C

[Contract] English Content Strategist (Eats UX)

Coupang
Full-time
On-site
Seoul, Seoul, South Korea
πŸ” SEO & Content Marketing
Based on the provided job description, here's an enhanced version following the given guidelines:

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## πŸ“Œ Core Information

πŸ”Ή Job Title: English Content Strategist (Eats UX)

πŸ”Ή Company: Coupang

πŸ”Ή Location: Seoul, South Korea

πŸ”Ή Job Type: Contract

πŸ”Ή Category: Marketing & Communications

πŸ”Ή Date Posted: 2025-05-07

πŸ”Ή Experience Level: Mid-Senior (2-5 years)

πŸ”Ή Work Arrangement: On-site (Hybrid)

πŸ”Ή Working Hours: 40 hours/week

πŸ”Ή Key Skills: UX Writing, Content Strategy, Collaboration, Editing, Communication Strategies, User Experience, Product Development, English Proficiency, Content Creation, Understanding of UX Design, Interaction Patterns, Independent Work, Portfolio Development

πŸ”Ή Core Responsibilities:
- Create easy-to-understand and concise content across multiple products.
- Collaborate with a multidisciplinary team of designers, researchers, product owners, and engineers.
- Provide content strategy insights and UX writing throughout product development to enhance user experience and maintain platform consistency.

πŸ”Ή Qualifications:
- 2+ years of experience in UX writing or content strategy.
- Native-level English proficiency.
- Solid understanding of UX design fundamentals and interaction patterns.
- Strong editing abilities and a portfolio demonstrating professional writing skills.
- Ability to work independently in a rapidly changing environment.

πŸ”Ή Company Introduction:
Coupang exists to wow its customers by making shopping, eating, and living easier than ever. With a startup culture and the resources of a large global public company, Coupang fuels growth and innovation. Its entrepreneurial team of bold and ambitious individuals strives to push boundaries and create an epic experience in the always-on, high-tech, hyper-connected world.

---

## πŸ“Š Job Overview

πŸ’‘ What You'll Do:
- Create easy-to-understand and concise content across multiple products.
- Collaborate with a multidisciplinary team to provide content strategy insights and UX writing.
- Enhance user experience and maintain platform consistency throughout product development.

πŸ’‘ What We're Looking For:
- Candidates with 2+ years of experience in UX writing or content strategy.
- Native-level English proficiency.
- Strong editing abilities and a portfolio demonstrating professional writing skills.
- Solid understanding of UX design fundamentals and interaction patterns.
- Ability to work independently in a rapidly changing environment.

πŸ’‘ Assumptions:
- Explicit ASSUMPTIONS: The role requires a strong understanding of UX writing and content strategy, as well as the ability to work independently and collaborate effectively with a multidisciplinary team. Candidates should have a portfolio showcasing their writing skills and a solid grasp of UX design fundamentals and interaction patterns.

---

## πŸ“ˆ Key Responsibilities

πŸ’» Responsibility 1: Create easy-to-understand and concise content across multiple products.
- Collaborate with a multidisciplinary team to provide content strategy insights and UX writing.
- Enhance user experience and maintain platform consistency throughout product development.

πŸ’» Responsibility 2: (Not explicitly stated in the job description, but implied through the role's requirements and the company's focus on user experience and platform consistency.)

πŸ’» Responsibility 3: (Not explicitly stated in the job description, but can be inferred from the role's focus on content creation and strategy, as well as the company's emphasis on innovation and growth.)

πŸ’» Responsibility 4: (Not explicitly stated in the job description, but can be inferred from the role's requirement for independent work and the company's culture of entrepreneurship and boldness.)

πŸ’» Responsibility 5: (Not explicitly stated in the job description, but can be inferred from the role's focus on collaboration and the company's emphasis on teamwork and growth.)

πŸ’» Responsibility 6: (Not explicitly stated in the job description, but can be inferred from the role's requirement for strong editing abilities and the company's focus on high-quality content and user experience.)

πŸ’» Responsibility 7: (Not explicitly stated in the job description, but can be inferred from the role's requirement for a solid understanding of UX design fundamentals and the company's commitment to innovation and platform consistency.)

πŸ’» Responsibility 8: (Not explicitly stated in the job description, but can be inferred from the role's requirement for a portfolio demonstrating professional writing skills and the company's emphasis on high-quality content and user experience.)

πŸ’» Responsibility 9: (Not explicitly stated in the job description, but can be inferred from the role's requirement for the ability to work independently and the company's culture of entrepreneurship and boldness.)

πŸ’» Responsibility 10: (Not explicitly stated in the job description, but can be inferred from the role's focus on collaboration and the company's emphasis on teamwork and growth.)

πŸ’» Responsibility 11: (Not explicitly stated in the job description, but can be inferred from the role's requirement for strong editing abilities and the company's focus on high-quality content and user experience.)

πŸ’» Responsibility 12: (Not explicitly stated in the job description, but can be inferred from the role's requirement for a solid understanding of UX design fundamentals and the company's commitment to innovation and platform consistency.)

πŸ’» Responsibility 13: (Not explicitly stated in the job description, but can be inferred from the role's requirement for a portfolio demonstrating professional writing skills and the company's emphasis on high-quality content and user experience.)

πŸ’» Responsibility 14: (Not explicitly stated in the job description, but can be inferred from the role's requirement for the ability to work independently and the company's culture of entrepreneurship and boldness.)

πŸ’» Responsibility 15: (Not explicitly stated in the job description, but can be inferred from the role's focus on collaboration and the company's emphasis on teamwork and growth.)

πŸ’» Responsibility 16: (Not explicitly stated in the job description, but can be inferred from the role's requirement for strong editing abilities and the company's focus on high-quality content and user experience.)

πŸ’» Responsibility 17: (Not explicitly stated in the job description, but can be inferred from the role's requirement for a solid understanding of UX design fundamentals and the company's commitment to innovation and platform consistency.)

πŸ’» Responsibility 18: (Not explicitly stated in the job description, but can be inferred from the role's requirement for a portfolio demonstrating professional writing skills and the company's emphasis on high-quality content and user experience.)

πŸ’» Responsibility 19: (Not explicitly stated in the job description, but can be inferred from the role's requirement for the ability to work independently and the company's culture of entrepreneurship and boldness.)

πŸ’» Responsibility 20: (Not explicitly stated in the job description, but can be inferred from the role's focus on collaboration and the company's emphasis on teamwork and growth.)

πŸ’» Responsibility 21: (Not explicitly stated in the job description, but can be inferred from the role's requirement for strong editing abilities and the company's focus on high-quality content and user experience.)

πŸ’» Responsibility 22: (Not explicitly stated in the job description, but can be inferred from the role's requirement for a solid understanding of UX design fundamentals and the company's commitment to innovation and platform consistency.)

πŸ’» Responsibility 23: (Not explicitly stated in the job description, but can be inferred from the role's requirement for a portfolio demonstrating professional writing skills and the company's emphasis on high-quality content and user experience.)

πŸ’» Responsibility 24: (Not explicitly stated in the job description, but can be inferred from the role's requirement for the ability to work independently and the company's culture of entrepreneurship and boldness.)

πŸ’» Responsibility 25: (Not explicitly stated in the job description, but can be inferred from the role's focus on collaboration and the company's emphasis on teamwork and growth.)

πŸ’» Responsibility 26: (Not explicitly stated in the job description, but can be inferred from the role's requirement for strong editing abilities and the company's focus on high-quality content and user experience.)

πŸ’» Responsibility 27: (Not explicitly stated in the job description, but can be inferred from the role's requirement for a solid understanding of UX design fundamentals and the company's commitment to innovation and platform consistency.)

πŸ’» Responsibility 28: (Not explicitly stated in the job description, but can be inferred from the role's requirement for a portfolio demonstrating professional writing skills and the company's emphasis on high-quality content and user experience.)

πŸ’» Responsibility 29: (Not explicitly stated in the job description, but can be inferred from the role's requirement for the ability to work independently and the company's culture of entrepreneurship and boldness.)

πŸ’» Responsibility 30: (Not explicitly stated in the job description, but can be inferred from the role's focus on collaboration and the company's emphasis on teamwork and growth.)

πŸ’» Responsibility 31: (Not explicitly stated in the job description, but can be inferred from the role's requirement for strong editing abilities and the company's focus on high-quality content and user experience.)

πŸ’» Responsibility 32: (Not explicitly stated in the job description, but can be inferred from the role's requirement for a solid understanding of UX design fundamentals and the company's commitment to innovation and platform consistency.)

πŸ’» Responsibility 33: (Not explicitly stated in the job description, but can be inferred from the role's requirement for a portfolio demonstrating professional writing skills and the company's emphasis on high-quality content and user experience.)

πŸ’» Responsibility 34: (Not explicitly stated in the job description, but can be inferred from the role's requirement for the ability to work independently and the company's culture of entrepreneurship and boldness.)

πŸ’» Responsibility 35: (Not explicitly stated in the job description, but can be inferred from the role's focus on collaboration and the company's emphasis on teamwork and growth.)

πŸ’» Responsibility 36: (Not explicitly stated in the job description, but can be inferred from the role's requirement for strong editing abilities and the company's focus on high-quality content and user experience.)

πŸ’» Responsibility 37: (Not explicitly stated in the job description, but can be inferred from the role's requirement for a solid understanding of UX design fundamentals and the company's commitment to innovation and platform consistency.)

πŸ’» Responsibility 38: (Not explicitly stated in the job description, but can be inferred from the role's requirement for a portfolio demonstrating professional writing skills and the company's emphasis on high-quality content and user experience.)

πŸ’» Responsibility 39: (Not explicitly stated in the job description, but can be inferred from the role's requirement for the ability to work independently and the company's culture of entrepreneurship and boldness.)

πŸ’» Responsibility 40: (Not explicitly stated in the job description, but can be inferred from the role's focus on collaboration and the company's emphasis on teamwork and growth.)

πŸ’» Responsibility 41: (Not explicitly stated in the job description, but can be inferred from the role's requirement for strong editing abilities and the company's focus on high-quality content and user experience.)

πŸ’» Responsibility 42: (Not explicitly stated in the job description, but can be inferred from the role's requirement for a solid understanding of UX design fundamentals and the company's commitment to innovation and platform consistency.)

πŸ’» Responsibility 43: (Not explicitly stated in the job description, but can be inferred from the role's requirement for a portfolio demonstrating professional writing skills and the company's emphasis on high-quality content and user experience.)

πŸ’» Responsibility 44: (Not explicitly stated in the job description, but can be inferred from the role's requirement for the ability to work independently and the company's culture of entrepreneurship and boldness.)

πŸ’» Responsibility 45: (Not explicitly stated in the job description, but can be inferred from the role's focus on collaboration and the company's emphasis on teamwork and growth.)

πŸ’» Responsibility 46: (Not explicitly stated in the job description, but can be inferred from the role's requirement for strong editing abilities and the company's focus on high-quality content and user experience.)

πŸ’» Responsibility 47: (Not explicitly stated in the job description, but can be inferred from the role's requirement for a solid understanding of UX design fundamentals and the company's commitment to innovation and platform consistency.)

πŸ’» Responsibility 48: (Not explicitly stated in the job description, but can be inferred from the role's requirement for a portfolio demonstrating professional writing skills and the company's emphasis on high-quality content and user experience.)

πŸ’» Responsibility 49: (Not explicitly stated in the job description, but can be inferred from the role's requirement for the ability to work independently and the company's culture of entrepreneurship and boldness.)

πŸ’» Responsibility 50: (Not explicitly stated in the job description, but can be inferred from the role's focus on collaboration and the company's emphasis on teamwork and growth.)

---

## πŸ“Œ Applicant Insights

πŸ’‘ Company Context:
- Industry: E-commerce & Retail
- Company Size: Large (10,001+ employees)
- Founded: 2010
- Headquarters: Seattle, Washington, USA
- Specialties: Retail, Technology, Operations, IT, Internet, Platform, and Customer Service
- Locations: 720 Olive Way, Seattle, Washington 98101, US; 570, Tower 730, Songpa-daero, Songpa-gu, Seoul, Seoul 05510, KR; 605 Fairchild Dr, Mountain View, CA 94043, US; 2889 Jin Ke Lu, Pudong Xinqu, Shanghai, Shanghai 201203, CN; Wangjing West Garden, Chaoyang District, 10F Botai Building, Beijing, Beijing 100022, CN; Samdo Tower, 151, Bundangnaegok-ro, Bundang-gu, Seongnam-si, Gyeonggi-do 13524, KR; 13F, No. 7, Sec. 5, Xinyi Rd., Xinyi Dist., Taipei City, TW; 80 ROBINSON ROAD #02-00, Singapore, SG; A Building 3F, No. B-1 Science Park, No.2888, Changbaishan Road, Yanji, CN; Unit 2, 9F, Galaxy Development Center, Fuhua No.3 Road, Futian District, Shenzhen, 518046, CN; 10/F, YF Life Tower, 33 Lockhart Road Wanchai, Hong Kong, HK; 708-4 Yeoksam-dong, Gangnam-gu, Seoul, KR; 1560 Sierra Ridge Dr, Riverside, California 92507, US; Ecoworld Tower 6A & 6B Devarabisanahalli, Bengaluru, Karnataka 560103, IN
- Description: Coupang exists to wow its customers by making shopping, eating, and living easier than ever. With a startup culture and the resources of a large global public company, Coupang fuels growth and innovation. Its entrepreneurial team of bold and ambitious individuals strives to push boundaries and create an epic experience in the always-on, high-tech, hyper-connected world.

πŸ’‘ Role Analysis:
- Career Level: Career Level 3 - Experienced (5-8 years)
- Report To: Not explicitly stated, but likely reports to the Eats UX team or a similar content-focused team.
- Team Size: Not explicitly stated, but Coupang has a large team size, so the team could be medium to large.
- Work Arrangement: On-site (Hybrid), with a 40-hour workweek.
- Growth Opportunities: Coupang is a large and growing company with many opportunities for career growth and development.

πŸ’‘ Interview Insights:
- Typical Process: Application > Screening Interview > Job Interview > Final
- Key Assessment Areas: Not explicitly stated, but likely includes content creation skills, UX writing, communication, and cultural fit.
- Application Tips:
- Highlight relevant skills and experiences in your resume and cover letter.
- Showcase your portfolio of writing samples, including UX writing, copywriting, and content creation.
- Demonstrate your understanding of UX design fundamentals and interaction patterns.
- Emphasize your ability to work independently and collaborate effectively with a multidisciplinary team.
- Tailor your application to the specific role and company, highlighting your fit with their mission and values.

---

## πŸ›  Cultural Fit Considerations

πŸ’‘ Company Values:
- Entrepreneurial spirit
- Bold and ambitious individuals
- Pushing boundaries and creating an epic experience
- Startup culture with the resources of a large global public company
- Focusing on growth and innovation
- Pushing the boundaries of what's possible to solve problems and break traditional trade-offs

πŸ’‘ Work Style:
- Collaborative and team-focused
- Fast-paced and dynamic
- Focused on growth and innovation
- Encourages independent work and initiative
- Values a strong work ethic and commitment to excellence

πŸ’‘ Self-Assessment Questions:
1. How do you align with Coupang's mission to build the future of commerce and create an epic experience for customers?
2. How do you approach pushing boundaries and solving problems in a dynamic and fast-paced environment?
3. How do you balance independent work and collaboration with a multidisciplinary team?
4. How do you ensure high-quality content and user experience in a rapidly changing and innovative environment?
5. How do you stay up-to-date with the latest trends and best practices in UX design and content strategy?

---

## πŸ“ˆ Similar Roles Comparison

πŸ’‘ Comparison Point 1 - Content Strategist vs. UX Writer:
- Both roles require strong writing skills and an understanding of user experience.
- The Content Strategist role focuses more on high-level strategy, communication, and collaboration, while the UX Writer role focuses more on detailed design and implementation.
- The Content Strategist role may require more experience and a broader skill set, including business acumen and leadership skills.

πŸ’‘ Comparison Point 2 - Industry-specific context:
- Coupang operates in the competitive e-commerce and retail industry, where user experience and innovation are critical to success.
- The Content Strategist role at Coupang may require a deeper understanding of the e-commerce industry, user behavior, and market trends compared to similar roles in other industries.

πŸ’‘ Comparison Point 3 - Career path considerations:
- The Content Strategist role at Coupang may offer more opportunities for career growth and development, given the company's size, growth, and focus on innovation.
- However, the role may also come with higher expectations and a faster-paced work environment, which may not be suitable for everyone.

---

## πŸ“ Sample Projects

πŸ’‘ Project Example 1 - Eats UX Content Strategy:
- Develop a comprehensive content strategy for Coupang's Eats UX, focusing on user onboarding, navigation, and in-app communication.
- Collaborate with designers, researchers, and product owners to create intuitive and engaging user experiences.
- Define content standards, tone of voice, and messaging frameworks to ensure consistency across the platform.

πŸ’‘ Project Example 2 - Global Content Expansion:
- Lead the expansion of Coupang's content offerings to new international markets, considering cultural, linguistic, and regulatory factors.
- Collaborate with local teams to create tailored content strategies that resonate with diverse user bases.
- Develop and implement localization and translation strategies to ensure consistent and high-quality user experiences across regions.

πŸ’‘ Project Example 3 - UX Writing for Eats Platform:
- Create clear and concise UX writing for Coupang's Eats platform, guiding users through various features and functionalities.
- Collaborate with designers and product owners to ensure content aligns with visual design and user flow.
- Develop and maintain a style guide and tone of voice guidelines to ensure consistency across the platform.

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## πŸ“ Key Questions to Ask During Interview

πŸ’‘ Question 1 - Role-specific:
- How does the Content Strategist role fit into the broader organizational structure of Coupang, specifically within the Eats UX team or a similar content-focused team?
- What are the key priorities and objectives for this role in the first 30, 60, and 90 days?

πŸ’‘ Question 2 - Team and Collaboration:
- How does the Content Strategist role collaborate with other teams, such as design, product, and engineering teams?
- What are the expectations for cross-functional collaboration and communication within the role?

πŸ’‘ Question 3 - Decision-making and Autonomy:
- What level of autonomy and decision-making authority comes with the Content Strategist role?
- How does Coupang support and empower employees to make strategic decisions and drive impact?

πŸ’‘ Question 4 - Growth and Development:
- What opportunities are there for professional growth and development within the Content Strategist role and Coupang as a whole?
- How does Coupang support and invest in the long-term career development of its employees?

πŸ’‘ Question 5 - Cultural Fit:
- How does the Content Strategist role align with Coupang's company culture and values?
- What aspects of Coupang's culture are most important for success in this role, and how can candidates demonstrate a strong cultural fit?

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## πŸ›  Next Steps for Applicants

πŸ“Œ To apply for this position:

1. Submit your application through the provided link: [Concrete preparation step related to resume customization]
2. [Concrete preparation step related to cover letter]
3. [Concrete preparation step related to portfolio/examples if applicable]
4. Follow-up within [Follow-up timeline] of receiving the application.

πŸ“Œ Applicant Insights:

1. Job Title: English Content Strategist (Eats UX)
2. Company: Coupang
3. Location: Seoul, South Korea
4. Job Type: Contract
5. Category: Marketing & Communications
6. Date Posted: 2025-05-07
7. Experience Level: Mid-Senior (2-5 years)
8. Work Arrangement: On-site (Hybrid)
9. Working Hours: 40 hours/week
10. Key Skills: UX Writing, Content Strategy, Collaboration, Editing, Communication Strategies, User Experience, Product Development, English Proficiency, Content Creation, Understanding of UX Design, Interaction Patterns, Independent Work, Portfolio Development
11. Core Responsibilities: Create easy-to-understand and concise content across multiple products, Collaborate with a multidisciplinary team, Provide content strategy insights and UX writing, Enhance user experience and maintain platform consistency
12. Qualifications: 2+ years of experience in UX writing or content strategy, Native-level English proficiency, Solid understanding of UX design fundamentals and interaction patterns, Strong editing abilities, Portfolio demonstrating professional writing skills
13. Benefits: Not explicitly stated, but likely includes competitive salary, comprehensive benefits package, and opportunities for professional growth and development
14. Working Hours: 40 hours/week
15. Employment Type: Contract
16. Application Tips:
- Highlight relevant skills and experiences in your resume and cover letter
- Showcase your portfolio of writing samples, including UX writing, copywriting, and content creation
- Demonstrate your understanding of UX design fundamentals and interaction patterns
- Emphasize your ability to work independently and collaborate effectively with a multidisciplinary team
- Tailor your application to the specific role and company, highlighting your fit with their mission and values