📌 Core Information
🔹 Job Title: Content Growth Strategist
🔹 Company: Contrarian Thinking
🔹 Location: Austin, TX
🔹 Job Type: Full-Time (On-site)
🔹 Category: Media Production
🔹 Date Posted: April 29, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site (Austin, TX required)
🚀 Job Overview
Key aspects of this role include:
- Developing and executing strategic roadmaps to connect content with business impact
- Coordinating cross-platform content teams to align with business objectives
- Managing projects and processes to improve efficiency and execution
- Identifying new growth opportunities and tracking performance metrics
- Ensuring high-quality content production across multiple platforms
ASSUMPTION: This role requires a balance of strategic thinking and tactical execution, with a strong focus on driving growth and improving processes.
📋 Key Responsibilities
✅ Execute a strategic roadmap that connects content to business impact
✅ Align multi-platform content teams with business objectives, focusing on virality and conversion
✅ Spot bottlenecks and fix inefficiencies by setting up workflows for improved performance
✅ Collaborate with senior leadership to identify new growth opportunities and set KPIs
✅ Own reporting and analysis on key content growth metrics
✅ Ensure high-quality content production across all platforms
ASSUMPTION: This role involves a mix of strategic planning, project management, and cross-functional collaboration to drive content growth and improve overall business impact.
🎯 Required Qualifications
Education: Bachelor's degree in a relevant field (e.g., Marketing, Communications, or Business)
Experience: Proven experience (5-10 years) in media operations, project management, and growth-focused roles
Required Skills:
- Proven track record of growing media products
- Excellent organizational and project management abilities
- Effective communication and interpersonal skills
- Ability to work under pressure and meet tight deadlines
- Understanding of media and marketing performance metrics (including familiarity with HubSpot)
- Proficiency in using Notion, Google Analytics, and other marketing software
Preferred Skills:
- Experience working in a fast-paced startup environment
- Familiarity with the media industry and trends
ASSUMPTION: Candidates should have a strong background in media operations, project management, and growth strategies, with a proven track record of driving results in a fast-paced environment.
💰 Compensation & Benefits
Salary Range: $80,000 - $120,000 per year (Based on experience and industry standards for the Austin, TX area)
Benefits:
- 100% Company-paid health, dental, and vision insurance
- 100% Company-paid Short and Long-Term Disability, Life, and Personal Accident Insurance
- Unlimited PTO with approval from direct supervisor + 9 paid US holidays
- On-time direct deposit pay 2x/month
- Option to enroll in a 401K via Fidelity
- Free access to all Contrarian Thinking courses and community
Working Hours: Full-time (40 hours/week), with flexible hours and the ability to work under pressure
ASSUMPTION: The salary range is estimated based on industry standards for the role, experience level, and location. Benefits are comprehensive and go into effect on the first day of employment.
📌 Applicant Insights
🔍 Company Context
Industry: Media Production
Company Size: 11-50 employees (Small to mid-sized, offering a close-knit team environment with opportunities for growth)
Founded: 2020 (Relatively new, with a strong focus on innovation and growth)
Company Description:
- Contrarian Thinking is on a mission to help 1 million people become financially free and create 100,000 small business owners
- They produce high-quality, free content across multiple platforms, including YouTube, podcasts, newsletters, and social media
- The company also offers courses and a community to help people become expert deal-makers and live freer
Company Specialties:
- Media production and distribution
- Content strategy and growth
- Deal-making education and community building
Company Website: contrarianthinking.co
ASSUMPTION: Contrarian Thinking is a fast-growing media startup with a strong focus on content production, audience growth, and education. They offer a unique value proposition in the media industry.
📊 Role Analysis
Career Level: Mid-level to senior (Requires significant experience in media operations and project management)
Reporting Structure: Reports directly to the Executive Editor and works closely with the CEO
Work Arrangement: Full-time, on-site (Austin, TX required, with flexible hours and the ability to work under pressure)
Growth Opportunities:
- Potential for career advancement as the company grows
- Opportunities to learn and develop skills in various aspects of media production and business
- Chance to work closely with senior leadership and make a significant impact on the company's growth
ASSUMPTION: This role offers significant growth potential, both personally and professionally, as the company continues to expand and solidify its position in the media industry.
🌍 Location & Work Environment
Office Type: On-site (Austin, TX required)
Office Location(s): Austin, TX
Geographic Context:
- Austin, TX is a vibrant, growing city with a strong tech industry and a thriving startup scene
- The city offers a high quality of life, with numerous cultural attractions, outdoor activities, and a diverse food scene
- Contrarian Thinking's office is located in the heart of Austin, providing easy access to amenities and public transportation
Work Schedule: Full-time (40 hours/week), with flexible hours and the ability to work under pressure
ASSUMPTION: Austin, TX offers a dynamic work environment with a strong focus on innovation and growth, providing ample opportunities for personal and professional development.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the hiring manager
- In-depth interview with the executive editor and/or CEO
- Final interview or presentation, if applicable
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Project management and organizational skills
- Communication and interpersonal skills
- Familiarity with media and marketing performance metrics
Application Tips:
- Highlight relevant experience and achievements in media operations, project management, and growth strategies
- Tailor your resume and cover letter to emphasize your fit for this role and Contrarian Thinking's mission
- Prepare examples of your ability to drive growth and improve processes in previous roles
- Research Contrarian Thinking's content and values to demonstrate your understanding of and alignment with their mission
ATS Keywords: Media operations, project management, growth strategy, content production, performance metrics, Google Analytics, Notion, HubSpot
ASSUMPTION: The application process for this role is likely to be competitive, with a strong focus on assessing strategic thinking, problem-solving skills, and cultural fit.
🛠️ Tools & Technologies
- Notion (for project management and workflow organization)
- Google Analytics (for tracking and analyzing performance metrics)
- HubSpot (for marketing automation and customer relationship management)
- Other marketing software and tools (as needed)
ASSUMPTION: Familiarity with these tools is essential for success in this role, as they are integral to the company's operations and growth strategies.
👔 Cultural Fit Considerations
Company Values:
- Be a great human and do what's right, even when it hurts
- How you do anything is how you do everything
- We do the dirty work
- Your word is your contract
- We are Archimedes, find your lever
- Winners want pressure
- We want your weird, better weird than boring
- Your job isn't done until THE job is done, we work the problem
- Assumptions are for assholes, find the truth
- Less words, more meaning
- Even our notes are worth stealing, make every creation a mini-masterpiece
- Show me your results, not your intentions
Work Style:
- Fast-paced and dynamic, with a strong focus on growth and innovation
- Collaborative and cross-functional, with a emphasis on teamwork and communication
- Results-driven, with a focus on delivering high-quality content and achieving business objectives
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you comfortable working under pressure and meeting tight deadlines?
- Do you have a strong sense of personal integrity and a commitment to doing what's right?
- Are you able to find creative solutions to problems and challenges?
- Do you embrace a culture of continuous learning and improvement?
ASSUMPTION: Cultural fit is crucial for success in this role, as Contrarian Thinking places a strong emphasis on its values and work style. Candidates should carefully consider their alignment with these factors before applying.
⚠️ Potential Challenges
- Working in a fast-paced, dynamic environment with tight deadlines and high expectations
- Managing multiple projects and priorities simultaneously
- Collaborating effectively with cross-functional teams to align content with business objectives
- Adapting to a rapidly growing and evolving company, with changing priorities and responsibilities
ASSUMPTION: These challenges are inherent to the role and the company's fast-paced, growth-focused environment. Candidates should be prepared to thrive in this dynamic setting and embrace the opportunities it presents.
📈 Similar Roles Comparison
- Content Strategist (Focuses more on content creation and less on growth strategies and project management)
- Media Operations Manager (More focused on day-to-day operations and less on strategic planning and growth)
- Growth Marketing Manager (More focused on marketing channels and less on cross-platform content coordination)
ASSUMPTION: This role is unique in its focus on connecting content to business impact, coordinating cross-platform content teams, and driving growth through strategic planning and project management.
📝 Sample Projects
- Developing and executing a strategic roadmap to increase newsletter subscribers by 50% within the first six months
- Coordinating a cross-platform marketing campaign to drive downloads of the annual SMB Report, resulting in a 20% increase in downloads compared to the previous year
- Identifying and implementing process improvements to streamline content production and approval workflows, resulting in a 30% reduction in production time
ASSUMPTION: These sample projects demonstrate the strategic, project management, and cross-functional collaboration aspects of the role, as well as the focus on driving growth and improving processes.
❓ Key Questions to Ask During Interview
- How does this role fit into the company's overall growth strategy, and what are the key priorities for the first 90 days?
- What are the most significant challenges facing the content teams, and how can this role help address them?
- How does Contrarian Thinking support the professional development and growth of its employees?
- What are the key performance indicators (KPIs) for this role, and how will success be measured?
- How does Contrarian Thinking foster a culture of innovation and continuous improvement?
ASSUMPTION: These questions are designed to assess the role's strategic fit, growth potential, and cultural alignment, as well as the company's commitment to employee development and success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to emphasize your fit for this role and Contrarian Thinking's mission
- Prepare examples of your ability to drive growth and improve processes in previous roles
- Research Contrarian Thinking's content and values to demonstrate your understanding of and alignment with their mission
- Follow up with the hiring manager one week after submitting your application, if you haven't heard back
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
