📌 Core Information
🔹 Job Title: Communications Specialist (100602)
🔹 Company: Equus Workforce Solutions
🔹 Location: Pittsburgh, Pennsylvania, United States
🔹 Job Type: Full-time
🔹 Category: Civic and Social Organizations
🔹 Date Posted: 2025-04-28
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and producing digital content for various platforms
- Managing social media activities and ensuring professional standards
- Overseeing the systemwide website and learning management system
- Communicating with internal and external stakeholders
- Conducting community outreach and presentations to promote enrollment
ASSUMPTION: This role requires a strong balance of creative and organizational skills, with a focus on effective communication and outreach strategies.
📋 Key Responsibilities
✅ Develop, write, design, and produce digital content, including promotional videos, social media content, digital magazines, e-newsletters, and multimedia presentations
✅ Establish and track customer outreach and recruitment plans, goals, and activities
✅ Develop and utilize communication strategies, Standard Operating Procedures (SOP), and informational materials
✅ Communicate up-to-date information to internal and external stakeholders
✅ Ensure strong virtual service options across the system to enable social distancing
✅ Oversee systemwide social media activities and ensure they are conducted according to professional standards, in appropriate frequency, and aligned with consistent protocols across the system
✅ Ensure the website meets professional standards, receives a high level of utilization, and provides access to meaningful information and options for virtual participation
✅ Develop, maintain, and strengthen the online Learning Management System
✅ Develop and maintain materials to communicate service delivery options and processes to the community through virtual and in-person mediums
✅ Facilitate the systemwide Outreach Workgroup and provide updates to Operator
✅ Train and support system staff on messaging and communication with potential job seekers and employers seeking services
✅ Conduct community outreach to identify and engage potential program participants in program activities
✅ Make presentations, both in-person and virtually, about systemwide programs to community groups, social service organizations, and other stakeholders to promote enrollment
ASSUMPTION: This role requires a high level of multitasking and adaptability, as responsibilities span various communication channels and stakeholder groups.
🎯 Required Qualifications
Education: Bachelor's degree in Communications, Marketing, or a related field
Experience: 2-5 years of experience in communications, marketing, or a related field
Required Skills:
- Knowledge of business, community, and current economic environment
- Knowledge of and experience with effective marketing and community outreach techniques and strategies
- Strong organizational/administrative skills and demonstrated ability to communicate with people from diverse cultures and customs
- Ability to plan and organize workflow
- Excellent verbal and written communication and interpersonal skills
- Demonstrated customer service skills
- Strong presentation skills with public speaking experience
- Demonstrated computer skills with experience using word processing and spreadsheet software programs
- Demonstrated experience utilizing technology and social media to effectively manage communication initiatives
- Demonstrated experience working with and developing learning management systems
- Demonstrated experience developing and maintaining an organizational website
- Familiarity with the communities being served, with knowledge and understanding of local needs and resources
- Demonstrated knowledge of labor market trends
- Friendly, professional demeanor
Preferred Skills:
- Bilingual or multilingual proficiency
- Experience with graphic design software (e.g., Adobe Creative Suite)
- Experience with Customer Relationship Management (CRM) software
ASSUMPTION: Candidates with experience in workforce development or related fields may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: $45,000 to $47,000 based on experience
Benefits:
- Health, dental, and vision insurance
- 401(k) retirement plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee assistance program
- Professional development opportunities
Working Hours: Full-time, Monday-Friday, 8:30 AM - 5:00 PM (with flexibility for virtual work and event attendance)
ASSUMPTION: The salary range provided is an estimate based on the company's size and industry standards for similar roles. Benefits may vary based on employment status and length of service.
📌 Applicant Insights
🔍 Company Context
Industry: Equus Workforce Solutions operates in the civic and social organizations sector, focusing on workforce development and social services.
Company Size: Equus Workforce Solutions has 51-200 employees, providing a mid-sized work environment with opportunities for collaboration and growth.
Founded: Equus Workforce Solutions has a rich history of collaborating with local, regional, and national partners in the development, design, and delivery of workforce solutions since its founding.
Company Description:
- Equus Workforce Solutions is dedicated to creating opportunities through family support services, education, training, job search assistance, placement, and retention.
- The company uses leadership, collaboration, innovation, and performance to empower teams to build customized workforce solutions.
- Equus Workforce Solutions is committed to providing a work environment in which everyone is included, treated fairly, and with respect, adhering to equal opportunity employment principles.
Company Specialties:
- Workforce Development and Social Services
Company Website: https://equusworks.com/
ASSUMPTION: Equus Workforce Solutions' mission and values are centered around empowering individuals and communities through workforce development and social services.
📊 Role Analysis
Career Level: This role is suitable for a mid-career professional with 2-5 years of experience in communications, marketing, or a related field.
Reporting Structure: The Communications Specialist will report directly to the Systemwide Operator and work closely with systemwide management and staff.
Work Arrangement: This role is primarily on-site, with flexibility for virtual work and event attendance. The work arrangement may require occasional evenings and weekends for presentations and community outreach events.
Growth Opportunities:
- Advancement to a management or leadership role within the communications department or broader organization
- Expanding skills and expertise in digital content creation, social media management, and community outreach
- Gaining experience in workforce development and related fields
ASSUMPTION: This role offers opportunities for professional growth and development within the organization and the broader workforce development sector.
🌍 Location & Work Environment
Office Type: Equus Workforce Solutions operates in a professional office environment, with opportunities for virtual work and event attendance.
Office Location(s): 649 W Mission Ave, Escondido, California 92025, US (headquarters); Pittsburgh, Pennsylvania, United States (this role)
Geographic Context:
- The Pittsburgh office is located in the city's urban core, providing easy access to public transportation, dining, and cultural attractions.
- The region has a diverse economy, with strengths in healthcare, education, technology, and manufacturing.
- Pittsburgh offers a relatively low cost of living compared to other major U.S. cities, with affordable housing and a high quality of life.
Work Schedule: Full-time, Monday-Friday, 8:30 AM - 5:00 PM (with flexibility for virtual work and event attendance)
ASSUMPTION: The Pittsburgh office provides a dynamic and collaborative work environment, with opportunities for professional growth and development.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess qualifications and cultural fit
- In-person or virtual interview with the Systemwide Operator and other relevant stakeholders
- Presentation or case study preparation and presentation (if applicable)
- Final decision and offer
Key Assessment Areas:
- Communication skills and presentation abilities
- Understanding of marketing and community outreach techniques
- Adaptability and multitasking skills
- Cultural competency and ability to work with diverse populations
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare a portfolio or examples of your digital content creation, social media management, and community outreach efforts
- Research Equus Workforce Solutions and the Pittsburgh office to demonstrate your interest and understanding of the organization
ATS Keywords: communications, marketing, digital content creation, social media management, community outreach, presentation skills, organizational skills, customer service, labor market trends, economic environment, workforce development
ASSUMPTION: The application process for this role may vary depending on the specific needs and preferences of the hiring manager and the organization.
🛠️ Tools & Technologies
- Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro)
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Social media platforms (Facebook, Instagram, Twitter)
- Learning Management Systems (e.g., Moodle, Blackboard)
- Customer Relationship Management (CRM) software (e.g., Salesforce, HubSpot)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the organization's needs and the individual's skillset.
👔 Cultural Fit Considerations
Company Values:
- Leadership
- Collaboration
- Innovation
- Performance
Work Style:
- Adaptable and flexible
- Team-oriented and collaborative
- Results-driven and proactive
Self-Assessment Questions:
- How do you align with Equus Workforce Solutions' values of leadership, collaboration, innovation, and performance?
- How comfortable are you working with diverse populations and in a dynamic, fast-paced environment?
- How do you approach multitasking and balancing multiple communication channels and stakeholder groups?
ASSUMPTION: Equus Workforce Solutions values a diverse and inclusive work environment, with a focus on empowering individuals and communities through workforce development and social services.
⚠️ Potential Challenges
- Managing multiple communication channels and stakeholder groups effectively
- Adapting to a dynamic and fast-paced work environment
- Balancing the creative and organizational aspects of the role
- Meeting the expectations of diverse internal and external stakeholders
ASSUMPTION: These challenges can be overcome through strong communication skills, adaptability, and a results-driven approach.
📈 Similar Roles Comparison
- Compared to other communications roles, this position places a stronger emphasis on community outreach and engagement
- Within the workforce development sector, this role is unique in its focus on digital content creation and social media management
- Career progression in this role may involve expanding skills and expertise in digital content creation, social media management, and community outreach, or transitioning to a management or leadership role within the communications department or broader organization
ASSUMPTION: This role offers a unique blend of communications, marketing, and community engagement responsibilities, with opportunities for professional growth and development within the organization and the broader workforce development sector.
📝 Sample Projects
- Developing a social media campaign to promote a new workforce development program
- Creating a series of promotional videos to showcase the organization's impact and success stories
- Designing and implementing a learning management system to improve employee training and development
ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and initiatives that the Communications Specialist may undertake in this role.
❓ Key Questions to Ask During Interview
- How does this role support the organization's mission and goals?
- What are the key priorities for this role in the first 90 days?
- How does the Communications Specialist collaborate with other departments and stakeholders to achieve organizational objectives?
- What opportunities are there for professional growth and development within the organization?
- How does the organization support work-life balance for its employees?
ASSUMPTION: These interview questions are designed to provide insight into the role's responsibilities, expectations, and opportunities for professional growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare a portfolio or examples of your digital content creation, social media management, and community outreach efforts
- Research Equus Workforce Solutions and the Pittsburgh office to demonstrate your interest and understanding of the organization
- Follow up with the hiring manager one week after submitting your application to confirm receipt and reiterate your interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
