📌 Core Information
🔹 Job Title: Content Marketing Specialist Netherlands 🇳🇱
🔹 Company: Qonto
🔹 Location: Netherlands (Remote OK)
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: June 24, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Building brand awareness and positioning Qonto within the Dutch SME market
- Managing complex multi-format campaigns from strategic planning through execution and performance analysis
- Collaborating cross-functionally with country management, marketing leads, and SEO specialists internationally
- Driving acquisition and usage through innovative content approaches with full autonomy
- Adapting global content for Dutch audiences while maintaining quality and market relevance
ASSUMPTION: This role requires a strategic mindset, strong stakeholder management skills, and a deep understanding of the Dutch SME market.
📋 Key Responsibilities
✅ Build brand awareness and establish Qonto's positioning within the Dutch SME market through strategic content initiatives spanning multiple formats
✅ Support the launch of awareness campaigns and Qonto's integration into the local ecosystem through events, partnerships, press relations, and community management
✅ Lead adaptation of global content for Dutch audiences while maintaining quality and market relevance
✅ Drive acquisition and usage through innovative content approaches with full autonomy to deliver measurable results
✅ Manage complex multi-format campaigns from strategic planning through execution and performance analysis
ASSUMPTION: This role involves a high degree of autonomy and requires strong project management skills to balance multiple campaigns and stakeholders.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field
Experience: 5-10 years of content marketing experience with proven success in market entry or expansion
Required Skills:
- Native Dutch speaker, bilingual English, German a plus
- Proven track record of driving brand awareness and market entry through content marketing
- Strong stakeholder management skills with experience working with senior stakeholders and cross-functional teams
- Data-driven approach with a track record of using performance analysis to optimize strategies and experiment proactively
- Familiarity with the Dutch SME market and local content trends
Preferred Skills:
- Experience with SEO best practices and content optimization
- Fluency in additional languages, particularly French or German
- Experience with content marketing automation tools
ASSUMPTION: A strong understanding of the Dutch SME market and local content trends is crucial for success in this role.
💰 Compensation & Benefits
Salary Range: €55,000 - €75,000 per year (based on experience and market standards for content marketing specialists in the Netherlands)
Benefits:
- Tailor-made remote work policy
- Competitive salary package
- Meal voucher
- Public transportation reimbursement
- Health insurance
- Employee well-being initiatives (Moka Care)
- Childcare benefits
- Monthly team events
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range is estimated based on market standards for content marketing specialists in the Netherlands and may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: Financial Services (Fintech)
Company Size: 1,001-5,000 employees (Growing fast and actively hiring)
Founded: 2016 (Paris, France)
Company Description:
- Qonto is the finance solution that creates the freedom for SMEs to succeed in business, and beyond.
- Qonto's international team is growing fast, and they are actively hiring for various roles across Europe.
- Qonto has raised €622m from VCs and business angels, including Valar, Alven, the European Investment Bank, Tencent, DST Global, Tiger Global, TCV, Alkeon, Eurazeo, KKR, Insight Partners, Exor Seeds, and Gaingels.
Company Specialties:
- Fintech
- SaaS
- Banking
- UX/UI
- Framework Js
- GO
- Company creation
Company Website: Qonto
ASSUMPTION: Qonto's rapid growth and international expansion present exciting opportunities for career development and growth within the company.
📊 Role Analysis
Career Level: Experienced (5-10 years of relevant experience)
Reporting Structure: Reports directly to Hannah Moisand, Content Marketing Manager
Work Arrangement: Remote OK (with a preference for candidates based in the Netherlands)
Growth Opportunities:
- Potential to evolve the role and responsibilities as the Dutch market grows and succeeds
- Opportunities to collaborate with international teams and contribute to Qonto's global content strategy
- Potential to take on additional responsibilities or manage a team as the company continues to grow
ASSUMPTION: This role offers significant growth potential as Qonto expands its presence in the Dutch market.
🌍 Location & Work Environment
Office Type: Remote-first with offices in Paris, Berlin, Milan, Barcelona, and Belgrade
Office Location(s): Netherlands (Remote OK)
Geographic Context:
- The Netherlands is a strategic market for Qonto's expansion in Europe
- The Dutch SME market presents significant opportunities for growth and brand awareness
- The Netherlands has a strong digital infrastructure and a high adoption rate of fintech services
Work Schedule: Full-time (40 hours per week) with flexible hours and a results-driven approach
ASSUMPTION: The remote work policy allows for a flexible work-life balance and caters to candidates based in the Netherlands or other European countries.
💼 Interview & Application Insights
Typical Process:
- Initial screening with the Talent Acquisition Manager
- Interview with Hannah Moisand, Content Marketing Manager
- Remote exercise to demonstrate skills and give a taste of working at Qonto
- Final interview with the hiring manager and a member of the People team
Key Assessment Areas:
- Strategic thinking and market entry experience
- Stakeholder management skills
- Data-driven approach and analytical skills
- Fluency in Dutch and English
- Cultural fit with Qonto's values and work environment
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Demonstrate your understanding of the Dutch SME market and Qonto's value proposition
- Showcase your strategic thinking and data-driven approach to content marketing
- Prepare for behavioral interview questions that focus on your stakeholder management and problem-solving skills
ATS Keywords: Content Marketing, Market Entry, Brand Awareness, Stakeholder Management, Data Analysis, Campaign Management, Community Management, Event Coordination, Partnership Development, Performance Analysis, Innovation, Cross-Functional Collaboration, Bilingual Communication, Strategic Leadership, Content Adaptation, Autonomy
ASSUMPTION: Qonto's hiring process is designed to assess candidates' strategic thinking, data-driven approach, and cultural fit with the company's values and work environment.
🛠️ Tools & Technologies
- Content creation and management tools (e.g., WordPress, Adobe Creative Suite, Canva)
- SEO and content optimization tools (e.g., SEMrush, Ahrefs, Google Search Console)
- Project management tools (e.g., Asana, Trello, Jira)
- Analytics and reporting tools (e.g., Google Analytics, Tableau, Power BI)
- Communication and collaboration tools (e.g., Slack, Microsoft Teams, Google Workspace)
ASSUMPTION: Familiarity with these tools is preferred, but Qonto is willing to provide training and support to help candidates develop the necessary skills.
👔 Cultural Fit Considerations
Company Values:
- Customer focus
- Ownership
- Teamwork
- Mastery
- Integrity
Work Style:
- Results-driven and autonomous
- Collaborative and cross-functional
- Data-driven and analytical
- Innovative and proactive
Self-Assessment Questions:
- How do you prioritize customers in your content marketing strategies?
- Can you provide an example of a time when you successfully managed senior stakeholders and cross-functional teams?
- How do you approach continuous learning and raising the bar in your content marketing efforts?
ASSUMPTION: Candidates should align with Qonto's values and work style to ensure a strong cultural fit within the company.
⚠️ Potential Challenges
- Managing multiple campaigns and stakeholders simultaneously
- Adapting to the unique cultural and linguistic nuances of the Dutch market
- Balancing strategic thinking with tactical execution
- Working remotely with international teams across different time zones
ASSUMPTION: These challenges present opportunities for growth and learning, and Qonto provides the support and resources necessary to overcome them.
📈 Similar Roles Comparison
- Unlike traditional content marketing roles, this position focuses on market entry and brand awareness within a specific country
- Qonto's flat organizational structure and emphasis on autonomy differentiate it from larger, more hierarchical companies
- This role offers significant growth potential as Qonto expands its presence in the Dutch market
ASSUMPTION: Candidates should consider their career goals and preferences when comparing this role to similar positions in other companies.
📝 Sample Projects
- Developing a comprehensive content strategy for Qonto's market entry into the Netherlands
- Managing the launch of awareness campaigns and events to introduce Qonto to the Dutch SME ecosystem
- Adapting global content for Dutch audiences while maintaining quality and market relevance
ASSUMPTION: These projects demonstrate the strategic and tactical aspects of the role and the impact the candidate can make on Qonto's Dutch market entry.
❓ Key Questions to Ask During Interview
- How does Qonto support its employees in developing their skills and careers?
- What are the key priorities for the first 90 days in this role?
- How does Qonto measure the success of its content marketing campaigns?
- What are the main challenges facing Qonto's market entry into the Netherlands, and how can this role address them?
- How does Qonto foster a culture of innovation and continuous learning within its content marketing team?
ASSUMPTION: These questions help candidates better understand the role, the team, and Qonto's approach to market entry and content marketing.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Qonto careers page
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare for behavioral interview questions that focus on your stakeholder management and problem-solving skills
- Follow up with the hiring manager within one week of submitting your application
- If selected for an interview, be prepared to demonstrate your strategic thinking and data-driven approach to content marketing
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
