📌 Core Information
🔹 Job Title: Content Marketing Manager (f/m/d)
🔹 Company: Freudenberg Group
🔹 Location: Munich, Bavaria, Germany
🔹 Job Type: Full-time
🔹 Category: Marketing & Communications
🔹 Date Posted: July 7, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting Marketing and Sales in lead generation and nurturing through targeted content
- Developing and implementing content strategy tailored to specific target groups
- Managing content projects, including planning, execution, and KPI-based reporting
- Ensuring global tone, messaging, and design consistency
- Collaborating with international teams and agencies to stay updated on AI trends
ASSUMPTION: This role requires a strategic mindset and strong organizational skills to manage content projects and ensure consistent messaging across various channels and target groups.
📋 Key Responsibilities
✅ Developing and implementing content strategy tailored to specific target groups
✅ Managing content projects, including planning, execution, and KPI-based reporting
✅ Ensuring global tone, messaging, and design consistency
✅ Collaborating with international teams and agencies to stay updated on AI trends
✅ Supporting Marketing and Sales in lead generation and nurturing through targeted content
ASSUMPTION: The role may require occasional travel to collaborate with international teams and agencies.
🎯 Required Qualifications
Education: Bachelor's degree in Communication, Media, Journalism, or a related field
Experience: 5-10 years of experience in Marketing and Communications, preferably in a B2B environment
Required Skills:
- Strategic mindset and editorial sensitivity
- Experience in corporate publishing and digital formats
- Fluency in German and English at a business level
- Strong organizational skills and project management experience
- Experience in press and public relations, with monitoring expertise preferred
Preferred Skills:
- Experience with AI tools for content creation
- Knowledge of the Motor Vehicle Manufacturing industry
ASSUMPTION: Candidates with experience in B2B marketing and a strong understanding of corporate publishing will be well-suited for this role.
💰 Compensation & Benefits
Salary Range: €55,000 - €75,000 per year (based on industry standards for a mid-level marketing manager in Munich)
Benefits:
- Competitive benefits package
- Opportunities for professional development and growth
- Dynamic and international work environment
Working Hours: Full-time (40 hours per week), with flexible working hours and remote work options available
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Freudenberg Group operates in the Motor Vehicle Manufacturing industry, focusing on innovation, quality, and technology
Company Size: 10,001+ employees, with a global presence in over 60 countries
Founded: 1849, with a rich history of innovation and excellence
Company Description:
- Freudenberg is a global technology group that strengthens its customers and society long-term through forward-looking innovations
- The company offers a wide range of products and services, including seals, vibration control components, technical textiles, filters, specialty chemicals, medical products, and cleaning products
- Freudenberg is committed to diversity, inclusion, and equal opportunity, with a strong focus on customer orientation, innovation, and team spirit
Company Specialties:
- Innovation
- Quality
- Technology
Company Website: www.freudenberg.com
ASSUMPTION: Freudenberg Group's diverse product portfolio and global presence offer numerous opportunities for career growth and development.
📊 Role Analysis
Career Level: Mid-level marketing manager, with opportunities for growth and advancement
Reporting Structure: The role reports directly to the Head of Marketing and works closely with the Sales team
Work Arrangement: On-site, with flexible working hours and remote work options available
Growth Opportunities:
- Potential to lead and mentor junior team members
- Opportunities to collaborate with international teams and agencies
- Chance to work on high-impact projects and contribute to the company's success
ASSUMPTION: The role offers ample opportunities for professional growth and development within the company.
🌍 Location & Work Environment
Office Type: Modern, collaborative office space in Munich, Germany
Office Location(s): München - Geisenhausener Str.
Geographic Context:
- Munich is the capital of Bavaria and the third-largest city in Germany
- The city is known for its vibrant culture, rich history, and strong economy
- Munich offers a high quality of life, with numerous parks, museums, and recreational opportunities
Work Schedule: Full-time (40 hours per week), with flexible working hours and remote work options available
ASSUMPTION: Munich offers a dynamic and multicultural work environment, with numerous opportunities for personal and professional growth.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening
- On-site or virtual interview with the hiring manager and team members
- Final interview with the Head of Marketing
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Communication and presentation skills
- Project management and organizational skills
- Cultural fit and teamwork
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Demonstrate your understanding of Freudenberg Group's products and services, and how your skills align with the role's requirements
- Prepare examples of your content marketing work and be ready to discuss your approach to project management and KPI-based reporting
ATS Keywords: Content Marketing, Lead Generation, Project Management, KPI Reporting, Corporate Publishing, Digital Formats, AI Tools, Press Relations, Public Relations, B2B Marketing, Communication, Organization, German, English
ASSUMPTION: The application process may take several weeks, depending on the company's hiring timeline and the number of candidates.
🛠️ Tools & Technologies
- Content management systems (CMS)
- Marketing automation tools (e.g., HubSpot, Marketo)
- AI tools for content creation (e.g., Copy.ai, Frase)
- Project management tools (e.g., Asana, Trello)
- Analytics and reporting tools (e.g., Google Analytics, Tableau)
ASSUMPTION: The specific tools and technologies used may vary depending on the company's preferences and the candidate's experience.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Quality
- Customer orientation
- Team spirit
Work Style:
- Collaborative and team-oriented
- Results-driven and proactive
- Adaptable and open to feedback
Self-Assessment Questions:
- Do you thrive in a dynamic and international work environment?
- Are you comfortable managing projects and collaborating with cross-functional teams?
- Do you have a strategic mindset and strong organizational skills?
ASSUMPTION: Candidates who align with Freudenberg Group's values and work style will be well-suited for this role.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Collaborating with international teams and agencies across different time zones
- Keeping up with AI trends and integrating new tools into the content creation process
- Ensuring consistent messaging and branding across various channels and target groups
ASSUMPTION: The role may present challenges, but it also offers opportunities for professional growth and development.
📈 Similar Roles Comparison
- Compared to related roles, this position places a strong emphasis on project management and KPI-based reporting
- While the role focuses on content marketing, it also requires a strong understanding of lead generation and nurturing strategies
- Career paths may include advancing to a senior marketing role or specializing in a specific area of content marketing
ASSUMPTION: The role offers a unique blend of marketing and project management responsibilities, with opportunities for career growth and development.
📝 Sample Projects
- Developing and implementing a content strategy for a new product launch
- Managing a content project from planning to execution, including KPI-based reporting
- Collaborating with an international team to create a global content campaign
ASSUMPTION: The specific projects assigned may vary depending on the company's priorities and the candidate's skills and experience.
❓ Key Questions to Ask During Interview
- How does this role fit into the company's overall marketing strategy?
- What are the key priorities for this role in the first 90 days?
- How does the company support the professional development and growth of its employees?
- What is the team structure, and how does this role collaborate with other departments?
- How does the company measure the success of its content marketing efforts?
ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and allows you to better understand the company's priorities and work environment.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Prepare examples of your content marketing work and be ready to discuss your approach to project management and KPI-based reporting
- Follow up with the hiring manager after your interview to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
