Channel Marketing Manager, KSA

📌 Core Information

🔹 Job Title: Channel Marketing Manager, KSA

🔹 Company: Nothing

🔹 Location: Riyadh, Saudi Arabia

🔹 Job Type: On-site

🔹 Category: Marketing

🔹 Date Posted: July 7, 2025

🔹 Experience Level: Mid-level (2-5 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing channel-specific marketing strategies
• Managing marketing campaigns and communications
• Collaborating with global teams and localizing content
• Analyzing market data and optimizing strategies
• Keeping up-to-date with marketing technologies and trends

ASSUMPTION: This role requires a strong understanding of the local market and retail landscape, as well as the ability to work effectively with global teams.

📋 Key Responsibilities

✅ Align with global marketing teams and localize the global content and BTL assets.

✅ Developing new channel marketing strategies and implementing marketing plans.

✅ Targeting specific channels to promote products.

✅ An expert in Below the Line communication who will be able to develop and implement the state of the art product experience, shop in shops, point of sales material and product demonstration.

✅ Analyzing market data, trends, consumer preferences, and competitor behavior to optimize marketing strategies.

✅ Gathering marketing campaign data, evaluating the impact of strategies, and reporting the results.

✅ Deploying channel marketing strategies in collaboration with the marketing team, senior managers, and other departments.

✅ Managing all marketing campaign communications and establishing strong partner networks.

✅ Keeping track of and implementing the latest marketing technologies and techniques.

ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong project management skills to ensure successful campaign execution.

🎯 Required Qualifications

Education: Bachelor's degree in marketing, advertising, business, or a related field.

Experience: A minimum of 3 years' experience in channel marketing.

Required Skills:

• Fluency in Arabic and English
• In-depth knowledge of current Telecom Retail landscape in the region
• Exceptional analytical and strategic thinking skills
• Superb leadership, communication, and collaboration capabilities
• Excellent time-management and organizational skills
• Advanced ability to drive creativity and innovation

Preferred Skills:

• Experience working with global teams
• Knowledge of marketing automation tools
• Familiarity with CRM systems

ASSUMPTION: While not explicitly stated, experience in the tech industry or working with tech products would be beneficial for this role.

💰 Compensation & Benefits

Salary Range: Based on industry standards for mid-level marketing roles in Riyadh, the estimated salary range is SAR 15,000 - 25,000 per month.

Benefits:

• Opportunity to shape the voice of an exciting tech brand
• Fast-paced and creative environment with global reach
• A culture that values curiosity, creativity, and doing things differently
• A commitment to building a diverse, inclusive, and welcoming workplace for all

Working Hours: Full-time, 40 hours per week. Flexible working hours may be available.

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and skills.

📌 Applicant Insights

🔍 Company Context

Industry: Nothing is a design-led tech company building an alternative to the industry giants in consumer tech. They focus on creating products that blend iconic design with intuitive engineering.

Company Size: Nothing has 501-1,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration.

Founded: Nothing was founded in London in 2020, making it a relatively young and dynamic company.

Company Description:

• Nothing exists to make tech feel exciting again, focusing on design, emotion, and human creativity
• They create award-winning smartphones, expressive audio, and wearables that inspire consumers
• Backed by prominent investors like GV (Google Ventures), EQT Ventures, C Ventures, Tony Fadell (iPod), Casey Neistat, and Kevin Lin (Twitch)

Company Specialties:

• Design-led technology
• Consumer electronics
• Audio products
• Wearable technology

Company Website: nothing.tech

ASSUMPTION: Nothing's focus on design and creativity makes it an attractive option for candidates who value innovation and unique product offerings.

📊 Role Analysis

Career Level: This role is at the mid-level, offering opportunities for growth and development within the marketing function.

Reporting Structure: The Channel Marketing Manager will report directly to the Marketing Director and work closely with global marketing teams and local stakeholders.

Work Arrangement: This is an on-site role, with the opportunity to work from the company's office in Riyadh, Saudi Arabia.

Growth Opportunities:

• Potential to take on more responsibility and advance within the marketing function
• Opportunity to work on global campaigns and collaborate with international teams
• Chance to gain experience in a fast-growing tech company and contribute to its success

ASSUMPTION: Given Nothing's rapid growth, there may be opportunities for career progression within the company as it expands in the region.

🌍 Location & Work Environment

Office Type: Nothing's office in Riyadh is a modern, collaborative workspace designed to foster creativity and innovation.

Office Location(s): John Street, London, England (global headquarters); Riyadh, Saudi Arabia (regional office)

Geographic Context:

• Riyadh is the capital and largest city of Saudi Arabia, with a vibrant business environment
• The city offers a mix of traditional and modern culture, with numerous attractions and amenities
• Riyadh has a hot desert climate, with mild winters and extremely hot summers

Work Schedule: The standard workweek is Sunday to Thursday, with flexible hours and the opportunity for remote work on Fridays.

ASSUMPTION: Working in Riyadh may appeal to candidates who enjoy a dynamic, multicultural environment and are comfortable with the local workweek schedule.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call with the HR team
• In-person or virtual interview with the hiring manager and/or team members
• Final interview with the Marketing Director

Key Assessment Areas:

• Marketing strategy and planning skills
• Analytical and problem-solving abilities
• Communication and collaboration skills
• Cultural fit and alignment with Nothing's values

Application Tips:

• Tailor your resume and cover letter to highlight your channel marketing experience and relevant skills
• Prepare examples of successful channel marketing campaigns you've worked on
• Research Nothing's products and values to demonstrate your enthusiasm and cultural fit

ATS Keywords: Channel Marketing, Marketing Strategies, Market Analysis, Campaign Management, Consumer Preferences, Competitor Analysis, Retail Landscape, Global Marketing, Localization, BTL Communication, Product Demonstration, Marketing Technologies

ASSUMPTION: Given Nothing's focus on creativity and innovation, candidates should be prepared to discuss their ideas for unique marketing campaigns and strategies during the interview process.

🛠️ Tools & Technologies

• Marketing automation tools (e.g., Marketo, HubSpot)
• CRM systems (e.g., Salesforce, HubSpot CRM)
• Project management tools (e.g., Asana, Trello)
• Analytics tools (e.g., Google Analytics, Adobe Analytics)

ASSUMPTION: Familiarity with marketing automation tools and CRM systems would be beneficial for this role, as they are commonly used in marketing functions.

👔 Cultural Fit Considerations

Company Values:

• Creativity and innovation
• Curiosity and a desire to challenge the status quo
• Collaboration and a commitment to working together to achieve common goals

Work Style:

• Fast-paced and dynamic, with a focus on getting things done quickly and efficiently
• Creative and experimental, with a willingness to take risks and learn from failures
• Collaborative and inclusive, with a strong emphasis on teamwork and open communication

Self-Assessment Questions:

• Do you thrive in fast-paced, dynamic environments?
• Are you comfortable working with global teams and adapting to different cultures?
• Do you have a strong sense of curiosity and a desire to challenge the status quo?

ASSUMPTION: Candidates who are comfortable with a fast-paced work environment, enjoy collaborating with global teams, and possess a strong sense of curiosity will likely find a good fit with Nothing's culture.

⚠️ Potential Challenges

• Working in a fast-growing company may present challenges in terms of role definition and scope
• Collaborating with global teams may require flexibility and adaptability to different time zones and work styles
• Riyadh's hot climate may be challenging for some candidates

ASSUMPTION: These challenges can be mitigated by effective communication, clear role expectations, and a willingness to adapt to new environments.

📈 Similar Roles Comparison

• Compared to traditional marketing roles, this position places a greater emphasis on channel-specific strategies and below-the-line communication
• In the tech industry, this role is unique in its focus on the Saudi Arabian market and collaboration with global teams
• Career progression in this role may involve moving into more senior marketing positions or specializing in a specific product category

ASSUMPTION: Candidates should consider their long-term career goals and how this role fits into their overall professional development plan.

📝 Sample Projects

• Developing and executing a successful channel marketing campaign for a new product launch in the Saudi Arabian market
• Analyzing market data and consumer preferences to inform marketing strategy and optimize campaign performance
• Collaborating with global teams to localize content and assets for the Saudi Arabian market

ASSUMPTION: These sample projects demonstrate the key responsibilities and required skills for the Channel Marketing Manager role at Nothing.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30 days?
• How does this role collaborate with global marketing teams and local stakeholders?
• What opportunities are there for growth and development within the marketing function?
• How does Nothing support work-life balance for its employees?
• What is the company's approach to diversity, equity, and inclusion?

ASSUMPTION: Asking these questions will help candidates better understand the role, the company culture, and the opportunities for growth and development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your channel marketing experience and relevant skills
• Prepare examples of successful channel marketing campaigns you've worked on
• Research Nothing's products and values to demonstrate your enthusiasm and cultural fit
• Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.