Channel Marketing Associate

📌 Core Information

🔹 Job Title: Channel Marketing Associate

🔹 Company: Blueground

🔹 Location: Athens, Greece

🔹 Job Type: Hybrid (On-site & Remote)

🔹 Category: Marketing

🔹 Date Posted: 2025-04-23

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: Hybrid (On-site & Remote)

🚀 Job Overview

Key aspects of this role include:

• Assisting the Channel Marketing team in advertising Blueground properties on booking and listing platforms
• Conducting in-depth market research on listing platforms and evaluating their potential
• Effectively communicating and negotiating with account managers of listing platforms
• Uploading and maintaining property listings to ensure optimal ranking and visibility
• Collaborating with the team on projects to improve internal processes and performance

ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to manage multiple tasks simultaneously across different cities.

📋 Key Responsibilities

✅ Conduct in-depth market research on listing platforms, evaluating and prioritizing them

✅ Effectively communicate and negotiate with account managers of listing platforms

✅ Upload and maintain Blueground properties in relevant booking and listing platforms, ensuring optimal ranking and visibility

✅ Join team projects, such as monitoring listing platforms' performance, improving internal processes, and collaborating on cross-functional projects

✅ Be responsible for multiple tasks simultaneously in different cities

ASSUMPTION: This role involves a high degree of multitasking and requires strong prioritization skills to manage various responsibilities across different cities.

🎯 Required Qualifications

Education: Bachelor’s degree from a top-tier university

Experience: Entry-level (0-2 years)

Required Skills:

• Fluency in written and verbal English
• Prioritization and organizational skills
• Strong attention to detail
• Good understanding of Microsoft Excel / Gsheets
• Tech-savvy, comfortable with learning new software platforms
• Great team player, flexible, with strong communication skills

Preferred Skills:

• Good communication skills in any of the following languages: Turkish, Italian, Spanish, Portuguese, French, or German

ASSUMPTION: While not explicitly stated, proficiency in additional languages may be beneficial for communicating with international partners and customers.

💰 Compensation & Benefits

Salary Range: €28,000 - €35,000 per year (Estimated, based on industry standards for entry-level marketing roles in Athens)

Benefits:

• Competitive salary & annual performance bonus
• Blueground Stock Option Plan
• Flexible paid time off
• Group Health Insurance program
• Enhanced parental leave
• Dynamic working environment with talented people
• Flexible work environment through the Blueground Nomads employee mobility program
• Complimentary accommodation in Blueground locations

Working Hours: Full-time (40 hours/week), with flexible hours and remote work options

ASSUMPTION: The salary range is estimated based on industry standards for entry-level marketing roles in Athens. Actual salary may vary based on individual qualifications and company policy.

📌 Applicant Insights

🔍 Company Context

Industry: Real Estate & Hospitality

Company Size: Medium (501-1,000 employees)

Founded: 2013

Company Description:

• Blueground is a global proptech company that offers fully furnished, serviced apartments for stays of a month or longer
• The company provides a tech-enabled platform with a fully digitized experience, including around-the-clock support and access to daily necessities
• Blueground aims to make people feel at home wherever they choose to live, offering flexibility and peace of mind for guests and employees alike

Company Specialties:

• Tech-powered property management
• High-quality furnished and serviced properties
• Corporate travel and business housing

Company Website: www.theblueground.com

ASSUMPTION: Blueground is a rapidly growing company in the proptech industry, focusing on providing high-quality, flexible accommodation solutions for both leisure and business travelers.

📊 Role Analysis

Career Level: Entry-level (0-2 years)

Reporting Structure: Reports directly to the Channel Marketing team

Work Arrangement: Hybrid (On-site & Remote) with flexible hours

Growth Opportunities:

• Potential career progression within the marketing department or other departments within the company
• Opportunities to work on international projects and collaborate with diverse teams
• Chance to develop skills in market research, data analysis, and project management

ASSUMPTION: This role offers opportunities for professional growth and skill development within a dynamic and expanding company.

🌍 Location & Work Environment

Office Type: Hybrid (On-site & Remote)

Office Location(s): Athens, Greece

Geographic Context:

• Athens is the capital and largest city of Greece, known for its rich history, vibrant culture, and beautiful landscapes
• The city offers a high quality of life, with a mix of urban and natural environments, as well as a thriving food and entertainment scene
• Greece has a Mediterranean climate, with mild winters and hot, dry summers

Work Schedule: Full-time (40 hours/week), with flexible hours and remote work options

ASSUMPTION: Working in Athens offers a unique blend of ancient history and modern urban living, with a high quality of life and a vibrant cultural scene.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the hiring manager
• Final decision and offer

Key Assessment Areas:

• Problem-solving skills and analytical thinking
• Communication and negotiation skills
• Cultural fit and alignment with Blueground's values
• Technical skills, such as proficiency in Microsoft Excel and familiarity with listing platforms

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Demonstrate your understanding of the real estate and hospitality industries, as well as Blueground's unique value proposition
• Showcase your ability to manage multiple tasks and prioritize effectively
• Prepare examples of your market research and data analysis skills

ATS Keywords: Market Research, Listing Platforms, Negotiation, Data Management, Team Collaboration, Organizational Skills, Attention to Detail, Microsoft Excel, Gsheets, Tech-Savvy, Flexibility, Responsibility, English Fluency

ASSUMPTION: Blueground's application process is designed to assess candidates' skills and cultural fit, with a focus on problem-solving, communication, and technical abilities.

🛠️ Tools & Technologies

• Microsoft Excel / Gsheets
• Listing platforms (e.g., Airbnb, Booking.com, etc.)
• Project management tools (e.g., Asana, Trello, etc.)
• Communication and collaboration tools (e.g., Slack, Microsoft Teams, etc.)

ASSUMPTION: Blueground uses a variety of tools and technologies to streamline its operations and facilitate collaboration among team members.

👔 Cultural Fit Considerations

Company Values:

• Customer-centric
• Data-driven
• Innovative
• Collaborative
• Flexible

Work Style:

• Dynamic and fast-paced
• Results-oriented
• Team-focused
• Adaptable and open to change

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic environment?
• Are you comfortable working with data and using it to inform decision-making?
• Do you enjoy collaborating with others and contributing to a team's success?
• Are you adaptable and open to learning new tools and processes?

ASSUMPTION: Blueground values employees who are customer-focused, data-driven, innovative, collaborative, and adaptable, with a strong work ethic and a results-oriented mindset.

⚠️ Potential Challenges

• Managing multiple tasks simultaneously across different cities
• Adapting to a fast-paced, dynamic work environment
• Working with international partners and customers, potentially requiring language skills beyond English
• Keeping up with industry trends and technological advancements in the proptech sector

ASSUMPTION: This role presents unique challenges, such as managing multiple tasks and adapting to a fast-paced environment, but also offers opportunities for professional growth and skill development.

📈 Similar Roles Comparison

• This role is similar to a Marketing Coordinator or Marketing Assistant position, but with a focus on channel marketing and listing platforms
• Compared to other marketing roles, this position requires a strong understanding of data analysis and market research
• Career progression may include roles such as Marketing Manager, Channel Marketing Manager, or other specialized marketing positions within the company

ASSUMPTION: This role is similar to other entry-level marketing positions but has a unique focus on channel marketing and listing platforms, requiring strong data analysis and market research skills.

📝 Sample Projects

• Conducting market research on a new listing platform and evaluating its potential for Blueground properties
• Negotiating with an account manager to secure better terms for Blueground's listing on their platform
• Developing and implementing a strategy to improve the ranking and visibility of Blueground properties on a specific listing platform

ASSUMPTION: These sample projects illustrate the range of responsibilities and tasks associated with this role, from market research and negotiation to strategy development and implementation.

❓ Key Questions to Ask During Interview

• Can you describe a typical day or week in this role?
• How does this role contribute to Blueground's overall marketing strategy?
• What opportunities are there for professional growth and development within the company?
• How does Blueground support work-life balance for its employees?
• What are the most challenging aspects of this role, and how can I best prepare for them?

ASSUMPTION: These interview questions are designed to help candidates better understand the role, the company, and the opportunities for professional growth and development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
• Prepare examples of your market research and data analysis skills
• Research Blueground's unique value proposition and be ready to discuss how your skills and experiences align with the company's mission and values
• Follow up with Blueground one week after submitting your application to confirm receipt and reiterate your interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.