:
- Excellent US English written and verbal communication skills
- Strong understanding of digital publishing and best practices
- Strong knowledge of SEO relating to content development
- Experience working within a content management system to create outstanding digital experiences
- Strong influencing skills
- Strong project and time management ability
Preferred Skills:
- Experience working with global teams
- A good eye for effective use of imagery
- Basic knowledge in design software such as Photoshop and MS Office software
- Basic understanding of HTML
- Basic understanding of AEM tool
ASSUMPTION: This role requires a strong foundation in digital content editing, with a preference for candidates with experience in global teams and familiarity with design software.
π° Compensation & Benefits
Salary Range: INR 12,00,000 - 18,00,000 per annum (Estimated based on industry standards for this role and experience level)
Benefits:
- Continuous learning opportunities
- Flexible work arrangements
- Transformative leadership development
- Diverse and inclusive culture
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range is estimated based on industry standards for this role and experience level in Kochi, Kerala, India.
π Applicant Insights
π Company Context
Industry: EY is a global leader in assurance, tax, transaction, and advisory services, with a focus on building a better working world through its services.
Company Size: EY is a large organization with over 200,000 employees globally, providing a wide range of career opportunities.
Founded: EY was founded in 1998, with a history of providing professional services to clients around the world.
Company Description:
- EY is a global professional services firm with a focus on building a better working world
- The company provides a range of services, including assurance, tax, transaction, and advisory services
- EY operates in over 150 countries, with a presence in major cities around the world
Company Specialties:
- Assurance
- Tax
- Transaction
- Advisory
Company Website: http://www.ey.com
ASSUMPTION: EY is a large, global organization with a wide range of services and opportunities for career growth and development.
π Role Analysis
Career Level: This role is at the mid-level career stage, requiring a balance of technical skills and experience.
Reporting Structure: This role reports directly to the Digital Content Manager within the Brand and Marketing team.
Work Arrangement: This role is on-site, with flexible work arrangements available.
Growth Opportunities:
- Progression to a senior content management role
- Expansion into other areas of digital marketing or communications
- Opportunities to work on global projects and gain international experience
ASSUMPTION: This role offers opportunities for career growth and development within EY's global organization.
π Location & Work Environment
Office Type: EY's Kochi office is a modern, collaborative workspace with a focus on employee well-being and productivity.
Office Location(s): Kochi, Kerala, India
Geographic Context:
- Kochi is a major city in the Indian state of Kerala, with a thriving business environment
- The city is known for its cultural heritage, historical sites, and natural beauty
- Kochi has a tropical climate, with high temperatures and humidity throughout the year
Work Schedule: The work schedule is typically Monday to Friday, with flexible hours available.
ASSUMPTION: Kochi offers a vibrant work environment with a mix of cultural heritage and modern business opportunities.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening with the hiring manager
- On-site or virtual interview with the digital content team
- Final interview with the digital content manager
Key Assessment Areas:
- Digital publishing and content management skills
- Communication and collaboration skills
- Problem-solving and project management abilities
- Cultural fit and alignment with EY's values
Application Tips:
- Highlight relevant experience and achievements in digital content editing
- Tailor your resume to emphasize skills and experience relevant to this role
- Prepare examples of your work that demonstrate your ability to create engaging, brand-compliant content
- Research EY's brand and values to show your understanding of the company and its culture
ATS Keywords: Digital Publishing, Content Management, SEO, Project Management, Collaboration, Influencing Skills, User Experience, Design Software, HTML, Content Strategy, Brand Compliance, Engagement
ASSUMPTION: The application process for this role is likely to be competitive, with a focus on digital publishing and content management skills.
π οΈ Tools & Technologies
- Content Management Systems (e.g., Adobe Experience Manager)
- Design Software (e.g., Photoshop, MS Office software)
- HTML
- SEO tools (e.g., Google Search Console, SEMrush)
ASSUMPTION: This role requires familiarity with content management systems, design software, and SEO tools.
π Cultural Fit Considerations
Company Values:
- Building a better working world
- Integrity
- Quality
- One global team
Work Style:
- Collaborative and team-oriented
- Focused on delivering high-quality work
- Adaptable to changing priorities and deadlines
- Committed to continuous learning and improvement
Self-Assessment Questions:
- Do you have a strong understanding of digital publishing and best practices?
- Are you comfortable working with global teams and managing multiple projects?
- Do you have a proven track record of delivering high-quality content on time?
ASSUMPTION: EY values candidates who are committed to building a better working world, with a strong work ethic and a focus on quality and integrity.
β οΈ Potential Challenges
- The role may require working with tight deadlines and managing multiple projects simultaneously
- EY is a large organization with a complex structure, which may present challenges in navigating the company and its processes
- The role may require occasional travel for global projects
- The Kochi office may have a fast-paced, competitive work environment
ASSUMPTION: This role may present challenges in managing multiple projects and navigating a large organization, but also offers opportunities for career growth and development.
π Similar Roles Comparison
- This role is similar to a Digital Content Manager or Digital Marketing Specialist, but with a focus on content editing and management
- In the digital marketing industry, this role is comparable to a Senior Content Editor or Content Manager
- Career progression from this role may lead to senior content management or digital marketing roles
ASSUMPTION: This role is similar to other digital content management roles, with opportunities for career progression within EY or the broader digital marketing industry.
π Sample Projects
- Managing a global content refresh for EY's flagship website
- Developing and implementing a content strategy for a new marketing campaign
- Collaborating with global marketers to create engaging, brand-compliant content for a major product launch
ASSUMPTION: These sample projects demonstrate the range of responsibilities and opportunities for this role within EY's global organization.
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30 days?
- How does this role fit into the broader digital marketing strategy for EY?
- What opportunities are there for career growth and development within EY?
- How does EY support work-life balance for its employees?
- What is the team structure and dynamic for the digital content team?
ASSUMPTION: These interview questions are designed to provide insight into the role's priorities, career growth opportunities, and work-life balance within EY's digital content team.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your experience and skills in digital content editing and management
- Prepare a cover letter that demonstrates your understanding of EY's brand and values, and your fit for this role
- If applicable, prepare examples of your work that showcase your ability to create engaging, brand-compliant content
- Follow up with the hiring manager one week after submission to express your interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.