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Content Designer

LendingTree
Full-time
On-site
Charlotte, North Carolina, United States
🎨 Brand & Creative Marketing
Based on the provided job listing, here's the enhanced job description following the specified format: **πŸ“Œ Core Information** πŸ”Ή **Job Title:** Content Designer πŸ”Ή **Company:** LendingTree πŸ”Ή **Location:** Charlotte, NC, United States πŸ”Ή **Job Type:** Hybrid (Tue-Thurs on-site, rest of the week remote) πŸ”Ή **Category:** Marketing & Communications πŸ”Ή **Date Posted:** July 30, 2025 πŸ”Ή **Experience Level:** Mid-level (2-5 years) πŸ”Ή **Remote Status:** Hybrid **πŸš€ Job Overview** Key aspects of this role include: - Crafting clear, concise, and user-friendly content for customer acquisition experiences - Collaborating with cross-functional teams to design engaging and intuitive user experiences - Ensuring content aligns with user needs, product goals, and regulatory requirements - Engaging in user research and usability testing to enhance user responses to content - Maintaining a consistent tone of voice for the LendingTree brand and adhering to copy guidelines **πŸ“‹ Key Responsibilities** - **πŸ“ Core Responsibilities:** - Craft clear, concise, and user-friendly content for customer acquisition experiences - Collaborate with cross-functional teams to design engaging and intuitive user experiences - Ensure content aligns with user needs, product goals, and regulatory requirements - Engage in user research and usability testing to enhance user responses to content - Maintain a consistent tone of voice for the LendingTree brand and adhere to copy guidelines - **Additional Responsibilities:** - Write emails, landing pages, display ads, video scripts, advertorials, and other marketing materials - Participate in the product discovery process to identify content needs and contribute to content creation - Work closely with product and visual designers in Figma - Participate in review sessions, offering constructive feedback to peers and presenting projects to design and content teams - Problem solve and ideate to contribute to customer experiences **🎯 Required Qualifications** - **Education:** Bachelor's degree in English, Communications, Journalism, or a related field - **Experience:** 2+ years of professional writing experience, including product and marketing - **Required Skills:** - Strong portfolio demonstrating diverse UX content design skills and marketing writing ability - Experience collaborating with designers in Figma - Excellent interpersonal skills and experience working cross-functionally - Ability to work in a fast-paced team environment and juggle multiple projects at once - Knowledge of accessibility rules and principles (a plus) - **Preferred Skills:** - Experience writing for financial brands - Knowledge of customer research and interview techniques - Ability to map out user flows **πŸ’‘ Assumptions** - The ideal candidate will have a strong portfolio showcasing diverse UX content design skills and marketing writing ability, with experience collaborating with designers in Figma. - The role requires excellent interpersonal skills and the ability to work in a fast-paced team environment, juggling multiple projects at once. - Knowledge of accessibility rules and principles is a plus, as the role involves creating content that adheres to industry standards and best practices. **πŸ’° Compensation & Benefits** - **Salary Range:** $60,000 - $80,000 per year (based on experience level and industry standards for the role and location) - **Benefits:** - Medical, dental, and vision insurance - 401(k) matching - Annual performance bonus - Eligible for relocation assistance (for hybrid role) **πŸ“ˆ Applicant Insights** **πŸ” Company Context** - **Industry:** Financial Services - **Company Size:** Medium (51-200 employees) - **Founded:** 1996 - **Company Description:** - LendingTree is the nation’s largest online lending marketplace, connecting customers with multiple lenders to find the best deals on loans, credit cards, savings accounts, and insurance. - The company's mission is to help people save money by providing a way to shop for loans and compare lenders, enabling them to make informed financial decisions. - **Company Specialties:** - Online lending marketplace - Financial services and products comparison - Customer acquisition and retention strategies - **Company Website:** **πŸ“Š Role Analysis** - **Career Level:** Mid-level (2-5 years of experience) - **Reporting Structure:** Reports directly to the Marketing or Product team, depending on the specific team structure - **Work Arrangement:** Hybrid (Tue-Thurs on-site, rest of the week remote) - **Growth Opportunities:** - Potential for career advancement within the Marketing or Product team - Opportunities to work on diverse projects and gain experience in different aspects of content design and marketing - **Potential Challenges:** - Working in a fast-paced environment with tight deadlines - Balancing multiple projects and priorities - Collaborating effectively with cross-functional teams **🌍 Location & Work Environment** - **Office Type:** Hybrid (Tue-Thurs on-site, rest of the week remote) - **Office Location:** Charlotte, North Carolina, United States - **Geographic Context:** - Charlotte is the largest city in North Carolina and the 32nd-most populous city in the United States. - The city offers a mix of urban and suburban living, with a cost of living that is generally lower than the national average. - **Work Schedule:** Full-time, with a hybrid work arrangement (Tue-Thurs on-site, rest of the week remote) **πŸ’Ό Interview & Application Insights** - **Typical Process:** - Submit your application through the provided link. - Complete a phone or video screening with the HR team. - Participate in a behavioral interview with the hiring manager or a member of the Marketing or Product team. - Complete a writing assessment or case study, depending on the role's requirements. - **Key Assessment Areas:** - Writing and content creation skills - Ability to work collaboratively in a team environment - Problem-solving and analytical skills - Knowledge of accessibility rules and principles - **Application Tips:** - Tailor your resume and cover letter to highlight relevant skills and experiences for this role. - Prepare for behavioral interview questions that focus on your ability to work collaboratively, solve problems, and adapt to new situations. - Familiarize yourself with LendingTree's products, services, and company culture. - **ATS Keywords:** Content Designer, User Experience, Marketing Writing, Collaboration, Figma, User Research, Usability Testing, Accessibility, Financial Brand, Product Writing **πŸ›  Cultural Fit Considerations** - **Company Values:** - Customer-centric approach - Innovation and continuous improvement - Collaboration and teamwork - Integrity and transparency - Accountability and results-driven mindset - **Work Style:** - Fast-paced and dynamic - Collaborative and team-oriented - Results-driven and focused on continuous improvement - **Self-Assessment Questions:** - How do you ensure that your content aligns with user needs and regulatory requirements? - How do you approach working with cross-functional teams to create engaging user experiences? - How do you incorporate feedback from various stakeholders into your content creation process? - How do you stay up-to-date with industry trends and best practices in content design and marketing? **⚠️ Potential Challenges** - Working in a fast-paced environment with tight deadlines and multiple projects - Balancing the needs of users, product goals, and regulatory requirements - Collaborating effectively with cross-functional teams and incorporating feedback from various stakeholders **πŸ“ˆ Similar Roles Comparison** - This role is similar to other content designer or marketing writer positions, but with a focus on the financial services industry and a strong emphasis on user experience and accessibility. - The role requires a unique blend of skills, including experience with Figma, customer research, and working with compliance teams. **πŸ“ Sample Projects** - Creating user-friendly content for loan comparison tools and calculators - Developing marketing materials for promotional campaigns and advertising channels - Collaborating with product and visual designers to create intuitive user interfaces and experiences **❓ Key Questions to Ask During Interview** - How does this role fit into the overall content strategy for LendingTree's products and services? - What are the key priorities for this role in the first 30, 60, and 90 days? - How does the company support the professional development and growth of its content designers and marketing writers? - What are the key performance indicators (KPIs) used to measure the success of this role and the content it creates? **πŸ“ Next Steps for Applicants** To apply for this position: - Submit your application through the provided link: - Prepare a tailored resume and cover letter highlighting your relevant skills and experiences for this role. - Prepare for a phone or video screening with the HR team, focusing on your communication skills and cultural fit. - Prepare for a behavioral interview with the hiring manager or a member of the Marketing or Product team, focusing on your problem-solving skills, collaboration abilities, and adaptability. - If applicable, prepare for a writing assessment or case study, demonstrating your ability to create clear, concise, and user-friendly content for LendingTree's products and services. ⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.