π Core Information
πΉ Job Title: Chief Marketing Planner
πΉ Company: Internal Cypress Automated Testing Co
πΉ Location: On-site (Atlanta, Georgia)
πΉ Job Type: Part-time
πΉ Category: Marketing
πΉ Date Posted: August 8, 2025
πΉ Experience Level: Mid-level (2-5 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Developing and implementing marketing strategies to enhance brand visibility
- Driving customer engagement through strategic planning
- Collaborating with various departments to align marketing efforts with business objectives
- Proven experience in marketing with a strong background in strategic planning
ASSUMPTION: This role requires a high level of creativity, analytical skills, and the ability to work effectively with cross-functional teams.
π Key Responsibilities
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Develop and implement marketing strategies to enhance brand visibility and drive customer engagement
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Collaborate with various departments to ensure alignment with overall business objectives
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Analyze market trends and competitor activities to inform strategic planning
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Monitor and report on marketing campaign performance using relevant metrics
ASSUMPTION: This role may require occasional work outside of standard business hours to meet project deadlines.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 2-5 years of experience in marketing, with a focus on strategic planning
Required Skills:
- Proven experience in strategic marketing planning
- Excellent communication and analytical skills
- Strong project management skills
- Familiarity with marketing analytics tools
Preferred Skills:
- Experience with marketing automation tools
- Fluency in Spanish (or other languages)
ASSUMPTION: Candidates with experience in the software industry may have an advantage in this role.
π° Compensation & Benefits
Salary Range: $70,000 - $90,000 per year (based on industry standards for mid-level marketing roles in Atlanta)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Flexible work schedule
Working Hours: 24 hours per week, with the flexibility to work remotely one day per week
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
π Applicant Insights
π Company Context
Industry: Software Development
Company Size: 51-200 employees (Small to mid-sized company, offering a more intimate work environment with opportunities for growth)
Founded: 2015 (Relatively young company with a modern approach to software testing)
Company Description:
- Cypress is a quality testing platform that brings together the open-source Cypress App tool and the Cypress Cloud platform
- Focuses on catching regressions early and before code hits production to maximize the ROI of test creation and maintenance
- Supports the entire testing lifecycle, helping deliver high-quality code swiftly to customers
Company Specialties:
- Unit Testing
- Integration Testing
- Behavior Driven Testing
- JavaScript Testing
- Test Driven Development
- Automated Tests
- Cross Browser Testing
- Continuous Integration
- End to End Testing
Company Website: http://www.cypress.io/
ASSUMPTION: As a smaller company, Internal Cypress Automated Testing Co may offer more opportunities for career growth and direct impact on the company's success.
π Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: This role reports directly to the Chief Marketing Officer (CMO)
Work Arrangement: Part-time, with the flexibility to work remotely one day per week
Growth Opportunities:
- Potential for full-time employment or advancement to a senior marketing role
- Opportunities to work on diverse projects and gain experience in various aspects of marketing
- Chance to contribute to the growth of a relatively young and dynamic company
ASSUMPTION: This role may require occasional overtime to meet project deadlines, but the company offers a flexible work schedule to balance work-life demands.
π Location & Work Environment
Office Type: On-site (Atlanta, Georgia)
Office Location(s): Atlanta, Georgia (30303)
Geographic Context:
- Atlanta offers a vibrant cultural scene, with numerous museums, theaters, and music venues
- The city is also home to a diverse range of restaurants and parks, providing ample opportunities for leisure activities
- Atlanta has a humid subtropical climate, with mild winters and hot, humid summers
Work Schedule: 24 hours per week, with the flexibility to work remotely one day per week
ASSUMPTION: The flexible work arrangement allows for a better work-life balance, but may require occasional overtime to meet project deadlines.
πΌ Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess communication skills and cultural fit
- In-depth behavioral interview to discuss past experiences and problem-solving skills
- Final interview with the CMO to discuss long-term career goals and alignment with company objectives
Key Assessment Areas:
- Strategic thinking and planning skills
- Communication and presentation skills
- Analytical and problem-solving skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume to highlight your strategic planning experience and relevant marketing skills
- Prepare examples of marketing campaigns you've developed and their outcomes
- Demonstrate your understanding of the software testing industry and Cypress's unique value proposition
ATS Keywords: Marketing strategy, strategic planning, brand visibility, customer engagement, cross-functional collaboration, marketing analytics
ASSUMPTION: As a smaller company, the interview process may be more personalized and focused on finding the best cultural fit for the team.
π οΈ Tools & Technologies
- Marketing automation tools (e.g., HubSpot, Marketo)
- Marketing analytics tools (e.g., Google Analytics, Mixpanel)
- Project management tools (e.g., Asana, Trello)
- Microsoft Office Suite (Word, Excel, PowerPoint)
ASSUMPTION: Familiarity with marketing automation and analytics tools is preferred, but not required. The company may provide training to the right candidate.
π Cultural Fit Considerations
Company Values:
- Customer-focused
- Innovative
- Collaborative
- Accountable
Work Style:
- Results-driven
- Adaptable and flexible
- Strong communicator and team player
- Proactive and self-motivated
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you comfortable working collaboratively with cross-functional teams?
- Do you have a proven track record of driving results through strategic planning?
ASSUMPTION: As a smaller company, Internal Cypress Automated Testing Co places a strong emphasis on cultural fit and values-driven decision-making.
β οΈ Potential Challenges
- Occasional overtime may be required to meet project deadlines
- The role may involve working with technical teams, requiring a basic understanding of software testing concepts
- As a part-time role, there may be limited opportunities for career advancement within the company
- The Atlanta area can experience heavy traffic congestion, which may impact commuting times
ASSUMPTION: The company offers a flexible work schedule and remote work options to help mitigate the challenges associated with this role.
π Similar Roles Comparison
- Unlike full-time marketing roles, this part-time position may offer more flexibility for personal or family commitments
- However, part-time employment may limit access to certain benefits and career advancement opportunities
- In the software testing industry, marketing roles often require a strong understanding of technical concepts, setting this role apart from marketing positions in other industries
ASSUMPTION: Candidates should carefully consider the trade-offs between the flexibility of part-time employment and the potential limitations in career growth and benefits.
π Sample Projects
- Developing a marketing campaign to launch a new software testing tool
- Analyzing market trends to inform strategic planning for the upcoming fiscal year
- Collaborating with the product team to create targeted content for specific customer segments
ASSUMPTION: The specific projects assigned to this role may vary depending on the company's current priorities and marketing objectives.
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does this role collaborate with other departments, such as product and sales?
- What opportunities are there for professional development and growth within the company?
- How does the company support work-life balance for part-time employees?
- What are the most challenging aspects of this role, and how have previous incumbents addressed them?
ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and commitment to success.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your strategic planning experience and relevant marketing skills
- Prepare a cover letter explaining your interest in the role and how your background aligns with the company's mission and values
- Prepare examples of marketing campaigns you've developed and their outcomes
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.