Content Marketing Executive

📌 Core Information

🔹 Job Title: Content Marketing Executive

🔹 Company: Universal Business Team

🔹 Location: Marden, Kent, United Kingdom

🔹 Job Type: On-site

🔹 Category: Marketing

🔹 Date Posted: April 28, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Creating engaging content for a trade-focused audience
• Collaborating with various teams to ensure effective messaging
• Maintaining the marketing calendar and tracking content performance
• Occasionally appearing in video content

ASSUMPTION: This role requires a strong ability to translate technical information into engaging, approachable content, as well as comfort with being on camera.

📋 Key Responsibilities

✅ Plan, write, and edit content for multiple channels including blogs, social media, brochures, and email campaigns

✅ Translate technical information into engaging, benefit-led content tailored to installers, electricians, and other trade professionals

✅ Interview customers and internal team members to capture authentic stories

✅ Support and build online communities by engaging with comments, messages, and social conversations

✅ Craft and participate in video content - from scripting to presenting

✅ Collaborate closely with sales, product, and customer success teams to ensure messaging hits the mark

✅ Maintain the marketing calendar and track content performance

✅ Champion the “They Ask, You Answer” philosophy, producing educational and value-driven material

ASSUMPTION: This role requires a balance of creative writing skills, technical understanding, and interpersonal skills for community engagement and collaboration.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Journalism, English, or a related field

Experience: 2-5 years of experience in content writing, journalism, PR, marketing, or similar fields

Required Skills:

• Excellent writing and communication skills
• Ability to translate technical information into engaging content
• Strong organizational skills and project management abilities
• Familiarity with marketing strategies and content calendars
• Comfort with video production and appearing on camera

Preferred Skills:

• Background in construction or trade sectors
• Experience with “They Ask, You Answer” philosophy
• Fluency in additional languages

ASSUMPTION: While an understanding of the construction or trade sectors is a bonus, the ability to connect with the audience and create engaging content is essential.

💰 Compensation & Benefits

Salary Range: £30,000 – £40,000 (Negotiable depending on experience)

Benefits:

• Company Bonus
• Free Parking
• Ad Hoc Team Lunches
• Strong Public Transport Links
• Lively and Supportive Team Culture

Working Hours: Monday to Friday, 07:30 – 16:30 – part-time hours pro rata will also be considered

ASSUMPTION: The salary range provided is based on industry standards for a Content Marketing Executive role in the United Kingdom with 2-5 years of experience.

📌 Applicant Insights

🔍 Company Context

Industry: Business Consulting and Services

Company Size: 201-500 employees

Founded: The Universal Business Team (UBT) is a fast-paced global consulting organization supporting over 3,000 family businesses across 19 countries.

Company Description:

• Provides business advisory, coaching, consulting, and training programs
• Partners with leading brands to offer products and services at competitive prices
• Invests profits into education and charity work through OneSchool Global and Rapid Relief Team

Company Specialties:

• Family Business
• Group Buying
• Business Advisory
• Accounting
• Leadership
• Online coaching
• Market Research
• Digital services
• Human Resources
• Recruitment
• Business Culture
• Innovation
• and Technology

Company Website: http://www.universalbusinessteam.com/

ASSUMPTION: The Universal Business Team is a global organization with a diverse range of services, offering opportunities for growth and exposure to various industries.

📊 Role Analysis

Career Level: Mid-level

Reporting Structure: Reports to the Marketing Lead

Work Arrangement: On-site, with part-time hours considered

Growth Opportunities:

• Expanding content creation skills, such as video production and graphic design
• Gaining experience in marketing strategy and team leadership
• Potential international exposure through UBT's global presence

ASSUMPTION: This role offers opportunities for growth in content creation skills and marketing experience, as well as potential international exposure.

🌍 Location & Work Environment

Office Type: On-site, with a lively and supportive team culture

Office Location(s): Sydney Olympic Park, Sydney, NSW, AU

Geographic Context:

• Marden is a suburb in the county of Kent, United Kingdom
• Kent is known for its rich history and scenic countryside
• Strong public transport links are available in the area

Work Schedule: Monday to Friday, 07:30 – 16:30, with part-time hours pro rata considered

ASSUMPTION: The on-site work environment offers a lively and supportive team culture, with strong public transport links for commuting.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call interview with the Marketing Lead
• In-person interview with the Marketing Lead and other team members
• Final interview with the company's leadership team

Key Assessment Areas:

• Writing and communication skills
• Technical understanding and ability to translate information
• Cultural fit and teamwork
• Adaptability and comfort with video production

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences
• Provide examples of your writing and content creation work
• Demonstrate your understanding of the role and the company's mission
• Prepare questions to ask the interviewer about the team, company culture, and growth opportunities

ATS Keywords: Content Marketing, Content Creation, Technical Writing, Trade Audiences, Video Production, Marketing Strategy, Community Engagement, Marketing Calendar, “They Ask, You Answer”

ASSUMPTION: The application process will focus on assessing writing and communication skills, technical understanding, cultural fit, and adaptability.

🛠️ Tools & Technologies

• Content management systems (e.g., WordPress, HubSpot)
• Social media platforms (e.g., LinkedIn, Facebook, Twitter)
• Video production and editing software (e.g., Adobe Premiere Pro, iMovie)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: Familiarity with content management systems, social media platforms, video production software, and project management tools is beneficial for this role.

👔 Cultural Fit Considerations

Company Values:

• Lively and supportive team culture
• Respect and collaboration
• Focus on hard work and celebrating achievements

Work Style:

• Proactive and organized
• Comfortable with juggling multiple projects
• Adaptable and open to learning new skills

Self-Assessment Questions:

• Do I thrive in a lively, close-knit team environment?
• Am I comfortable with juggling multiple projects and meeting deadlines?
• Am I adaptable and open to learning new skills, such as video production?

ASSUMPTION: The company values a lively and supportive team culture, with a strong emphasis on respect, collaboration, and having fun along the way.

⚠️ Potential Challenges

• Balancing multiple projects and deadlines
• Translating technical information into engaging content for a trade-focused audience
• Occasionally appearing in video content
• Adapting to a new work environment and team

ASSUMPTION: This role may present challenges in balancing multiple projects, translating technical information, and adapting to a new work environment.

📈 Similar Roles Comparison

• Unlike other content marketing roles, this position requires a strong ability to translate technical information into engaging content for a trade-focused audience
• This role offers the opportunity to work in a lively and supportive team culture with a strong emphasis on respect and collaboration
• Career progression may involve expanding content creation skills, gaining marketing strategy experience, and potentially working internationally

ASSUMPTION: This role differs from other content marketing positions in its focus on translating technical information for trade audiences and its emphasis on teamwork and collaboration.

📝 Sample Projects

• Creating a blog series on the benefits of using the company's products for trade professionals
• Producing a video series featuring customer testimonials and product demonstrations
• Developing a social media campaign to engage with installers and electricians

ASSUMPTION: Sample projects for this role may involve creating blog content, producing video series, and developing social media campaigns to engage with trade professionals.

❓ Key Questions to Ask During Interview

• How does the team collaborate to ensure effective messaging across different channels?
• What opportunities are there for professional development and growth within the marketing team?
• How does the company support employees in maintaining a healthy work-life balance?
• What is the team's approach to video production, and how can I contribute to this aspect of the role?
• How does the company's global presence impact the content marketing strategy?

ASSUMPTION: Key interview questions should focus on team collaboration, professional development, work-life balance, video production, and the company's global presence.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your writing and communication skills, as well as your ability to translate technical information
• Prepare examples of your writing and content creation work to showcase during the interview
• Research the company and its mission to demonstrate your understanding and enthusiasm for the role
• Follow up with the hiring manager within one week of submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.